Chapter 468: Mobile endorsement, I have the final say on my territory

Style: Romance Author: View the sea of ​​cloudsWords: 4234Update Time: 24/01/12 08:34:51
If we only look at the shooting cost, "I Am a Special Forces Soldier" cost a total of about 20 million. But if you include labor costs, accommodation and food for the crew, and favors, the cost of this show is much higher, probably around 35 million.

Among them, 10 million was used to support the construction of military regions. This must also be factored into the cost. Because if he hadn't borrowed equipment from the military region to film a TV series, Wang Xuan wouldn't have supported the military region with 10 million.

The first broadcast rights are 1.5 million per episode, which is the price Wang Xuan decided after weighing it. It is about the same as the filming cost of the TV series, and is used to recover the cost of the TV series. The second round of broadcast rights and the third round of broadcast rights are used to make profits.

The first broadcast rights are 1.5 million/episode, and the second-round broadcast rights are half and half. It’s no problem to settle on 800,000/episode, and sell them to three or four TV stations. The price of the third-round broadcast rights is half again, and they are sold at 400,000/episode. The same is true for three or four TV stations. TV station.

Calculated, each episode can earn about 5 million, with a total of 24 episodes and a profit of 120 million. There will also be online broadcast rights later, and it should be no problem to sell it for 15 million...

The total profit is about 130 million, which is worthy of Wang Xuan's three months of hard work.

In fact, there are some profit models, such as cooperating with some brands before filming, the brands invest money to sponsor, the crew uses their brand products during the filming of the TV series, and advertises for the brands from time to time.

It's just that this kind of sponsorship usually doesn't cost much, and Wang Xuan is too lazy to invite external bids.

On the other side, when He Susu heard that the price of the first broadcast rights was 1.5 million per episode, his heart was shaken. This price has exceeded her psychological expectations. She thought that at most 1.1 million per episode would be able to win the premiere rights.

But when he thought of Taili's instructions, He Susu breathed a sigh of relief. The price indeed exceeded her expectations, but it did not exceed Taili's bottom line. The bottom line given to her by Taili was 2 million per episode. As long as the sample was good, she could win it directly within 2 million per episode.

To be honest, He Susu has never fought such a rich battle. In the past, the TV station was also trying to make cuts. Let alone 2 million per episode to win a TV series, even 800,000 per episode was reluctant to part with it.

Didn't the channel hesitate for a long time to get the second-round broadcast rights of "Welcome to School Together", which cost 500,000 per episode?

However, it was the TV series "Born Together" that made the station money, and allowed Yangcheng TV to get high ratings, stimulating the Buddhist hearts of several senior executives in the station.

Before "Staying Together", several station leaders never thought that the ratings of Yangcheng Satellite TV could be so high, and that the returns from high ratings would be so great.

It is said that it is easy to go from frugality to luxury, but it is difficult to go from luxury to frugality!

During the time when "Born Together" was aired, Yangcheng Satellite TV's ratings were very high, and could even compete with the top five major TV stations. But after the broadcast of "Staying Together" ended, the ratings of Yangcheng Satellite TV slowly fell back, and soon returned to the half-dead state before.

However, several Taiwan leaders are unwilling this time!

During this period, several station leaders organized them to hold meetings every day and asked them to discuss together and discuss a feasible plan to increase the ratings of Yangcheng Satellite TV.

After half a year of discussion, the "Yangcheng TV Ratings Boosting Plan" was officially launched.

In this plan, high-quality TV dramas were ranked first. This is the basic base. Only with more excellent TV series can we attract and retain viewers.

And keeping pace with the times and introducing some excellent entertainment variety shows has been placed second. Times have changed, and now young people are the ones who get the most viewers, and whoever wins the young people wins the world.

What young people like most is definitely relaxed and happy entertainment programs. For example, why Xiangjiang Satellite TV is able to maintain its reputation as one of the top five major satellite TV stations? It relies on TV series and variety shows.

Zhehai TV and Suning TV also rely on entertainment programs.

If Yangcheng TV wants to compete for ratings, it is necessary to create its own entertainment programs. It’s not easy to create a good entertainment program, otherwise the industry wouldn’t have been buying sky-high copyrights from foreign countries.

But Yangcheng Satellite TV is not in a hurry. The first priority now should be to attract high-quality TV dramas and improve the ratings first. Unlike entertainment programs, TV dramas ignore the age of the audience and are suitable for all ages, and young people also like to watch them.

So after seeing that Wang Xuan had filmed a TV series, but no bidding had been invited, He Susu came to the door, fearing that he would be one step behind and be taken over by other TV stations.

Li Tao and He Susu came to Wang Xuan's office.

"Teacher Wang Xuan, the first broadcast rights of "I Am a Special Forces Soldier" cost 1.5 million per episode? Isn't this too high?" He Susu said.

