Yu Gong, several mentors can come together on this show, all because of Li Yi;
Personally, Li Yi should not be too important in the minds of singers, even these big names in the music industry.
The names given to them by the outside world or the industry include music godfathers, queens, and rock kings. They have now passed this stage, and they understand more and more how important it is to have songs that can be remembered by listeners and circulated for many years.
This was true for several instructors, not to mention the contestants in the lounge. They all cheered and were happy that they were lucky enough to participate in the first recording session.
Li is also an important reason why most contestants come to participate in this show, and many contestants come here for him.
And with the box office success of "Charlotte Troubles", Li Yi, who was already widely loved by the public, has risen to an unknown level in the hearts of the audience.
If there were a poll for the most popular artist of the year, Li would definitely top the list.
If there was a vote for the most awesome artist of the year, the audience's choice would only be Li Yi.
It can be said that Li Yi's current popularity is phenomenal.
On the stage, facing so much love from everyone, especially the mentors who gave him great respect, Li Yi couldn't say he was scared, but he was also a little surprised.
But he didn't throw himself into disarray.
At this time, Li Yi sang the episode "Red Rose" from "Charlotte Troubles".
This song doesn't have any high notes, but the bass is difficult to sing. In addition, there is no rehearsal, and Li Yi and the band have no tacit understanding. They have to sing very seriously to avoid making mistakes.
【Those who are not obtained are always in commotion, and those who are favored are confident.
The dream of the rose's red wound blooming
It is held in the hand but lost between the fingers and then lost again]
There was a long note at the end, and Li Yi held the song firmly.
While there was thunderous applause, Yang Jieyi jumped off the chair and ran towards Li Yi, shouting: "I want you!"
Not to be outdone, Lin Yufei rushed forward at a trot without caring about her appearance.
"I came here first, this is mine!"
"What's yours and mine? Brother Yi, come to me. I have a concert tour next year."
Two women, one holding Li Yi's arm, began to work on the stage.
The instructor was willing to put down his posture, which was a good thing for the overall effect of the show. Li Yi also accompanied them to perform, shook off their hands, folded his arms, looking arrogant, and asked them to continue to bid.
After a few minutes of acting, the scene was finally over.
Li Yi, Lin Dan and Zhang Bo came to the stage together.
Li Yizheng said: "Welcome everyone to watch "The Voice of China" broadcast under the title of "Charlotte Trouble"!"
"Eh?"
Zhang Bo looked like something was wrong, and continued to emphasize: "You have such a good voice, what does it have to do with our "Charlotte Troubles"?"
"Why is it not about "Charlotte"?"
"But we didn't give anyone naming fees, either?"
"Isn't there a title sponsor yet? What's wrong with the title?"
Li Yi and Zhang Bo were talking like cross talk, each saying one sentence, not only advertising the movie, but also "attracting investment."
The people in charge of the brand in the front row were dumbfounded, but now that Li Yi has appeared, the program itself is very interesting, and with all the blessings, maybe they really should Be more courageous.
"Hey, is the "Charlotte" you're talking about that popular comedy movie recently?"
At this time, Lin Dan interrupted with a smile and looked at the audience: "Everyone should have watched it, right?"
"Look!"
I don’t know whether I watched it or not, but the audience responded in this way.
And the purpose of Li Yi and Zhang Bo's trip has been achieved. They came here to sing just for these few words, just like they made dumplings for this dish of vinegar.
This wave is a win-win-win for Li Yi. It not only promotes movies and variety shows, but also uses Zhang Bo's labor fees in vain.
After guest hosting, Li Yi and Zhang Bo did not leave. However, in order to avoid overestimating the guest, they did not go on stage again and returned to the lounge to watch the recording calmly.
The more he watched, the more confident Li Yi became in this program.
Sure enough, professional matters should still be left to professionals.
Although it was the first time to record, the process has always been orderly, and the lighting, sound and other aspects were not delayed.
While the instructors are competing for people, their comments are also very professional, they say what they have to say, and they fully implement the principle of not looking at appearance, but only looking at the voice.
The most important thing is that the contestants are all very good, and they cover all styles, including treble, bass, rock, and folk songs.
After recording the show that night, Li Yi hosted several instructors from the show and Zhang Lei and others for dinner.
