As long as the appearance is handsome enough, the configuration is high enough, there are no major quality control problems, and there are after-sales solutions, the car will be released quickly, and a new brand like Xinghan Zhixing will definitely have to go through a "newbie period."
But one thing that is different about Xinghan Zhixing is that the internal structure of new energy vehicles is definitely simpler than that of traditional fuel vehicles. In addition, the motors, batteries, etc. are all produced in-house, so the quality is definitely the same.
At the very least, there will be a lower limit of protection.
Many "new power" car brands can even directly package a complete kinetic energy system from Stardust New Energy, including battery packs, motors, etc., and then build a car based on the kinetic energy system.
That is, the profit will be much less than that of Xinghan Zhixing. If the price is high, the profit will be high, but it cannot compete with the cars of Xinghan Zhixing and Jixing Automobile. If the price is low, it is indeed cost-effective, but don't expect to make too much.
Even so, many brands that are preparing to build cars or have already started building cars visit Stardust New Energy every day, in order to maximize their profits...
Of course, worries are worries. At least the current Xinghan ini, Xinghan 001, and Xinghan 009 have no major problems in terms of quality control or quality. Occasionally, there are some minor problems, such as a slight noise in the window glass or an accidental dent. After-sales service It will also be solved in time.
However, if it is not a quality problem, it will definitely be repaired for a fee. This is normal. Compared with other brands, the repair cost of Xinghan Zhixing is not too expensive.
Roughly at a median level.
Lu Dongchang was still praising the appearance design and static riding experience of Xinghan 004. When he introduced it to the camera, his two buddies had already run to other cars, and they could be heard saying "I T" from a distance away. , "Niu B", "oc", it's really a bit noisy.
His curiosity was also aroused. After taking another photo around Xinghan 004, he also followed to the other cars. He didn't know it, but at first glance... well, men look at cars just like they look at beautiful women. They are the ones who change their minds quickly, or in other words, they don’t change their minds either.
But fraternity~
how? Can't you all like it?
Who says men can only like one car?
At least that's what Lu Dongchang thought, because standing next to Xinghan 02...he couldn't help but have a thought in his heart: This is an SUV! This is the real urban utility vehicle! What is Polestar S?
Oh~ It turns out to be the youth-reduced version.
Sorry~I'm not familiar with it.
Although he was really exposed to the concept of SUV for the first time today, it does not prevent him from having a general understanding of this type of vehicle. In his opinion, Xinghan 02 is a perfect SUV in all aspects.
Perfectly in line with his expectations!
It has a grand appearance, large space, strong comfort, rich functions, and strong power. Like the Xinghan 004, the Xinghan 02 is also equipped with front and rear dual motors, both of which are 5+ grade motors with explosive acceleration capabilities.
Including the passing performance is also very good. You can see this with the naked eye without going for a test drive. With such a high chassis, is the passing performance not good? The four wheels also use independent air suspension, which is more advanced than that of Xinghan 004.
This is also normal, because Xinghan 02 is one level higher than Xinghan 004 in terms of positioning. One is a medium and large SUV, and the other is just an entry-level sports car.
The next-level Xinghan 002 is on the same level as Xinghan 001, Xinghan 004 and other models. But since there are higher-end cars, who would go to see the Xinghan 002 with reduced configurations in all aspects first?
After all, they don't know the price yet, and they don't know that there is a price difference of more than 100,000 yuan between the two cars.
Obviously, as an SUV model, Xinghan 02 has a wider audience than Xinghan 004. Chinese people absolutely have a soft spot for SUVs because they are family people at heart. This concept is to a large extent will affect their choice of car.
Just look at the people next to you and you will know that Xinghan 004 had a chance to sit in the car just now, but Xinghan 02 couldn't get in line at all. Even the back row was full of people. From time to time, you could hear the people sitting in the car discussing something. :
"This
The chair is really nice! "
"It's so soft! And there are electric adjustments?"
"Did you see it? There are also two air-conditioning outlets in the back row, as well as a charging port, a central armrest... There is also a special place for mobile phones here, and there is a sunshade next to the seat belt. Huh? So that's how it is used! "
"What a pity! Such a big car should have seven seats! Cut off some of the trunk..."
"It's definitely not possible! If you have seven seats, you won't be able to have such a large rear space and comfort, and the trunk space will shrink very much, so I think the current situation is very good!"
