On Saturday, July 28, "The Gift of Room No. 7" officially expanded its screenings.
Although the number of screens has decreased instead of increasing, the box office is much higher than before.
The main reason is that there are more shows, and many screening rooms have been replaced by halls.
Originally, some of the screens at the midnight show were actually small screening halls that could accommodate more than a hundred people, but now, Oceanwide Cinemas has given them many large cinemas.
In addition, there are many golden shows. Therefore, on Saturday, thanks to the accumulated reputation and publicity reports from the media and film critics, in the end, on Saturday, the attendance rate did not drop at all, and there were even many golden shows. All the shows were full.
On Saturday, the box office revenue of "The Gift from Room 7" was 8.2 million!
This kind of data is naturally incomparable with those blockbusters that have a daily box office of tens of millions, but for a small-budget movie, this is already a big hit.
And this is just the beginning. As the number of moviegoers increases, word-of-mouth begins to spread more rapidly.
"The Gift of Room No. 7" has become a spontaneous Amway movie for many people.
On Sunday, another good news came from Mu Nanxing. Several other cinemas also started to be interested in "The Gift of Room No. 7". Mu Nanxing and Fanhai Film and Television were in contact with each other. If nothing unexpected happens, Starting next week, "The Gift of Room 7" will actually be screened on a large scale.
On Sunday, due to the very good performance on Saturday, Oceanwide Cinemas added many more shows.
"The Gift of Room No. 7" officially announced that its daily box office exceeded 10 million when it was released for one week.
And the total box office has also passed the 20 million mark!
As "The Gift of Room No. 7" officially enters the mainstream film market, the film's previous bizarre announcements, Li Yi's previous "legendary" experience, the counterattack of the second generation of cheating stars, etc. are also being reported by Oceanwide Films With the intentional guidance and guidance from Li Zhenye, it became a booster for the promotion of this movie.
Of course, "The Gift of Room No. 7" began to show the potential to be a hit, and naturally, Li Yi and the others began to get really busy.
Previously, I couldn't find many good ways to promote it.
But now it can be said that he became famous all over the world.
Many TV stations and video websites have sent invitation notices.
Not only did Li Zhenye usher in the second spring of his career, Chen Ying'er, the heroine, also successfully became famous.
Especially Chen Ying'er. Previously, she rejected Wu Junming's movie and instead accepted Li Yi's movie, which made many people wait to see the joke. But now, Chen Ying'er finally feels the taste of being famous.
Especially in the movie, there are many beautiful close-up scenes, which make Chen Ying'er very beautiful. Chen Ying'er herself is a great beauty, so naturally she has countless fans immediately.
The most intuitive manifestation is that her personal official Weibo originally only had six figures of fans, and many of them were purchased. As a result, "The Gift of Room No. 7" began to be expanded, in which she played the role of The heroine has one of the few beautiful close-ups in this movie, especially the beautiful close-ups of profile and front face looking up at the sky in the snow, which made countless people feel amazing.
For this reason, the number of fans on the official Weibo has soared, reaching seven figures.
The key is that this time, these new fans are not zombie fans, but many of them are people who have watched the movie or seen her beautiful close-up posters.
However, this is just the beginning. After all, "The Gift of Room No. 7" has only been "officially" released for a few days.
In this way, Chen Ying'er's manager Yao Ling was also extremely surprised. She had never expected that Li Yi, a prodigal son, would actually turn around this time!
After receiving the benefits, Chen Ying'er was naturally flattering, which made Li Yi enjoy it a lot these days. Especially, Chen Ying'er once learned dance, and her body flexibility is not to mention. In addition, the movie became a hit, and she became famous naturally. He always responds to Li Yi's requests. He has unlocked a lot of new postures in the past few days!
However, she and Li Yi probably won't be so relaxed next time, because the expanded screening was very effective, so roadshow promotions, announcements, etc. for the film began to be arranged.
They're going to be very, very busy over the next week.
After several battles, the ash in the ashtray had already been shaken and spread to the bottom of the ashtray.
All kinds of fancy clothes are scattered around the room, which shows how brutal the battle was and how colorful the process was.
"By the way, do we really want to go to Jingnan TV's "Movies"?" Chen Ying'er asked curiously.
"Go, why don't you go? The ratings of this show are not low. It's a rare publicity opportunity. What's wrong? What's wrong with this show?" Li Yi asked in surprise.
"The program "Things About the Movies" is famous for its love of causing trouble. Why the show's ratings are so good? It's because of this. Moreover, almost every movie creator who goes on this show will inevitably be made things difficult for him. , and sometimes they even deliberately invite some people with objections to the show, so although the show's ratings are good, many crew members don't particularly like the show." Chen Ying'er said leaning on Li Yi's chest.
Li Yi, however, didn't take it seriously and said: "Everything should be discussed with others, and there is controversy. Controversy is the topic. If it is a program that is simply touting, what's the point?"
In fact, there is a reason why the program "Things About Movies" stands out from many talk shows.
This program particularly likes to find faults. In other words, it is not just like other programs that specifically promote movies and select good things to say.
On the contrary, the biggest attraction of "Movie Things" is the tit-for-tat confrontation of some opinions about movies.
Li Yi actually thinks that such a program is interesting.
Sometimes, overwhelming praise for a movie may not be a good thing. On the contrary, it can be controversial and topical, so that the movie can be promoted faster.
It's normal for Chen Ying'er to have concerns about "Things About Movies" because the planning of this show is sometimes really ruthless. In the past, there have been situations where movie directors or actors couldn't get off the stage.
But the audience can’t help but love watching these, they feel more real!
To put it simply, I really like this program. It allows people to directly question the problems of the movie face to face, and then let the director or the starring actor answer it.
Naturally, no one likes it when someone exposes his shortcomings in person, but the audience loves to see it.
This is also the foundation of this show, or the biggest gimmick.
In fact, at this stage, with the expanded screening of "The Gift of Room No. 7", more people are watching it. Although the reputation is still strong, it is not without other voices.
There are also many comments that question, find fault, etc.
This is inevitable for any movie.
