Since the year before last, more and more people have come to Haicheng for tourism. Those who come know that there is no need to make any excuses. They are just here to have fun. If they really want to buy a mobile phone or something, wouldn't it be the same if they buy it online?
And there is also Stardust Express delivery to your door~
It's just a pity that I didn't get the on-site tickets for the press conference, but that doesn't matter. Most tourists who came to Haicheng for the first time felt no regrets, and the things advertised online were all true.
For example, 4G coverage, signal stability, network speed, and new energy buses and taxis that can be seen everywhere on the road, as well as rebuilt wide and straight roads, and the sanitary conditions are still very good.
At least when walking in the city, you can hardly see any sewer stains, paper cans, obvious dust and gravel on the road, and unlike some cities, there are no various people surrounding you as soon as you leave the station.
It is enough to show that the official management of Haicheng is very strong. There are also various electric vehicles with red numbers on the road and white numbers on the road, as well as the green-branded electric motorcycles that occasionally appear on the motorway, which are very eye-catching.
In addition, there is also a major "feature" of Haicheng, that is, charging stations. There are charging piles and charging stations everywhere, and the number is even more than that of gas stations. It is no wonder that there are so many trams.
Charging piles and charging stations alone are not enough. Haicheng officials also attach great importance to the planning of parking spaces, including non-motor vehicle parking spots, motor vehicle parking spaces, and in some places specially designated parking spaces for electric motorcycles.
The so-called electric motorcycle does not refer to the kind that looks like a traditional motorcycle. Many people think that they are riding an electric motorcycle. They do not need a driver's license or license plate when buying one, and they can drive on the road directly. In fact, this is not the case at all. It's just that most places don't check it.
Why do we need to divide it so finely?
Or because of the "electricity" problem.
In the future, smaller charging equipment will be planned. Of course, these require payment, and they belong to the category of commercial electricity, so they will naturally be more expensive.
Compared with charging equipment, it would be more convenient if we could promote several unified battery models and then update the current electric vehicle products. When the battery is out of power, we only need to replace the battery!
This method was originally envisioned by Chen Zifan, and it sounds very good. However, during the actual implementation process, he had to consider a problem: users with private electric vehicles are not willing to share batteries.
As we all know, the batteries produced by Stardust New Energy have warranty service, even the lithium batteries of Xinghua electric vehicles. There is a management chip inside the battery. After reaching a certain number of years or kilometers, you can go to the after-sales center to replace the battery with a new one. of.
If it becomes battery replacement...
Changing the warranty policy does not matter. For Chen Zifan, it is more convenient to manage and more profitable, but can consumers really accept it?
Because batteries are different from gasoline, batteries will suffer losses. Here is a simple question:
"You bought a new electric bike with a new casing and a new battery. After riding for dozens of kilometers, it ran out of power. There happened to be a battery swap station in front of you. Are you willing to replace the new battery of your new electric bike with an unknown one? "
What if the new battery has been used and ridden by hundreds of people and the battery loss is relatively large?
That is to say, they do not use their own electric vehicles to run takeout or express delivery, and they do not care about battery loss. Improving work efficiency is more important.
But this group of people is only a small group. Most people cannot afford to spend thousands of dollars to buy an electric car. They prefer "private ownership", so it is difficult to exchange electricity.
This is just an ordinary electric bicycle. It is more difficult to put it on a new energy vehicle. The ideological and conceptual things cannot be changed in a short while.
In Chen Zifan’s memory, NIO was trying hard to promote battery swapping services, but in fact most car owners didn’t actually use it, for the same reason:
A new car that costs RMB 300,000 or RMB 400,000. In order to save some charging time, you replaced a battery that has been used many times at a battery swap station in your new car?
Is that acceptable?
Therefore, Chen Zifan can only move towards "bigger
", faster, lower" to develop, so that the battery capacity per unit volume is larger, the battery charging speed is faster, and the battery loss during use is lower.
When the battery of a new energy vehicle takes less than a minute to be fully charged, traditional fuel vehicles will soon reach a dead end. When new energy vehicles can achieve the effect of "unlimited power", even the charging pile can be thrown away.
