Su Huai rushed to the school cafeteria without stopping, thinking and recalling at the same time.
The idea of making homemade sour plum soup came from a hot Internet incident in later generations.
Su Huai doesn't have too detailed memories of that incident, but he is a practitioner who has been around the Internet all year round and often chases hot topics.
Therefore, we deeply know how much energy heat can give to ordinary business.
Strictly speaking, this can't even be considered a normal business, it's just an unconventional marketing, without any threshold, all relying on micro-management.
There are only 14 days left in military training. Time waits for no one, so we have to hurry up...
Su Huai quickened his pace and walked towards the cafeteria, which was the closest to the stadium and the largest at the same time.
The first step is to find a processing workshop.
Su Huai's target was the steamed bun shop because it had the most porridge pots and was also big enough.
There are three businesses specializing in steamed buns on the first floor.
A small steamed dumpling restaurant with the best window in the center. The taste is just that but the relationship is very strong.
A soup dumpling shop is located on the right side and is open from morning to night.
A complex store that mainly sells porridge and noodles. It is located on the left corner. The business is very good in the morning, but the rest of the time is quite average.
Su Huai only thought about it for 5 seconds before settling on the last one.
When I got to the window, I asked politely: "Hello, is your boss here?"
Li Chengguo rubbed his hands and walked to the window with a bulging belly: "Classmate, I am the shopkeeper. What can I do for you?"
"I have a business I want to discuss with you. Could you please come out and have a chat?"
"Business?"
Li Chengguo's face was full of suspicion, and he looked Su Huai up and down. He didn't see any clues and only felt a sense of calmness.
"good."
He walked out, found a nearby dining table, and sat down face to face with Su Huai.
Su Huai asked bluntly: "I want to rent two of your pots and cook two pots of food every day. I will bring my own materials, and you can provide gas and help me keep an eye on it. How much does it cost per day?"
"What? Rent a pot?!"
Li Chengguo's eyes widened and he looked at Su Huai in confusion, feeling numb.
I, Lao Li, have been selling steamed buns for more than ten years, and I have never heard such an outrageous request!
"This... you're not kidding me, are you?"
"Of course not. I am the deputy secretary-general of the Student Union of the School of Management. Entrusted by the dean of the department, I plan to provide the freshmen of the School of Management with a secret recipe of homemade sour plum soup to solve the problem of cooling down and relieving the heat."
Su Huai showed off his name. It wasn't too bluffing, but at least it gave him credibility.
As a result, Li Chengguo subconsciously waved his hand: "The school student union can't control us... Huh? Wait a minute, it's paid, right?"
With just this sentence and some details, Su Huai immediately concluded that Brother Li had some of Fan Wei's attributes!
Slow response, unable to grasp the key points, rigid thinking, not good at social interaction...
If you don’t lie to me, you will be sorry for my unfair panel!
Su Huai immediately adjusted his original plan and started to fool around.
"I see that your porridge pot is empty during the day. It's such a waste. Otherwise, if you give me 500 yuan a day, I will leave the sour plum soup business to you, and let the students from the management school hang a banner for you later..."
"What the hell?!"
Li Chengguo's chin almost hit the table and he looked at Su Huai blankly, his eyes out of focus.
"You want to rent my pot for 500 yuan a day, right?"
He carefully confirmed: "You give me 500, every day, is that what you mean?"
Su Huai shook his head, his expression becoming more and more abnormal.
"No, you have to give me money before I put my sour plum soup business with you."
"Why?!"
Li Chengguo finally figured it out, but he was also furious, with a red face and an angry look.
Su Huai settled the accounts for him slowly: "Because I can not take away the sour plum soup and let the students pick it up at your window. During lunch and dinner time, there are hundreds or even thousands of people queuing up here. What a driving effect this is. ?
As long as you can convert one tenth of your classmates into customers, you will make a lot of money..."
"Stop, stop, stop!"
Li Chengguo hurriedly interrupted: "How do I make money? The sales of 50 more people are less than 800 yuan. My profit is only 150 yuan at most, and the net loss is more than 300 yuan!"
Su Huai didn't ask him about the profit margin issue. The real cost depended on the other party's words. There was no need to get entangled in such minutiae.
Just pull it off!
“You have to calculate the brand effect again!
Military training only lasts 14 days, but once you get used to it, your customers can support you for 4 years.
And we must thank you for your strong support when we write the promotional draft. Li Ji Baozi will become the overlord of the first division big bag, just around the corner!
Otherwise, you will be so idle for lunch and dinner, and all the cost of renting the shop will be paid in the morning. What a waste of resources?
Look at the soup dumplings across the street. They are doing business all day and night. They don’t have to get up early in the morning and suffer serious consequences. The water flows steadily, but they make several times more than you do. Is it fair? ! "
That seems to be the case?
Li Chengguo is a break-up artist with a little connection. His business acumen is not very strong, but he can still turn around.
The maximum number of customers that the shop can receive within a unit of time is limited. No matter how busy it is in the morning, it won't make much money because it is too idle at noon and afternoon.
If sour plum soup can really effectively divert traffic and calculate long-term accounts, it will definitely make a profit without losing money.
But he doubted it.
"Wait a minute, are you trying to trick me into making a pie for me? We have milk tea and cold drinks in the cafeteria, and Xinyuanzhai Jiulongzhai in the supermarket. Who are you selling those things to?"
Su Huai waved his hand lightly and raised his chin proudly.
