Douyin APP Operation Department.
Company conference hall.
At this time, the audit department and operations department are holding department meetings.
Li Yongze, director of the operations department, and Yan Yong, manager of the audit department, were both present.
On the big screen in the conference room, a video list submitted by Yan Yong, the manager of the audit department, was playing.
"Mr. Li, this is the list of videos that our review department has found to have great potential this week!"
There are ten videos in total in the video list.
Uh-huh...!
soon,
The folder is open on the large projection screen in the conference room.
Yan Yong started to click on the video.
The background data of these ten videos is clear at a glance.
Including favorites, likes, following, forwarding, comments...
You know, this is the background data given by the audit department, and it cannot be faked.
The first video is of a very 'wow'-looking girl doing a snake dance!
The dance is so beautiful and amazing.
Although it only lasts for fifteen seconds, it can awaken the wild nature deep in a man's heart.
This 'wow'-looking girl is considered a small internet celebrity on the Douyin short video platform, with millions of fans following her.
Snake Dance’s dance video received 10,000+ likes, 2,000+ comments, and 1,000+ retweets within three days of being released.
The background data is very good. If the operations department promotes it, it has the potential to become popular.
but,
Dance videos have limitations, especially women's dance.
The audience is generally male viewers, and female fans generally don't pay much attention to this kind of snake dance.
so,
Snake Dance Video's numbers look good, but its potential is limited.
"It's okay! You can promote it and put one down!"
Li Yongze, director of the operations department, nodded and gave instructions.
He watches videos mainly to watch the potential and doesn’t care much about the content of the videos.
and,
Li Yongze's vision is famous for his accuracy!
As long as he agrees to promote the video, the probability of it becoming popular is very high.
Next, Yan Yong clicked on the second video.
This is a funny video posted by a new account, a short fifteen-second joke.
have to say,
This newcomer's idea of making jokes is great. Although there are traces of imitation, it is unique and very funny.
Within four days of posting the video, it received 20,000+ likes, 1,000+ comments, and 600+ reposts.
The likes data is very high, but the ratio of comments to retweets is not very good.
certainly,
This is just a joke made by a newcomer with no fan base.
so,
Relatively speaking, the potential of this newcomer’s short video is not low.
In addition, funny jokes are the mainstream of Douyin short videos after all, and they attract the fastest traffic.
to be honest,
Many people watch Douyin short videos, isn’t it just to relax themselves?
There is a huge market for this kind of funny short videos.
"Very good, focus on observation, you can promote it first to show encouragement!"
"Contact the video owner to see if we can sign an exclusive contract. This guy's performance style has the potential to become famous!"
Li Yongze nodded and indicated the next video.
The meeting note-taker next to him kept writing down the contents of the meeting.
Click on the third video...
the fourth……
…
The ninth video!
Li Yongze commented on each video and made operational promotion plans.
have to say,
As the director of the operations department, Li Yongze has a very strong ability to identify the style of each short video.
As long as it passes through his eyes, it can basically determine whether the video will become a hit or not.
Of the 9 videos opened by Yan Yong from the review department, 3 received focus.
The other four videos were directly clicked and did not receive promotion resources.
There are 2 videos that require further observation.
certainly,
Among the nine videos, from Li Yongze's point of view, none of them has the potential to be super popular.
Until the last tenth short video was clicked.
This short video is the '3-meter flying kick' uploaded by Wu Yifan two days ago!
Yan Yong naturally had his intention in ending this short video.
When everyone in the conference room saw the background data of this short video projected on the screen, they were completely unable to sit still.
Obtained 100,000+ likes, 3,000+ comments, 2,000+ retweets...;
Incredible data!
To know,
The ten videos submitted by Yan Yong are short videos with relatively good data in the past week.
Wu Yifan's account is a newcomer's account.
Moreover,
Chen Yang is a new face, a complete newcomer!
but,
In a little more than two days, there was such an explosion of data.
For the Douyin platform, there is no need to explain what such data represents.
It is clear,
Everyone in the conference room, including Li Yongze, director of the operations department, was shocked by this data.
It has only been two days, but the background data has exploded so much?
Repost 2W+, 3W+ comments.
Obviously, this video is highly controversial and the topic is very hot.
And if the number of likes exceeds 100,000, it means that the content of the video is very popular.
The key is,
This is a new video host without any fan base.
"Damn it... flying three meters in the air and kicking a brick, that's so cool, isn't it? Are there any other videos? Click to take a look...!"
A Douyin staff member who was in a meeting couldn't help but exclaimed in amazement.
Yan Yong seemed to be well prepared and quickly clicked on all the videos posted by Wu Yifan's account.
3 meters flying kick!
Heavenly Blade Butterfly Kick!
A shocking 6-meter somersault!
Overhead kick!
Including the 'Five Lightning Kicks' just uploaded this morning!
hiss……!
Everyone in the entire conference room was shocked and speechless.
"My dick explodes! Is this real Kung Fu?"
"Are there any signs of fraud in the video? Is it Photoshopped?"
"There seem to be a few videos, which are screenshots of the live broadcast. Isn't this leg skill so cool?"
"Awesome! No wonder the likes and collections data are so good, even I was attracted."
"The key is that this guy has a very good image. Male fans will not reject him, and he also has a strong impact on female fans."
"Yes, I believe that any female fans who see this video will like it and follow it!"
"This video host meets the traffic standards for all female fans."
"I just checked the background data, and the number of female fans who liked it reached 45%, which is a very perverted figure."
"Strange, why are there so many trolls in these videos? These troll accounts are obviously trolls...!"
"..."
There was a lot of discussion in the conference room.
"Okay! Stop talking, everyone, we are in a meeting!"
Li Yongze, director of the operations department, gestured.
have to say,
Li Yongze was also shocked and stunned by several short videos of Chen Yang.
"Strong recommendation! All short videos posted by this video owner can be strongly promoted!"
"Secretary Yang, when you go down, prepare a PPT. The main operation direction for the next quarter will be to promote Chinese martial arts as its core!"
"Also, no matter what the conditions, we must take down this video owner!"
call……!
Li Yongze took a deep breath and said to everyone in the office:
"The spirit above has been conveyed. The short video must spread positive energy and promote the patriotic spirit!"
"Chinese martial arts has always been the belief and spiritual totem of the Chinese people in the past!"
"The period of promoting funny and entertaining people to death has passed. Now there is nothing more suitable to promote Chinese martial arts than to promote it!"
"And the image of this short video host is very good, sunny, handsome, and meets all the idol requirements."
"As long as we sign him, with the resources of our Douyin platform, we will definitely make him a top idol!"
Everyone understands what Li Yongze said.
As the Internet spreads more and more widely, the supervision of Internet short video platforms becomes more and more strict.
Any short video with incorrect views will be directly blocked without any humane feelings.
Douyin short video is considered a leader in the industry, with the existence of "lonely seeking defeat".
so,
In order to respond to the spirit above, positive energy must be promoted.
otherwise,
Once there is a problem with the theme of the promotion, the first one to suffer is the entire Douyin platform.