"It's really not high. If you hadn't come to me and we had cooperated before, maybe I would have sold it to 2 million per episode," Wang Xuan said.

"...Then can I watch the sample? If it's 1.1 million per episode, I'll probably take it directly, but 1.5 million... you know, after all, I'm not the absolute talker of our satellite TV. I haven't seen the sample at this price. If so, I don't dare to make the decision directly." He Susu said.

"Of course. Brother Tao, please take Mr. He to the conference room to see the samples. It's quiet there and there's a big screen to watch." Wang Xuan said, handing the copied samples to Li Tao.

After Li Tao and He Susu went to the conference room, Wang Xuan called his assistant Weng Yong in: "A Yong, you should know how the TV series is submitted for review by now, right?"

Weng Yong nodded: "I know."

"Then you can submit "I Am a Special Forces" for review. Director Zhu and Minister Li are usually busy, so I won't bother them with this matter," Wang Xuan said.

"I understand, just leave it to me from now on." Weng Yong said.

"That's not the case. The film and television department will be responsible for this matter in the future. It's just that the main leadership of the film and television department hasn't been in place yet." Wang Xuan said, "By the way, Ayong, you have been with me for a long time. Have you ever thought about it? What do you want to do in the future?”

"Is anything okay?"

"Career direction, whatever you want to do can definitely be done." Wang Xuan said.

"Then I want to learn filming. Can Mr. Wang teach me?" Weng Yong asked.

"...You can definitely teach, but this is not easy to learn. Before I teach you, you may have to read the books on basic courses related to directing. And, if you want to become a good director, Maybe I’ll have to dabble in acting.”

"I understand. In fact, I have bought a set of books during this period. It's just that it's a bit difficult to study on my own, and I can't understand a lot of theoretical knowledge."

"You can ask me if you don't understand anything in the future. When I shoot movies and TV series, I will give instructions to the assistant director for a while, and you will learn from me in the future." Wang Xuan said.

He was actually quite willing to train Weng Yong to become a director. If Weng Yong wants to be a director, he has a natural advantage over others, because Wang Xuan has many scripts on hand for him to practice.

...

Weng Yong took "I Am a Special Forces Soldier" to submit for review.

After editing "I Am a Special Forces Soldier", Wang Xuan became idle. Throughout Tianhai, countless people were busy, but Wang Xuan suddenly became an idle person.

But he obviously forgot something. Until editor Ziya sent him a QQ message: "Dear Luo Qiu, are you stuck? Why has the update of "Eternal Dragon Sword" been interrupted for more than ten days?"

"..." Wang Xuan only remembered after seeing this information. Because he was too busy before, he had only written half of "The Legend of Heaven and Dragon Sword", and the second half had not yet been written.

Yes, "Eternal Dragon Sword" was launched in early February, and it caused a huge sensation when it was launched. Because in the first chapter of Yitian, the character who appears is Guo Xiang, and so many people like this girl.

I don’t know how many people rewarded Guo Xiang for his appearance that day, thinking that Guo Xiang would be the protagonist of "The Legend of Heaven and the Dragon Slayer". Guo Xiang is written about in several chapters, and he does look like the protagonist.

As a result, after a few chapters, Guo Xiang became completely invisible.

The world has changed, time has passed, and decades have passed in the blink of an eye, and another character has appeared. At that time, many book friends had strong opinions on this change, and the book review area immediately became a commotion.

As the plot progresses, everything slowly gets better.

Now two months have passed, and most of the plot of "Eternal Dragon Sword" has been developed. Updated to Chapter 21: Solve problems and become the top six.

This is one of the most enjoyable plots in "Eternal Dragon Sword", but as a result, Wang Xuan stopped updating it!

Then the book friends of "Eternal Dragon Sword" felt uncomfortable.

At first, book friends thought that Luo Qiu was just a writer, but Luo Qiu was interrupted for more than ten days. A group of book friends finally couldn't stand it any longer. They gave rewards, urged updates, and left messages.

This incident even became a hot topic, but it was taken about ten years away. Wang Xuan was busy filming "I Am a Special Forces Soldier" and didn't pay attention.

Ziya also saw that Luo Qiu had been off duty for too many days, so she became a little impatient. Otherwise, she would not have dared to disturb Luo Qiu. In her opinion, Luo Qiu was a bit mysterious and too aloof.

"It's Kavin. But now I have a clear idea, and updates will be resumed later." Wang Xuan could only reply like this.

"Okay." Ziya felt relieved after hearing this. This was what she wanted.

After finishing the call with Ziya, Wang Xuan rushed to work, coded two chapters and uploaded them. As a result, the book review section suddenly became abuzz.

"Thank God, Mr. Luo Qiu finally responded with an update."

"It's so difficult. This period of time is so difficult. Do you know how I've been spending these days? I'm waiting for the update of "Eternal Dragon Sword". Ever since I watched Luo Qiu Dada, I can't watch anyone else's. Go down."

