March 25, Wanliu Academy.
Yang Yuanqing was called to have breakfast by Liu Chuanzhi early in the morning. Seeing him eating porridge absentmindedly, his eyes focused on the "thieves' complaints", he asked weakly:
"Mr. Liu, what do you think? If there's no problem, I'll have someone announce it right away!"
"These articles are pretty good."
Liu Chuanzhi picked out 5 articles. The title of the top one clearly stated, "Black mobile phones are not "the glory of domestic products" but "the shame of Made in China"! ", said in a serious tone:
"Others are sent back and revised. What's the point of criticizing them lightly? The wording can be more severe. We should write black mobile phones as the sinners who will kill the future of domestic brands. The louder the better, I want to let Yanjing and Shanghai Stock Exchange Such comments have appeared in newspapers and TV stations in , Pengcheng, Hangcheng, and Jinling, as well as in news interviews. You, Zhiqiang, and Li Dongsheng must actively participate and criticize as harshly as you can. !」
"Mr. Liu, we are making arrangements. Well, what are the latest instructions from the department leaders? It has been more than a day since our complaint was submitted."
Yang Yuanqing took a sip of hot milk and reminded him intentionally.
The first wave of public opinion building, whether it was a joint statement by the industry or a joint condemnation by friends and businessmen, all paved the way for the lawsuit.
After all, yamen errands can be handled more quickly if you keep an eye on them. If you don't keep an eye on them, you won't be able to grasp them firmly. If no one is keeping an eye on them, it is very likely that they will disappear and be completely forgotten in the public eye.
"Look at you, you're in a hurry."
Liu Chuanzhi showed a relaxed smile, "I'll call and ask Minister Liu of the Ministry of Industry and Information Technology first."
That's your beloved Brother Liu!
Yang Yuanqing respectfully handed over his mobile phone. He pressed the keyboard and dialed the number. He then said with a smile:
[In view of the general environment,
"Brother Liu, have you eaten? Ah, I just finished eating. When are you free, can we play some more rounds of golf?"
"That's not the case lately. There are too many things going on. The schedule is very full, and I still have a little time to eat."
Minister Liu chatted with him for a few words and then said straight to the point, "You came to see me so early. You must have something going on, right?"
Liu Chuanzhi tried: "What can I do? I am a retired old comrade, the black mobile phone that has made the most noise these days. Lianxiang has suffered a lot in this regard, so I would like to ask the department's plan to take over How to deal with it when you come down?"
"We need to keep an eye on this. The phenomenon of copycat phones is just a sign..."
"Copycat phone?"
"Oh, it's the black phone you mentioned."
Minister Liu simply repeated what Lu Fei said.
"Brother Liu's theoretical level is really high and incisive!"
Liu Chuanzhi pretended to be amazed, with a hint of flattery in his tone.
What a brilliant idea, I think it’s just a fart!
Yang Yuanqing adjusted his glasses and looked at him eagerly, his eyes filled with envy and jealousy that he could not be regarded as a fart like Liu Chuanzhi.
"Brother Liu, do you think the ministry is just observing?"
Liu Chuanzhi smelled something wrong.
Minister Liu admitted without hesitation, "Although it seems that copycat phones have indeed disrupted order and affected the normal operations of Lianxiang and other manufacturers, it will take some time to determine whether it is going in a good direction or a bad direction. Observation of time.”
"Brother Liu, I think this direction is already obvious. Counterfeit phones will definitely do more harm than good."
Liu Chuanzhi directly gave an example. The value-added tax alone for a genuine mobile phone is 17%. In order to meet the standards, it also costs money for experimental prototypes, network testing, and quality inspection. However, knockoff phones do not have to pay a dime for these expenses.
The more he spoke, the more indignant and angry he became, "The reason why the copycat phones were able to defeat us is because they adopted some illegal means to form a competitive advantage. Not only Lianxiang, but also all genuine mobile phone manufacturers cannot copy it. It is completely the same." It’s an unfair competition, and it’s very uncomfortable for us to be caught in the middle!”
"Oh, then why do I think logic is fine?"
Minister Liu was surprised and said: "Global sales are almost over 8 million units, and exports account for more than 50%. This is the best result for domestic mobile phones in so many years."
Liu Chuanzhi snitched resentfully, "Of course logic is fine, because copycat phones are the result of logic. Brother Liu, Lu Fei didn't have good intentions when he founded The Paper. That turnkey was his borrowed knife, and he armed all the copycat phones to beat us. , squeezing out all our competitors, so that he is the only one."
"Do you have any basis for what you said?"
Minister Liu's attitude suddenly changed and he reprimanded: "You're killing someone with a borrowed knife. What's the point of being dominated by one family? It's not just knock-off phones that are buying the surging mobile phone plans. Shenzhou is also buying them. How come Shenzhou's mobile phones are selling so well? Why is Lianxiang doing so?" Don’t you want to buy some?”
