In order to promote employment, stimulate economic development, and also earn some pocket money for yourself.
In addition to the extremely important oil refineries and steel plants, a certain prince also set out to build a series of factories.
For example, glass factories, food factories, soap factories, stationery factories, lamp factories, watch factories, toiletries factories, etc., not counting the people who were arranged to move there after being laid off, have recruited no less than 5,000 workers from outside.
These factories were not under the control of the Twenty-Four Yamen, but were affiliated under the name of Donggong, and management personnel were transferred from the Twenty-Four Yamen.
In this way, he can avoid being shamelessly moved by the dumper. Fortunately, the factory cannot be moved, and he can only recruit a few people to follow him south.
The most important pharmaceutical factory is located in Dauchi. Each box of special medicine is printed with a number, and its whereabouts are supervised throughout the process, because this is the highest value strategic material.
The cable factory is also located in Ouchi. Although there is no natural rubber, asphalt refined from petroleum can also play a similar role. On the contrary, drawing copper wire is a difficult project.
Although there are many craftsmen in Beijing who support themselves by drawing copper wire, it is extremely difficult to meet industrial-level output.
The thinnest cable is wrapped with a copper wire, and then seven thin cables form a hexagonal pattern cross-sectional structure, which is a thick cable.
Seven thick cables are then twisted around each other in the same way to be considered a complete cable. In other words, there are as many as forty-nine copper wires in it.
It can be cut in half, but this is basically cutting corners. This version was used in the Qing Dynasty. The reason why it is reliable is that it has excellent performance.
Reducing the number of copper wires will lead to a weakening of the signal transmission ability, so it must be maintained at this base, and a certain prince cannot guarantee whether the wire drawing master can continue to guarantee his craftsmanship.
The complex process leads to slow production speed and huge manufacturing costs. This is the main reason why the cost of wired telegraph lines is high. Countries without money simply cannot afford this thing.
Now the factory can make 30 feet of cable a day. At this rate, it will only be 10,000 feet a year, equivalent to fifty miles, which is enough to lay the cable from Beijing to Tongzhou.
In order to lay a telegraph line from Beijing to Nandu, the factory's production capacity would have to be increased at least sixty times, and it would take a year to produce long enough cables.
If it can only be improved by ten times, it will take six years to make cables!
Including the line from Nandu to Xiamen, it will take more than ten years.
A certain prince still hopes to make money by exporting this thing, but he probably won't be able to wait...
"I took your money, and although it was a good return, it was a few years later. It would be a bit stingy and shabby to give you a piece of cake and a cup of sour plum soup now. Let's do this while the weather is still dark. In the dark, I will briefly explain to you the ways of doing business in the fairy world, as a way of giving back to you. This is something that no one outside will hear. I estimate that more than 90% of the content has never been mastered by mortal merchants. "
After having sent away so many local tycoons with a little refreshment, people will feel that the temporary efforts are not proportional to the rewards when they return home.
A certain prince didn't have anything better to offer to appease everyone. He entertained so many merchants for dinner, and it was obvious that he was determined not to do it today.
Since knowledge is power, it would be better to use ten or twenty minutes to reveal to them the so-called "how to manage the fairy world."
As soon as they heard that the prince was going to tell everyone about "the way of running the fairy world", all the merchants, including the two little aunts, were extremely interested. Without the prince's dictation, they would never have heard it again in this life.
Since these bastards all looked very interested, a certain prince could explain: "You are all merchants. In layman's terms, they are merchants. What is a 'merchant'? It is a person who is engaged in commercial activities. What do businessmen do? Naturally, they sell goods. What is a 'commodity'? It is an item that has a certain value and can meet the needs of customers. It can be an actual object or a service. The actual object is easy to understand, that is, it can be seen Things that are visible, tangible, and useful, such as rice, tea, cloth, etc. that are most commonly encountered. What is 'service'? It is to obtain profits by performing labor services. You may not understand it yet, but I To give the simplest example, the two ladies are engaged in the service industry, and it is a high-end service industry. What is a 'high-end service industry'? It is a service industry with high investment, high returns, and high profits. The beauties are blowing and pulling , play, and sing to please the guests. What the guests pay for is not an actual item, but a kind of physical and mental enjoyment. This is a service. Since there is a high-end service industry, there is naturally a low-end service industry. , the laborers who work hard on construction sites are practitioners engaged in low-end service industry. The characteristics of 'low-end service industry' are low risk, low return and fierce competition. Generally speaking, the threshold of high-end service industry is higher. What is 'Threshold'? It is the cost to enter this industry. Generally speaking, to achieve the success of these two ladies, you need to have at least some beautiful girls, a house or building, and a set of skills that can please It depends on the customers. These are the most basic resources. Without these resources, it is impossible to compete with the place owned by the two ladies. If we cannot compete, then the customers with lots of money and discernment will inevitably patronize the two ladies. The place left for others can only be some guests who have been screened out."
