In another time and space, many people didn't know that "My Land" was an advertising song, because the song was of high quality and very magical, and it was popular all over the country at the time.
In Jay Chou's "Qilixiang" album, the most popular one is "My Territory", can you believe it? You know, this album has songs like "Qili Xiang", "Stranded", "The War to Stop the Sorrow", "Excuse", and "Grandma".
Speaking of this album, Wang Xuan's favorite is actually not "My Land" or "Qili Xiang", but "Grandma".
The year that Jay Chou released the album "Eight Dimensions of Space", it was shortlisted for eight awards at the Taiwan Golden Melody Awards. Jay Chou was also full of confidence in his third album. He told his grandma that he would just watch me win the award this time. Be gentle and take his grandma to his award ceremony.
That was the only time Jay Chou valued prizes. It was rumored that Jay Chou wanted to give the Golden Melody Award trophy to his grandma as a birthday gift. However, he failed to win one of the eight finalists. Not only was he disappointed, but his grandma also felt sorry for him. , grandma went home and made a trophy for him.
The young and energetic Zhou knew the next year and wrote the song "Grandma" to ridicule him. He put his love for his grandmother, his ridicule of the judges' eyes and his insistence on his own music style into the song "Grandma". Therefore, the tone of this song is relatively sad, but mixed with a bit of arrogance and determination.
As the lyrics say: My cousin took me and my grandma to attend the award ceremony that she valued most, but we couldn’t win half of the award. I told my grandma that I didn’t lose and there was no need to change. My cousin said not to feel pity. It's just a game.
Also starting from this year, the reputation of the Taiwan Golden Melody Awards plummeted, and its gold content became worse every year. The organizers probably regretted it so much that they even broke their thighs.
But who knows. Who knew that Jay Chou would be so unbelievable later on, and his momentum would become bigger and bigger every year. Is the last king of the Chinese music scene a joke? At least before Wang Xuan's time travel, except for Jay Chou, no powerful figures emerged in the Chinese music scene.
Neither can Wang Xuan. He just plays the instrument proficiently and is really far different from the original composer than Jay Chou.
In the following years, although the Taiwan Golden Melody Awards also awarded Jay Chou a Golden Melody Award, it was too late. His reputation had declined. After losing his authority, it was very difficult to gain recognition from the audience again.
And Jay Chou doesn't care about this award either. For him, in the year when he wanted to win the award most and with 100% strength, the organizers did whatever they wanted and awarded the award that should belong to him to others. He found it ridiculous that his work could be dismissed so casually. If that's the case, what else is there to care about?
But I still have to thank the Taiwan Golden Melody Award that year. It is because of their wanton behavior that we heard the song "Grandma".
It is also possible that their wanton behavior further stimulated Jay Chou's desire to prove himself, and we will be able to hear so many popular songs in future generations.
And why does Wang Xuan like the song "Grandma" so much? In fact, he himself wanted to win several music awards or film and television awards back then, and give them as gifts to Aunt Li, the director of the orphanage where he stayed from childhood to adulthood.
When he was still at the gate of a square, it was Aunt Li who took him back to the orphanage, took good care of him, and raised him. The latter were his reborn parents, not his biological mother, but better than his biological mother.
Wang Xuan also wanted to invite Aunt Li to the award ceremony when he was sure that he would win the grand prize, say thank you to him in front of the whole world, and give her the trophy he won as a gift. Unfortunately, he was That car accident ruined it. Otherwise, given his momentum at the time, it would actually be very possible.
Wang Xuan likes the song "Grandma" for a special reason, but most people prefer the song "My Land" because this song is so popular in terms of composition and arrangement, both at the time and in the past. In the next ten or twenty years, countless songs were released.
After all, Jay Chou composed the music and Fang Wenshan wrote the lyrics. One lyric was too good, and one song was too good. In Wang Xuan's view, the combination of Jay Chou and Fang Wenshan is as good as the Hui Huang combination, but it just needs time to settle.
It is worth mentioning that before the release of "My Territory", the three major communication operators could only be considered equally matched, with China Mobile slightly ahead, but not by much. As a result, after the release of "My Territory", China Mobile became the sole player. big. I don’t know how much it was because of the song “My Land” that I switched to China Mobile and got a M-Zone phone card.
With this song, Wang Xuan really doesn't believe that Xu Yang is not competitive.
Thinking of this, Wang Xuan asked: "Is the news reliable?"
"Reliable. The new mobile brand will start operations in early June, and now it is the stage of looking for spokespersons. But I feel that Xu Yang really can't compete. According to unreliable news, even the king wants this endorsement this time. It is conceivable that there is competition. How intense." Li Tao said.
"Try it. Is Xu Yang free these two days?"
