September 7, Warner Studios, Los Angeles.
"Stan Lee!"
"Captain America! Captain America!"
Marvel fans, who were blocked by guardrails and security guards, shouted and unleashed their inner fanaticism, and the whole place fell into a frenzy.
The media either had a mission or for the sake of money, and took photos diligently. At this moment, an extended black Lincoln immediately stole everyone's attention. There is no doubt that——
The main creative crew makes their final appearance.
"Hey, Warren."
Lu Fei crossed his legs and said, "I think you and Munk can personally inspect BYD. You will know whether Wang is a combination of Edison and Welch, and you will know that new energy is the future direction of the automobile industry. Okay, then Ok, deal!"
"We should go down."
Ivanka adjusted his red tie, then took his arm and walked onto the red carpet with Robert Downey Jr. and others.
"land!"
The sitters arranged among the movie fans, as well as the foreign students and overseas Chinese who came voluntarily screamed out Lu Fei's name.
The popularity is actually higher than that of the leading actors!
After all, "Iron Man" has not yet aired, and Robert Downey Jr. is still a notorious drug addict in Hollywood. Although he has been confessing and clearing his name these days, he is only trying to restore his image.
"Is there our TV station there?"
Lu Fei glanced calmly.
Ivanka waved her hand and said: "One company and another are still talking about it. China TV, a Chinese TV channel under the Los Angeles TV station, is ready to transfer. I offered 4 million US dollars, but they don't seem to be interested."
"You think the money is too little?" Lu Fei raised his eyebrows.
"There are too many competitors. Local Chinese capital, Bangzi companies, companies in the United States, as well as your capital from Hong Kong, Taiwan and the Mainland, there are at least 6 companies that want to compete with us for Tianxia TV." Ivanka kept smiling in front of the camera, "Market environment It’s so good that the TV station doesn’t know which company to sell it to.”
"Then just wait, we're not in a hurry."
Lu Fei withdrew his hand from holding her waist, and stood with Robert Downey Jr. in public. He kept praising him for his professionalism and his dedication. The most praised thing he praised was "a prodigal son returns with gold"——
"Donny really wants to be a good person. We should give him this chance. He is saving himself. God favors those who save themselves!"
"God bless him!"
"We should bless him!"
"Pa bang bang~"
In an instant, the applause gradually began to sound.
Accompanied by the clicking sound of the camera, the photo of the real-life version and the movie board Iron Man is undoubtedly scheduled to be on the front pages of entertainment newspapers and magazines of all sizes across the United States, unless there is no sales.
Ivanka looked at the masterpiece she had planned with satisfaction. Seeing that it was almost time to show, she quietly reminded them that it was time to take their seats.
In the theater that can accommodate 2,000 people, Marvel and Warner sat at the front and back of the VIP area, far apart.
In the last century, DC and Marvel have been fighting each other.
Since Warner annexed DC, Marvel's hatred of DC has been transferred to Warner, becoming a pair of enemies.
In the past, it was always the king who did not see the king.
If Marvel hadn't reached its most critical moment now, Perlmutter wouldn't have brought his senior executives to support the movies released by Warner Bros.
Even if this is "Iron Man"!
"Perlmutter, Chairman of Marvel."
"Kevin Feige, the new president of Marvel."
Ivanka introduced Lu Fei one by one, and when it was Stan Lee's turn: "I don't think I need to talk about this one, right?"
"Of course, I'm a fan of Marvel, otherwise I wouldn't have bought the Iron Man IP." Lu Fei hugged Stanley affectionately and proactively asked for his autograph.
Seeing his fanboy's behavior, Perlmutter showed a pleased smile: "Wow, Lu, I didn't expect you to be a loyal fan, so you must also know the history of Marvel, right?"
Lu Fei and Ivanka looked at each other and nodded lightly.
In 1991, Marvel went public. However, due to the bubble bursting in the comic industry, a large number of comic shops went bankrupt and closed, and due to Internet piracy, the stock price plummeted until it was delisted.
In the end, it had to apply for bankruptcy and reorganization, and it was not until 1996 that it was reborn as "Marvel Pictures". From the moment of its establishment, it decided to create its own movie universe.
"Yes, we have always had such a plan. In fact, this year's "Captain America" is the first step."