The next day, Li Yi originally planned to rush back to the capital, but was stopped by Ye Jie, who followed him and Wang Huaizhong to participate in the negotiation meeting with sponsors.
Thinking that he was finally free and could go back to start his vacation life, Li Yi said helplessly in the car: "What did you ask me to do? I don't understand anything."
Ye Jie said: "I'm not asking you to do anything, just come with us."
"Xiaoyi, you are our mascot now."
Wang Huaizhong said, and said with some regret: "If only you had agreed to be a mentor back then? The naming fee of 100 million was really just a casual negotiation."
They took Li Yi there, either to ask him to say something or decide something, or simply to tell the sponsors, were they really sure not to invest more?
In any case, Li Yi's popularity will also add a lot to the program, especially since he also participated in the recording of the first episode.
The foundation of the program is naturally not Li Yi or the mentor, but the contestants and the truly good voices.
But if you want to win more sponsorships and advertisements in the early stage, you must rely on the popularity of Li Yihe and his mentors.
In the conference room of a five-star hotel, there were not only the few brands who watched the recording yesterday, but also people from almost all walks of life, including car brands, beverages and snacks, beauty and skin care.
As Ye Jie and Wang Huaizhong said, Li Yi came here to be a mascot, smiling and nodding from time to time in response to the kind looks cast by others.
When greeting Li Yi, almost everyone's first words when meeting Li Yi include the words "Young and promising."
After "Charlotte" became a hit at the box office, these brands no longer just regard Li Yi as a product that enhances brand awareness and recognition, but treat Li Yi equally and very politely.
I used to be polite and courteous, but it was always with hidden contempt.
This negotiation meeting started with one sentence from Ye Jie and Wang Huaizhong.
"Everyone can see how much exposure our voice has received during this period. From the early stage of publicity, we have taken every step very solidly, from the national auditions to the release of "Charlotte Trouble"."
"I believe everyone is aware of our Zhongyi Production's reputation in the variety show industry. The team for this show is our Zhongyi Production team, and the music team includes a number of gold medal producers such as Stone Music Studio, and Zhang Lei himself Also serves as music director”
Ye Jie and Wang Huaizhong listed the advantages of sponsors one by one.
This kind of routine is very different. You talk about your advantages, and I talk about my difficulties and worries, pulling each other and bargaining.
However, Ye Jie and Wang Huaizhong obviously had no intention of continuing to argue. After everyone had finished speaking, they directly gave the bottom line of the naming fee - 80 million.
In layman's terms, the meaning of sponsorship is that the name of the sponsor must be added in front of the program name, and the sponsor's logo will also appear in the most conspicuous place in the program. Anyway, it is the most expensive.
Many brands were dissatisfied with this low price and started to have different opinions.
Ye Jie and Wang Huaizhong were very resolute and immediately stated that if it didn't work, they would skip the discussion and talk about the special sponsorship first.
Special sponsorship means that at the beginning of each program, the host will mention these brands during the broadcast, and at the end of the program, the names of the brands will be listed as a thank you.
In this regard, The Voice did not plan to do any fancy things, nor did it do such disgusting things as bidding. After a lot of effort, each family was packaged with two million per season, and there were fifteen companies in total.
The brands that had no intention of naming the company all left after the discussion. However, there were a few big brands left in the conference room, as well as those who watched the recording of the program yesterday. They still wanted to continue pushing for naming fees.
Li Yi suddenly stood up according to the plan beforehand: "Since we can't be sure now, why don't we wait until the show is broadcast and then see the audience's response?"
Ye Jie nodded: "Yes, let's talk about it after the show is broadcast."
Wang Huaizhong added: "Everyone, think about it, is the naming fee of 80 million really high? "Extreme FHM" has already paid 150 million. In comparison, The Voice has invested and achieved results in the early stage of publicity. More and bigger.
Since everyone thinks this is a risk, let's wait until the show is broadcast before renegotiating the naming fee.
Of course, there will definitely be changes by then, it may be higher or it may be lower. "
80 million is really not high, and the same is true for these brands.
They had never expressed their stance, they just didn't want to raise prices with each other, so they all wanted to decide on the naming fee directly in private. At this time, everyone nodded and said: "Okay, let's see the feedback from the audience, and we will continue to discuss it." talk."