"I'm afraid not. Xu Yang is currently participating in poverty alleviation activities in a poor mountainous area in Xihai Province. Xu Yang's popularity has increased, and we want to help him with charity and improve his personal image."
Wang Xuan nodded: "You can have this. We don't care about the stars of other companies. The stars of our company must take into account public welfare, and it cannot be a superficial image project, but must be implemented. I don't need them to donate money. Donate money and so on. Our company can just do it. What they need to do is to take the lead for the fans and the audience.
When the company is completely on track, I will probably go to the mountainous areas to do some poverty alleviation work. Now you will use Tianhai's reputation to donate ten hope primary schools to some impoverished mountainous areas. But instead of donating money directly, we contacted the engineering team to add a stamp. Donating money directly is not safe. The poorer the place, the easier it is to become a monster. "Wang Xuan said.
"I understand that I will supervise the work and ensure the quality of the construction." Li Tao said.
"Well, the Hope Primary School we build must have sufficient earthquake resistance. For some mountainous areas prone to earthquakes, the earthquake resistance level must be one level higher than the actual survey. For buildings that do not or rarely experience earthquakes, Risky places should at least be built according to general earthquake resistance standards." Wang Xuan instructed.
"I understand that we will ask experts to conduct geological surveys and try to choose flat places to avoid mountainous areas and places prone to earthquakes, flash floods, and landslides," Li Tao said.
"That's best." Wang Xuan nodded, "Speaking of which, how many days will Xu Yang's trip take?"
"The event lasts for 14 days in total. Xu Yang has been there for 9 days and there are still 5 days left."
"That's okay. You should pay close attention to the endorsement deal. If there is any sign of trouble, contact them and tell them that Tianhai is also interested in this endorsement. When Xu Yang comes back, you can notify him to the recording studio as soon as possible and I will help him record songs."
"Recording songs? Brother Xuan plans to help Xu Yang release new songs next month?"
"This is a commercial song. Of course, it's okay to release it as a new song." Wang Xuan said.
"Understood." Li Tao was a little excited when he heard this.
Others don't know it, but he knows how powerful Wang Xuan's advertising songs are. Previously, Ren Xuanran was able to win the endorsement of Chaoren Music Phone among many big-name celebrities because of the advertising song "I Got a Cold in That Corner" composed by Wang Xuan.
Now that Wang Xuan is repeating his old tricks, Li Tao suddenly feels that Xu Yang's endorsement is secure.
On the 18th, the rumor suddenly became a reality. The new mobile brand was confirmed to be launched in early June, and the search for spokespersons began. At that time, countless companies took action and contacted the persons in charge of mobile-related aspects.
Li Tao found that he was a little too optimistic. Because of the rumors that spread in just two days, at least three singers and queens contacted China Mobile.
Li Tao originally wanted to follow Wang Xuan's instructions and contact Mobile Mobile to tell them that Tianhai was also interested in this endorsement, but at this moment, the situation that worried Li Tao the most appeared: the King Superstar suddenly joined the war!
The superstars participating in the war are called Tao Ze. They followed the film and television route to become superstars. They were very popular in the film industry at that time, and they had countless fans not only in China, but also internationally.
Tao Ze has made several movies in Hollywood and even starred in two movies. He understands how difficult it is for Chinese stars to play the leading role in Hollywood movies. One can imagine how popular Tao Ze was back then.
However, no matter how popular it was, it was still the same year. Tao Ze is 45 this year. It is said that men are 41 years old, but in the entertainment industry, 45 years old is already considered an advanced age. After all, the entertainment industry only caters to young people.
As for young people, of course they like celebrities who are not too different from themselves in age, so that they feel there is no generation gap. After all, there are only a handful of ageless male idols like Andy Lau. There are really few people in the entertainment industry who can still maintain high popularity even at Andy's advanced age.
After Lin Zhixiang got older, didn't his popularity decline sharply? Last year, the popularity dropped below the threshold of A-list celebrities. If it weren't for Wang Xuan's song "Laughing at the Storm" written for him later, which gave Lin Zhixiang a second spring, otherwise the latter would probably not be able to maintain even the second tier.
This is the case with Tao Ze. As he grows older, his popularity inevitably declines. It may not be reflected in him that middle-aged people are inferior to dogs, but it is reflected in his fans.
Those young fans back then are now middle-aged, have families, and are busy running around for life. Who has time to chase stars? It would be nice to pay attention to him occasionally.
That is to say, he is in the film and television industry. As long as there are new works, there will be a steady stream of new fans joining his fan family. Otherwise, whether he can maintain the popularity of the king of superstars is a question.
But it’s still very difficult to maintain. It is precisely because of this that Tao Ze wants to accept the endorsement of China Mobile. Money is secondary. He hopes to use China Mobile's exposure to maintain his popularity.
