As for the design plans for Stardust 4 and Stardust 4+... Chen Zifan has many product design plans from major mobile phone manufacturers in his mind, including some that are not intended to be put on the market at all and are just concept designs for exhibits.
He can completely copy some of the design language directly like Stardust 1 to 3, but he is not planning to copy it completely. Instead, he is planning to expand the team of designers of Stardust Technology and let the team design.
And he only needs to provide a clearer idea, because as Stardust Technology has more and more products, it is impossible for him to develop each one by himself.
Small electronic products such as mobile phones and tablets are okay. Chen Zifan can also handle Xinghan 01, Xinghan 001, and Xinghan 009, because these are what he is good at, but what about other products? What if a new car series is released?
Compared with cars, Chinese consumers prefer SUVs more. Especially as they age, more and more consumers will realize that so-called acceleration and control mean nothing in the face of comfort.
The characteristics of SUVs are large space and comfort. If coupled with a better appearance design language and solid quality and after-sales guarantee, the market acceptance and sales volume will be much higher than that of cars.
However, the various attributes of SUVs also determine one thing: if you want to build a popular SUV, the price should be controlled within 120,000 to 180,000 yuan. If it exceeds or falls below this price range, the competitiveness will be worse than that of cars.
The seven-seater luxury SUV and the high-tech top-end SUV are not suitable for the mass market.
Therefore, after the three products of Xinghan 01, Xinghan 001 and Xinghan 009 are launched, the next step Chen Zifan needs to prepare is to build a compact SUV for family use in the price range of 120,000 to 180,000 yuan for Xinghan Zhixing.
The codename is Xinghan 003, and it is positioned in the same category as Xinghan 001. The more high-end and advanced model is called Xinghan 03, but this model has the same price as Xinghan 01, which may cost more than 500,000 yuan.
The remaining price range between 200,000 and 500,000 yuan will be transitioned with some slightly upgraded models, such as Xinghan 001+, Xinghan 003+, or special models like Xingchen-Chenji.
There are higher-end models than Xinghan 01 and Xinghan 03, but those are still too far away and are not within the scope of Chen Zifan's consideration. He will first build the existing products.
At the same time, Stardust Technology's product line is also constantly expanding. Unfortunately, there are only two regular models of the same generation every year, such as Stardust 3 and Stardust 3+. If you use the same tactics as Oppo, you will probably be exhausted.
Of course, many of the models of Jihai Tactics are matryoshka products and cover a relatively narrow price range.
Stardust Technology doesn't have many mobile phone models. They only have one or two limited editions or new versions every year, and occasionally release a special model. However, there are many other products, and the product line is expanding horizontally very quickly.
From the beginning there were only mobile phones, to now mobile phones, tablets, Bluetooth headsets, smart watches and other products are fully launched. This year there are also emerging products in niche markets such as Stardust-Ink and Stardust-Margin.
As the saying goes, professional things should be left to professionals. It’s okay to design and produce a few important products by yourself, but it’s definitely not okay to design each one yourself.
Stardust Technology's existing designer team is not one team responsible for all design projects, but separate. It is just a shortage of manpower. Many designers design products and packaging boxes.
After the Spring Festival and the Lantern Festival, it happened to be the peak recruitment season every year. Chen Zifan immediately arranged all the work. As soon as the recruitment information came out, companies that also needed designers were furious:
"Damn it! Stardust Technology is here to grab people again! I'm really convinced! How can we recruit people like this!"
"We recruit every spring, summer, and autumn and winter. We used to tolerate hiring from two or three companies, but now there are more than a dozen companies hiring together! Knowing that you are short of people, can't you be more restrained?"
"Not only is Stardust Technology short of people, we are also short! It's not a lack of labor, it's a lack of skilled and professional talents! This group of applicants is genuine. Didn't you see how many people there are?"
"The success rate of applying for Stardust Technology is so low, why not come to our company and have a look? You may not earn much, but it is worse than failing to apply and not having a job!"
"that is!"
"But look at how busy the people in charge of recruiting at Stardust Technology are. It's better for us to take it easy. We can just sit and play with our phones all day, and not many people show up. We can still get paid normally. This is a good job!"
"It seems to make sense..."
The recruitment of designers is on the one hand, and on the other hand it is the recruitment of subsidiaries of Stardust Technology. Stardust New Energy and Star Vision require the most people, but most of what they need is responsible for basic work.