"Yes, I looked at the trunk too. It's really big enough. There's a power outlet on the side. If you stuff a set of camping equipment and bring a few rice cookers, it's no problem to go out for a picnic!"
"I want to buy more New Year goods for the New Year..."
"I've also looked at the configuration, and you can also choose a light-sensing canopy! It's the one on Xinghan 01! It has solar charging! You can also adjust the light transmittance and so on!"
"Then its price..."
"That's right, it probably won't be cheap."
The functions of Xinghan 02 are much better than that of Xinghan 001, and it also uses dual motors + four-wheel drive. Xinghan 001 is more than 180,000, so Xinghan 02 cannot be lower than 260,000 at least, and it is still the most basic version.
The advanced version will cost tens of thousands more anyway.
It seems to be less than 300,000?
Thinking of this, many people's enthusiasm subsided instantly. They had no choice but to afford it...
Good cars are not cheap!
There are not that many people who can spend nearly 300,000 yuan to buy a car in about 10 years, even in new first-tier cities like Haicheng. In comparison, the smaller Xinghan 002 has become the target of many people's next focus.
After such a long time, they have also figured out the naming routine of Xinghan Zhixing. Xinghan 002 is also an SUV model, but at first glance it is in the same level as Xinghan 001, which is equivalent to entry-level cars.
Xinghan 001 is an A-class sedan, and Xinghan 002 is an A-class (compact) SUV. The models are not large, but they are actually enough for most people.
But...
There is Xinghan 02, an all-round upgraded model. Xinghan 002 can only be described as unsatisfactory. It’s not that there is anything wrong with it, but there is no harm without comparison. This is why Xinghan 01 will not be on the same stage as Xinghan 001 before. A reason to exhibit.
Don't want the contrast to be too great.
The situation is different this time. Xinghan Zhixing has already had two successful cars that have opened up sales, so they no longer have to worry about any problems when they are displayed on the same stage. By the way, it can also give consumers a clearer understanding.
Lu Dongchang waited in line for nearly 20 minutes before finally feeling the Xinghan 02. After getting off the car, he went to compare the Xinghan 002. After carefully comparing the configuration and functions, he said to his mobile phone camera:
"The relationship between Xinghan 02 and Xinghan 002 is the same as that between Xinghan 01 and Xinghan 001. Everyone should understand when I explain it this way. Personally, I think Xinghan 02 will definitely not lose compared to Xinghan 01!
Because it can be equipped with some advanced functions on Xinghan 01, such as a light-sensing canopy with solar charging, a full range of assisted driving packages, remote control, automatic parking, etc., there is no problem!
What interests me most is that it also has a self-driving function. I don’t quite understand what self-driving is, but it should be a literal meaning. I think the gimmick of self-driving is greater than its actual effect.
Do you dare to put your life and safety under the control of a computer? Anyway, I don’t dare, but what can I say about this kind of thing... Maybe one day in the future people will think that autonomous driving is the safest, safer than manual driving. "
Lu Dongchang’s words are also easy to understand. When one day in the future, autonomous driving will be fully popularized, and almost all the cars children will see after birth are autonomous. Occasionally, if a car is driven by a human, they will still be amazed:
"Isn't this person too brave? Dare he drive manually? Are he not afraid of turning the steering wheel? Are he not afraid that the accelerator will be too deep to brake? It's too dangerous, so let's leave it to the computer..." Maybe this situation will actually happen.
But at least it's still early.
Lu Dongchang did not dwell on this topic, but continued: "In comparison, Xinghan 002 is more in line with the existing market environment, the space is enough, and the comfort is acceptable, but it is not as good as Xinghan 02 It’s great, I hope the final price will surprise us!”
He feels that if Xinghan 002 is also priced at around 180,000, there will be no problem. Xinghan 002 does have fewer functions than Xinghan 001, but in exchange for more space and comfort, the price is very reasonable!
In fact, he guessed wrong. Chen Zifan needs a sharper pricing to allow SUV models to successfully enter the automobile market and stimulate a wave of new energy vehicle sales. Therefore, it is impossible to have the same price as Xinghan 001.
At first, Li Yuan gave a plan to divide Xinghan 002 into three versions: basic version for 155,800 yuan, advanced version for 165,800 yuan, and four-wheel drive version for 185,800 yuan. Later, this plan was rejected by himself.