Perlmutter extended an olive branch, hoping that Han Tang and Marvel would cooperate and allow Iron Man to join the Marvel universe plan. With Marvel Studios' IP incubation and creation capabilities, coupled with Lu Fei and Han Tang Hao's inhuman financial resources , It’s like Qin Shihuang touched the switch——
Win!
"Guess why I took the mortgage rights of Marvel Super Heroes from Merrill Lynch?" Lu Fei crossed his arms, "In addition to love, Ivanka and I also have plans similar to the Marvel Universe."
"You have one too?"
Perlmutter, Kevin Feige and others looked at each other.
Ivanka said: "This project is called 'Avengers'. Does it sound familiar? It is inspired by Marvel Comics, 'Earth's Strongest Superhero Team'. Of course, the members have to be changed." , Han and Tang do not have the IP of Wasp, but they can join Black Widow, Captain America, etc."
Perlmutter was overjoyed, what a coincidence!
What a coincidence!
He immediately invited Han and Tang to join the partnership, and superhero IPs such as Captain America, Thor, and Hulk could be converted into shares. He was not worried at all that Lu Fei would not agree. Although the Three Body Fund has mortgage rights, it has not expired yet, which means Adaptation must seek permission from Marvel.
"Lu and we are very excited to join Marvel."
Ivanka played a bad role for Lu Fei, "I don't just want to be a shareholder. I hope to gain control of Marvel Studios so that Han and Tang can lead the 'Avengers' project."
"What?!"
Perlmutter couldn't help but be shocked.
I came to you to be a shareholder, but you want to eat Marvel?
"In addition to the 10 superhero IPs worth US$552 million, plus the Iron Man IP and sequels, we will also invest more than US$1 billion in cash to acquire at least 53% of Marvel's equity. Of course, the valuation and Discount can still be negotiated.”
Lu Fei's lips curled up, "For example, we believe that the IP of Iron Man is now worth two to three hundred million US dollars."
"Ayou Kuier thief (are you crazy?)!!"
Kevin Feige opened his mouth. Ten IPs including Captain America, Doctor Strange, Ant-Man, and Thor had only raised US$552 million from Merrill Lynch. Is one Iron Man equivalent to five superheroes?
"Although Iron Man is a second- or third-tier IP in Marvel, in movies, especially in the 'Avengers' project, his value is not comparable to that of mission superheroes!"
Lu Fei vowed to make Iron Man a C-level character.
The birth of "Iron Man 1" is a milestone.
Enough to bring the concept of the Marvel Universe to life!
It’s enough to start the road for superhero movies to dominate Hollywood!
It’s enough to end the chaos in the action movie market!
Enough to change the Hollywood film market!
A large number of Marvel superhero movie derivatives have been born!
Faced with the huge cakes drawn, Perlmutter was indifferent, "You want Marvel? We are very popular, and you are not the only one who wants us. Paramount, Universal, and Disney, they all want to."
"So you have to think about it carefully."
Lu Fei smiled and said: "Don't choose the wrong one."
Perlmutter's heart sank, "We need some time to discuss with the other directors on the board."
Immediately afterwards, the two sides each came up with the "Marvel Universe" and "Avengers Alliance" plans. The more they talked, the more surprised Kevin Feige and others were. Not only did the Avengers highly fit in with the Marvel Universe, but they were also better than others. , walked in front of Marvel.
Especially, there is an Easter egg at the end of the movie——
Nick Fury bypasses Jarvis' security and sneaks into Tony Stark's home to invite Iron Man to join the Avengers!
Under the stage, there were bursts of exclamations immediately.
Lu Fei curled up his lips, "Marvel is just a comics artist, and knows everything about the Hammer Marvel Universe. No one knows the Avengers better than me!"
Watching Perlmutter leave with a cold face, Ivanka took the initiative to call out to Kevin Feige who was walking at the end of the team, and said seductively:
"If Hantang joins Marvel, Lu hopes that you can control the entire Avengers project."
Kevin Feige refused immediately without even thinking about it.
Perlmutter is a noble person who values him very much, and he is like his dearest "adopted father". You actually want me to stab him in the back?
Lu Fei patted him on the shoulder, as if a devil was whispering:
"I don't like Perlmutter. He is a typical old white man. I hate this kind of discriminatory culture in Marvel. I know you can't accept it, and you are disgusted that he has been endlessly suppressing the budget. Don't you just Do you want to truly be the master for once?"
