In the early stages of the implementation of the New Deal, the most important thing is to grasp the matter of publicity.
Although these policies proposed by Zhao Feng would not shake the foundation of the Zhou Dynasty, they would also have an impact on the policies of various places in the Zhou Dynasty.
It is not the most difficult thing to get the civil and military officials in the court to accept this policy. The most difficult thing is how to implement this policy.
After returning home, Chen Rou brought face wash to Zhao Feng. After Zhao Feng wiped his face, he asked Chen Rou.
"Madam, how have you done the things I asked you to do recently?"
Chen Rou smiled and nodded, saying that it was enough to reassure Zhao Feng.
"Husband, of course I have to do the things you asked me to do well. I have opened newspapers in various places, and according to your requirements, I have found many literati and let them serve as reporters."
"As long as they can publish articles in newspapers, I will give them one hundred taels of silver for each article, and the literati will flock to it!"
Zhao Feng nodded happily. If this newspaper can be promoted to all parts of the country, then this newspaper can be used to promote the New Deal and keep the people's recognition of the New Deal at a high level.
In this way, the court will not encounter too many obstacles when implementing the New Deal.
Chen Rou thought about it carefully, and then said to Zhao Feng with some concern.
"Husband, there is something I don't know whether I should say."
Zhao Feng looked at Chen Rou with some confusion and nodded directly.
"You can just say whatever you want. We have been husband and wife for many years, so there is nothing we can't say."
Chen Rou shook her head and said very worriedly.
"Sir, I found that some newspapers have appeared in some places. In addition to the three newspapers we founded, two more newspapers have appeared in the capital."
"They are also publishing newspapers, and their newspapers are not much different from our newspapers."
Hearing this, Zhao Feng was suddenly surprised.
"Have you bought the newspapers from these two companies?"
Chen Rou nodded. After she found out about this, she sent someone to buy a few copies of each of the two newspapers. The main purpose was to see if these two newspapers would have an impact on her newspaper's business. .
Upon hearing Zhao Feng's inquiry, Chen Rou hurried back to the room and took out all the newspapers.
"Husband, look, these are the two new newspapers. They are probably controlled by people from the four major families. I just don't know which family is in control."
Zhao Feng took the newspaper and laughed while reading it.
"If people from the four major families control these two newspapers, they will never let you investigate and find out anything."
"Now people from the four major families are trying every means to win over me. Although they can see that the newspaper business will bring some benefits, they don't have such a long-term vision."
"So their original intention of starting a newspaper was wrong from the beginning."
Zhao Feng said this and carefully looked through the newspapers published by these two newspapers.
From the layout to the articles, as well as the design of the ink used on the paper, these newspapers are very similar to the newspapers used by Zhao Feng and others.
But after looking at it carefully for a while, Zhao Feng shook his head and returned the newspapers to Chen Rou.
"Don't worry, our newspaper will do whatever it wants."
"Both newspapers will be around for a long time."
Chen Rou looked at Zhao Feng in surprise and asked doubtfully.
"Mr., why do you say that? I think these two newspapers are very similar to ours!"
Zhao Feng smiled, looked up at the blue sky, and said.
"That's because they only learned the appearance of the newspaper, but they didn't learn the essence of the newspaper."
"If you read these articles carefully, you can see from between the lines the disdain these literati have for the common people and merchants."
"The value of newspapers can only be reflected when the audience is wider, and the actions of these two newspapers have undoubtedly blocked their own roads."
"Who wants to read an article in which the author is very disdainful of himself?"
Chen Rou understood immediately, couldn't help laughing and said.
"Husband, I understand. No wonder when you asked me to find those literati, you always looked for those who came from relatively poor backgrounds and whose families were very poor."
"Is this just to be able to mingle with the people?"
Zhao Feng nodded. The reason why their newspaper was able to develop was, on the one hand, because all the people who wrote the articles could understand it. To put it bluntly, it was down-to-earth.
On the other hand, Zhao Feng knew how these newspapers developed, so he could directly learn from the experiences of later generations, but these experiences were not available to other newspapers.
The reason why Zhao Feng concluded that these newspapers could not develop was partly from the articles in these newspapers. On the other hand, Zhao Feng could also see from the printing of these newspapers that these newspapers still used the most basic engraving printing.
If Zhao Feng hadn't asked Chen Rou to develop movable type printing, it would have been very difficult to print newspapers.
Even if a newspaper is published every three days, those newspapers still need to select the articles for the next edition of the newspaper in just three days, and at the same time make engravings.
But the current situation of the Great Zhou Dynasty can be said to be changing rapidly. Let alone three days, sometimes even one day is too late.
Under such circumstances, if these newspapers want to pose a threat to Zhao Feng's newspapers, they must use the same movable type printing as Zhao Feng and others.
It's a pity that although movable type printing seems very simple, if there is no one to give guidance, it is easy to fall into misunderstandings of thinking, so that there is no way to invent it.
However, the appearance of these newspapers still made Zhao Feng a little dissatisfied. Although there was no intellectual property protection in this era, let alone patents, these people came to copy his business without even telling him in advance. call.
Even if this will not have any impact on Zhao Feng's business, it can also be seen from this that the attitude of the four major families towards Zhao Feng is that they just want to use Zhao Feng to gain some benefits for their families, and they have no intention of doing so. He didn't value Zhao Feng's ability.
Thinking of this, Zhao Feng chuckled and said directly to Chen Rou.
"Now that these families have started to open newspapers, we must use ruthless measures to deal with them!"
"Don't worry, I will make it impossible for these newspapers to run!"
Chen Rou looked at Zhao Feng in surprise, wondering what Zhao Feng could do.
Zhao Feng looked at the time and found that it was still early, so he went directly to the newspaper office run by Chen Rou.