If Chen Zifan's positioning of Stardust Technology's mobile phone products is "high-quality, flagship", then his positioning of future new energy vehicles and other products is "high-quality, affordable", which is the mainstream.
He founded Stardust Technology from the beginning to allow ordinary people to enjoy the fun brought by technological development and to allow ordinary people to choose a more comprehensive product within a limited budget.
As for some products equipped with top technology and priced at the same top level, he can also make them, but after all, such products are very few.
"No matter how expensive a mobile phone is, how expensive can it be? Cars are different, price is too important..."
There is another sentence that Chen Zifan did not say. Stardust Technology is definitely not the first company to prepare for the deployment of new energy vehicles, but he wants to be the best one!
Before that, he had to initially build the Stardust ecological chain around the Stardust mobile phone. It would only take up to three years to complete this goal.
"The publicity and distribution of Stardust 1 is a top priority. This time the target is the first, second and third tier cities across the country. We will quickly enter the market through the warehouses built by Stardust Express, and then through advertising..."
After arranging part of the work, the press team from the official channel XX also arrived. It was said to be a press team, but in fact it was only led by a female reporter Han Qiong, and the rest were composed of directors, photographers...
Chen Zifan also wanted to quickly resolve the matter with the famous Zhang Yue. This matter should be done sooner rather than later. Taking advantage of this opportunity, he took out the video tape about Stardust Technology that had been recorded in advance.
And asked Han Qiong and others to show the "style" of Stardust Technology in the talk show. These people are also experienced and quickly said: "Don't worry! We will complete it as instructed!"
But the show needs to be recorded, otherwise how can it reflect the truth? Chen Zifan specially changed into a custom-made suit and took Han Qiong and others to the studio he had prepared to start recording.
Han Qiong did not play any lies, and asked directly after turning on the phone: "Regarding the salary issue of Stardust Technology, public opinion is seriously polarized. Some people think that the high salary of Stardust Technology will affect the balance of the industry. Director Chen, what do you think about this?" look?"
Chen Zifan thought briefly and did not answer directly. Instead, he told a story: "You know we have been learning from the West for a long time and think that everything in Europe is very advanced!
These include some salary systems and welfare systems~ I hear from some seniors every day, and it really makes me yearn for it, so I went to Europe by myself to learn new things.
Hey, I really learned something! You may not know that European companies do not pay overtime. In some of our companies, workers only have to work five or six hours a day. Unlike European companies, workers have to work more than ten hours a day.
Overtime pay? That is the obligation of their workers! Their workers are already far ahead of us in thinking! Let’s talk about the issue of food. What kind of beef and eggs do our workers eat every day?
They are different! Their workers could only eat one or two meals a day, which were steamed buns and pickles. I was shocked at once. I was filled with emotions for a while. I was really ashamed!
How can our workers eat meat! We actually lost our hard-working spirit! Let’s look at the wage issue again. Our workers only know how to keep raising their wages. Can they raise their wages if they want?
Workers in Europe are different. 1,000 yuan a month is too little, right? If you don’t do it, you’ll get 800 a month later, and there will be plenty of people to do it! Look at how confident this is! How majestic!
Oh, by the way, I heard from the locals that in the upper-class companies there, employees have to pay money to the company before they can work! After listening to this, I felt even more ashamed. Look at the spiritual awakening of their employees!
What they attend is not class, but the pursuit of self-worth! An exploration of the meaning of life! In order to completely separate work and salary and pursue the value of life, I actually took the initiative to pay for work!
This is a very long-awaited realization! What an advanced company system! Each one is worthy of in-depth study by our Stardust Technology! Let’s look at our current salary system at Stardust Technology… Oh, it’s really sad! "
At first, Han Qiong thought that Chen Zifan was going to make a speech that favored foreign countries. However, the more she listened, the more uncomfortable she became. Later, she was dumbfounded. This was not talking about Europe, but a naked accusation!
The rumored young Mr. Chen really gave them a surprise as soon as they met. Fortunately, as the host of the official channel, Han Qiong is not a vegetarian in his ability to adapt to changes. He continued:
"Well...it seems that Europe does have a lot of advanced experience that we can learn from. Director Chen, you don't have to be too sad. We have seen your determination to change Stardust Technology..."
