"Tachyon" was unanimously approved without any doubt and became one of the two short commercials during this year's Spring Festival Gala.
What troubled Fu Guangnan and the others was that after watching "Kai Zi", they went to watch other short films, but they all felt that they were a bit lacking in taste and meaning.
As a result, they watched all the short films, and then looked at each other, and they couldn't help but reveal a wry smile.
Without him, "Taiko" can be said to have invisibly raised their requirements for the quality and creativity of other short films. On the contrary, it made the other two short films planned to be broadcast during the Spring Festival Gala difficult to produce.
"Ahem, what should we do now?" Someone couldn't help coughing twice.
"How about we make do with it for a while?"
"If you hadn't watched the short film "Tachyon", you could have made do with it. However, do you think that if the other short films were put together with this short film and broadcast on the Spring Festival Gala, you would have been able to make do with it? The gap is too obvious." Fu Guangnan couldn't help but say.
"That......"
Everyone looked helpless after hearing Fu Guangnan's words.
is not that right?
If it is broadcast at other times, it doesn't matter, but if it has to be broadcast during the Spring Festival Gala, then we really can't make do with it.
"Actually, one cultural heritage short film is enough, right? For the remaining one, can we choose from other types of short films?" Director Fu from the advertising department suddenly said.
"Indeed!" Everyone else was stunned when they heard this.
"I heard an old friend from Jingnan TV station mention it. It seems that Li Yi also shot a short film for them. How about..." Suddenly another person said.
Everyone's eyes lit up when they heard this.
In a hurry, it is not so easy to find high-quality short films for public welfare, even if they are no longer required to be short films about the inheritance of Chinese traditional culture, but other types of short films. After all, " High-quality short films like "Tachyon" have really raised their requirements a lot.
"The person who tied the bell must also be tied, Lao Fu, how about you contact Li Yi again? See if you can give us the short film shot for Jingnan TV Station?"
"This..." Fu Guangnan was also a little embarrassed.
After all, they had provided a high-quality short film that they all recognized, and now they were asking for a short film prepared for other TV stations, and he couldn't ask for it.
This is not to say that other short films are useless. In fact, other short films, if placed at other times, would be considered good, but without comparison, there is no harm.
The key is that the short films produced by the people they invited earlier are indeed short films from the Heritage series, but in terms of quality, it is indeed difficult to compare with short films like "Tachyon", which take into account the use of objects to convey emotions, and also A very down-to-earth, high-quality short film with fireworks.
"Let me give it a try." Fu Guangnan called Li Yi on the spot.
"Director Li, I'm Fu Guangnan." After answering the phone, Fu Guangnan said with a smile.
"Hello, Director Fu, hello. Has the result of the short film been finalized?" Li Yi was not surprised by Guang Nan's call. After all, there was no result yet on whether the short film could be included in the Spring Festival Gala.
"Yes and no! Director Li, you have given us a big problem." Fu Guangnan said with a complaining look.
"This? If it's not suitable, it doesn't matter." This made Li Yi confused. He thought that Fu Guangnan and the others didn't like the short film. Although Li Yi was very confident, after all, people had different requirements. , and different people have different perceptions and preferences, so he doesn’t force it.
"No, it's not inappropriate, but it's too suitable and excellent. So, after watching your short film, I suddenly found it a bit difficult to find another short film. You said you weren't producing for us. Is there any problem?" Fu Guangnan quickly explained.
Li Yi was dumbfounded.
"This...isn't that exaggerated?" Li Yi couldn't help but smile.
"It's such an exaggeration, so the person who untie the bell must also tie the bell. Director Li, I heard that you not only prepared a work for us this time, but also prepared a work for Jingnan TV Station. Otherwise, give it to us first. ?" Fu Guangnan said.
"Uh..." Li Yi didn't expect Fu Guangnan to have such an idea.
"No, Director Fu, I've sent all the short videos to you." Li Yi shook his head.
"Ah..." Fu Guangnan suddenly ran out of words.
"Moreover, Director Fu, the short film I gave to Jingnan Satellite TV is completely different in type from "Tachyon". It doesn't seem to meet your requirements, right?" Li Yi asked again.
"That's not the case. In fact, a short film that inherits Chinese culture is enough. The remaining short films don't have so many requirements, as long as the work is good." Fu Guangnan said.
"If that's the case, then I have a short film here that we shot together before. How about I send it to you to take a look?" Li Yi said with a smile.
Fu Guangnan didn't expect that Li Yi actually shot other short films along the way, and said quickly: "Okay, it's suitable, how could it be inappropriate? Send it over quickly, we are all here, let's watch it directly."
"Okay! I'll send it to your email." Li Yi didn't care.
After all, the short films he made are for emergencies, and the broadcast platform, CCTV, is definitely the best. If it is the Spring Festival Gala, it will naturally be better.
After hanging up the phone, Li Yi thought about it, picked one and sent it to Fu Guangnan's mailbox.
After Fu Guangnan hung up the phone, he told the others about the matter, and everyone immediately couldn't help but look forward to it.
After all, "Tachyon" was indeed shot very well!
Soon, Fu Guangnan received the short video sent by Li Yi.
He immediately asked the staff to play it.
In fact, Li Yi not only shot three short films this time, but also had several stocks in hand. However, they were not particularly suitable for a festive festival like the Chinese New Year.
For short public service announcements that are broadcast during periods like the Spring Festival Gala, you really can’t go too far to induce tears or slap emotions, or in other words, don’t slap emotions too obviously.
The "Transaction" like the one earlier is definitely not suitable. After all, during the Chinese New Year, if you show this to others, I guess Li Yi will be sprayed with joy.
Therefore, it is okay to induce tears, and it is also okay to slap people emotionally, but if it is like "Taikoo", the fanning is not obvious, but it can make people's eyes turn red involuntarily.
Then there aren't many to choose from.
The one Li Yi selected seems to be a short film that was broadcast during the Spring Festival Gala in his memory. In fact, short films like "Kuaizi" are relatively conventional Chinese New Year short films. The camera takes everyone to many places across the country.
This can be said to be the usual structure for Chinese New Year short films nowadays.
But the one Li Yi sent this time is a typical short film that can only be understood but not expressed. In other words, it is an extremely special one among all the short films shot by Li Yi.