"Brother Liu, you, you?"
Liu Chuanzhi was hit in the head and couldn't react for a moment.
"Chuanzhi, although it is not working time now, we are talking about business. I remember I told you that when talking about business, you should address your position!"
Minister Liu's serious tone was laced with dissatisfaction: "How many times have I told you, have you forgotten all about your retirement?"
"I'm sorry, Bu Liu, I'm reviewing this."
Liu Chuanzhi couldn't think about what he had done wrong and apologized hastily.
"It's time for you to take a closer look. Lianxiang has indeed made great achievements in the computer field, but this is no reason to let your mobile phone be on the credit book!"
Minister Liu hated him for his lack of ambition and was angry at him for not fighting.
The leading domestic brands do not want to drive the industry to take off as logically, but at least make a small contribution. In the end, they look down on domestic semiconductors. Is it possible that the moon in foreign countries is rounder than that in China, and the air in foreign countries is smaller than that in China? Chinese sweetness?
He gave me a lecture with some kindness and said sternly: "In the final analysis, you have a big problem yourself. You don't have great technology, and you don't buy other people's technology. Who is to blame! If you are to blame, it's your lack of success!"
"Yes, Mr. Liu, I will review. The situation with Lianxiang Mobile is entirely my responsibility. When I was in office, I only focused on computers and neglected mobile phones, which allowed copycat phones to take advantage of it. I review ..."
Liu Chuanzhi suppressed his anger, inserted the fork in his hand into the boiled egg, pulled it out, and then inserted it in again, seven or eight times.
"After reviewing it, make serious changes! This time's copycat phone is also a good thing for you, Lianxiang, and the entire mobile phone industry. They are like catfish, mercilessly eliminating those manufacturers that do not live up to their reputation. After this round of baptism , we will definitely be able to produce a number of domestic brands with real combat effectiveness, and perhaps there will be today’s copycat phones. As for whether Lianxiang can survive, as the same saying goes, it is better to rely on yourself than to rely on anyone else. I believe you won’t be able to do this if I don’t tell you. clear."
Minister Liu pointed out: "But it seems that the people in charge now don't understand at all. You can tell them when you have time, but don't interfere in the matter anymore. Now that you are retired, worry less and let them worry more. Trust them." The wisdom of future generations.”
It pisses me off!
Liu Chuanzhi inserted the hard-boiled egg into pieces. The moment he hung up the phone, his body twitched involuntarily and he immediately covered his chest in pain.
"Mr. Liu, are you okay, Mr. Liu?"
Yang Yuanqing noticed that he pointed to the quick-acting Jiuxin Pills on the dining table and immediately poured out 6 pills.
"Not enough, 12!"
Liu Chuanzhi swallowed it in a hurry, with cold sweat on his forehead. He closed his eyes for a while, then regained his composure and let out a deep breath.
"Mr. Liu, is it that Gongxin won't help us?"
Yang Yuanqing sighed.
"We can't count on it. I think other departments have the same attitude. Neither side is going to help. We have to do it ourselves."
Liu Chuanzhi was ashamed and angry, and his face was livid: "I personally hosted the discussion and called Bird, Gionee, and TCL all over. Humph, I really thought that by arranging a group of copycat phones, we could kill us!"
"Mr. Liu, are you going to leave the mountain?"
Yang Yuanqing gritted his teeth, feeling slightly unhappy in his heart, but showing a happy smile on the surface, "That's great,
With you in charge of Lianxiang, we have peace of mind. I will tell Zhiqiang and the others the news immediately. "
Just when he picked up his phone, he suddenly found several ringback text messages frantically sent by He Zhiqiang. Each one said "something big happened", and each one was attached with a screenshot of Penguin Portal News. In big and eye-catching letters it read——
"White brand phone, tearing open the "fig leaf" of domestic mobile phones".
Following Lu Fei's order, Penguin took the lead in firing, followed closely by New Wolf, NetEase, Sogou, and Baidu, adding fuel to the flames and began to "brainwash" online netizens.
Be reasonable and tell the facts, especially when it comes to mobile phones such as Lianxiang, Bird, and TCL. Finally, they could not withstand the crazy low-price impact of Shenzhou and copycat phones, and they had to lower their prices, because the only way they could force themselves to do so was to lower their prices.
Clumsy insect!
It would have been fine if the price was not lowered, but once the price was lowered, the excuse was lost. The online media controlled by Mr. Lu jumped up and down, full of passion.
Without the rise of copycat phones and without Shenzhou’s ultimate cost-effectiveness, would these industrial and technical giants who are addicted to cutting leeks be willing to cut prices?
is it possible? Absolutely impossible!
If it was really possible, they would have gone there long ago!
