April 30, large conference room of Hailong Building.
"At this anti-piracy alliance conference led by Penguin, Feigou.com will announce the 'video + e-commerce' cooperation, and join everyone in the audience to launch a new business model, video shopping!"
Liu Edong stood beside the projection screen, pointed the laser pointer in his hand directly at the ppt, and spoke about the grand blueprint vividly.
After he finished speaking, Lu Fei half turned around, glanced at Gu Yongqiang, Wang Wei, Cao Guowei, and Zhang Hongyu, the president of pps, cleared his throat and added:
"This year marks the fifth anniversary of Feigou.com, and this year's Double Eleven is also the first time we have used this model. We hope everyone will actively cooperate."
"Mr. Lu, please rest assured, I will definitely cooperate!"
Gu Yongqiang was the first to speak, and Cao Guowei and the others immediately rushed to express their determination.
"A win-win situation is the best glue. Feigou.com can gain channel traffic, and you can get advertising revenue." Lu Fei suddenly changed the topic, "But, all this must be based on strengthening the genuine version. Yongqiang, it seems that even Penguin Video has also been subject to a lot of infringement lawsuits recently, right?"
"Yes, but those lawsuits are completely framed!"
Gu Yongqiang said angrily: "We have never done this before. It's all Sohu's mischief. They made a batch of vests and uploaded pirated versions. We blocked a batch and they replaced a batch."
"Mr. Lu, I can vouch for Mr. Gu, because the same thing happened to Tudou.com, and what was even more outrageous was the pirated version uploaded at 9 o'clock. At 9:30, Sohu went to notarize it. It was so shameless, and it was so bad. The word 'culprit' is written on his face."
Wang Wei was so angry that his teeth chattered.
"Generally, how will the court rule in this situation?"
Lu Fei looked left and right.
"Most of these infringements still allow the infringed party to win the case, but the judge is not a fool. If he notices this kind of malicious uploading of competitors, the penalty will be reduced or reduced. Just like the recent case Sohu sued us, we only paid compensation. 30,000 yuan."
Cao Guowei curled his lips and sneered.
Wang Wei slammed his fist on the table, "Although 30,000 is not a big amount, it is enough to buy a TV series with more than 20 episodes, and there is not just one lawsuit, but more than a hundred!"
Gu Yongqiang said angrily: "In addition to compensation, there are also maintenance and operating costs. One of my subordinates at Sohu said that they now have KPIs and at least 5 pirated copies are uploaded a day. Even if we delete them in time, the workload alone will increase every day. Four to five thousand.”
"This is quite an immoral move."
Lu Fei raised his eyebrows. He didn't expect that Zhang Chaoyang, who always regarded himself as a good guy, would come up with such a sinister trick. It seemed that he really wanted to fight with him.
Wang raised his head slightly and said, "Mr. Lu, since Zhang Chaoyang has done this, let's do the same. Let's fight tooth for tooth. There are more people. Sohu's anti-piracy alliance can only have three companies and a thousand people. How many people can we have?" ?"
Lu Fei shook his head as if he was disapproving, "It's time, Gaodong, to meet Deputy Director Zhang from Optoelectronics for dinner tonight. While we're talking about 'Optoelectronics + E-commerce', we can also talk about where the video website should go."
"I'll make arrangements right away."
Looking at Liu Yidong who responded, Wang Wei was full of doubts. Out of the corner of his eye, he saw Cao Guowei and Gu Yongqiang smiling without saying a word. He was even more confused and asked: "Mr. Lu, how come there is something about optoelectronics between us and Sohu?" ?”
Lu Fei raised a mysterious smile, but did not answer. He just left Zhang Hongyu alone to discuss the second round of financing for pps. Everyone else was asked to leave the conference room.
"Mr. Cao, Mr. Gu, and Mr. Lu, what do you mean?"
Wang Wei was confused and completely confused.
Cao Guowei, for his own sake, said: "Mr. Wang, who wouldn't be greedy for such a big piece of cake like the video website? The optoelectronics department is also watching, isn't SMG the pioneer?
