Many people think that the Lunar New Year stalls and the Spring Festival stalls are the same concept, but they are not.
The concept of Lunar New Year stalls first appeared in Hong Kong. Starting in the 1980s, every year at the end of the year, big names and stars in the entertainment industry in Hong Kong would get together to make several lively movies for the audience.
For example, Uncle Lung's "Lucky Star", Fa Ge's "God of Gamblers", and Xing Ye's "A Happy Event in the Family" were not released until 1995 in the mainland. Our country's representative work "Red Fan District". At that time, a movie ticket only cost a few yuan, but "Red Zone" won 35 million box office in one fell swoop.
Two years later, the first domestic Chinese New Year film "Party A and Party B" debuted. After that, Xiaogangpao's name was associated with New Year films, including his four-character trilogy "See You or Be Parted", "Endless" ", every one of them is a New Year movie.
After that, the Lunar New Year film became a must-have for blockbusters every year. 2004's "Kung Fu", 2005's "The Promise", and 2006's "The City of Golden Armor", these Lunar New Year films all became domestically produced films of the year. The film box office champion.
However, the New Year films during this period mainly celebrated New Year's Day. At that time, few audiences would watch movies during the Spring Festival. Most cinemas, like supermarkets, closed on the afternoon of New Year's Eve.
The first one to break the deadlock was "Fearless" released in 2006. The box office for the entire Spring Festival that year was only 80 million, but "Fearless" took in 20 million. In 2010, a group of mysterious blue creatures appeared, making the audience more enthusiastic about watching movies during the Spring Festival. This movie is "Avatar", although "Avatar" was released on January 4 and is not an orthodox Spring Festival movie. , but the fire burned so brightly that it lasted until the Spring Festival, which was more than a month later. During the seven-day Spring Festival holiday, "Avatar" took in a box office of 100 million. It was at this time that the entire film industry began to realize that the Spring Festival period was feasible and feasible.
In 2013, a star-studded movie "Journey to the West: Conquer the Demons" grossed 530 million in box office in seven days, breaking more than 20 box office records. The box office on the fifth day of the Lunar New Year alone was 126 million. This is also the first Chinese-language film in China to have a single-day box office of over 100 million. Since then, the Spring Festival has been on the rise, but the once king Lunar New Year has begun to dim.
During the 2016 Spring Festival, "Mermaid" took in a box office of 1.5 billion. By the end of 2016, "The Great Wall" and "Railway Tigers" were unexpectedly underwhelmed, with the first box office drops in the Lunar New Year season. It is also from this watershed that the Lunar New Year stalls that celebrate New Year’s Day are no longer a match for the Spring Festival stalls.
This time and space is similar. The highest box office record in the Chinese film industry was born during the Spring Festival. It was a star-studded suspense blockbuster "The Miracle of Survival" shot by Huayi three years ago. The mainland box office reached 1.62 billion.
Also starting from this movie, the Lunar New Year film is no longer a match for the Spring Festival film.
Nowadays, although the Lunar New Year period is also a very important period in the entertainment industry, the Spring Festival period after the Lunar New Year period is the battleground. This year, only 18 movies were released during the Lunar New Year period, but more than 40 movies were released during the Spring Festival period.
"Farewell My Concubine" took in a box office of 680 million in 7 days, which is a much stronger trend than "The Miracle of Survival". "The Miracle of Survival" only received 520 million at the box office after 7 days of release.
Let’s take a look at the other movies released during the Spring Festival. They were all overshadowed by “Farewell My Concubine”. In addition to "Farewell My Concubine", the highest box office among movies released during the Spring Festival is the military blockbuster "Sniper" produced by Star Media. After 7 days, the box office was 220 million. When it is released, it is expected to earn about 650 million at the box office.
It seems good, but the problem is that the total cost of "Sniper" is higher than that of "Farewell My Concubine", with the cost as high as 180 million. The total box office needs to be at least around 600 million to recover the cost. In other words, there is a high probability that this film will only be able to recover its cost. Even if it can make money, it will not make much, and it will be a waste of the Spring Festival, the most important time of the year.
Another high-cost blockbuster produced by Huayi, "Havoc in Heaven", was even worse. It cost 170 million, but only received 200 million at the box office in 7 days. It is estimated that it will be difficult to recover the cost.
The two Hollywood blockbusters were not much better, with box office receipts of 180 million and 170 million respectively. But the Chinese-speaking market is not their main market, Europe and the United States are, and the box office is acceptable to them.
Not to mention other films, the ones with the highest box office have not exceeded 100 million.
There is no way, "Farewell My Concubine" is too popular and occupies too high a film schedule. Now, except for the theater chains controlled by Huayi, Starry Sky, and Great Wall, the film scheduling rate of "Farewell My Concubine" in other theaters is at least 20%.