The reason is simple. Why work hard when you can make money lying down? Are you talking about competing against Nokia, Samsung, and Motorola?
Before you think they have surrendered, they have surrendered long ago. It is better to expect the Trisolarans to come if you expect these insects to drive the upgrade of domestic mobile phones and even semiconductors.
Do you really think Lian Xiang's group of "Eight Banners Disciples" can be put to great use? Wrong, it’s completely high price and low energy!
They are not even solution integrators. They are just a group of solution purchasers. Their technical capabilities are not even as good as those of copycat devices. Just lower the price a little bit to the common people and you want to continue to flatter them?
Hentui!
What do you think of our lovely Chinese people when they are not even willing to pick out their bones and just give them a sip of soup?
Customers are God, not beggars!
So, with the arrival of knock-off phones, there will be fairness for domestic mobile phones. With the arrival of The Paper, there will be hope for domestic mobile phones. So The Paper is not, Shenzhou is not, and the knock-off phones are not bastards, beasts, beasts, or parasites.
They are the opposition forces led by Lian Xiang!
Defense broken!
Lian Xiang broke the defense, Liu Chuanzhi broke the defense!
Damn it, Lu Fei, the thief shouts to catch the thief, you are so shameless!
In anger, Lianxiang spent money at all costs and found various media, experts, and scholars to fight back online. However, under Lu Fei's terrifying Internet home field advantage, the power of 100% was only 10% or 20%, which was completely useless. Does it hurt or not?
On the contrary, it was Lian Xiang's sudden appearance and Lu Fei took advantage of it. Liu Chuanzhi not only refused to surrender, but also dared to fight back at me?
Are you suing me for defamation?
Come on, tell me which part of my scolding was wrong. Say it and I will scold you again.
As for the public opinion, it was obviously no surprise that it was completely one-sided and supported Lu Fei one after another. Even those who originally supported Lian Xiang slowly switched sides and in turn criticized Lian Xiang with words and writings.
Hey, Penguin is my people, NetEase, New Wolf, Sogou, Baidu, etc. are all my people, how can you Lianxiang fight with me!
The key point is that we are right, what should we be afraid of!
The arrival of major knock-off phones has made these buggers feel a sense of crisis. Only with this sense of crisis can the common people have this benefit. Everyone who enjoys this benefit should not be grateful to bugs, but to the knock-off phones.
I also want to thank Pengpai, especially him, Lu Fei!
Come, tell me, Lord Qingtian!
In the face of overwhelming public opinion and the astonishing sales of white-brand machines and Shenzhou, nearly 4 million units were sold from Huaqiangbei and Feigou.com in just about 20 days.
The ones purchased for the seminar were completely insufficient.
The customer service phone lines of ThePaper Technology are ringing every day, and they are urging goods every day. Even OEMs such as BYD work three shifts a day. But when I think of the little money in vain, I give full play to the subjective initiative of capital, and the production team's
The donkey won’t rest!
Friends and businessmen who are eager for Shenzhou and Tianyu cannot sit still.
Some people took the initiative to contact me on the phone, without the previous rebelliousness, and confessed humbly, Mr. Lu, I was wrong. I once had an opportunity to make a fortune overnight but I failed to seize it. I only regretted it when I lost it. Now I only have one sentence - —
Is it too late to be your dog?
Some even came to apologize in person, such as BBK's Shen Wei, who would later be the boss of vivo.
Duan Yongping retired at the age of 40 and split the BBK Group into three. In addition to the educational electronics business, Chen Mingyong, who founded Oppo in the future, was responsible for the audio-visual electronics business, and Shen Wei was responsible for the communication technology business, which is now BBK mobile phones.
"Mr. Lu, I made a special trip to apologize to you this time."
Shen Wei faced Lu Fei with his legs crossed and Sun Hongjun with an expressionless face. He put his hands on his knees and bent down slightly:
"But I also want to explain that the reason why BBK did not choose to cooperate with The Paper at the first time was because our first mobile phone was a huge failure. Although the mobile phone solution was provided by Infineon, it did not support GPRS. So far, 100,000 units have not been shipped. It was not dealt with completely, that’s why I hesitated, and that’s why…”
"Understand, understand."
Lu Fei waved his hand, "Actually, Mr. Shen doesn't need to apologize to me. No need. Buying and selling, you buy and I sell, is a matter of your own free will. Besides, Mr. Ding from NetArt and I are friends, and Mr. Duan of yours is also a friend. Then Mr. Duan and I are also friends, and maybe Mr. Shen and I will also be friends in the future. I won’t embarrass you in any way, and you can tell me whatever you want to buy or ask.”
Shen Wei's eyes suddenly lit up, "Mr. Lu, since you said that, I'm going to venture to ask, in the near future, in addition to copycat phones on the market, I believe there will be manufacturers like BBK competing for surging solutions, and there will inevitably be similar products. Qualitative competition, how can BBK build a successful brand based on its surging technology?"