Not surprisingly, sooner or later the mango and blueberry types will get involved, but the current situation is too chaotic. They all hope that someone can bring order to the chaos, and Mr. Lu is the person they want. "
"Then we can't bring order to the chaos, so we can't condone Souhu, right?" Wang Wei was depressed, "How can we tolerate such despicable methods?"
"Mr. Lu didn't say he had to endure it," Gu Yongqiang said with a smile.
Wang Wei was startled, "Didn't Mr. Lu say anything?"
"Is there any objection?" Cao Guowei smiled like an old fox.
"No."
Wang Wei suddenly realized that if he didn't object, he would acquiesce.
Gu Yongqiang and Cao Guowei looked at each other, shook their heads and laughed.
How could the just and awe-inspiring Mr. Lu expressly express such an unstyled move? It all depends on the subordinates' own opinions. It's like an accountant doing two sets of accounts. It has nothing to do with the boss, and it's not my instructions.
"I understand, hehe."
Wang Wei rubbed his hands, Sohu, just wait for me!
…………
Overnight, the number of pirated copies on Sohu Video increased by tens of thousands, and Sohu's deletion and cleaning operations were completely overloaded.
Immediately afterwards, Tudou officially issued an announcement, announcing that it would launch a comprehensive rights protection against Sohu Video and seek an explanation for the 100 stolen movies, TV series, and variety shows.
Sohu immediately responded, "Aren't you bullying an honest person?"
Would my dignified leader of the Anti-Piracy Alliance do such a thing? It's obvious that you deliberately made a bunch of vests to carry out a sneak attack, you simply have no martial ethics!
Tudou responded, slandering me, he slandered me!
Wang Wei personally said on NetEase and New Wolf blogs: "These uploads are entirely the behavior of netizens, or they may be a trick written and directed by someone. In short, Tudou cannot do such unethical things. Sohu is Deliberately spreading false rumors of 'mutual infringement'."
Gu Yongqiang, Cao Guowei and others liked and left comments one after another. In an instant, the number of reads of the blog post soared by one million, and the war escalated. Sohu alone had to face 18 complaints in the Shanghai Court.
The second best and third best online video players were fighting. Ku6, 56.com, LeTV, pptv and other colleagues thought they could watch the fire from afar, but they never expected that the anti-piracy war would become a big fight from a small scale, with Penguin, PPS, and New Wolf getting involved one after another. , and soon, no video website on the head or even the waist was spared, and they were all involved in the vigorous "de-piracy" melee.
Sometimes you are the plaintiff, sometimes you are the defendant.
The entire video website market fell into chaos in an instant.
Up and down, almost all the famous video websites were sitting in the dock. Under the battle between gods and Buddhas, small fish and shrimps were both innocent and pitiful. Websites with no money, power and technology fell one after another.
Yintianyuan Film and Television, Holy City Home, Film and Television Empire...
A large number of resource websites were either ordered to be closed due to piracy or infringement, or they could not afford the lawsuits and compensation, so they had to close down. In addition to pornography and gambling, advertisers withdrew their sponsorships, leaving them with no money to make and no money to be found. Burned, the capital chain was completely broken.
During the May Day period alone, more than 30 websites were destroyed!
Then the video websites around the waist are becoming increasingly unable to meet their needs. For example, Liu Yan from Six Rooms, although he has the foresight to hoard the copyrights of a number of TV series and movies, cannot cope with the speed of bandwidth consumption. In just 5 minutes, he will be More than 10m.
Not HD and Blu-ray yet, just 320p.
In the end, the bandwidth was burned out and the advertising fees were not earned back. The creditors who sold the bandwidth came to the house after hearing the news and blocked the Liujian Room Company.
Liu Yan was also a bachelor. He was completely at peace. He didn't need any money, so he could sue as he pleased. The court often summoned Liu Yan, and he was always on call. Just when he thought he would never be able to turn over, Shanda Chen Tianqiao suddenly sent a text message——
I want to buy you!
Two days later, LeTV.
Jia Pauting crossed his arms and sat at the computer desk.
His eyes were fixed on the news this morning, "Shanda bought 80% of the shares of Six Rooms for 8 million." His forehead was covered with black lines, and his face was covered with haze, uncertain.