The government is supporting the development of new energy, and electronic products and smartphones are emerging development crazes in recent years. One of the two subsidiaries sells batteries and the other sells screens. The order volume for various products is very large.
Of course, Stardust New Energy not only sells batteries, but also sells various mid-to-high-end models of motors. However, the demand for motors is not that large yet, and the low-end motor field has been won by Xinghua Zhixing.
Moreover, Xinghua Zhixing is also playing the same game as Stardust Technology, selling electric vehicles and producing motors. Some competitors can't stand it and there is nothing they can do. The cost of self-development is too high, so it is better to just buy off-the-shelf motors.
There are also some more aggressive companies that have established their own new energy battery and motor companies, hoping to create their own new energy products and seize the market that Stardust New Energy cannot capture, but the final result...
Although it has just been established and the results are not yet known, in the face of the cheating Stardust Technology, the only thing left to do is license the technology. It’s not that they can’t do it, it’s just that Stardust Technology is too perverted.
Chen Zifan also realized one thing more clearly. With [Stardust Technology] here, Stardust Technology or its subsidiaries should directly rush to the top of the industry first and use technological advantages to form dimensionality reduction strikes.
Therefore, after the Spring Festival this year, Stardust Technology's actions in all aspects are unprecedentedly large and the intensity is much more fierce than before. While recruiting employees, new products have also begun to be gradually exposed on major online platforms.
First of all, it is confirmed that there will be unlimited new versions of Stardust 3 and Stardust 3+, which directly gives a shot in the arm to consumers who have been waiting for a long time.
Unfortunately, we don’t know exactly what it is yet, but this does not hinder their enthusiasm. In order to welcome the new machine, Stardust 3 and Stardust 3+ are already preparing to launch discounts on their own platforms.
It is said to be an event, but in fact this is a normal price reduction for electronic products. If you switch to an Android phone, it is possible to reduce the price by 20% or more a year, but the price of a new Stardust mobile phone can only be reduced by less than 10% a year.
You can imagine how strong the prices of Stardust 3 and Stardust 3+ are. According to Chen Zifan’s plan, before Stardust 4 and Stardust 4+ are released, the prices of new Stardust 3 and Stardust 3+ will be reduced by at most 500 yuan. Money around.
In other words, before June next year, the price of the new Stardust 3 phone will still be maintained at around 3,499 yuan, and the price of the new Stardust 3+ phone will remain at 5,499 yuan, overlapping with the price range of Stardust 4.
Stardust 4 configuration…
Chen Zifan personally thinks that overall it is better than Stardust 3+. Except for the smaller screen and fewer cameras, the remaining configurations will be greatly improved, especially the Stardust 4 series of chips.
He didn't bother to ask for help. Why did he use two chips in one set? Didn't he see how much pressure overseas exerted on Stardust Technology? The Dimensity 400 can barely be launched normally, and the Dimensity 500 is no longer needed.
Chen Zifan himself also doesn’t want to use Fa Ge chips anymore. In this way, all the chips of the Stardust 4 series mobile phones will use Stardust Technology’s second-generation smart chip: Changhe 4. The chip has been greatly improved.
However, Changhe 3 will not be eliminated directly, because Stardust 3+ still has at least two years of sales period, and the mass production cycle of the derived Changhe 3+ and Changhe 3 mobile version will be longer than the sales period of mobile phones.
Changhe 4 will only be used on mobile phones, tablets, and Xinghan cars. The remaining products, such as Stardust-Ink, have relatively simple functions and do not have such strong performance requirements at all, so using Changhe 3 is already very rich. Yes, it can also save costs
.
As soon as the news about the new versions of Stardust 3 and Stardust 3+ was confirmed, the gunmen and trolls from the Stardust Marketing Department also broke the news as scheduled. This is what they are best at, and the first to break the news was the Stardust-Margin unmanned aerial vehicle. machine.
The content is roughly as follows: According to some internal intelligence and confirmation from suppliers of the Stardust Ecological Chain Plan, Stardust Technology will launch a drone product this year with unknown form, unknown function, and unknown price...
Countless netizens were shocked after seeing it, and the Stardust community was in chaos, all discussing:
"Drone? What is this?"
