"Everyone knows that the future of our Hongqi Company will definitely not be as simple as making and selling braised pork. What is the future goal of the company? Let me clarify it for you today. Take for example what Mancheng needs to do, a braised pork The shop only needs to purchase ready-made ingredients from the market, and the reason why we forced Mancheng to find our own purchase channels is that the ultimate goal is to build our company's own production and breeding base and retain our company's unique meat varieties. , this will be our core competitiveness in the future!”
This is Yao Yuan's ideal. In the future, the market may be filled with "Idiot's Roast Chicken", "Liu Yishou Sauce Pork" and "Daoxiang Village Delicatessen". There are many shops selling smoked braised pork in various flavors. The homogeneity is serious and competition will be fierce. The trend is intensifying. At that time, what will Hongqi Company do to settle down?
Now Hongqi Company has seized the trend and is ahead of the curve. The rolling store opening speed will become faster and faster. At this time, in addition to strictly controlling the quality of products, someone needs to consider the future.
Although the company doesn't have much money on its books now and has no ability to build its own breeding base, with the smooth negotiation between Mr. Ma and the housing management office, a large and empty yard will be obtained soon, and Yao Yuan's ambition will follow. expanded,
As long as the central kitchen is built, supporting hundreds of chain stores in Pingcheng will be a piece of cake. As long as the number of chain stores grows to 100 on a rolling basis, the most conservative estimate of the meat consumed every day is more than fifty tons.
And based on Pingcheng’s market capacity, I’m afraid it wouldn’t be too much to open 500 or 1,000 stores!
Therefore, just because there is no money at this moment does not mean that there is no money to do this tomorrow.
"In the past few years, Pingcheng's catering industry has quietly undergone revolutionary changes. Have you noticed that foreign fast food such as KFC, McDonald's, and pizza have blossomed in our market, and their sales results are very good , occupying most of the fast food market, even the Japanese restaurant Yoshinoya opened in the city center, selling 20,000 copies a day within two days of opening!"
"This shows that our catering market in Pingcheng is big enough to support these giant foreign companies. Then our entry point is the dining table of ordinary people's homes and the gourmet restaurants at their doorsteps. If we can occupy this market, we, Hongqi The company has a bright future!”
Yao Yuan touched his upper lip to his lower lip and began to brainwash everyone.
Without goals and ideals, there is no motivation to do things.
Being able to recruit so many good talents, Yao Yuan did not want to waste this opportunity, so he first drew a big picture to see where the potential of these people could reach.
No matter how talented a person is, his ability is limited, and what a chef can do is even more limited.
However, Yao Yuan can export advanced management concepts and realize bigger dreams through these good veterans.
Moreover, Yao Yuan can contribute his cooking skills. Although he may not necessarily be able to reach the level of a first-class hotel, through these veterans with first-class discipline and execution ability, he can completely reproduce those so-called "prepared dishes" mechanically. It includes Buddha jumping over the wall, braised large abalone wings, and first-grade hemp abalone.
These dishes look high-end, and the requirements for a chef are very high. Generally, chefs who are new to the industry have no chance to try them. Those who can cook them must be masters.
Whether a restaurant has this type of dishes on its menu is also the best indicator of the restaurant's quality.
The preliminary processing of these dishes is very complicated, which tests the patience and perseverance of the chef. At the same time, in order to pursue the ultimate deliciousness, it can be said that no expense is spared. The requirements for the soup base feel wasteful and demanding, and ordinary soup stock cannot meet it. The requirement is that the top soup must be made based on the soup stock.
These processes and standards are complicated to complete in the kitchen. It takes three days to a week to prepare the dry food. The preparation of the soup requires various ingredients such as chicken, duck, elbow, ham, etc., and almost a The time of day and night is boiling, and people cannot be separated from it.
The soup that has gone through tedious processing in the kitchen is worth about 40 yuan per kilogram, which can be said to be very expensive, not counting the labor cost of the chef.
The high-cost top soup is simmered with a variety of top-quality ingredients, and the dishes are extremely delicious, and the price is prohibitive for ordinary people.
It can be said that ordinary people may not have the opportunity to taste this legendary high-end banquet dish in their lifetime.
But in a central kitchen like a factory, it will be easy to make such dishes. In a three-shift factory, all kinds of kitchen utensils are available. All you need to do is to dismantle each process, and each position is responsible for a part, and it is industrialized. Management, setting standards for each process, and finally the head chef, or factory director, is responsible for controlling the standards of the finished product, and everything becomes So EASY.
