The most important thing is that Changhe 3 is a serious 4G chip, with 4G + high performance + top peripheral configurations. This is in line with the positioning of Stardust 3 + super large cup and is worthy of the ultra-high price range of 5999.
And the marketing department's estimate gives a very high sales volume: 10 million units. In the price range of 5,000+, a model can sell 10 million units...
Chen Zifan only has a few models in his memory. If the data is not falsified, Apple and Samsung have the highest success rates. Some domestic brands have also achieved it globally, but the overall success rate is relatively average.
Currently in the Chinese market, even Nokia, which has always been ranked No. 1 in the world, has few mobile phones that dare to sell for more than 5,000. The sales of the few models are also very dismal and cannot support this price range.
The price of 5999 is indeed normal compared to some future top flagships, but it is enough to stand out from the crowd these days. Chen Zifan remembers that it was not until Apple 4 that Apple increased the price to more than 5000.
At that time, many people went to HogKog to buy an iPhone 4 and bought one from scalpers for more than 9,000 Hong Kong dollars and brought it back to the mainland. The Apple 4 did live up to expectations and was very smooth.
It directly beat up the Android camp at that time, and it was not until some brands stood up that they gradually rectified the name of Android. As far as Chen Zifan knows, Apple and Android have still not given up on the Chinese market and are making preparations.
But they have no chance. The Android and Apple camps are working hard, and the major domestic mobile phone manufacturers in the Hongqi camp are not vegetarians. Under the pressure of Stardust Technology, they are also crazily involved.
There are all kinds of weird products emerging in an endless stream, with price ranges ranging from 1,000 to 3,000, and there are also mobile phones priced above 3,000. But in this price range, the world is basically dominated by Stardust mobile phones, and no one can win.
Therefore, Chen Zifan believes that the probability that Stardust 3+ can sell 10 million units in China is not high enough, unless it relies on later marketing methods. It is possible to try it globally, because the sales period of Stardust 3+ is very long.
The standards of Stardust 3 and Stardust 3+ are very high, and domestic 3G and 4G have just started, so Stardust 4 will most likely be postponed for a year before being released, and the intervening year will be used to create a backup plan for special models.
Chen Zifan once again determined the various configurations of Stardust 3+, led the R&D staff to design a new motherboard based on the size of Changhe 3, and determined the parameters and various materials of Stardust 3+ from the inside out.
After all these tasks were completed, Chen Zifan also ushered in the Spring Festival of 2008. Unknowingly, it had been about three years since he returned to this era. In the past, he had never felt strongly about the Spring Festival, but now~
"I can finally have a good year..."
But what is a good year?
Chen Zifan knows that many people like to set goals for themselves after New Year’s Day or the Spring Festival:
For example, you need to get into a good university, save enough 30,000 yuan, go to a certain city to work or travel...
Rather than setting goals for himself, Chen Zifan prefers to review last year's development. During last year's Spring Festival, he and Stardust Technology were not as large as they are now.
And this year... Stardust Technology not only completed many technological breakthroughs and increased its total assets five times, but also licensed some basic technologies, allowing the Chinese electronics market to flourish.
We have also prepared everything that should be prepared for next year. The most difficult Changhe chip production line has also been built and put into testing. Next, we only need to steadily advance all the work and there will be no problem.
During the Spring Festival, Chen Zifan had some leisure time on the Spring Festival day. The next day... the second son of the aunt at the entrance of the village, whom he couldn't even remember, came to give gifts. Fortunately, people sent by the official were outside to stop them.
Otherwise it will be a lot of trouble...
Chen Zifan didn't need to think about it to know that these people would definitely stab him in the back again:
"Look at how heartless this person is. The wages and benefits offered to his employees are so good. Stardust technology has developed, but he doesn't want to go back to the village to build something, nor does he want to help the people in the village and make everyone rich..."
"Why are you bragging about new technological stars every day?
? Losing one’s conscience is true! I have made a lot of money, but I have lost my humanity, I am not grateful at all, I have read all the books in vain, and I have forgotten all the most basic principles of being a human being! "
"The Chen family is just a bunch of white-eyed wolves..."
It doesn't matter, whatever they say, Chen Zifan doesn't pay attention at all. He has given them a chance before. When Stardust Technology was first established and needed to recruit employees, these guys ran faster than the other and had good reasons.
Why is Haicheng City so far away... Working in the factory makes it easy to get sick... There are old people and children at home who need to be taken care of... and there are three acres of land that need to be taken care of every day...
Chen Zifan also understands, really understands, but it does not mean that he can accept it. Besides, the Stardust Factory is now semi-automated to a very high level. It cannot use so many workers, nor can it suddenly recruit a bunch of people.
Everyone wants a good life, right? Seeing someone from the same village or with some relatives develop suddenly, who doesn't want to build some connections to save effort?
