When he woke up in the morning, Han Xiaosheng felt energetic. It seemed that yesterday's test solved the four problems of formula, fruit, spring water, and soil, allowing him to completely relax, so he had a good rest.
Han Xiaosheng had breakfast outside the community and went to his parents' residence.
Han Zijun and Chen Lihua had already had breakfast and were sitting in the living room drinking tea.
Seeing Han Xiaosheng come in, Han Zijun took out his mobile phone and said:
"Xiaosheng, I've looked at a lot of places in the county these days and found three good locations that can be used as places to open a health and food therapy center.
I have sent you the photos and videos first. Please accept them. "
Han Xiaosheng opened WeChat on his computer to receive it. When he opened it, he saw photos and videos.
Han Zijun pointed to the picture on the screen and said:
"Look, this is a restaurant facing the street. It turned out to be a restaurant that makes health porridge.
The restaurant is very large, with a large parking space in front of the door. However, the location is a bit remote. It is on the edge of the development zone and the transportation is not very convenient. It is not far from our place, only 2 kilometers walk.
I think this place is good and the rent is cheap. The original boss was interested in the large area, parking lot and cheap rent. As a result, the opening was prosperous for a while. However, because it was too remote and the food tasted average, not enough people went there. I can't make ends meet and am now looking for a new home. "
Han Xiaosheng nodded. This restaurant is indeed ideal. It is not far from home. It has a large area, a parking lot, and cheap rent. The health soup made by himself is very effective. The aroma of wine is not afraid of deep alleys. If there is no better choice, this is it. .
Turning to another picture, Han Zijun introduced:
"This is another place. This location is better. It is in a prosperous area and is also in a development area.
This restaurant was originally a fast food restaurant located in a commercial plaza with convenient transportation and dense shops, supermarkets and other shops. The County No. 1 Middle School is also nearby, with a large flow of people. The commercial plaza has an underground parking lot.
The advantages of this one are its bustling location, large passenger flow, convenient transportation, and convenient parking. The disadvantages are that it is far away from our home, more than 5 kilometers, the area is small, and the rent is expensive. Compared with the one just now, the area is only a quarter. , but the rent is five times more expensive.
The current business of the restaurant is average and tepid. It can make a small profit but not a big profit. The boss also wants to sell it out, but his willingness is not particularly strong. "
Han Xiaosheng shook his head. This family can already veto it. The price/performance ratio is too low.
Han Zijun turned to another picture and said:
"This restaurant is on North Street in the old city. We lived nearby for a while before. The area there is about the same as a fast food restaurant. The rent is cheaper, but parking is inconvenient. There is no large parking lot nearby."
When Han Xiaosheng heard this, he directly rejected the third one.
In fact, Han Zijun preferred the second one because it had a large passenger flow and would do better business, but Han Xiaosheng still chose the first one.
He said to Han Zijun:
“Dad, I think we should choose this first one because this place has many advantages.
Large area, parking lot, cheap rent, and remoteness are all advantages.
Because the effect of our health soup is amazing, we don’t need to worry about the flow of customers. To a certain extent, we have to worry about too many people in the health center and our health soup will not be available.
Our restaurant is positioned as a health and food therapy restaurant.
The target group of food therapy centers are those who are in a sub-healthy state.
These people either lack exercise, have suffered from serious illness, or have become sick due to overwork. They need to use health care methods to repair their body functions and restore health. They are a group of people who are in urgent need of health.
In addition to launching the top ten bowls of signature dishes every day, the food therapy center also prepares ingredients for the top ten bowls to enhance the taste and reputation of the top ten bowls.
The health-preserving soup is not provided in the food therapy hall, but diluted health-preserving soup must be added to the ingredients to give the ten bowls a slight health-preserving effect.
As long as our signature dishes are effective, word will spread, and we can wait for customers to come to our door.
As for the health center, we only cater to VIP members.
The health center is not worried that no one will come, but it is worried that there are too many people and it cannot provide so many health soups.
Therefore, health centers not only do not want to attract customers, they also need to formulate special business strategies to limit the number of customers.