Everyone nodded and praised, and they were even thinking, could the prince have been to that place before? Otherwise, how could you know so much about a place like the back of your hand?
But no one dared to say it, even in private. Once the factory guards heard about it, not only would they not make any money, but they would also be skinned and executed.
"There are two terms involved here, namely 'seller's market' and 'buyer's market'. A seller's market is a market dominated by sellers, and the price is determined by the sellers. For example, there is a new girl in the building who is beautiful and good at singing and dancing. Beautiful women are far superior to other beauties in all aspects. Then their prices are bound to be very high, and customers are not allowed to bargain. Even so, there is still an endless stream of customers coming to visit. This is called a 'seller's market'.
What is a 'buyer's market'? As the name suggests, I won’t explain it in detail here. Businessmen who can master the seller's market are successful people, and their business has entered a stable stage. Every businessman has to go through three stages: the entrepreneurial stage, the development stage, and the stabilization stage.
The 'entrepreneurial stage' is the initial stage of business. For example, the Yu family, which sells rice, can start business after having dozens of stones of rice. Later, I found that other people were doing the same thing, so I started selling spring and autumn rice, selling polished rice and brown rice separately. At this time, I learned some preliminary business skills. This is the development stage.
Later, he not only sold rice, but also noodles. Not only selling in one city, but also expanding to surrounding prefectures and counties. He had a stable source of customers and could understand changes in market conditions. This led to a steady development. stage.
At this stage, many businessmen have lost the passion they had when starting a business. They just want their business to be stable and stable, and do not want to take risks anymore, but they always want to make more money, preferably a big sum of money. The idea itself is self-contradictory.
My business has developed to this point, how can I take a step closer? Then you need to re-understand yourself. What is 'self-knowledge'? It means understanding and positioning yourself, and clarifying your goals and ways to achieve them.
When you wake up every day, you should first think about three questions.
who I am?
What do I want to do?
What value can I provide to my customers?
Most businesses can think of the first two questions. As for the third one, that is the most critical issue, and most businesses have never thought about it. You can think about it, have you ever thought about this issue before I said it? "
Everyone kept it secret and looked embarrassed. The actual situation was like this. When everyone got up every day, they had to arrange for workers, check the accounts, check the shops and warehouses, and so on. Who would think about such issues when they are free?
"Some of you may think, why do I want to do this? Why don't I still make money? It is certainly true to think so, and it is true. But if you want to make more than your peers, you must first look beyond your peers. You have to think far and think deeply. Otherwise, why would so many customers come to your house to buy rice? Because you have flowers on your face and you look good?"
Everyone couldn't help but laugh at these words. They wanted to laugh but didn't dare to laugh, so they had to try their best to hold it in. Yu Songyi himself even blushed, thinking that the prince was making fun of him.
A certain prince also disagreed and continued: "Many businessmen can see far, because you choose to believe in me and pay for me. This is foresight. As for thinking deeply, it is not easy. Now Well, I will teach you a set of analysis methods, called the 'Swart' analysis method. It includes four aspects, namely advantages, disadvantages, opportunities, and threats. Take the Yu family who sells rice as an example, what are your family's advantages? It means that it is based in Jifu, has a certain customer base, operates with integrity, has a good reputation, and has become a supplier of military orders for the imperial court. However, what are the disadvantages of your family? Your family is only responsible for harvesting rice and does not directly control a large amount of arable land. , there is no stable source of rice, and half of the share can only be supplied by rice merchants in the south of the Yangtze River. What are the opportunities for your family? If you get an order from the court, you can take the opportunity to become bigger and stronger. After all the traitorous Shanxi merchants are wiped out, what are your family's chances? You can see the right time and enter the Shanxi market. So what is the threat to your family? Even your peers think so, and your family does not have the absolute initiative in this competition. President Yu, I don’t know what I said Is that right?"