Chen Zifan let them scold him. His purpose was not to help the people in the village become rich, but to use Stardust Technology's technological products and technologies to promote the development of the entire Haicheng and bring up the technological level of the entire China.
And let everyone enjoy the fun brought by electronic products in this environment, and finally further promote the development of the entire society, go to a future he has never experienced, and witness a truly beautiful era...
On the third day of the Lunar New Year, Chen Zifan returned to work. He wanted to go from visiting relatives on the second day of the Lunar New Year to the eighth day of the Lunar New Year like ordinary people. However, conditions did not allow it. There were still a lot of people in the Stardust Factory who did not go home for the New Year.
They are all working overtime. Stardust technology tasks after the year will be much heavier than before. First of all, in terms of products: Stardust 3, Stardust 3+, Stardust second-generation Bluetooth headset, Stardust Tablet 2, Stardust Chen smart watches... also produce various official accessories for them.
In addition, there is Xinghan from Xinghan Zhixing. Xinghan is now very close to mass production. Only the car and engine issues have not been optimized yet, but Xinghan is taking a diversified modification route.
Therefore, several popular modification templates need to be provided, and some modification and upgrade projects also need to be prepared in advance, such as customized painting of the entire vehicle, sound insulation of the entire vehicle, high-performance tires, personalized wheels, etc.
The second is the engineering category: Xinghan direct-operated stores, Xinghai service stations, wafer processing plants, Xinghai Stadium, Xinghai Highway, 4G base stations, and Xinghan charging piles.
There will be five Xinghan directly-operated stores in Haicheng, evenly distributed in the five major districts of Haicheng. If nothing unexpected happens, a Xinghan directly-operated store will be built next to Xinghai Highway and equipped with a Xinghan charging station.
There will be 30 charging parking spaces in the Xinghan charging station. This is also prepared for the future. We will first build a branded charging station to test the water and see the market situation.
Other engineering projects also serve products. Even the Xinghai Stadium, which seems to be a livelihood project, is also for the purpose of holding a Stardust press conference.
There is no other way. Put Xinghan on stage to introduce him? Chen Zifan couldn't do this kind of thing anymore. Instead of doing that, it would be better to build a large venue directly. He introduced Xinghan's various parameters while driving.
By the way, you can also describe the driving experience in an immersive way. As for whether the audience can hear and see clearly? There is absolutely no problem with this. Four large screens will be built in the center of Xinghai Stadium.
At the same time, the Stardust press conference will be broadcast live on the entire Internet. Maybe you can see it more clearly by watching the live broadcast online. Of course, it will definitely not have the same atmosphere as a live broadcast.
Finally, there is the technology category: except for some technologies on the Xinghan 01, the only remaining ones are high-power fast charging.
This is not for charging mobile phones, but for charging new energy vehicles and motorcycles. The maximum power can even exceed 100K. In theory, it only takes more than ten minutes to charge Xinghan's 20-kilowatt-hour battery.
But the reality to consider is that the battery on the Xinghan is not the latest version of the lithium battery from Stardust Technology. It cannot withstand such a large current and can only be charged at a speed of 50K, which can be fully charged in half an hour.
This charging speed is not slow even if it is placed on a new energy vehicle with a price of less than 100,000 yuan in fifteen years. The most important thing is that it maintains the maximum output power for a very long time. Only the power will be smaller at the beginning and end.
Half an hour full of stars
Han, the battery life is 210k, which is definitely enough within the scope of Haicheng. Occasionally, it can also travel to distant places that are not too far away, such as going to some surrounding cities, provided there are charging piles...
After the Spring Festival and before the Stardust press conference, there are only two products left during this period. One is Fengying’s electric motorcycle "War", and the other is the Stardust 2 limited edition. About Fengying Zhao Wushang starts reported.
He is also a person who can't take any time off during the Spring Festival, so he came to the company early: "The news from Fengying Motorcycle: "War" will be released on February 25, with the title of the world's first electric motorcycle, and then the next day That’s when our Stardust 2 limited edition will be released. "
Chen Zifan nodded and said: "It just so happens that the two things happened together, so let's solve them together. By the way, what is the price of "War"? In other respects, Fengying Motorcycle should also be prepared, right? "
"Don't worry, they have their own publicity channels. That's the good thing about Horizon manufacturers. They are very motivated in the early stage and can produce products really fast! In terms of selling price... they have also specially produced two versions:
One is a regular version without front and rear ABS, priced at 13,980 yuan, and the other is an advanced version with dual front and rear ABS, equipped with an LCD instrument and supports Stardust OS interconnection, priced at 17,980 yuan, which is 4,000 yuan more expensive! "
"Is ABS so valuable?"
"It's more than valuable! Do you know what kind of motorcycles were equipped with ABS in the past? They were all imported motorcycles with a displacement of over 50! And only the rear wheels were equipped with them, not the front wheels!"