His situation is only a little better than that of Six Rooms. The copyrights and cash he has accumulated can last for half a year, but it is obvious that this copyright war between the big bosses will not give up easily.
If you continue to be independent, you will definitely die. You must find someone to help you!
At this moment, QQ news popped up on the lower right foot. The content was as simple as one sentence. Tudou received US$10 million in its second round of financing from IDG, NetArt, and Penguin.
"Fuck, why can Wang Wei hug Penguin's thigh!"
Jia Paoting was envious and jealous at the same time, and his mind was filled with fantasies about what LeTV's prospects would be like if he hugged Mr. Lu's thigh tightly.
】
However, everything is just a daydream. I have been sitting at dusk and have not received any calls from any venture capital or investors. The reason is simple. In such a long-lasting melee, greedy and timid capital dare not invest. Note.
The bold ones are also waiting for the end of this melee of cultivating voodoos to invest in video websites that survive tenaciously.
Just at the lower right, another message popped up on QQ, saying that pps had received US$9.5 million in financing from Feigou.com and Tribody Fund.
"Ah! Why didn't Lu Fei choose me?"
Jia Paoting felt inexplicably sore in his heart. They were all being treated like dogs. LeTV was much better than PPS and Tudou. Why not me?
When he was worried about LeTV's prospects to the point of numbness and despair, he suddenly received two text messages on his mobile phone. They came from Ding Sanshi and Cao Guowei, saying that NetArt and New Wolf were going to jointly inject capital and become their younger brothers.
He was immediately filled with joy, not only being Master Lu's younger brother, but being Master Lu's younger brother's younger brother was also an honor.
I am proud!
At the same time, Internet capital, under Lu Fei's instruction, silently opened its huge mouth and devoured everything.
Except for the likes of 56.com, which would rather die than surrender and refuse to be acquired under any circumstances. After Shanda acquired Six Rooms, it acquired Ku6.com. Baidu's appetite was not so big, so it gave up the acquisition and only invested in pptv.
The controlled video websites, under the orders of Internet capital, threw themselves into the public opinion battle over copyright litigation and clearly supported the camp led by Penguin.
Gu Yongqiang, who was once the president of Sohu, led the boss of Ku6.com, the former vice president of Sohu, and other former Sohu generals to brazenly attack his old employer Sohu and engage in a war of words——
The anti-piracy alliance headed by "Sohu" is completely using the banner of anti-piracy to maliciously suppress genuine double-standard dogs.
While criticizing websites such as Penguin and Tudou for using the "safe harbor" principle to defend piracy, I always use the "safe harbor" principle to defend myself in lawsuits.
While scolding websites such as Tudou and pps for crazy piracy and zero-cost competition, their own copyrighted film and television content is less than one-thirtieth of Penguin's and one-tenth of Tudou's.
Double standards make it so shameless!
We have never seen such a shameless person!
The defense was broken. Zhang Chaoyang, who wanted to be skinny and shameless, completely broke his defense.
Instead of a war of words, they simply overturned the table, and the secret war broke out into an open war. The two camps fought fiercely, but just when Sohu went all out, the pig teammates finally couldn't stand it anymore.
Youpeng Pule was targeted by Xunlei and Huayi, and was fined up to 1.21 million yuan in compensation in the final judgment. It was the largest case of video piracy and infringement, and it caused a sensation online and offline.
Sohu also suffered huge negative publicity impact. Sohu Video, which was originally ranked third, was squeezed out of the top three and barely ranked fifth, but its position was still in danger.
LeTV, Ku6, and pptv, which are backed by Internet capital, are eager to unseat Sohu at any time.
At this moment, except for the two allies of the anti-piracy alliance, Sohu has become completely alone and surrounded by enemies.
"Gu Yongqiang, Li Shanyou, these bastards!"
Zhang Chaoyang grabbed the water glass and smashed it on the ground.
With a snap, it shattered all over the ground, and the fragments flew, some of which hit Gong Yu's feet. He said nothing and watched quietly.
"Forget it if you don't follow Souhu, but they are all siding with Lu Fei to oppose me. It's a shame I used them so much before!"
Zhang Chaoyang pulled open his collar, and the first button broke immediately.
"Alas~"
Gong Yu sighed, feeling extremely uncomfortable.