Chen Zifan:......
6. As expected of the host of the official channel! He immediately wiped away the non-existent tears and continued: "Yes, Stardust Technology will definitely study hard, especially that... what company is it from?"
"Echizen culture."
"Yes! That's it, interns are paid to work! It's so advanced! Looking at our Stardust Technology again, the more I think about it, the more I feel sorry for the teachings of my father, my mother, and my teachers..."
Han Qiong:......
"Ahem, Director Chen, I have another question here. It's about employee housing. Stardust Technology provides housing for some employees. Will this cause some... troublesome problems?"
"for example?"
"How do you ensure that every employee can obey the management regulations? As far as I know, giving too much can sometimes be counterproductive. Will employees think it is too easy to get motivated?"
Chen Zifan was immediately confused: "But, have you ever really come into contact with ordinary people at the bottom? Why can't we give a little tolerance and trust to people like you and me who grew up in this land?"
There are countless ordinary people of all kinds in this world. They may be poor, down-and-out, uneducated, and have feudal ideas, but they are never ungrateful and don’t know how to give...
Han Qiong: "...I judge a gentleman with a villain's heart. Mr. Chen, you are an ideal person. I only represent myself and XX interview here to wish Stardust Technology a prosperous business and abundant financial resources..."
"I'll accept the blessing~ By the way, no one is born to endure working day and night. I'm just giving Stardust employees a normal life, that's all!"
"..."
Han Qiong and others come and go quickly. Stardust Technology is the most different technology company they have experienced in the past two years. It reveals a terrifying vitality and energy from the inside out.
The most important thing is that their chairman is extremely young. Being young means that he will do a lot of things that break tradition. To what extent he can do it depends on whether Stardust Technology can survive.
From their perspective, they did not want such an "ideal and pursuing" technology company to fail like this, so when editing the promotional video, they did their best to beautify Stardust Technology.
"That's all we can do, the rest is up to you!"
"Stardust Technology! Come on! When your new products come out, I will definitely buy one!"
"It's a pity... If it weren't for nothing, I would really like to try Stardust Technology~"
"I hope you can live longer..."
"..."
Chen Zifan didn't know about Stardust Technology yet, and even he had already gained a group of fans invisibly. After recording the show, he didn't even click on the broadcast notification email from the program team...
But on May 2, the second day of the long labor holiday, hundreds of cars suddenly stopped in front of the Stardust Technology headquarters, and countless people held up an advertisement with the word "Hai" and said something.
Chen Zifan remembered that it was a flyer printed by Hai when there was no publicity means at that time. At first, he thought these people were buying mobile phones, but later he discovered that these people were here to find jobs.
Not only were there people applying for jobs on-site, but the online mailbox of the Stardust Human Resources Department was also full. Countless resumes kept appearing. The reviewing employees in the Human Resources Department received more than a dozen new resumes before they even finished reading them.
"Ah... too many! No more! Ah... today's work is so hard..."
Taking advantage of this opportunity, Chen Zifan selected a group of new employees to join Stardust Technology. Now the number of employees of Stardust Technology jumped to 5,132, successfully joining the ranks of large enterprises.
In addition to mobile phones, its main business projects include electronic waste recycling, various types of batteries, screen manufacturing, small motors, cross-regional logistics... and some investment holding-type profit-making projects.
With the current scale of Stardust Technology, even if they want to close down, Haicheng officials will not agree. Who said that wild enterprises have no parents? Chen Zifan is also happy to see someone helping Stardust Technology.
With less worries, he can now concentrate on the follow-up work of Stardust 1.
Entering May, Stardust Technology as a whole has entered a very busy period. The various reviews of Stardust 1 have passed, and they still have a little more than a month to prepare in advance.
Mo Shaokun has also been working for Stardust Technology during this period, and has even held a position of "technical director". He is said to be a technical director. In fact, he has brought a large number of new customers to him through his connections.
This group of customers he attracted alone took orders for 8 million Stardust 1 units, plus the 5 million units he had ordered in advance... tens of millions of mobile phones, not counting Stardust Technology's own official shipments. channel.