"Me too. In the past few days since the fall of autumn, I have played "Dragon", "The Condor", and "The Condor" three times."

"I'm not afraid of anything else. I'm just afraid that Luo Qiu will suddenly become a eunuch."

"Lord Luoqiu, please don't keep silent for more than ten days next time, okay? It's really scary, and my heart can't stand it."

"Mainly, this has never happened before. Luo Qiu's updates have always been on time, but now the updates are suddenly interrupted, which makes people unable to stop thinking about it."

"Is it because the performance of "Eternal Dragon Sword" is very poor? So Luo Qiu has no motivation to update? I will take the lead in fighting two golden alliances, and everyone else who is capable will also support me, so that Luo Qiu will have a lot of motivation." Luo Qiu, this person Two pieces of gold immediately floated away.

"support!"

"support!"

The book review area was full of supportive voices, and many people took action and became famous and rewarded.

The author circle of Shengshi Chinese Network is really envious.

After a break of more than ten days, book friends had no objections and were still afraid of eunuch Luoqiu. In order to give Luoqiu motivation, they directly gave a large amount of rewards, which is really refreshing. If it were them, they would have been scolded by readers long ago.

"If you love more, don't stop, and if you don't stop, hurry up and become a eunuch" is their ending, there will be no surprises.

Wang Xuan was very embarrassed when he saw this. This time, it was obvious that he failed the readers by not saying a word, but the readers rewarded him instead... and the book friends loved him so much.

After thinking about it, Wang Xuan coded two more chapters to upload, and took a look at the backstage results of "The Legend of Heaven and Dragon Sword"....

Netizens are wrong. The results of "The Legend of Heaven and the Dragon Slayer" are not bad, but too good. The average subscription is close to 140,000. When it is completed, it may even be the same as the results of "Dragon Sword" when it is completed.

But that's normal. In addition to retaining the original martial arts style, "The Legend of Heaven and Dragon Sword" is also a standard cool writing template. Zhang Wuji's parents cheated all the way after offering sacrifices to heaven, which is more of an internet article than an internet article.

So in another time and space, Wang Xuan wanted to laugh when he saw many book friends saying that Mr. Jin's book would definitely hit the streets now.

Those book friends have no idea how many shadows of Jin Yong’s martial arts can be found in the popular fantasy fairy tales of later generations. The routine has long been used to death by Mr. Jin.

Next, Wang Xuan has been coding "Eternal Dragon Sword". It took him three days to finally finish the remaining chapters, set the automatic update, and then he breathed a sigh of relief. I'm really free this time.

It is worth mentioning that it took He Susu two days to finally watch the sample film of "I am a Special Forces Soldier". Then she said nothing and directly signed a contract with Tianhai and bought the premiere rights of "I am a Special Forces Soldier".

Wang Xuan was also amazed. Until then, it was still a bit dreamy. He really never thought that Yangcheng TV would spend a lot of money to buy the premiere rights. This was not the Yangcheng TV he knew.

...

In mid-May, it was suddenly reported that China Mobile had launched a new flagship brand, M-Zone, and was currently lacking a spokesperson. The entertainment industry was abuzz for a while.

Countless big-name celebrities are interested in becoming the spokesperson of M-Zone.

No wonder, that is China Mobile, one of the three major communications giants in China, a Fortune 500 company in the world, and even ranked among the top 15 in China. Although M-Zone is just a sub-brand of China Mobile, please don’t think of the sub-brand as China Mobile, okay?

The exposure of Huaguo Mobile's endorsement is too great. If anyone can win this endorsement, his popularity will definitely soar, and his status and worth will also soar. Because for this kind of endorsement, it is generally assumed that only popular superstars are eligible to compete.

No, Li Tao immediately came to Wang Xuan's office and asked Wang Xuan if he was interested in competing for this endorsement.

Wang Xuan shook his head: "Let Xu Yang fight."

In fact, Wang Xuan is not uninterested, but he is no longer a newcomer, nor has he just become a first-line singer or king of songs. He needs mobile endorsements to stabilize or even increase his popularity. He is now a super first-line superstar, and mobile endorsements are for him. It's not very useful anymore, so it's better to let Xu Yang compete for this endorsement.

"But the problem is, now all the big-name celebrities are vying for this endorsement. From kings of singers to queens to movie kings and even super-A-list superstars, Xu Yang can't compete," Li Tao said.

"Maybe." Wang Xuan smiled.

Xu Yang alone would definitely not be able to compete, but wouldn't he still be there? In other words, Jay Chou is there to help!

In another time and space, Jay Chou took over the endorsement of M-Zone. Coupled with Zhou Dong's very magical song "My Place", Xu Yang may not be unable to win this endorsement.

.......

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1 second to remember Aishang:.