In Chen Zifan's view, charging piles are no different from the phone booths that used to be dotted on city streets. They are both things that will inevitably be eliminated. However, because new energy vehicles have just started, they are still very early to be eliminated.
Ordinary people don't understand this. When they first came to Haicheng, they still sighed: "If I were in Haicheng and had this kind of charging conditions, then why would I ride a bicycle or drive a gasoline truck? It's not cost-effective!"
Each city has different characteristics, and everyone's choices are also different. I lament that they cannot easily leave the city where they have lived for decades.
Except for college students…
Therefore, college students are the current focus of Haicheng's official strategy, especially those with relatively high knowledge and skills. Haicheng will use various benefits to attract them to stay, and the success rate is extremely high. .
After all, they have lived in Haicheng for several years and know how fast Haicheng is currently developing. Not only are there many opportunities to stay in Haicheng, but there is also a lot of room for improvement. Of course, this also depends on personal choice.
Some college students even hope to return to their hometowns to find a stable job, find someone with a similar financial background, fall in love, get married and have children, and they can see everything at a glance.
You may not make a lot of money, but being ordinary is a way of life, and there is nothing wrong with it.
What makes Chen Zifan a little unhappy is that the selection of "new first-tier" cities was started at the end of last year. As a result, the selection was in the middle of this year, and the names of the "new first-tier" cities had not yet been issued. Later, someone specially explained to him:
"The influence of our Stardust Technology is currently unique in China. We have been paying close attention to the Stardust press conference, so our idea is to promote the "product" together after the press conference! "
Chen Zifan also understood a little bit. Instead of building up the popularity in waves, it is better to go straight to the wave and use this year's Stardust press conference to force Haicheng to a new height and invest more resources in construction.
Especially in terms of transportation, if you want to integrate the entire Haicheng area to form a real "super-large city", you can't just rely on the roads that took several months to build. It will take a long time to build.
High-speed rail stations, subway stations, and airports are also the next key construction projects in Haicheng. In fact, the geographical conditions of Haicheng are not strictly speaking a "transportation hub" area, but Haicheng can also be...
Yes, it is like that!
It would be even better if the sea routes could be connected. Chen Zifan really thinks so. In his product planning for Xinghan Zhixing, there is even a small boat that can be placed on the sea and use sea water to have unlimited endurance.
Although it is said to be a small boat, it actually looks similar to a car, except that it can seat more people and has more space. Unfortunately, it is definitely impossible to build it within ten years with the current level of technology.
There is still ten years for [Stardust Technology] to provide technology, instead of ten years for normal development.
It's too far away to think about this now. Stardust Plaza outside is very busy, and Xinghai Stadium inside is even more lively. Since the last Stardust press conference received many complaints, Mo Shaokun said he was "laid off".
He himself also said that he just wanted to experience the fun of a press conference. After experiencing it, even if Chen Zifan was asked to host it again, he would not want to do it. In other words, Chen Zifan would be the one doing the entire press conference.
There are already many products, and we have to introduce them from mobile phones to new energy vehicles... Chen Zifan feels overwhelmed when he thinks about it, but when he thinks about it again, it is only one day a year that makes him tired, and the rest of the time is quite relaxing, which is acceptable.
Needless to say, there is no need to mention the product parameters. In the conscious mind [Stardust Technology], even if he didn't memorize it, he could cheat, but the product was all planned by him anyway, and it was impossible to even memorize the parameters.
On June 10th, the entrance of Xinghai Stadium has been crowded with people since the morning. The press conference obviously didn’t start until 7pm, but now everyone who has a ticket is either selling it at the door.
Tickets, or already want to get in.
Thanks to the large number of staff sent by Chen Zifan, no unexpected situations occurred. As countless people waited anxiously, at 6 p.m., the door of Xinghai Stadium finally opened, and spectators with tickets were pouring in.
Those without tickets can only watch from outside...
To be honest, it's a bit miserable.