Generally speaking, this statement can be applied to any merchant, but since Lao Yutou is the chairman and the number one loser among merchants, a certain prince has briefly understood the situation of his family before.
Yu Songyi hurriedly knelt on the ground, kowtowed and replied: "Reporting to Your Highness, yes! Yes! That's right! Your Highness's comments on Cao Min's business are extremely accurate. Cao Min has never thought of it so comprehensively before!"
This can be called a prophet of the future!
It doesn’t matter if you don’t accept it!
Even though Yu Songyi has lived for nearly fifty years, he has not been able to interpret the many characteristics of his own industry so clearly.
Others were even more thoughtful after hearing this, and they all felt that what the prince said was very pertinent, because many people also knew something about the Yu family's situation.
After such an analysis, I found that my family also had many problems. The prince's analysis method can directly reveal these problems, but it saves a lot of time.
After thinking about it carefully, I realized that this is indeed a good analysis method. It is a good strategy that no one has ever heard of, let alone used. It is indeed very helpful to the development of my own business.
"President Yu, I know that your family supplies many major customers. But have you ever thought about specially launching a beautifully packaged polished rice that weighs only ten pounds per package to supply local distinguished customers. For those from out of town, Important customers, help them stay in the inn. What if a customer occasionally feels cold and takes the initiative to ask a doctor to go out for treatment? You have been selling rice and noodles for decades, do you really understand the primary and secondary demands of customers? Do you know the differences between customers? What is the difference in demands? If you are stubborn, I can tell you responsibly that in the past, it was completely okay to do so, but today is different from the past. Businessmen in every industry are making progress. Are there many billboards that have gone up? Everyone now has a marketing awareness. If others take a step forward and you stay still, it is actually equivalent to taking a step back!"
In fact, part of the money used to improve street sanitation in Shuntian Prefecture, especially in the capital city, was obtained by buying billboards, and the rest was allocated by the court.
Driven by a certain prince, a massive business boom has set off in the capital. Businessmen in almost all industries are engaged in marketing to a greater or lesser extent.
These days, if you don’t advertise, no one will know about your products, because other peers are advertising, and when customers have needs, they will give priority to merchants that advertise.
In front of the store, billboards stuck on the ground sprouted up like bamboo shoots overnight. Although according to the requirements, each store can only have one signboard and floor plate, and it must comply with the official size markings.
But all businesses will not take this opportunity to advertise for themselves for free, and they will also ask their clerks to greet passers-by at the door.
Businessmen who do well in marketing activities will naturally feel that business is much easier than before. On the contrary, some businessmen shook their heads and sighed, feeling that it was not that they were not capable, but that the world was not good enough.
The Crown Prince's question made it almost impossible for Yu Songyi to answer directly, so he could only respond with sincerity and fear: "Your Highness's words suddenly opened the door for Cao Min. Before, Cao Min was stuck in his own ways, like a frog at the bottom of a well. How ridiculous!"
Thinking about it, this is indeed what happened, but if the prince said this in public and his peers heard it, then he would not be able to learn from it in the future, otherwise his peers could easily surpass the Yu family's business.
At this time, a certain prince would not ridicule or criticize the old man, but said sincerely: "Ignorance is not terrible. What is terrible is ignorance and lack of self-awareness. You think you are perfect, but in fact you are nothing! You can learn one more trick. , you have one more coping strategy than others. If you learn ten moves, you will be a lot further ahead than others. If you take one step more than others every day, in two years, you will be one mile ahead of others. This The president and everyone present will probably think about how much a mile away is worth!"
In business competition, even if you are half a position ahead of your peers, it is an advantage.
If you are a mile behind your peers, you won't even be able to see the taillights...