"What do you mean? Stardust Technology doesn't make mobile phones, but transforms airplanes? The field span is too big!"
"Who said it can't be made? Didn't it just be confirmed that Stardust 3 and Stardust 3+ have new versions? And there are unlimited new versions. It seems that my Stardust 1-Bamboo Rhythm Edition 10236 will become my unique collection! "
"This is a good number..."
"Stardust 1 is no longer very useful, but it is quite good to collect. It's a pity that I didn't buy it at the time. There were too many fakes in the second-hand market and the price was still high, so I had to buy other limited editions."
"I'm using the Stardust 2 - electrochromic version! It's still very smooth to connect to ifi! I haven't had any problems with the electrochromic glass back cover, and it's still as good as new! The quality of the Stardust phone is really awesome !」
"Is that a joke to you?"
"But building airplanes... is still unacceptable."
"Pfft, the person upstairs made me laugh. Paper airplanes are also airplanes, and remote-controlled airplanes are also airplanes...Eh? Speaking of which, aren't drones similar to remote-controlled airplanes? But what are the functions of drones?"
"No, isn't this common sense? There were drones in the last century! It's just that the drones in the last century...you know, their functions are just those, reconnaissance, detection, and aerial photography."
"The drones produced by Stardust Technology should be civilian drones. It depends on what they are used for. They can be used in many fields such as agriculture, rescue, surveying, and inspection. In short, there are too many functions. It all depends on the product. "
"I only care about one thing, and that is its price. The Stardust smart watch is already two thousand, and I really can't afford it. Here's a drone..."
"Hey, I don't have anything except my mobile phone, and I even use third-party wired headphones."
"same…"
"Not everyone can afford the complete set of Stardust products. I just came to see what new products Stardust Technology has come up with. Anyway, no matter what new products they release this year, I will definitely not buy any of them!"
"Don't speak too soon..."
"I'm so poor, I only have two hundred yuan left in my pocket."
"???"
"Buy a phone case?"
"What about other new products?"
"Yes! Daily question: Do you have a laptop? When will you build a laptop?"
"Don't even think about this..."
It is definitely impossible to build a laptop computer. The current situation of Stardust Technology is that it is impossible to build an indos laptop computer. If Stardust OS can be used, it seems to be no different from the Stardust tablet computer, they are all the same!
Of course, if Stardust Technology enters the field of graphics cards and uses the heat dissipation advantages of the laptop's body to create a super powerful "huge CPU", combining the two, it will definitely create a monster.
However, the notebook project has not yet been approved, and the mass production is still far away, so we have to wait.
Wait for the manufacturing process of the long production line of Stardust Factory to be upgraded, wait for Stardust Games to stabilize the situation in the mobile game market, and then develop some new games, wait for Stardust OS to upgrade a few more waves, and derive new versions ~
Anyway, it will take some time.
The leaked information of other new products is also constantly being updated. Stardust-Margin is just the beginning, and those that have been fully leaked are not necessarily ready, such as the "ceiling tram" Xinghan 01.
It is also constantly improving when producing engineering prototypes, and it is very different from the original version of Xinghan 01 in the original Mirage game.
Especially in terms of detailed configuration, this is going to be the "final product" of this year's Stardust conference. Can it be exposed in full? Chen Zifan has some reservations, but the appearance is basically finalized.
The three models of Xinghan Zhixing have attracted a lot of attention. In fact, for many people, the Xinghan 001 of 185,800 yuan is already the limit price they can afford. Another 20,000 yuan is a bit unbearable.
In fact, cars priced around RMB 100,000 are the ones that most people choose. There is a saying that goes well: before you go out into society, you look at luxury cars worth RMB 1 million, and when you first start working, you look at cars priced at RMB 20,000 or RMB 30,000. In the end, the cars you buy cost over RMB 100,000. Family car…
Some people always say that if you are born with a luxury car, there is a high probability that it will not be available in this life. But the fact is that cars worth more than 300,000 yuan or even more than 200,000 yuan have nothing to do with most ordinary people. Money is needed in life. There are too many places to use them all to buy cars.
Therefore, Polestar X became a hot model as soon as it was launched after Xinghan Ni. After the first batch of car owners confirmed that it was OK, Polestar Automobile's expansion rate was much faster than that of Xinghan Zhixing, and 4S stores were being built every day.