So they chose to sit in the Stardust directly-operated store. I have to say that the professional level of the Stardust clerk is really high. They can handle the number of people ten times more than the normal customer flow with ease. They are indeed professionals!
In fact, they were forced to do this. They also wanted to complain to Chen Zifan: "Look how crazy these people are? If you ask me, we should build a self-service store! Let them go in and see for themselves."
But then...why do we need a store clerk?
If you don't want a job, tell me earlier~
I wanted to think about it, but the shop assistants never stopped working. They were applying films, introducing products, and even secretly took out the new versions of Stardust 3 and Stardust 3+ when Chen Zifan was "not paying attention". .
Under the overwhelming hype, many consumers couldn't sit still on the spot. Before the press conference started, they directly replaced their old mobile phones and spent a little more money to buy the new version.
Especially the Stardust 3-liquid cooling version, its visual impact is no worse than the previous Stardust 2-electrochromic version. The flowing fluorescent heat sink also gives the new Stardust logo a completely different look and feel.
The price of 3999 is still a great value!
No 4G? What would happen without 4G?
They have also looked away, and at the same time they have a clearer understanding of themselves. With the intensity of Stardust Technology's product upgrading, they feel that it is impossible for them to stick to their true intentions and a mobile phone will be scrapped after use.
When I bought it, I thought I would replace it with a new one when it wears out, but the reality is that when I wanted to replace it with a new one, I found that my phone didn’t wear out at all! I wish there was something wrong with it so I could just change my phone...
On the other side, the audience who entered the Xinghai Stadium suddenly discovered that the venue layout of Stardust Technology's "Building the Future" theme conference was completely different from the last time. Last time, there was only a platform in the middle, and nothing else. Go out one by one.
The most amazing design is that Chen Zifan directly took the product off the screen of the conference room. Before he did that action, no one thought that Stardust Technology’s new product would be placed there, but this time there is no such design. , directly listing all the products.
It is also divided into multiple areas, such as the three cars of Xinghan Zhixing, the product booths of "Fenglinhuoshan" with their own styles, and the full series and new versions of Stardust 3 and Stardust 3+, as well as drones and electronics. Paper books seem to be missing this year’s new mobile phone?
"No! No less!"
The sharp-eyed audience has already discovered something in advance, that is, on the stage in the center of the stadium, there is a special small table with a very large-looking box above it, which is a new mobile phone!
But what exactly does it look like…
Everyone is unsure.
Because they haven’t seen it before! Stardust Technology has revealed almost no information about this phone. Many people only know that this phone is positioned higher than Stardust 3+, which can be seen from the packaging box.
If the packaging box of Stardust 3+ is exquisite, low-key and luxurious, the packaging box on the stage is unreasonable, technological and luxurious! The so-called sense of technology does not mean that it actually uses any high technology.
It is a feeling created through design, light effects, and materials. Even if it is placed there, you can see its good texture from a distance.
At 6:50, the backstage staff played today’s new product promotional videos on time, starting with the new versions of Stardust 3 and Stardust 3+, to the drone Stardust-Margin, and then to the electronic paper book Stardust-Ink .
Finally, it ends with four series of products of "Fenglinhuoshan" with different styles. They are obviously three products: tablet computers, Bluetooth headsets, and smart watches, but it gives people the illusion that there are twelve products.
Fortunately, now is the time for Stardust Technology, Xinghan Zhixing’s three products are not yet in line, otherwise
Coupled with the color matching of those three cars, it is dazzling.
Except for Stardust-Chenji, all the other new product promotional videos of Stardust Technology in this conference were played. The end time happened to be at 7 pm, but unfortunately it was only a "single product promotional video".
There will be various new promotional videos in the future. With the Stardust-Margin drone, other things may not be guaranteed, but the quality of the promotional videos and advertisements is very high, and the perspective has become richer.
As for why not release Stardust-Chenji...
Just look at the time and you will know!
Instead of delaying and putting the most important new products behind, it is better to release the king bomb at the beginning, and release Stardust-Chenji first! After a slight pause, the lighting at the scene changed.