"I, uh, no, Sauri, I don't want to."
Kevin Feige looked directly into his unfathomable eyes. Deep in his soul, there was a throbbing, and he almost blurted out——
I have been wandering for half my life, and I only regret that I have never met the Lord...
……………………
It was pitch black in a theater in San Francisco.
On the screen, Tony Spike is holding a press conference, facing the media inside the screen and the audience outside the screen:
"Although I'm not made to be a hero, I have a bunch of character flaws and mistakes..."
"The truth is, I am Iron Man!"
As soon as these words came out, the whole place was in an uproar.
"Wow! That's so cool!"
"I bought it!"
"Iron Man! Iron Man!"
"Lu is Iron Man, and Iron Man is Lu!"
"..."
Along with the discussion, Jobs felt inexplicably filled with panic, especially when his son and daughter also rebelled. They cheered for Iron Man and couldn't help but complain:
"This movie just sucks."
"It's not bad, Dad, how could it be bad?"
Paul was extremely excited, "Don't you think the phrase 'I am Iron Man' you just said is cool? It's so hot!"
Jobs felt like an arrow had been stabbed in his chest.
Laurenna noticed that the corners of her husband's mouth were twitching in anger, and immediately glared at her restless son, "Be quiet."
"Really, why do you want Downey to play the role?"
Paul muttered, "Why doesn't Lu go into battle himself? He is the Iron Man, the recognized Iron Man of Silicon Valley!"
Jobs suddenly said: "Who recognized it?"
Paul said weakly: "They all said that..."
"Farke, who are they?"
Jobs said with a straight face: "I don't admit it!"
Seeing Paul shrinking his head in fear, Laurenna said distressedly: "Hey, Steve, don't get angry at the child."
Jobs suppressed his anger that had nowhere to vent, looked at the aggrieved Paul, and said helplessly: "Don't cry, I'll buy you a gift to make up for it."
"real?"
Paul suddenly turned from crying to joy, "I want an Iron Man toy! And dad, you must know Hua Xia Lu, right? Can you let him sign my Iron Man toy!"
"you you……"
Jobs gritted his teeth and almost couldn't help but pull out the "Seven Wolves" belt from his waist and whip him severely.
What a sin!
You traitor!
Why don't you just ask Lu Fei to be your father!
"Are you feeling uncomfortable?"
Laurenna hurriedly stroked his back, "Paul is young and ignorant." Then she asked her son to exchange a gift.
"Why is this so?"
Paul curled his lips, "Can you wait until Logic launches new products before buying them for me? Well, I want to change to a mobile phone, headphones, and a tablet. Why doesn't Logic have a computer? What I want to change the most. It’s actually a computer…”
"I remember yours was an Apple computer."
Jobs said with a dark face, "Why, don't you like it?"
"Well, I want to collect all the logical family buckets."
Paul raised an innocent smile, showing two tiger teeth.
"No, you don't!"
Jobs stared hard at this "treasonous son" and said, "I have decided that I will give you Apple's latest computers, mobile phones and music players, as well as a complete set of Apple products."
"Dad, I think Apple..."
Paul's face was full of resistance.
"I don't want you to think, I want me to think, this doesn't need to be discussed, you must listen to me."
Jobs couldn't bear it anymore and showed his tyrant side.
Just when the father and son were about to reach an impasse, Cook called by chance and said, "Steve, have you seen the movie?"
…………
“Huaxia Lu’s investment myth continues in Hollywood!”
"Iron Man" grossed US$119 million at the box office in the North American market during its first weekend, becoming the highest-grossing non-sequel film in history in its opening weekend. Previously, "Spider-Man" had a box office of US$115 million. It is expected to gross worldwide in its first week. An astonishing opening of $200 million to $220 million."
"Iron Man" is currently in theaters. The film will be released in 57 countries and regions outside North America and will land in mainland China in October. In the Chinese film market, is it expected to break the US$35.125 million created by "Transformers"? Knife box office?”
“Taking stock of the Iron Man of Silicon Valley, the miracles created by Lu
"What a great turnaround! Welcome the return of the 'Iron Man' king to the big Hollywood family. Robert Downey Jr. said, 'Without Lu, there would be no Iron Man. Without Iron Man, there would be no me. Lu is the real Iron Man. The real Silicon Valley hero."