"Xinyuanzhai is indeed delicious, but a 300ml can retails for 8 yuan in the campus supermarket, which is ridiculously expensive.
Moreover, they have no special marketing activities, nor the means and awareness to create hot spots on campus, so how can they outsell me?
Don’t worry, I specialize in freshly brewed products, which are cheap, large quantities, and very trendy!
If I take another 10,000 steps back, even if I don't move on the takeaway, how many freshmen will there be in our management school alone?
If we all gathered in front of your window, it would take a while, and I'm afraid you'd be annoyed! "
Huh? There seems to be a little bit of truth?
Li Chengguo was heartbroken, but he still had concerns.
"No, no, the price you are asking for is too expensive... If you students leave after taking the drinks, then I am not losing blood?"
Li Chengguo tried his best to refute, but he didn't even realize that his objection was that the price was too expensive. In fact, he subconsciously agreed that he could give Su Huai money.
Gou Huai suppressed his smile and said casually: "If you think the fixed fee is unreasonable, then we can also jointly do the sour plum soup business, sharing the profits and risks."
"Um?"
Li Chengguo's eyes lit up and he immediately asked: "How to form a partnership?"
Su Huai Tuqian saw... Well, no, actually he only pulled out half of the knife.
"It's very simple. Each person contributes some money, and then you are responsible for production, and I will handle the publicity and sales. It is only for the sour plum soup business, and the money is divided proportionally."
"How much does it cost? How much does it cost?"
Li Chengguo was like a small businessman. He pretended not to care but was a little curious and asked the most interesting questions.
Su Huaiquan understood it, but he didn't hide it from him, because the key to whether this business can be successful lies in how to publicize it and how to create a craze, not who controls the channels and formulas.
Sour plum soup can be purchased anywhere, including the milk tea shop on the second floor, but they didn't make any money.
"The cost is more than one yuan, and it is not a problem to sell for six yuan."
However, Su Huai's generosity did not make Li Chengguo relieved. He frowned: "The profit margin is not high. I have to pay a lot of money every day for my shop..."
"What does your store cost have to do with your sour plum soup business?"
Su Huai knocked on the table dissatisfied.
"That's your problem. I didn't ask for a share of the money you earned from selling porridge and steamed buns, right? Didn't you eat the traffic and increased sales that the sour plum soup brought you?"
Huh? Yes...
Su Huai just replaced you with you and was a little tougher. Li Chengguo immediately felt that it made sense, so he planned to talk further.
"Then how do you want to share it? How much do we each contribute?"
Su Huai immediately took out some more daggers.
"It's very simple. Each person contributes 5,000 yuan to purchase goods and equipment. You hurry up and get a second-hand packaging machine and standard cups, and then ensure the quality and quantity of production. I am responsible for publicity and marketing, and the military training must be pure. The concept of handmade sour plum soup is very popular, and then we will split the bill 28, you 2 and I 8..."
"What?!"
Li Chengguo exploded on the spot.
You are only two, and your whole family is two!
You take me for a fool, right?
"Hey, hey, don't worry, let me settle the score!" Su Huai smiled and waved his hand.
Comrade Lao Li gasped for breath and remained silent.
Watching the little thief twirling his fingers with cold eyes.
"Normally, you have to pay me 500 yuan a day, right?
There are 14 days left in military training, which is 7,000 yuan.
But now, you only need to spend 5,000 yuan to participate in the profit sharing. Not only does it directly save 2,000 yuan in costs, but you also make money back every day.
The gross profit for a cup of sour plum soup is 4 yuan, and you get 20%, making 8 yuan per cup.
You only need to sell 500 cups a day to earn back 400 yuan. After excluding the fraction, you can get your money back in 14 days.
What if you sell 1,000 cups a day, or even more? !
And it’s not like we can’t continue selling after the military training. Although there are no collective orders, there is still a lot of profit in retail.
As for me, I can't keep doing this kind of playing house, and at most it will last until the National Day holiday.
When the time comes, the whole business will be transferred to you, and you will gradually become familiar with it. When the freshmen enroll next year, you can follow the same example and do something big again!
How fragrant is that?
Finally, think about it again, with such a large flow of people, how many times will your bun business double?
The time at noon and afternoon is no longer free, the cost of shop flooring has dropped sharply, and employees no longer sit around playing with their mobile phones. How much profit is there inside and outside?
Damn it, if you don’t know I don’t know, I’ll lose blood if I step on a horse! "
ah? !
Li Chengguo was shocked by Su Huai's sudden anger.
No, how did you lose? !
Before he could figure it out, he saw Su Huai wave his hands violently: "Forget it, don't cooperate. I will handle the sour plum soup business myself. You can pay me 300 yuan a day, okay?"
If I'm still dissatisfied, I'll go find Yang Yang's soup dumplings across the street! "
Li Chengguo wanted to puff up his chest and sneered disdainfully: Then go find them!
But he didn't dare.
Because anyone who doesn't know how to calculate accounts can understand the benefits of having hundreds of extra people during the meal.
There is no need for them to actually buy steamed buns, as long as they line up in a lively manner, word-of-mouth reputation and business profits will naturally skyrocket.
"No, no, no, no!"
Li Chengguo immediately grabbed Su Huai and asked for mercy.
"Let's discuss it again, ah, you wait for me to figure it out!"
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6,000 words are updated throughout the day. It’s hard to stop talking. Hurry up and fill me up or be filled up by me!
