All games have a lifespan.
Generally three to five years, and very few can last for more than 10 years, such as "World of Warcraft" and "Fantasy Westward Journey", which are both masterpieces.
Especially in China's fierce market, the game "Farm" did not last long, but at its peak, it was a game for all, with men, women, old and young all killing it.
The reason why you don't live long is that you have poor performance.
Renren actually didn't make much money by operating "The Farm", but Penguin got the authorization and took off directly because QQ Space has a value-added mall.
"The starting point of "Farm" is to attract traffic to the space. If it can make money while ensuring traffic, it will be perfect."
Lu Fei was sitting in the conference room. Around the round table were the leaders of Penguin, the QQ Space team and Aurora.
"Don't have too many paid props, otherwise the culture of stealing food will become a culture of krypton gold, and there will be no fun..."
"We understand, Director Lu."
The people in the operation team are convinced. It is obvious that he can rely on authority to impose orders like Chang Kaishen, but like a great man, he communicates patiently to make them understand the leader's thinking.
Fake micro-control, the machine gun advanced fifty meters.
For real micro-management, the paid props are just one fertilizer.
Then move on to the next step to extend the life of the game.
There are often two options, vertical combat power upgrade, such as level, equipment, dungeon, etc., and horizontal gameplay, such as Pk, marriage, card playing, mount...
""The Ranch" is already in closed beta testing."
Ren Yuyi reported truthfully, and the ship can be upgraded to the new 2.0 version in two months, and the 3.0 "Fishing Ground" is being designed.
Lu Fei nodded with satisfaction and left the Aurora people alone after the meeting to continue the small meeting.
"The success of "The Farm" deserves praise, but don't be too proud. This is just an appetizer. If we want to eat it, we must open our appetite for meat."
Ren Yuyi thought that when it came to "World of Warcraft", "The servers are already being set up, and the Chinese translation team is also..."
Lu Fei shook his head, "That's not it. Do you remember what I told you at the E3 exhibition?"
"Stand-alone version of "Farm Farm"?"
Ren Yuyi's eyes suddenly lit up.
"That's right, Penguin's first stand-alone game!"
Lu Fei stood up in a hurry, came to the pure white writing board, took a marker, scribbled on it, and drew pea shooters, sunflowers and nut walls in twos and twos.
Seeing this, everyone took out their pens and papers and listened with great interest to the framework and core gameplay of the game.
After a while, the four writing boards were full of pictures and texts. Lu Fei felt his mouth was dry and tapped on the blackboard.
"This game is a stepping stone to open up the European and American game markets, so the background color must use European and American food and zombie culture."
After finishing his words, Ren Yuyi suddenly raised his arm.
He asked why it wasn't called "Plants vs. Zombies" but "Plants vs. Zombies."
Lu Fei smiled and said, "This is a good question. Have you ever seen a zombie movie?"
"I've seen all Lin Zhengying's performances."
Ren Yu nodded, especially "Mr. Zombie", which he still remembers deeply.
Lu Fei said: "Zombies belong to the East. If there is a sequel, we can slowly embed our culture on the original background."
Sequel? !
Not only Ren Yuyi, but also Lu Huateng and others will be more or less shocked. The first game is not available, and a sequel has been considered. Are you even considering cultural output?
If Mr. Lu didn't say it, it would be a joke!
"Do you dare to do it?"
Lu Fei didn't say whether he could, but whether he dared.
Obviously, it is certain that "Plants vs. Zombies" will be launched. If the project cannot be changed, why not change the people.
Ren Yu understood the idea wholeheartedly and put aside the difficulties: "Jiguang doesn't have much experience studying abroad and doesn't understand European and American culture. I'm afraid I won't be able to make something authentic..."
"Follow the development model of "QQ Dance"."
With a wave of his hand, Lu Fei just like Aurora cooperated with Bangzi Studio to find an American game company, invest or even acquire it, using it as a springboard to enter North America.
"That Jiabaokai is very good. If you merge it into Aurora, would you dare?"
Is there such a good thing?
Ren Yu rubbed his hands excitedly: "Dare, I dare!"
"There is no joke in the army."
Lu Huateng adjusted his glasses.
Ren Yu frowned and said, "I, I am willing to issue a military order!"
"The military order is not urgent. Come up with a plan first, including how big the team will be, how much money, and how long it will take..."
Lu Fei patted him on the shoulder, encouraged him a few words, and sent them out of the conference room.
"Do you think they can do it?"