"Logic's new machine launch conference will be held at the end of the month."
"Iron Man effect! Logic's co-branded products in the movie are selling like hotcakes online and offline on Amazon, Walmart, etc."
"..."
From finance to technology to entertainment, both major newspapers and tabloids almost bundled "Lu Fei" and "Silicon Valley Iron Man" for publicity. Looking at the news one after another, Jobs looked gloomy.
Cook sat across from him with a headache.
I originally thought that Steve Jobs’s marketing and eloquence were already unrivaled, but I didn’t expect that there was someone braver than him!
"Tim, this can't go on."
Jobs angrily threw the newspaper to the ground, "This must not happen again! If we let this bastard continue, Apple will be regarded as an antique and swept into the garbage dump, and will only be distributed to the poor in the slums. We need a change, a huge change."
Cook said in a serious tone: "The iPad we developed in secret has reached the sample testing stage and will be available as soon as 2008. From appearance to performance, it will surpass the Kindle. There is no doubt about it."
Having said that, I suggested changing "Maga" to "iphone", which is exactly the same as Logic's iPhone series. Although Maga2G performed mediocrely, with sales of only 4.397 million units, the difference from iPhone alone was four times, but it also exceeded initial expectations.
The next 3G series will definitely double the price!
"Change it back to 'iphone' and let me think about it again, but the two projects must be kept strictly confidential and cannot be like 2G."
Jobs touched the stubble on his chin, "Isn't there still no result from Frobo? It's been more than a year of investigation, and there really are no clues at all?"
"No, Folebo got nothing."
"Those bastards Lu and Larry are hiding deep enough. Folebo couldn't find out even after searching for so long."
"Steve, maybe, maybe not..."
"Impossible, absolutely impossible!"
Jobs simply did not believe that Rabbit's technology company could surpass it without stealing trade secrets. He was 200% convinced that the logic was unfair competition.
Since Fo Lebo can't do it, let the Ministry of Justice investigate secretly.
"Flobo also proposed a similar plan."
Cook reported truthfully, that is, he sent agents to fish for law enforcement, pretended to be middlemen in other countries and regions, used contract inducement logic to pay commissions and left evidence, and then instigated internal personnel of the company to eavesdrop on the recordings. As long as he had "sufficient evidence", he could - —
Arrest Lu Fei!
"Can he be arrested?!"
Jobs's eyes flashed with vengeance.
"That's right, who made us America!"
Cook smacked his lips. Any other foreign company that uses American operations, payment and transfer systems, or even uses U.S. dollars to calculate prices and sign contracts falls within the scope of long-arm jurisdiction.
"Although I really want to send this bastard Lu to hell, let's forget it. We can't do it unless we have to."
Jobs was not blinded by revenge.
Cook breathed a sigh of relief in his heart: "Steve, you are right. Not to mention how many old and new money families Lu has interests in through the Three Body Fund. Based on his status in China alone, as long as Apple still wants to When entering the Chinese market, we must not do this kind of thing, at least we cannot be the first to do it, otherwise Apple will lose the Chinese market forever."
"Haha, I don't even bother to use this method."
Jobs stepped on the newspaper with Lu Fei's photo printed on it, "I want to use Apple products to overturn logic! Of course, this is not enough, we also need cultural weapons. Since this bastard uses movies to package marketing, Apple We cannot fall behind.”
"You are a Disney shareholder and Apple needs you now."
Cook adjusted his glasses and echoed.
Lu Fei is playing with a very new thing, 'Hollywood culture + high-tech products + youth movies + Internet information cocoon room', which is enough to turn logic into a supreme technological god, and he is the supreme pope and God.
Just like apples and fruit powder!
"What you thought of, I thought of it too."
Jobs smiled: "Iger has already considered acquiring Marvel Studios."
"What! Disney wants to acquire Marvel?"
Cook was startled and was particularly not optimistic about this acquisition.
When I think of Mickey Mouse and Captain America in the same frame, the picture is so beautiful that I can’t bear to look at it. Disney and Marvel are completely incompatible with each other.
"Whether it's suitable or not, I will vote for Iger because that bastard Lu actually wants to buy Marvel."
Jobs was livid and murderous.
Whatever Lu Fei supports, I will oppose!
Whatever Lu Fei wants, I will destroy it!
As long as we deal with Lu Fei, I will definitely help!
(End of chapter)