Unless there are special circumstances, in a health-preserving food therapy center, local dishes and health-preserving soups should be divided into two parts that are independent of each other. The venue and management personnel should be separated. The health-preserving soups should be controlled by family members, so that problems are less likely to arise. "
Han Zijun said a little worriedly:
"I'm afraid it will be difficult to open up the situation."
Han Xiaosheng said confidently:
"You've also tried our healthy pork rib soup. How do you feel?"
Han Zijun said excitedly:
"Of course it's good. Your mother and I were always in bad health. After drinking it, those problems disappeared. I feel like I'm back in my forties. You can tell by looking at me now."
Han Xiaosheng laughed and said:
"That's right. You have personal experience and should trust our health soup. Although the ingredients of the signature dishes in the health food therapy center are many times worse than the soup we drink ourselves, they still have health effects. When the time comes, we will open , as long as people who come have tasted our signature dishes, they don’t need to worry about no one coming.”
After hearing this, Han Zijun felt that it made sense and felt relieved.
Then Han Xiaosheng talked about the pricing issue.
“I will make the original decoction, we can call it health puree, and the value of each portion is tentatively set at 1 million.
Dilute the health-preserving puree 1,000 times, and the cost value of each diluted soup is 1,000 yuan. We name this diluted soup as health-preserving soup.
When actually making soup, how much health-preserving soup is added to each portion of the health-preserving soup? The value of the added health-preserving soup will be premium by 10 to 15%, plus other costs, which is the selling price of each pot of health-preserving soup. .
Do you think such a plan is feasible? "
Han Zijun was a little frightened.
"Is the price too high?"
Han Xiaosheng smiled slightly and told the contents of the chat with Han Ying that day.
"Dad, 1 million is not expensive at all, because our raw materials are so precious.
The raw material I use should be the only one on earth today, and it is non-renewable. The less it is used, the less it will become more and more valuable.
Even if it can be supplied in large quantities one day, the price cannot be lowered at that time. Once the price is lowered with good intentions, those Chinese herbal medicine companies that make ginseng and other tonics may not be able to survive.
In that case, we would be doing bad things with good intentions.
So if a huge vested interest class loses its source of income, the social impact will spread, and I am afraid that ordinary local governments will not be able to bear it, so we cannot do this.
Because modern people live irregular lives and do not pay attention to maintenance, their health is generally in poor condition. Everyone urgently needs to return to a healthy state from sub-health.
Especially those rich people who have made money but their health is broken. They have suffered a lot in doing business and have problems all over their bodies. They are the most persistent in their pursuit of health.
As long as this health-preserving soup is effective enough, no matter how high the price is, the soup will still be popular and sought after by those who pursue health preservation. We should set the price based on the curative effect of the soup.
When the time comes when the health-preserving food therapy center makes the soup, we will try it ourselves first. If the health-preserving effect is good, the price will be higher. If the effect is not ideal, we will lower the price.
Our target group is first of all the rich and powerful people. We have earned their money and helped them. Most of them are grateful. If we encounter trouble in the future, they will lend a hand. A helping hand.
Another advantage of doing this is that the target group is narrower and less likely to cause problems.
As for the general population, the population base is too large and we don’t have so many raw materials. If we open up the supply, we will soon be out of supply.
At that time, we have sold out all the health soups on hand and will not be able to satisfy the customers who came after hearing the news. Some customers will understand us, but most customers will not appreciate us bringing them health soups and bringing them... The gospel of taking care of the body will instead blame us for not meeting their requirements, thinking that we are hunger marketing to whet their appetites.
Many people suffer not from scarcity but from inequality, and then they do bad things with good intentions. Therefore, we have neither the capital nor the qualifications to be the saviors of ordinary people. This is not within the scope of our abilities, nor is it the work we should do. Those medical Institutions don’t want us to take away their jobs.
If we are able in the future, we can donate to support those in need.
As for now, we don't have that capability. "
Seeing that his father had figured it out, Han Xiaosheng transferred him 3 million and asked him to take full responsibility for the health and food therapy center. He asked for a longer lease term and higher liquidated damages.
Han Zijun took over the matter with enthusiasm.