However, not long after Li Yi and the other three got into the car, Ye Jie and Wang Huaizhong's phones started ringing one after another.
Not surprisingly, it was the people in charge of these brands who called. On the phone, they offered a naming fee higher than 80 million, hoping to settle it directly.
So, half an hour later, a group of people gathered in the conference room just now, staring at each other, but not embarrassed at all.
Obviously, everyone knows this kind of thing.
"Didn't you say that there are too many talent shows nowadays, and you can't stand out without watching The Voice?"
"Then you also said that the heat is all false. Just like in "Twenty Again", you only know who is swimming naked when the tide goes out."
"You two, stop talking nonsense. You were telling me half an hour ago that if you keep dragging me down, remember it will be the program team. If I hadn't been worried and made a phone call, I wouldn't have known you were doing these things behind my back."
"You're not a good person either. Fortunately, I went to the toilet and didn't leave directly, otherwise I wouldn't have seen you go back to the hotel."
People from the brand side teased each other in a weird way, using the same tricks, which couldn't break the defense.
'interesting. '
Li Yi listened to their unceremonious and non-serious conversation and gained a further understanding of "business war".
Why do you all look like Lezi people?
"Business cannot be done without justice, everyone, make your bid." Ye Jie held his hands in front of his chest and said with a smile.
Now, there is no pulling or bargaining.
Those who are still here and not leaving are those who are optimistic about the prospects of the program and have directly bayoneted them.
"Wang Xiaoji, 80 million."
"Why don't you say that you, Wang Xiaoji, are so petty? At this time, you still want to make such a loss, Tesu Lun is 90 million."
"Golden Voice 95 Million, I hope you understand that the purpose of our products is very suitable for your program, and the audience will not be disgusted."
"Longwei mobile phone worth 100 million."
One hundred million is obviously a critical point. The noisy conference room suddenly became a little quiet.
Ye Jie and Wang Huaizhong did not rush, and gave them time to think and call to apply for permission. Two people immediately said "wait a moment" and walked out of the conference room with their mobile phones.
There is no doubt that Longwei Group is a giant in the world. The person in charge is a woman in her thirties. After quoting the price, she smiled at Li Yi.
Of course, it's not teasing, it's just a friendly smile.
Li Yi also fulfilled his duty as a mascot and smiled back.
What was unexpected next was that after several rounds of bidding, the one with the most courage was actually Golden Throat, who offered a high price of 120 million.
Even Li Yi didn't expect that among these brands, Golden Throat was undoubtedly the weakest.
In the variety show market, 120 million is considered to be a particularly high level. Among talent-type music programs, it is the second highest. The highest was the "Singer" previously held by Mango Channel, which had a naming fee of 130 million.
Li Yi and the three of them are very satisfied. The brand image of Golden Voice is not bad, and the product usage is the most compatible with Good Voice among many brands.
Ye Jie also came up with an impromptu idea, saying that the winner of the first season should be named Golden Throat, so that Golden Throat would pay more.
Li Yi immediately rejected it. Without him, it doesn't sound very good. The champion doesn't need another name.
Moreover, the show is not limited to one season, and the title sponsor for the next season may not be Golden Voice. If the name is changed, it will feel a bit fragmented.
Just when Founder of other brands was about to say goodbye, the person in charge of Longwei Mobile approached Li Yi and said, "Mr. Li Yi, as far as I know, you don't have any mobile phone endorsements yet. I wonder if you are willing to become the spokesperson of our brand. ?”
The purpose of her coming here was to be named Good Voice, but the main reason was to know that Li Yi would also be there, so she came here for Li Yi.
Li Yi's popularity, image, reputation, and background of being set up as a role model by the official, there is no doubt that he is a very favorite spokesperson for Longwei Mobile.
When people from other brands heard this, they remembered this and immediately gathered around.
Not only does Li Yi have no mobile phone endorsements, he also doesn't have many other endorsements. Previously, Li Yi only accepted two endorsements during meals, and they were all short-term. The contract expired not long ago and will not be renewed.
With Li Yi's current popularity and reputation, they have never heard of Li Yi's bad habits in the industry.
They didn't care whether they paid endorsement fees or not. Anyway, they surrounded Li Yi and expressed their intention to cooperate.
(End of chapter)