One movie occupies one-fifth of the film schedule, and the other 40 or so movies account for four-fifths of the film schedule. It is surprising that the box office is high.
Seeing the box office performance of "Farewell My Concubine", Cheng Kun and other heads of several giant companies remained silent.
It is very difficult to suppress Wang Xuan alone. Now that Chen Kai has turned around again, it will be difficult to suppress Tianhai in the future.
A legendary director is very difficult to suppress. Just like this "Farewell My Concubine", didn't they suppress it? Suppressed, in the early days, except for Star Cinema and Huamei Cinema, the screening rate of "Farewell My Concubine" in other theaters was definitely not more than 5%. This is a large-scale production with a cost of 160 million, and the film scheduling rate of 5% is considered very low.
But later, the reputation of "Farewell My Concubine" exploded, and the screening rate of "Farewell My Concubine" in other theaters was abruptly raised to 20% by the audience. Now that "Farewell My Concubine" is a huge hit, Chen Kai has gained the aura of a legendary director. In the future, except for theaters directly controlled by giants such as Huayi, the scheduling rate of other theaters will not be low. , after all, capital cannot get along with traffic.
Moreover, the screenwriter of "Farewell My Concubine" is Wang Xuan. This guy can even write such a script that spans more than half a century and two or three decades. His screenwriting ability is simply terrifying.
There is no doubt that he is a top screenwriter, and it will be even harder to suppress him in the future.
In the next half month, "Farewell My Concubine" remained strong, and by the last day of February, the single-day box office was still 65 million. After 19 days, the total box office has totaled 1.6 billion. There are still 11 days left before offline. It should not be a problem to exceed 2 billion box office.
In addition, Tianhai also contacted overseas channels. On the 14th, "Farewell My Concubine" was released in major theaters around the world. The response was very good, with a global box office of 20 million Eagles in one week. When it is released, it should not be a problem to get an overseas box office of 50 million Eagles. Converted into Chinese box office, it is close to 400 million.
It can be considered a big bang.
When "Farewell My Concubine" was shining brightly, on the fifth day of the Lunar New Year, Wang Xuan, his parents and his younger sister Wang Qian returned to Xiangjiang. Wang Xuan also returned to the Magic City to continue filming "The Condor Shooting".
If it goes on non-stop, the TV series "The Condor" will be filmed in four to five months. However, Wang Xuan has too many things to do. Last month, he helped Chen Xueqi win the endorsement of Huayao mobile phone and was delayed for more than ten days. He has to attend the Spring Festival Gala later. It was delayed for another ten days. The annual music festival in mid-March is expected to be delayed for a few days.
Wang Xuan estimates that it will take at least the end of March to finish shooting "The Condor". Later, it will need to be edited and submitted for review. When it goes online, it will probably be in June. From filming to going online, it took almost 10 months, which was not bad.
Time passed by unconsciously while Wang Xuan was filming "The Condor Shooting". Near the end of February, Shengshi Chinese Network finally couldn't sit still. Because several months have passed since the completion of "Eternal Dragon Sword", but Luo Qiu's new book has not been released, and there is no movement at all.
In view of this, the senior management of Shengshi Chinese Network quickly found Ziya: "Ziya, it's been almost half a year. When will Luo Qiu's new book be released? Hasn't he given an answer yet?"
Hearing this, Ziya said: "No, every time I contact him, he says he is very busy. We will talk about the new book later."
"Isn't it okay for you to have a relationship with him? Keep urging him. At the very least, you have to get a confirmation. When exactly will it happen in the future? You can't be too far away, right?"
"I'll give it a try," Ziya said. What could she do if she saw such a Buddhist author? She is also desperate. Anyone with a discerning eye can see that as long as Luo Qiu publishes a new book, one book can earn at least tens of millions of dollars, but people just don't take it seriously.
Although she hasn't met Luo Qiu yet, Ziya feels more and more that Luo Qiu is Wang Xuan in the entertainment industry. Only a person like Wang Xuan would not take tens of millions seriously. If it were her, she would probably be able to write about the bankruptcy of Shengshi Chinese Network.
"Lord Luoqiu, don't you have any ideas for your new book?" In the evening, Ziya sent Luoqiu a message. Because if she sends messages during the day, Luo Qiu almost never replies, and usually only replies at night.
Sure enough, Luo Qiu's message came back quickly, a concise and concise message: "I have an idea, but I am a little busy at the moment and can't write it for the time being."
"When will you have time to write, please give me more accurate information. I'm not urging you, it's your readers who are urging you. When you have time, you can read "Dragon Babu", "Shooting the Condor", "The Condor" "Look at the book review sections of "Eternal Heaven and Sword of the Dragon", you will see that they are all urging you to write a new book. Everyone supports you so much, you don't want them to wait indefinitely, right?" Ziya replied.