Generally, the tiring work of a chef can be easily completed by some ordinary employees working together in the factory. As for the most technical seasoning and shaping, it can also be completed by ordinary employees under strict standards.
As for the so-called pot gas and flavor in Chinese food techniques, they are completely useless in this type of dishes!
As long as the ingredients are carefully selected and all indicators are strictly controlled, a high-end dish that takes a lot of effort to be presented in the kitchen can be easily made in the factory, and the output is unlimited.
In this way, the product line of Hongqi Company will be greatly enriched. As long as ordinary people walk into the store, they can easily purchase a sumptuous family banquet. The taste is no worse than that of a star-rated hotel, but the price is half or even three-star hotels. one part.
Nonsense, when industrialized production eliminates the high labor costs of professional chefs, centralizes large-scale purchases, and even establishes its own breeding base, it will greatly save the cost of food ingredients. When such products are put on the market, the target is redundant personnel. , high-cost large restaurants, this is a standard dimensionality reduction attack!
You will definitely win!
In fact, as a chef, when he started his first business, he chose to de-cook, completely dismantling the skills of a chef into each process, and doing industrial production.
It's a bit ridiculous, but this concept is ahead of its time at this time and has attractive market space and value.
As Yao Yuan continued to describe, a blueprint with its own production base, its own cold chain logistics, and products covering the entire Pingcheng and even North China was slowly unfolding in front of everyone.
Since Yao Yuan had instilled this concept into several of his brothers during daily chats, there were not many expressions of surprise on the faces of Brother Dang and others, but one person couldn't sit still.
Qin Shuhan straightened his body and put his hands on the table: "Manager Yao, the logistics you just mentioned, that is, the delivery fleet, how many vehicles are needed? How many drivers are there?"
Yao Yuan did not answer directly, but turned around and took out a drawing and hung it on the whiteboard behind him: "Look, everyone, this is our future central kitchen, including the office space of the logistics fleet."
Then Yao Yuan pointed to the drawing: "This row is our employee dormitory. Managers at levels one to four all have one room each. The standard for ordinary employees is a double room. The decoration standards of the rooms are based on those of three-star hotels. In the dormitory building There will be a staff activity room and a video room, oh, also a video room."
This secret that Lao Ma and Yao Yuan had kept for a long time was finally revealed in front of everyone. As soon as the blueprint appeared, goosebumps rose on someone's body.
"The first row of buildings is our central kitchen. This kitchen is divided into three floors, each with an area of 1,200 meters. This is the unloading area. The ingredients come in from here, are inspected, and then go to the primary processing here, and then enter the kitchen. ."
Following Yao Yuan's pointing, a modern kitchen that brought a futuristic dream to Big Brother Dang and others was presented to everyone step by step.
"The construction of our central kitchen is also in charge of Qi Baohua from the Housing Management Office. The first phase of the project lasts for three months. For this purpose, they have set up a special construction company." Yao Yuan talked about this and looked at it with admiration again. He glanced at the old horse.
Accountant Lao Ma lighted up another Heitiantan in a leisurely manner, took a deep breath and exhaled the fragrance.
"Qi Baohua's construction company is called Hongqi Construction. As you can tell by the name, it also contains shares of our Hongqi Management Company, so we are all one family now. During the construction process, we, as Party A and the user, Everyone can put forward any good suggestions, after all, we are the masters of this kitchen."
Then Yao Yuan pointed to an open space at the entrance of the compound: "Here is the office address of our future logistics center. Two acres of land have been reserved. Although it is still blank now, the company's delivery vehicle only has one refrigerated truck. , but in the next few months, with the continuous construction of chain stores, the scale of this logistics center will continue to expand."
The logistics center is still only a plan on paper because there is really no one suitable to be the person in charge of this project. When Yao Yuan said this, he looked at Qin Shuhan.
Qin Shuhan has been following Lao Ma recently, driving around in that popular Mitsubishi off-road vehicle. He has seen a lot of the world, and has been brainwashed by Lao Ma, an old fox.
After hearing this, Qin Shuhan couldn't help it and asked again: "Manager Yao, just tell me, how big is the fleet of this logistics center?"
Yao Yuan smiled and drew a circle on the map hanging on the side with his hand. This circle included several major urban areas in Pingcheng: "When Hongqi Company occupies this area, the size of the fleet we need will definitely exceed a car company!"
Then he drew a larger circle, which included most of the administrative districts of Pingcheng: "When this area is occupied, the logistics center will need at least one car group!"
Qin Shuhan glanced at Brother Dang, then at Lao Ma beside him, and finally faced Yao Yuan: "Manager Yao, look, I'll be responsible for this logistics center, okay..."
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