Ma Latang's worries are not unreasonable. This time the opponents include vested interests such as white gloves, second generation, relatives of state-owned enterprise executives, etc., as well as foreign giants such as Motorola, Nokia, and Ericsson.
Their sudden launch of an e-commerce website specializing in 3C electrical appliances is tantamount to competing with a group of well-established interest groups in the mainland, and it is a blatant grab.
Chen Yize said with an indifferent expression: "I'm not afraid, so what are you afraid of? In a few years, Ericsson, Nokia, and Motorola will all be scum. As for those agents, are you still afraid of them? And those people from the mainland. You don’t have to worry that I know what’s going on.”
"No, aren't I afraid that it will cause too much trouble and end badly?"
Chen Yi continued: "We are not fighting alone. Are those fake goods factories in Guangdong Province vegetarian? Besides, those second-rate dealers are just a bunch of paper tigers. What are you afraid of? The trend is on our side this time."
"Uh, are you talking about those knockoff machine parts factories run by the Chip Alliance?"
"Yes, the north is full of second-rate dealers, while the south is full of fake goods factories. Although the eldest brother doesn't laugh at the second brother, at least the south has formed an industrial chain that is 100% domestically produced!
Now all the various mobile phone components in fake factories are purchased from the chip alliance, and Xinghuan Technology and Majia Company have finally reduced the production costs of related components to an acceptable level. The cost of a copycat phone used to be 500 yuan. , now three hundred is too expensive for me, you should know what to do, right? "
Ma Latang patted his head. Although the Erdao dealer alliance headed by Zhongguancun in the north was very powerful, the counterfeit factory alliance headed by Shencheng Huaqiangbei in the south was not a vegetarian either.
Besides, isn’t there a chip alliance?
Could it be that Boss is preparing to establish a brand first to gain fame and warm up for future capacitive screen mobile phones?
Did I just hear him say that costs have come down again?
I remember that some time ago, the local news network seemed to have devoted a lot of time to reporting on the domestic 90nm chips. Could it be related to this?
"Okay, Boss, when will the website be launched?"
"Wait until Super Kill has more than 10 million users in the mainland before it is launched. You can handle it yourself. If you have any questions, go to Fang Zhanbo. This time, you must check the market share of Motorola, Nokia, Ericsson, Siemens and other giants in the mainland. Grab it and get rid of the cancer behind the dream!
Also, our e-commerce website will be divided into b2b section and b2c section in the future. The b2c section only sells 3C products and home appliances and electronic products, and all related products of the Chip Alliance will be on the shelves! "
After hearing this, Ma Latang immediately said excitedly: "Boss, is there any breakthrough in the chip?"
Chen Yi breathed out and said: "Yes, the yield rate of Majia Company's 130nm process production line has exceeded 96%, the 90nm process chip has been successfully taped out, and all relevant tests have been completed. Mass production has begun, but the yield rate is only 73%. %.
The 65nm process is under design and is expected to start tape-out in three months. Starring Technology’s mobile phone chips are the latest designs using the 90nm process. "
After hearing this, Ma Latang was still confused. Although this alone has some advantages, it is not enough to completely solve it. Does the Boss have other trump cards?
Although he was very confused in his heart, he still agreed: "Leave the website matters to me and Zhiyong. Boss, just feel free to do the work."
He knows a little about chips, and it seems that the Xinlian Alliance really has some trump cards that he doesn't know about this time.
Speaking of chips, ordinary people in this era don't know much about them. This is no different from Chen Yi's previous life in the mobile Internet era, where all kinds of fragmented information were flying all over the sky, and anyone with better eloquence and writing skills could make a lot of specious claims on the Internet. Things, in this environment, ordinary people can have a little exposure to chip-related knowledge.
Tape-out, in the field of integrated circuits, refers to trial production. That is to say, after the chip design is completed, several or more than a dozen silicon wafers are tried to be processed into chips. If the test is passed, mass production can be started according to the previous production process. .
But if you want to continue to improve, you have to continue tapeout.
As for how much does a tape-out cost?
Even within the same chip foundry, chip tape-out costs for different circuit designs are different, but they are all expensive.
He didn't know how much other people's costs were. On average, each tapeout at the factories of Majia Company and Xinghuan Technology costs 4 million RMB for 130nm, 6 million RMB for 90nm, and the budget for 65nm is about 9 million RMB.
It doesn't sound very expensive, but you need to know that this is just the cost of one tapeout!
If the tape-out fails, then re-modify the circuit design and continue tape-out until it reaches a satisfactory level. This is just like doing an experiment. Doesn't any experiment have to fail several times at the beginning before it succeeds?