"Building a brand is easy and not difficult. Just remember that a brand does not happen overnight, nor can it be achieved by just spending money and advertising. It requires long-term planning, appropriate positioning, and long-term persistence. The key is to have distinguishing features.”
Lu Fei answered: "Just like the Shenzhou 1201, it is cheap, solid, and the first mobile phone equipped with a domestic self-developed chip. This is the highlight. I can even tell you that Shenzhou also hides a fashionable music phone that is mainly for women. .”
Women + music + fashion!
Shen Wei thought about it carefully, and then said weakly: "If BBK also takes this route, I wonder if you and Mr. Wu would mind?"
"It's impossible to say you don't mind, but can I stop you if I say I mind?" Lu Fei raised the corner of his mouth, "But I think BBK has a better choice. The Paper has newly developed a mold for intelligent voice input. You can totally do it." As a selling point, the "Voice King" series was launched. "
BBK Voice King?
Shen Wei immediately thought of the BBK reading machine that was being developed, and an idea suddenly occurred to him. He said with great joy: "Thank you, Mr. Lu, for your guidance. This is really a brilliant idea."
If this path continues, will vivo still be the factory sister phone of the previous life? Lu Fei had a wicked smile on his lips and immediately issued an invitation.
"Join the Taiwan Joint Promotion Association?"
"That's right, Mr. Shen should be in charge."
"Of course! Mr. Duan said to us before the split, "If this matter is left to you, you should do it well. If you can't do it well, you should do one thing well, which is to take good care of this enterprise. Don't "What do you expect me to do again, because this is your business." I want to join Mr. Lu's Taiwan Joint Promotion Association. I can still do this. "
"Then can I now welcome Bubugao to become a member of the Tailer Alliance Promotion Association?" Lu Fei took the initiative to extend his hand.
Shen Wei held it without hesitation and shook it vigorously, as if to say, we have found the organization!
Watching Lu Fei send people out of the office, Sun Hongjun, who had been silent just now, suddenly said:
"Mr. Lu, your idea of the Taylor Alliance Promotion Association is really great! For those small companies with white-label machines, although they want a license, even if they want to transform into a formal
To join the army, there are implicit conditions such as preferential investment rights to permanent members of the organization, but they actually formed a good relationship, such as Lei Jun and Rong Xiuli.
And big companies such as Huawei and BBK are also happy to join. They can take shares as needed, and even absorb the complementary advantages of small companies. In short, white-label machines think that they are candidates for the regular army, and big companies can also choose to support them. There is a gap between the two parties. This organization has completed the formulation of industry rules and the construction of the business environment, but has not added anything. Not only is there no benefit, but it will be targeted everywhere. Besides, no one is more suitable than you except you. "
"Not only the present, but also the future."
Lu Fei looked at the clear sky, his eyes twinkling.
This joint promotion association not only allows itself to become the maker of industry rules, but can also continue to extend and become the Chinese camp of Android systems, a "hard-core alliance" that controls mobile game channels, and even become a partner like Qualcomm. Surging partners.
Who knows, it may come in handy in 5G voting in the future!
"Mr. Lu, I have something to discuss with you. Counting BBK, Tianlong Mobile, Setel, and Transsion, these four companies all hope that we can buy shares. Transsion is even willing to give away shares for free. Do you think?"
Sun Hongjun cleared his throat.
"Since I rejected Tianyu, they naturally did the same." Lu Fei shook his head and declined, "We can't take all the benefits. We have made enough by relying on the supply chain to control costs and the patent fees for the complete machine. There is no need to covet this little money. .”
"Okay, I'll get back to them later."
Sun Hongjun knows very well that Mr. Lu represents fairness, fairness, and so much fairness!
"Who's next?" Lu Fei asked.
"Liu Lirong from Jinli."
Sun Hongjun introduced: "When "A World Without Thieves" was in full swing, we invited Andy Lau to be the spokesperson. Last year, sales exceeded 1 million units. There is still great potential. Shall we meet?"
"Old Sun, I'll leave it to you to receive the next ones. It's getting late, and I have to go back and get ready. Tomorrow is Qualcomm's meeting at Shuimu University, and the leaders are all there."
Lu Fei raised his watch and looked at the time.
"Okay, Mr. Lu."
"Old Sun, I remember that Lianxiang was organizing a seminar again, and invited all the manufacturers that have been infringed by copycat phones to participate. Is this the case?"
"Yes, it is said that Mr. Liu has come out again, but given the current situation, I guess there will not be as many people attending as our seminar."
"If no one participates, I think it will be very interesting. Jie Jie Jie, I really want to see President Liu's expression, but it's a pity that I can't go.
Lu Fei rolled his eyes and smiled evilly: "But I can give you a gift to congratulate you."