Lu Huateng took out the cigarette, put it under his nose and smelled it.
"I think it will work. Yu Yi is very energetic and is suitable to be a pioneer."
Lu Fei rubbed his mouth. This was not only the first attempt at self-research, but also Penguin's attempt at external expansion. It used "Farm" to open up the situation and "Plants vs. Zombies" to consolidate its position.
"But I'm still worried, will it be like the last time I entered Bangzi?"
Lu Huateng's concerns were unfounded. Penguin's first external expansion plan was to rely on "Foxmail + "Miracle MU"" to let QQ penetrate Bangzi, but it failed.
QQ cannot survive. Bangzi either uses MSN or a local version similar to QQ, NateOn. There is no place for Penguin to take root and it can only be used among international students.
"So this time we have a new style of play."
Lu Fei's tone was full of confidence, "SNS network and social games."
Zeng Liqing interjected: "Mr. Lu, the stick policy does not allow us to work alone unless the local people cooperate with the company."
"I'm looking for a (Korean) partner to (rape with)."
Lu Fei met everyone's surprised looks and raised the corners of his mouth.
In Bangzi, it was the third generation of poor people who fought against Japan, and Han was a traitor to the rich, such as Kaka and Takagi-san from Quan Xiaojiang.
"I've found the right person."
"who?!"
Seeing Master Lu's mysterious smile, Lu Huateng and Zeng Liqing looked at each other, vaguely guessing that it was related to Bangzi's trip.
………
Before leaving Pengcheng, Lu Fei went to Logic and BYD to inspect the production lines. There were 200,000 units of lmusic2 stored in the warehouse.
Just wait for the domestic press conference to end before it is officially launched.
As for the wafer factory that he is more concerned about, Logic, Huawei, and Toshiba have already selected the site. Of the total cost of building the wafer factory, 60% is equipment technology and 40% is civil construction.
The survey team has visited eastern Guangdong and is now in northern Hubei.
Lu Fei was quite satisfied. After watching the development of Kindle in the "Wallfacer" laboratory, he returned to Yanjing without stopping.
In the next few days, I was busy with Feigou.com in the morning and logic rehearsal in the afternoon. I was busy in front of and behind the scenes. In the midst of my busy schedule, I unexpectedly received a call from Qin Hailu to make a dinner appointment.
"Sister Hailu, I've already made do with dinner."
"If dinner is not possible, then we can have midnight snack in our courtyard, okay? I have something else to tell you."
"become!"
Lu Fei saw Qin Hailu talking about this and agreed. He was busy until 10 o'clock before he came to Caishikou Hutong.
I haven't seen Dazayuan for several months, and it feels like a lifetime ago.
"A Fei, it's over here!"
Qin Hailu's loud voice could be heard from the yard. She set up a table with a TV in front of her, and the channel was locked on Yangma 8.
"Hey, senior sister is here too?"
Lu Fei raised his eyebrows when he saw the ice-skinned Zeng Li.
Qin Hailu poured a beer and said, "Of course she has to be here. Do you know what day it is today?"
Lu Fei shook his head repeatedly and saw Zeng Li, who was wearing a floral skirt, smile and was reminded that it was the premiere day of "Parents' Love".
"I must take advantage of this day to thank you, my younger brother." Qin Hailu picked up the wine glass, "Hey, thank you for letting me, sister, act in this play!"
"I Have a Picture Book of Ghosts and Gods"
"And I."
Zeng Li also held the cup with both hands and said softly: "A World Without Thieves, thank you too."
"Do you still need to thank me? We are all our own people, so don't be polite!"
Lu Fei raised his glass generously and drank it all in one gulp.
"It's just that you're welcome to come here."
Qin Hailu said carelessly: "I originally wanted to invite you to the hotel, but with your status and the two of us, if we are ambushed by the paparazzi, hey, the two girls of a wealthy businessman from Lu will have a night party, and we will stay together..."
"puff!"
Lu Fei couldn't hold it back and sprayed a mouthful of wine on the ground.
"Sea route!"
When Zeng Li heard "double fei", she immediately gouged out her eyes in shame.
Qin Hailu was eating skewers, "Just kidding, actually I don't care about this kind of scandal, but Zeng Damei and Ah Fei..."
"You still said that!"
Zeng Li's cheeks turned red and she was so angry that she tickled her in revenge.
The two women were fighting and fighting. Lu Fei stood in the middle, awkwardly looking left and right, and suddenly interjected -
""Parents' Love" is now on air!"