It is common for a chip of a circuit design to flow out three, four, five or six times. If you are unlucky, it may happen more than ten times. And even if the chip is successful, if the design needs to be improved later, it will have to be flown again. film, and then entered a nightmare cycle.
This is just chips. Related production equipment such as photolithography machine-related components will cost more money. The development of a prototype has few small goals and it is embarrassing to say hello to others.
This is also due to the fact that the current manufacturing process is relatively low. The world's highest level process is 65nm, and the related technology is not mature yet. The research and development costs are not like before Chen Yi traveled through thousands of small targets without making a sound.
Chen Yidu doubted what many of the protagonists in Rebirth were thinking. They actually dared to start out on the Internet. Their own companies didn't have enough money to burn, but they still had to step into the pit of chips. Even though they were reborn earlier, they didn't have hundreds of dollars. A small target dares to get chips?
I don’t even know how I died.
Chen Yi opened the prophet and installed the industrial software, and filled in hundreds of small goals.
This is just the money he lost personally. Xinghuan Technology has a large treasury of various hot-selling cash cow products and drones, but it has never received a penny from him!
Moreover, with the investment of the members of the chip alliance represented by Chrysanthemum Factory, a thousand small goals have definitely been achieved in the past few years.
Compared to the speed at which the Internet burns money, chips are just a small target a day.
The gap between China and the West is not that big now. If we were in the post-Moore's Law era of single-digit manufacturing processes, Chen Yi wouldn't be surprised if the money needed to burn increased dozens of times.
However, there is another difference between chips and other chip products. The related technologies of other products will first be used for military purposes, then used in industrial production, and finally become civilian consumer products.
But the opposite is true for chips, because the requirements for military products and industrial production are stability and strong anti-interference ability, rather than sensitivity and powerful functions. Therefore, this is exactly the opposite of other technologies, so the process of industrial production and military use They are all several levels lower than civilian ones.
In other words, China's military-grade and industrial-grade chips are now at the forefront of the world, and there is hope for civilian-grade chips to overtake them if they work harder.
Chen Yi shuddered when he thought of the later reports that the cost of single-digit process chip production can easily reach hundreds of millions of dollars.
This is equivalent to saying that if the tape-out fails, it is equivalent to saying that those manufacturers have worked hard for several months and spent 100 million dollars. Apart from proving that the circuit design or wafer processing technology is wrong, there is no other use. , in that case, even if he could print US dollars, it would be difficult to fill this hole.
But if that were the case, Chen Yi would no longer count on himself to carry out the robbery, and it would still be a real robbery without martial ethics.
Otherwise, why would he be so eager to kill Wei Jiacheng and dominate Hong Kong Island?
Isn’t it good to keep Wei Jiacheng, a banana man, for fishing?
Fortunately, it was early, and in addition, China in this era had some foundation and was not too far behind the West. Chen Yi finally heard some noise after investing so much money.
In the past four years, more than 2,000 companies, scientific research units, and major universities in the Xinghuan Technology Belt and related industrial chains have worked together to tackle key problems while the gap with the West has not widened to the point where they can no longer see their backs, solving bottlenecks one by one. breakthrough, finally slowly keeping up with the pace of Europe and the United States.
Most of the funds, in addition to the money thrown in by Chen Yi, were financed by the profits from related products produced during the research and development process of the chip alliance.
As mentioned before, Xinghuan Technology is the only company under Chen Yi's name that has not made him any profit, although it has developed universal chargers, battery cars, industrial software, drones, USB flash drives, MP3, MP4, power banks, and digital cameras. Waiting for a series of cash cows, but the money is put into the bottomless pit of chips.
Moreover, Chen Yi also led the chip industry alliance to develop some side businesses. For example, the counterfeit factories in the south of the mainland headed by Huaqiangbei are many times more arrogant than in the previous life. The counterfeit phones they produce account for at least half of the mainland's 40% of the mobile phone market share.
The cost is 500, the ex-factory price is 1200, and the guided selling price is 1500. At this price, everyone can make a lot of money, which makes the big mobile phone giants of Blue Star and those second-rate dealers headed by Yanjing Zhongguancun directly Jumping but helpless.
Chen Yi praised this very much. Although it is said to be a copycat phone, it is still an era of feature phones after all. It is enough to have the functions of making calls and sending text messages. At most, it can add a camera. How high can the cost be?
Besides, the copycat phone he later designed for Huaqiangbei has a lifespan of at least three years. The battery life is also great, the signal is absolutely no problem, and the most outstanding thing is that it is durable and very suitable for ordinary working-class families.
After all, in this era, three to four thousand yuan is a huge sum of money for an average working-class family, and a copycat phone only costs one or two months' salary. Nowadays, many ordinary people don't even consider buying more mobile phones.
But if the price suddenly plummets, everyone will know how to choose.