Zhao Wushang's tone was slightly exaggerated, but it was indeed the case. ABS was only available on imported cars 12 years ago, such as cars like the Honda Gold Wing that cost hundreds of thousands, and high-end models from some major manufacturers...
Now Kazekage's "War Flame" has ABS directly on the front and rear. Let's not talk about how the ABS is adjusted and which brand of ABS is used. At least in terms of marketing and publicity, they have already taken a huge advantage in advance.
Seeing that Chen Zifan stopped talking, Zhao Wushang continued to add: "Fengying's Internet marketing methods are very good and have caught the attention of many young people. Now they have attracted a large number of fans in Haicheng!
Coupled with the front and rear ABS... the price of more than 10,000 is not bad, the price/performance ratio is high enough, the comprehensive battery life can reach about 200 kilometers, charging only takes 5 hours, and the appearance of the product is attractive enough.
Taken together, the sales of "War" will definitely not be bad, especially for the young people in Haicheng. Once motorcycles are banned, they are in urgent need of a substitute. Young people... pretending to be B is also one of the most primitive desires of human beings..."
Chen Zifan：6
Fengying's "War" is the first electric motorcycle that can get a serious green license in Haicheng. It can be said that it has eaten up all the benefits and stole the limelight. However, opportunities and risks always coexist. No one can say about the future. Not allowed.
No one has traveled the road of electric motorcycles. The early publicity and momentum are enough. Next, it depends on how their products are and whether they can open up the market. Regardless of success or failure, Xinghan Zhixing will end.
Different from Fengying Motorcycle's "racing-like" electric vehicles, Chen Zifan is targeting "urban SUVs", which are essentially a type of cruiser, with a larger size, a more comfortable seating position, and a more aggressive ride.
Who says that only young people need to pretend to be B? There are also middle-aged and elderly people! At roadside chess stalls, there are old people comparing themselves every day to how filial and successful their children are, not to mention middle-aged people who are at the peak of their careers.
The urban SUV is a luxury model specially tailored for them, but based on Chen Zifan's positioning of this product... the price is likely to reach the range of 40,000 to 50,000, and no matter how expensive it is, it will conflict with Xinghan.
These are all things for later. The top priority now is to take advantage of the wind after the Spring Festival and adopt a two-pronged approach. On the one hand, Fengying tries to open up the electric motorcycle market, and on the other hand, it uses the Stardust 2 limited edition to increase the popularity.
It is a pity that some consumers have learned wisely this time. Except for the limited edition of Stardust 2, no matter how you reduce the price of the regular version of Stardust 2 and promote it, they will not buy it and just wait for Stardust 3 to be launched in June.
At this time, the Stardust community is discussing:
"I have prepared 4,500 yuan! Just waiting for Stardust 3!
After buying Stardust 3, buy a mobile phone protective case! That should be enough, right? I believe that even if the price of Stardust 3 increases, it will not be possible to increase the price by 500 yuan! "
"4500? Xinghan's down payment is not enough... I heard that the down payment is at least 5000 yuan, but if you buy Stardust 3, there is a high probability that the price will not increase. Stardust Technology is not that bad, it should still be 3999."
"Except for the accessories, the phone is indeed worth the price. But looking at the price, I'm afraid there are many good things besides Stardust 3. I'm afraid I won't be able to withstand it."
"Hey, after working hard for half a year, I was planning to save money to get married and have a baby, but I couldn't hold it back and bought a Stardust mobile phone. I accidentally bought a Bluetooth headset..."
"Isn't this considered careless!? It's more important to accomplish your goals first. Mobile phones are updated every year. You can buy them again when you have spare money!"
"Holy shit! The electric motorcycle is out! There's even a special column for Kazekage! Two colors! A red flame... mecha? And a gray one... What kind of style is this? But it's so damn handsome. !」
"Quick, quick, quick! Let the friends on KouKou know! Forget about the limited edition of Stardust 2 for now. They won't send out posters until the last day! Why not take a look at this electric motorcycle first, which uses Stardust Technology's motor battery!"
"Front and rear ABS! How cruel! The price is definitely not cheap now, at least 30,000 yuan. I have seen motorcycles with ABS that are not less than 50,000 yuan. The Fengying brand is not strong, and it is electric. Less About 20,000."
"That's too expensive...I can't afford it."
the other side…
"What? Someone has already received the Stardust 2 limited edition? No need to keep it secret? The back cover of this limited edition can be adjusted to change color? Quick, send me a video to see!"
"Damn! It's really true! I'm done, I may not be able to bear it anymore... I'm sorry for Stardust 3, but Stardust 2 doesn't have 3G... What's going on..."
Fengying itself is engaged in Internet marketing, and it goes without saying that Stardust Technology's Internet marketing strength is natural. When two products that seem completely different but are inextricably linked collide -
The chemical reaction produced exceeded the expectations of countless people, directly throwing a blockbuster into the market after the Spring Festival, starting the first battle of products in the new year.