Wang Xuan thought the same thing. In fact, waiting is not scary. What is scary is not knowing when the end will be. Wang Xuan estimated that "The Condor Shooting" should be edited by late April, and Tianhai would do the rest. He also had time to write a new book at that time.
Wang Xuan has already thought about what he will write in his new book, and it will most likely be "Swordsman". So I replied: "Then early May."
Ziya was overjoyed to receive the exact reply and replied: "Received. Looking forward to the new book." Then she immediately went to report the good news to the senior management of Shengshi Chinese Network.
The senior management of Shengshi Chinese Network was relieved to learn that Luoqiu would publish a new book in early May.
Several major events have occurred in the online literature industry recently. The first major event was that the Chinese Online Group established a website, 24K Chinese Network. Chinese Online Group is a big player in the publishing industry. It has been successfully listed in Hong Kong and has abundant capital.
As soon as 24K Chinese Network was established, it spent a lot of money to poach several great people from Shengshi Chinese Network. Even the platinum great god Tianqiong who writes fantasy and the platinum great god Shi Luoye who writes games were poached by 24K Chinese Network.
This wave, Shengshi Chinese Network is really hurting. Why are they so anxious to urge Luoqiu to open a new book? They are actually afraid that Luoqiu will be poached by other websites. Now that Luo Qiu Club has promised to publish a new book in May, everyone is relieved.
Luoqiu is so awesome. With this guy's ability to attract traffic, if any website poaches him, that website will definitely take off and become the formidable enemy of Shengshi Chinese Network.
As for the poaching of other great masters, it will at best cause Shengshi Chinese Network to suffer from injuries, and it will take some time for them to recover. Because those great masters are not irreplaceable, if you give Shengshi Chinese Network some time, Shengshi Chinese Network will have the confidence to create a batch of them.
Just wait, 24K Chinese Network will definitely regret it. They poached big names like Tianqiong at a high price, thinking that they could take off on the same spot and inflict heavy damage to Shengshi Chinese Network. However, they did not know that the huge number of genuine readers is the basis for Shengshi Chinese Network to be proud of the online literary world.
And the great gods of Tianqiong and Shiliye who were poached will definitely regret it. After leaving Shengshi Chinese Network, they will find that they may not even be able to preserve their godhood. Looking at the entire Internet literary world, no website has the reader base of Shengshi Chinese Network, not even one-third of the reader base. The godhead is created by readers.
There is a difference between great gods who rely on the resources provided by the platform and pure natural great gods like Wang Xuan. This is also the reason why Shengshi Chinese Network does not dare to ask Luo Qiu too much.
For other great masters, all the copyrights are now held by Shengshi Chinese Network, and all copyrights are agents.
The people from Tianqiong were poached. This was because 24K Chinese Network spent a lot of money, and it was also because they were dissatisfied that Shengshi Chinese Network had all their copyrights in their hands.
Only in Luoqiu, the copyright is still completely in my hands.
As for the changes in the Internet literary world, Wang Xuan didn't know about it, and he didn't take it seriously if he did. It has nothing to do with him anyway. As long as he is comfortable at Shengshi Chinese Network, other websites cannot poach him even if they want to.
After ending the call with Ziya, Wang Xuan continued filming "The Condor".
On the other hand, the Chinese Music Association has been very busy since the beginning of February. The reason is that the time for the international music group to perform in China has been determined, and it is set for March 7.
So these days, the Chinese Music Association is usually setting up the venue and mobilizing troops.
By March 5, the venue had been set up and all equipment had been checked. For this concert, the Chinese Music Association spent a lot of money. Not only did they coordinate the construction of the Bird's Nest Sports Center, they also borrowed top-notch equipment from major entertainment giants.
In addition, all the people who can fight in the Music Association have been invited.
Lu Zitao also came to the scene that day. He is a piano genius and quite famous internationally. Most of the international music troupes coming this time are pianists, and Lu Zitao, the piano genius, must be the main force.
Therefore, Ye Gan, the president of the Music Association, and a group of members greeted Lu Zitao at the door. After everyone exchanged greetings, they returned to the venue. After sitting down, Lu Zitao looked around but couldn't find the figure he wanted to see.
At this moment, Ye Gan said: "Okay, now that everyone is here, let's discuss how to deal with the arrival of the international music troupe. This is an opportunity for our Chinese music to become famous."
"Wait a minute. Chairman Ye, is everyone here? Where is Teacher Wang Xuan? Why don't you see Teacher Wang Xuan? Did you not invite Wang Xuan?" Lu Zitao asked doubtfully.
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