Other disciples were very self-conscious and left some food for their master. When it was Gu Yongqiang's turn, in addition to putting a hat on Zhang Chaoyang as the principal of the Whampoa Military Academy, he still grabbed food when he should, and pinched him when he should. The battle is more intense than Tudou and pps.
What a fanatical convert!
"Gong Yu, if you leave Sohu one day, will you also stand on the opposite side of me and Sohu?"
Zhang Chaoyang's angry eyes were filled with suspicion.
Gong Yu frowned and said, "Mr. Zhang, if you feel uneasy, I can sign a non-compete agreement with Sohu before leaving, and I will not get involved in the video website field for at least two years."
"Haha, just kidding, I believe you can't."
Zhang Chaoyang waved his hand and said, "Come, let's discuss what we should do next?"
"Mr. Zhang, I think the most important thing now is to immediately stop uploading pirated copies to other websites, then withdraw several lawsuits as a gesture of goodwill, and reach a settlement with Penguin and Tudou."
"What did you say? Reconciliation?"
"We are hated by too many peers, especially pptv, Ku6, Liujianfang, 56.com, and LeTV. I have checked them all. In the past half month, we have been either acquired or acquired by Baidu and Shanda. If you take a stake, everything will go to the Penguin side."
Gong Yu smacked his lips. The enemy was outnumbered and we were outnumbered. We continued to hurt each other. Obviously, Souhu was hurt the most. The gain outweighed the loss.
Even vaguely, he smelled a hint of conspiracy.
"In this situation, do you think they will reconcile?"
Zhang Chaoyang gritted his teeth.
"Yes! Sohu's original intention is to fight against piracy, and Penguin and the others are also fighting against piracy. There should not be conflict in the first place, but cooperation."
Gong Yu thought seriously: "And anyway, Yongqiang and the others are also people who came out of Sohu, so they still have some favors. I think for your sake, Mr. Zhang, reconciliation shouldn't be difficult."
Can this be called reconciliation?
Zhang Chaoyang felt very uncomfortable, completely surrendering!
Gong Yu said: "If we continue to fight, both sides will lose. Mr. Zhang, it is better to spend the compensation on copyright."
Zhang Chaoyang put the reconciliation aside, "What you said reminds me why Sohu still has so few copyrights. I clearly said I would buy more a long time ago. What happened?"
"They refused to sell it." Gong Yu rolled his eyes.
"Refuse to sell, why?" Zhang Chaoyang's eyes widened. "They think the price we quoted is too low, right?"
"Mr. Zhang, the current copyright price rise is even more terrifying than the stock market and property market."
Gong Yu couldn't help but sigh. In the past, the online copyright of a popular TV series was only one or two thousand yuan, but now it has risen to between 50,000 and 100,000. Recently, some TV series have even reached 7,800 or 8,000 yuan per episode, and they have participated in buyouts. There are more and more opponents bidding for copyrights, and the buyout price has naturally increased.
"What? It's so expensive!"
Zhang Chaoyang took a breath and said, "Wait a minute, wait a minute, aren't they afraid that we will directly upload pirated copies?"
Gong Yu rolled his eyes, "Mr. Zhang, with the support of the 'Anti-Piracy Alliance' organized by Huayi and Hantang, and with Penguin and Tudou vigorously purchasing genuine copies, we don't care at all, even because we relied on rogue quotations to get a copy before. The copyright has been blacklisted in the film and television industry, and no matter how high the price is, no company is willing to sell it to Sohu."
"This this……"
Zhang Chaoyang opened his mouth, but couldn't say anything.
"What I fear most is that they all side with Penguin. Among the lawsuits received these days, there are many new companies, such as Tangren, Shanghai Film, and China Film. You don't know that Lu Fei and Gao Yuanyuan are in the entertainment industry. How deep is the circle’s influence?”
Gong Yu just said, "I don't want to fight to the death, your majesty surrenders as soon as possible. If you are numb, let's start again with five shots!"
Zhang Chaoyang paced back and forth in front of him, remained silent for a long time, and finally lowered his head and sighed:
"Okay, you go talk to Gu Yongqiang, and I will go to Ding Sanshi and reconcile with...!"
