They need a product like Xiaomi mobile phone that can get 80% of the experience of Stardust mobile phone for only half the money. Therefore, Xiaomi can quickly become popular in a short period of time and still meet the market demand.
The so-called 80% is just what they think, or it is deliberately promoted by Rebus and Stardust Technology. On the surface, Xiaomi and Stardust Technology appear to be on opposite sides, but in fact they belong to the same camp.
Wang Jinli has conducted more than three rounds of cooperation negotiations with Xiaomi, Meizu, and Coolpad. Coolpad has always had an ambiguous attitude. Meizu's boss Huang seems to be "idealistic", but he behaves very realistically.
In other words, Boss Huang is just an intermittent idealist, and he does not rule out using idealistic products to play emotional cards to attract consumers. In short, no matter what, they are willing to try Stardust Technology's method.
There’s nothing you can do if you don’t want to!
First of all, at least half of China's smartphone accessories now come directly or indirectly from the Stardust ecological chain. Secondly, Wang Jinli's proposal to support "low-price brands" is for their sub-brands, not the main brand.
If they follow Stardust Technology's approach, they may not make much money, but their brand power will definitely be greatly improved. By the way, it will also give Meizu a "conscience" label. Why not do it?
When there are more users of Meizu phones in the future, they will definitely prefer Meizu when choosing between mobile phones. Boss Huang thinks so, but consumers may not necessarily choose this way. After all, there is Stardust Technology.
For example, now, if you can’t afford the new Stardust 3 or Stardust 3+, you can buy the Stardust 2, which is officially reduced by 600 yuan. If you buy it second-hand, you can get another 500 yuan discount, and you can buy a Stardust for 2,700 yuan. 2.
Of course, there are risks in the second-hand market. Many consumers will go to "acquaintances" to buy Stardust 2, which is cheaper than the official price of Stardust Technology. It only costs over 3,000, and maybe they can get some gifts.
As a result, anyone with a little bit of ability will try their best to get a Stardust mobile phone, not to mention young people who are still studying. Some work part-time, some rely on their father, and some rely on scholarships...
Unless the price range of the Stardust mobile phone can be raised to a higher level and the gap between it and other mobile phone brands is widened, other than pursuing cost-effectiveness, the Stardust mobile phone is the best choice, an authentic smartphone!
This is one of the reasons why Chen Zifan changed his development strategy and wanted to support a low-priced mobile phone brand in the two years between Stardust 3 and Stardust 4.
Not only because the government will provide a lot of resources, but also because the Stardust 4 series will increase in price, it is also to establish a Chinese mobile phone market dominated by Stardust Technology and determine the situation of smartphones.
Of course, what is more important is that the full popularity of smartphones is conducive to Stardust Technology’s next steps, such as promoting mobile payments, digital currencies, online platforms, shared travel, online ride-hailing platforms, etc.
Low-priced phones are still easier to popularize than high-priced phones. The problem now is not whether the Stardust phone is good or not, but that a considerable number of people don’t even own a smartphone at all, and they have completely fallen out of step with the times.
If he only thinks about making money and profits, Chen Zifan can completely turn a blind eye, but that is not the case. Stardust Technology and the official government need to pull this group of people and drag them on board.
The only thing that makes Boss Huang dissatisfied is that Stardust Technology... or the low-priced brand that the official wants to support is not just Meizu, there may be other competitors, so Meizu cannot monopolize it.
In fact, Boss Huang also understands that China's huge smartphone market cannot be conquered by Meizu alone. He is just unwilling to accept it: "No matter who the other brands are, in the end only Meizu will stay! Meizu!"
Soon Boss Huang knew who the other target of support was. It was Xiaomi Technology founded by Rebus. On October 10, Rebus released his own Xiaomi 1, which attracted the attention of countless consumers.
As soon as Rebus appeared on the scene, he compared Xiaomi Mi 1 to Stardust 3, starting from the processor, to the camera, battery capacity, and they even came up with a 18 fast charge, which is also part of the Stardust ecological chain.