If you really want to calculate it, the production scale of Stardust 1 will probably reach 25 million or even 30 million units, which is several times higher than the 10 million units that Chen Zifan originally estimated, and he felt a little panic.
Only Mok Shaokun didn't care about this: "What are you afraid of? Ericsson, which Andy endorsed five years ago, sold more than 40 million units a year. Stardust 1 is infinitely better than it! Don't worry!"
"Hey, the sales volume of 'Box' is just over one million units. I expect that Stardust 1 will eventually sell 10 million units. Now it can't even sell 20 million units. To be honest, there is still a little pressure."
When it comes to products, Chen Zifan is not afraid of any brand in the world, even Apple when Steve Jobs was still alive, or Nokia when there was no Trojan horse. But when it comes to marketing methods, this is really not what he is good at.
Fortunately, Mo Shaokun joined Stardust Technology. His marketing ability is average, but he has a very wide network of contacts. The Huaya Group behind him is even more powerful, and the marketing masters under him are more powerful than the others.
After hearing Chen Zifan's words, Mo Shaokun felt a little proud and began to sneer:
"Haha~ Just by selling 10 million units of your Stardust Technology, it will be enough to hit the sky, but don't forget who I am? I not only want to sell Stardust 1 in China! I also want to sell Stardust 1 all over the world Everywhere!”
Chen Zifan:......
It is not impossible for a behemoth like Huaya Group to participate, but if too many things are handed over, it will inevitably lead to the difference between what he originally wanted to do and what he actually produced.
"We must hurry up and build Stardust Technology's own channel network. We can't rely on others..."
Behind him, Mo Shaokun was still chasing: "Hey, why are you running? Don't forget to promise me once Stardust 1 is done! Make a car! Make a car!"
"I know, I know, why bother?"
"..."
——
Xinghua Zhixing.
Chen Jianjun and Wu Xiaohong were so excited by the praise they received these days. Their son appeared on TV and became a celebrity overnight. They called relatives one by one just to show off.
"Hey, have you heard? My son was interviewed by XX! Yes, it's Stardust Technology!"
"The old cow is gone! The famous mouth is getting louder? It's over soon! Give that useless mouth a rest!"
"Hahaha...Isn't that right? He's grown up now. Take him back when you have time~"
"..."
After a wave of phone calls to greet him, Chen Jianjun still felt that it was not enough, so he even made a special promotional sign that read: "Xinghua Zhixing! Quality guaranteed! All motors and batteries are from Stardust Technology!"
They then hung up the promotional signs in more than 30 of its Xinghua electric vehicle stores. The effect was quite good, and the sales of Xinghua electric vehicles also skyrocketed due to the Stardust Technology brand.
Firstly, the design of Xinghua electric vehicles is pleasing to the eye, and May is also the peak sales season for electric vehicles. Secondly, Stardust Technology directly made its name through the XX interview program on the official channel.
Chen Zifan's unique style of doing things and the concept of Stardust Technology have made many ordinary people feel good about him. Although it has little impact on their lives, it really relieves people's anger and makes people feel comfortable.
"Yeah, we just want a normal life, what's wrong with that?"
Some capable people even went to Stardust direct stores and authorized stores to support a mobile phone, and showed off to everyone: "Did you see it? Stardust mobile phone! The most awesome mobile phone brand in China now!"
Putting aside whether they are the best or not, at least the workmanship and after-sales service of the two mobile phones are indeed top-notch in China~
Now the show off no longer means that no one talks to him, but becomes: "Stardust Mobile Phone? Is that the Stardust Mobile Phone with extremely high wages? I know them! Their workers can eat meat every day!"
"I also want to work at Stardust Technology! But they are no longer hiring, and their mobile phones are a bit expensive and I can't afford them. It would be better if they were cheaper, so I will replace my Feiniao mobile phone."
"It's already very cheap! If this were an imported brand, it would cost at least 5,000 yuan! Also, I heard that Stardust Technology's new mobile phone is about to be released. Those who want to buy a new mobile phone can wait for another month!"
"What are you waiting for? Isn't a mobile phone just for making phone calls and text messages? Can it also be used for fun?"