Depending on the situation, Wang Xuan will definitely ascend to the throne of Heavenly King, but Tao Ze does not want to be the one kicked off the throne of Heavenly King by Wang Xuan. He hopes to stay on the throne of King of Heaven until he is 50 years old, and then he announces his retirement. That would be perfect.
Of course, Li Tao also knew that Tao Ze's popularity had declined, but if it continued to decline, where would he be in terms of being a superstar? If he joins the war to endorse China Mobile, can China Mobile resist this temptation? Unless he is the king of the same position, who can compete with him?
Maybe Wang Xuan can give it a try, but Xu Yang, and even those singers, queens, and movie kings and queens are useless and will most likely not be able to compete.
After confirming Tao Ze's participation in the competition for endorsement, Li Tao hurriedly came to Wang Xuan's office: "Brother Xuan, King Tao Ze is competing for the endorsement of China Mobile. What should I do?"
"Don't worry. You first contact me as I said, and tell them that Tianhai is interested in their brand endorsement, so that they don't decide on a spokesperson prematurely and give us a chance to compete. Then with Xu Yang, wait for him to come back and let him I came to the recording studio as soon as possible, and I helped him record the songs, and by the way, I will shoot the commercial MV, if there is a chance," said Wang Xuan.
"clear."
Li Tao contacted the person in charge of China Mobile and informed him of Tianhai's needs.
"Can I ask who in Tianhai is interested in being our mobile spokesperson? Is it Teacher Wang Xuan or Miss Chen Xueqi?" the other party asked.
"No, it's Xu Yang from Tianhai who is interested in your company's endorsement. However, we, Mr. Wang, also specially composed an advertising song for your company's new brand and asked Xu Yang to sing it. So we hope that your company can give Xu Yang a chance. Don’t decide on a spokesperson so quickly, at least wait until you hear Xu Yang’s advertising song before making a decision,” said Li Tao.
"Oh, that's it." The other party was obviously a little disappointed when he heard this. "Although our mobile brand is a new one, we plan to make it as a trump card. The spokesperson will consider it carefully and will not make a decision in a short time. At least it will be done by 28 Make a decision before the date.”
"Understood, before the 26th, we will definitely list for you the relevant advantages of Xu Yang's participation in endorsements, and send you the theme song composed by Mr. Wang for your new brand. I believe you will make the right choice. "Li Tao said.
He could hear the disappointment in the other person's tone, but he was relieved inside. As long as Tianhai is given a chance, Li Tao still believes in Wang Xuan and the advertising song composed by Wang Xuan. Now the other party's intention is to only decide on the spokesperson before the 28th, which can be regarded as giving Tianhai a chance.
On the 20th, Xu Yang finally finished his charity activities and returned to Tianhai.
Wang Xuan immediately recorded songs for him.
Wang Xuan has already finished the relevant soundtrack, and just recorded the vocals.
The song "My Land" is a bit difficult to sing, because this song is not a normal pronunciation, but a rap and a bit of a transliteration. Wang Xuan tried to sing this song with normal pronunciation, but found that it was only average. It lacked some magical qualities and he was not used to it no matter how much he listened to it.
In another time and space, many people sang this song according to normal pronunciation, and the results were mediocre. Because of this, Wang Xuan was a little wary that Xu Yang could not rap. Even Wang Xuan himself did not dare to say that he could perfectly control this singing style.
"Do you know how to rap? This song was sung in a rap style in the early stage." Wang Xuan asked.
What surprised him was that Xu Yang nodded. Wang Xuan thought that Xu Yang was pretending to understand, but Xu Yang suddenly explained: "Rap songs are developed from the black language. Black English combines the universality of the original English of the black people. Through the black rapper Kuai Ge Kuai To put it bluntly, it is tongue-rolling, which is similar to the way we people in Beijing speak.
My hometown is in Beijing, and I happened to study rap before. I also rapped some famous foreign songs in a rap style. When I released them abroad, the response was just average. "
When Wang Xuan heard this, he realized that Xu Yang really understood and it was easy to handle. It took a day for Wang Xuan to help Xu Yang record the song. The next day, I took Xu Yang to shoot the MV inside Shanghai University.
Halfway through the filming of the MV, the official Weibo of China Mobile suddenly reported that Tao Ze had been chosen as the spokesperson for the new brand. The two parties also planned to hold a press conference and complete the signing process in front of countless media on the day of the press conference.
At that moment, Li Tao was completely stunned. Because China Mobile told him that the spokesperson would not be appointed until the 28th, but it is only the 24th now.
Wang Xuan also saw the news, but he still planned to finish filming the MV normally. As for the back, let’s talk about whether it is needed or not.
After Li Tao was stunned, he was a little speechless and called the other party directly: "Hello, didn't your company tell me that the spokesperson will not be confirmed before the 28th? It's only the 24th now..."
...
()
1 second to remember Aishang:.