But ordinary consumers don’t know that!
They only know what the Stardust 3 has, and Xiaomi Mi 1 basically has it as well. Some of them may be inferior, such as the screen, fast charging, operating system... But given the balance of price, these things are nothing to worry about.
"Xiaomi 1 is equipped with the same Dimensity 300 processor as Stardust 3! The front uses a Star Vision 5.4-inch 1080P OLED screen! This is currently recognized as the golden size in the mobile phone industry! It takes into account both the hand feel and the large screen, plus Check out our ergonomic design…”
The so-called excessive arc of the middle frame and the curvature of the back cover are also what Stardust Technology has already played with. They just changed the name. Is 5.4 inches the golden size? Everyone thinks it is, so it must be!
Coupled with the publicity of major media, ordinary people have long formed this concept. At this time, another person jumped out and said: You have all been deceived. 5.4 inches is not the most comfortable, and there are other more comfortable sizes!
It is estimated that he will be sprayed into a sieve...
You say no? So do you have the ability to find a mobile phone that is more comfortable to hold than Stardust 3? Can't find it? If you can't find it, what else can you do to compete?
The Star Vision 1080P screen that Rebus mentioned is a product of a subsidiary of Stardust Technology. It has indeed reached the 1080P level in terms of visual appearance, but it is still a little worse than the Stardust mobile phone screen.
It is roughly equivalent to the level between Stardust 1 and Stardust 2. What else is left: "5.2 million pixel camera! 3333 mAh large battery! 18 fast charge! Symmetrical dual speakers! Fast USB interface..."
Anyway, I have so many accessories from the Stardust ecological chain, and I don’t care about one more USB interface. Regardless of whether the design of the fast USB interface is reasonable or not, Stardust Technology has made them top-notch in the industry.
At the same time, this is also the own USB interface of domestic technology companies, and the officials are also vigorously promoting it. Even some desktops and laptops from Lenovo, China HP and other computer manufacturers also use Speed USB.
When a technology company's product influence reaches a certain level, when a technology is enough to change the future development situation... it is no longer a pure technology, but becomes a "large game."
Chen Zifan is already preparing to produce a charging cable with fast USB interfaces on both ends, but an adapter cable for other interfaces will be included inside the product.
After all, it is impossible to eliminate the influence of the original USB technology all at once, and you have to take your time.
In fact, this product is mainly prepared for other electronic product manufacturers, because it cannot be used on Stardust 4. Stardust 4 and Stardust 4+ will use the embedded speed USB mode in [Stardust Technology].
Embed one end of the Speed USB interface directly into Stardust 4, Stardust 4+ and other products of the same generation to achieve closed data transmission and reception.
As for the charging issue…
Stardust Technology will still provide two charging modes, one is the same wireless charging for Stardust 3 and Stardust 3+, the wireless charging power of Stardust 4+ will be upgraded to 50, and the other is also wireless charging.
Not only is it wireless, it can also achieve air charging within a radius of three meters and a diameter of six meters. According to feedback from the core area of the Stardust Factory, Stardust Technology can currently only achieve a maximum of 20 air charging.
Compared with Stardust 3 and Stardust 3+, the 30 wired charger seems to still have a negative growth...but this is not the case. The best thing about this technology is that it can charge multiple devices within the range of the air charger.
It can charge multiple products such as mobile phones, tablets, and smart watches at once. Theoretically, it can charge as many products as there are, but in actual use there will be an upper limit because there are too many chargers and the voltage cannot withstand it.
The current limit is to charge five devices at the same time.
The standard air charger for Stardust 4 and Stardust 4+ is very large, even at least twice as large as the 165 and 240 chargers that some manufacturers will launch in the future. The advantage is that you don’t need to worry about plugging it into the socket.