In the end, two versions were left: the basic version of Xinghan 002 was 155,800 yuan, and the advanced version was 169,800 yuan.
Four-wheel drive version?
What do you want the four-wheel drive version for?
The basic version is enough, and the advanced version will add some assisted driving and electronic control functions. Not everyone needs it, and separate versions are more suitable.
After viewing the three cars in one breath, Lu Dongchang looked around and couldn't help but ask the staff:
"Where's Xinghan 01? Where did that car go?"
The staff explained:
"All the new cars we have at this new energy auto show are new cars, so Xinghan 01 did not participate in the show..."
"When will it be released?"
"This this…"
The staff would like to say:
You ask me, then who should I ask?
I do not know!
But Lu Dongchang estimates that it will be soon. There will definitely be no problem in 2 to 3 years. Many functions on Xinghan 01 have been separated. There must be no problem with the development progress, but I don’t know what the mass production version will look like.
While thinking about it, he walked towards the Xinghan 03 car. This car also attracted a lot of onlookers because it looked very technological and business-like. Logically speaking, these two feelings do not actually blend together. However, Xinghan 03 also achieved no sense of disobedience.
This is a serious seven-seater PV. Those who were clamoring for a seven-seater version of Xinghan 02 just now have nothing to say, because Xinghan 03 is also very "luxury" in addition to its sense of technology and business.
Side-opening electric doors, electric slide rails, aviation seats, ventilation and heating, 24-way electric adjustment...
Things like aviation seats seem to be out of fashion in 2022. Even some modification workshops will produce aviation seat kits. But these days, it can only be used in luxury cars among luxury cars.
It also has dual motors with over 500 horsepower, and the battery pack is even more ridiculously large. According to the information on the parameter introduction table, the estimated cruising range can even reach more than 800 kilometers. Needless to say, the acceleration capability will be within 5 seconds. no problem.
Not only is it luxurious, but it also runs well!
Handsome enough! There’s still some noodles!
However, it is obvious that the target group of this car is not ordinary consumers, and it needs to have a certain financial strength. This kind of car is especially liked by people who like it, and people who don't like it will not even look at it.
The polarization is very serious.
After a normal review of the appearance, interior, and details, Lu Dongchang stopped paying attention to the car. It wasn't that it was not good, but that it didn't suit his taste.
After taking photos with the two buddies for a while, the three reluctantly left the booth. Xinghan Zhixing did give them a big surprise this time. The four new cars are very good in terms of appearance design and static riding experience. They have begun to take shape. "Factory" style.
Of course, Xinghan Zhixing still has a long way to go before it wants to become a major manufacturer in the automotive field. It still needs time. The new energy vehicle industry has just started. Whether the future will be for new energy vehicles...who can say for sure?
At least it seems likely so far!
"Where to go next?"
"After seeing Xinghan Zhixing's cars, I have no interest in other brands. The gap is too big."
Lu Dongchang couldn't help but nodded after listening to the words of his two buddies. Indeed, Xinghan Zhixing had already taken the lead in the field of new energy vehicles, but after all, they also visited the other booths one by one.
There are many brands with interesting designs!
At the same time, they have not forgotten that Xinghan Zhixing also branched off a separate electric motorcycle brand Xinghan OTO this year. Currently, there is a direct store in the capital city of each province, and the scale is quite large.
But it’s a bit awkward to only have one car~
The three new electric motorcycles launched this time are to make up for the shortcomings of the products. Lu Dongchang and the three of them moved all the way from Area A to Area B. Area B is an area dedicated to the exhibition of electric motorcycles. When they entered Area B, all three of them were silent. .
Then he cursed:
"Fuck! What is all this?"
If new energy vehicles are still within their understanding, then electric motorcycles...the various designs are simply beyond their imagination. If you look at brands such as Dafenqi, you will know how exaggerated the designs of electric motorcycles are.
In Chen Zifan's memory, BMW also produced an electric motorcycle, the model was BMW CE04. The domestic price started at 150,000 yuan. The sales volume was very poor, but it is said that in many European countries, this car sold well.
It should be more a question of spending power.
The design style of electric motorcycles has actually completely separated from traditional motorcycles. It can also be seen from this exhibition that the designs of Xinghan OTO's three new electric motorcycles are considered quite conservative at the exhibition.