There are also two built-in power management chips. When charging, you only need to use your mobile phone~
This is the limit of what Stardust Technology can currently do. Don’t underestimate this air charger. It has a built-in phase control array composed of 48 antennas.
Directional transmission of millimeter waves to mobile phones through beamforming.
At the same time, it is not blocked by foreign objects and can be charged while playing without any reduction in charging power.
In Chen Zifan’s memory, some domestic manufacturers have used this technology to launch new concepts. Xiaomi and Motorola have both promoted this technology.
However, it did not come true. Even the concept product of a roll-screen mobile phone was speculated over and over again for several years. In the end, there was no news at all and they continued to attack folding screen mobile phones. It doesn’t matter~
Other mobile phone manufacturers can't do it, but Stardust Technology can. [Stardust Technology] has stored a large number of product technologies that far exceed those of 2022. The so-called concept products and technologies can be realized here with Chen Zifan.
With this technology, the price of Stardust 4 and Stardust 4+ will not be increased by 1,000 yuan. Even if the price increase is a little steeper, consumers will still be able to accept it. However, Chen Zifan will not do that, as that would be too far away from the mass market.
It is not available on Stardust 4, but some of the concept technologies found on Stardust 4+ are the design concept of Meizu Zero’s holeless mobile phone. Speedy USB is embedded, and the speakers are hidden in the frame and under the screen.
Even the power on, volume, and three-stage mute keys are designed to be hidden. The powerful and delicate customized X-axis linear motor is used to restore the touch control of the physical keys, achieving a fake and real effect.
The remaining configurations are routine upgrades ~
It’s just what Chen Zifan thinks is “routine”…
On the other side, at the Xiaomi press conference, all configurations have been announced. The high configuration of Xiaomi Mi 1 is only for people to see. The important thing is its price. As expected, Rebus has a special liking for 1999.
When the price of 1999 was announced, countless netizens and consumers became excited, and many even made some exaggerated remarks online, such as:
"Xiaomi is here! The era of Stardust technology dominance is coming to an end! It only costs 1999! You can buy a replacement for Stardust 3! Brothers, I'll rush first!"
"Damn! This is too cheap!"
"I have everything I need, and the phone looks pretty good! I've tried the Xiaomi UI and it's pretty easy to use, so I really don't understand what those previous phone manufacturers were doing? They don't even have a decent product. !」
"GouleTV! You deceived my feelings! @ Boss Jia, come out and see what value for money is!"
"If you want to buy Stardust 3, buy Xiaomi!"
"It's really cost-effective..."
If they put Xiaomi 1 and Stardust 3 together in reality, I'm afraid they would be able to tell the difference at a glance, but now Xiaomi adopts an online sales model, and ordinary consumers only know the configuration and price.
Chen Zifan is not worried at all about the threat that Xiaomi 1 will pose to Stardust Technology. If Xiaomi 1 can reach one-tenth of the sales of Stardust 3, Rebus will be successful. You must know that Stardust Technology is a combination of online and offline products.
And the proportion of offline shipments is as high as 78%, and online sales are less than a quarter.
Someone soon stood up to refute:
"Instead of Stardust 3? What are you thinking about? There is no wireless charging, no IP68 dustproof and waterproof, no three-stage mute button, and even the UI is a fake Stardust OS. I don't know why Xiaomi 1 can replace Stardust Dust 3?"
"No way? Do some people really think that Stardust 3 is bad? It is indeed not as good as Stardust 3+, but apart from Stardust 3+, Stardust 3 is the best smartphone! Not all other brands can compete with it. !」
"To add, does it have optical image stabilization? What's the use of the extra 200,000 pixels? Can it be as stable as Stardust 3 when shooting videos?"
"What's the use of the light blow configuration? What about after-sales guarantee? All after-sales orders at the Stardust After-sales Center can be solved within one day. Does Xiaomi have this ability?"
"An online sales machine is an online sales machine..."
"It's not bad if Xiaomi can make a cheaper smartphone. They are all domestically produced phones. The publicity may be a bit extreme, but if the product is better, it's not bad."
"You get what you pay for. Stardust mobile phones are expensive for a reason. If you want to get a cheaper product, you must give up something."
"Hey, this sentence is not necessarily correct. I know that some imported Android phones are more expensive than Stardust 3+, but the configuration...is the level of Stardust 2."
"Those mobile phones are not as good as Stardust 2. Stardust 2 at least has 20 fast charges. What do they have?"
"In the field of smartphones, don't talk about imported mobile phones, right? Stardust 3 and Stardust 3+ are already cheap in China. Some idiots don't cherish them. If you have the ability, go abroad and see the prices of foreign Stardust mobile phones!"
"Stop talking, Stardust 3+ in Europe costs 1,399 euros, which is over 10,000 euros..."
"Hey~ Is that an exaggeration?"
"Yes! It's such an exaggeration! Even Stardust 2 sold for more than 5,000, and Stardust 3 sold for more than 7,000. Even with such a high price, many people still bought it, which is outrageous!"
"Fuck! I'm so shocked..."
"It's really like this! If you don't believe it, you can go and have a look, or you can ask the Wai Chinese people who come to China. There are many Wai Chinese people who specially come to Haicheng to settle!"
"Is Stardust Technology so cruel!?"
Chinese consumers, who have long been accustomed to being impacted by imported brands, imported products, and imported culture, see for the first time that a domestic brand can counterattack in developed countries and regions, and they use the same method they used to come to China.
All of a sudden they were a little at a loss. Only then did they understand that it was no wonder that Stardust Technology had such a high status now. It casually advertised at the Beijing Olympics and built roads and charging stations in Haicheng as soon as they were built.
It’s no wonder that Xinghan Zhixing can get so many orders in a short period of time. Although it only produces one car now, no one would regard Xinghan Zhixing as a no-name brand.
Chen Zifan can completely use these things to promote and hype them, but he doesn't think it is necessary. The so-called "light of domestic products" and "representative of domestic products" are concepts formed spontaneously in the minds of consumers and do not rely on publicity.
The Stardust Marketing Department will never use the name "domestic" in its promotions. If one day Stardust mobile phones need to use the word "domestic" to promote sales, it can only be said that Stardust Technology is not far from bankruptcy.
Xiaomi Mi 1 was released today, but the status of Stardust Technology has been improved again. In the Stardust community, the bottom of a certain post was full of @星dust科技 and @陈 Zifan, although they knew there would be no response.
However, this time was different. Chen Zifan really noticed it. He was shocked as soon as he entered the Stardust Community:
"600,000 times? That much? Aite***? Oh~ So that's it. It doesn't have to be like this, right?"
It's not a big deal.
Chen Zifan still remembers Mo Shaokun telling him a story about Honda. The founder of Honda once saw that even riding bicycles was a luxury for the people in their country after the war, so he decided to produce motorcycles.
The initial goal is also very simple, which is to allow ordinary people to have comfortable means of transportation, such as motorcycles, cars... or something else.
Two years ago, some people seemed to ask Stardust Technology if it wanted to be China's Honda and Samsung?
Chen Zifan didn't think so. He believed that Stardust Technology would be much more powerful than Honda and Samsung. Originally, he was just moving towards his goal, but with the development of Stardust Technology, his ideas were also changing.
"our products…"
Thinking of this, Chen Zifan posted a post on his Stardust community account for the first time: "Stardust Technology's products are made for us!"
Regardless of price increases or hype, Stardust Technology will make up for it in its own way, so that everyone can enjoy the changes brought about by technology!
Xiaomi and Meizu are examples. Chen Zifan doesn’t care about Xiaomi and Meizu phones because these two brands are half of Stardust Technology’s sub-brands.
He only cares about whether Stardust Technology, the officially supported Redmi, and Meizu can fully popularize smartphones and mobile networks so that old ladies in the village can use them.