“4999 yuan”
When the price was hit on the curtain behind Lei Jun, the audience burst into polite applause, because the price was completely within the fans' expectations, and there was no surprise or surprise.
Lei Jun said: "Before Mphone entered the Chinese market, Seamus, the president of Matrix, once discussed the price with me. He asked me what price should be more appropriate for the Chinese market, because I spent the first thirty years of my life I have been living in China for many years. I was born in a small county in Hubei Province.
Then I studied in Jiangcheng, and then came to work in Yanjing. My life experience spans cities from different walks of life in China. Ximo may think that I have a better say in pricing.
If it goes according to my wishes, I naturally hope to strive for benefits for Chinese consumers, and hope that the price will be directly set at 2,999 yuan, which is a price that most consumers can afford.
But this price is already lower than the cost price of Mphone. Don’t say that Simo won’t agree to setting this price, and President Xin probably won’t agree either.
In the end, after intense discussions, China’s pricing was consistent with other countries around the world. The price of US$599 was converted according to the local currency exchange rate.
But I have also secured certain benefits for Chinese consumers, and that is the lock-in benefit. From today to before the official launch, users who reserve Mphone on the Mphone Huaguo official website can purchase a 100 yuan coupon worth 1,000 yuan.
In other words, the price for advance reservation is now 4,099 yuan. "
The audience immediately burst into sincere and much warmer applause. The price was indeed exciting.
For Matrix, the second-generation Mphone will be launched early next year. It is unclear when the stock will be available.
Although the cost of Mphone's A1E chip alone is high enough, and Zhou Xin's business strategy determines that it is impossible for Mphone to dive like Samsung mobile phones, it will be difficult for Mphone to maintain the price of US$599 after the launch of the second-generation Mphone. .
Of course, even if the price drops in the future, it won’t drop too much, because the second-generation Mphone will most likely cost $999.
Lei Jun smiled bitterly after hearing the applause from the audience: "It seems that the price is the most impressive. I have said so much before, but everyone just applauded politely.
The price of 4,099 yuan is already the biggest benefit I can get for everyone. "
For Chinese consumers, the most attractive feature of Mphone is actually its gaming function.
Mphone is not an old product, but a product that has been on the market for more than two years. The Mphone developer conference has been held twice.
As developers make real money from Mphone, there are more and more game developers on Mphone.
In addition, Riot Games, which was originally managed by Zhou Xin, maintained good cooperative relations with a large number of game development companies. Just to give Zhou Xin face, they would port some portable games to the Mphone platform.
When the Samsung A288 was launched, it sold for more than 7,000 yuan because it had 11 built-in games. There were hundreds of mobile games in the Mphone store.
Moreover, Mphone's color screen and full keyboard provide better support for mobile games.
“After reading the news about the Mphone launch, I admit that I was really moved. The price was only 4,099 yuan, and I was already shaken.
If it were 4,999 yuan, I would definitely hesitate and wait for the Mphone to drop in price or buy the second-generation Mphone directly. The second-generation Mphone is highly praised online.
But now the price is 4,099 yuan, and I can only enjoy this price for these ten days. I can't control my own hands.
Will everyone buy it? "
After the price came out, Mphone suddenly became popular. Before, the popularity was around Zhou Xin himself, but now everyone is starting to seriously discuss whether to buy Mphone.
After all, the price is delicious.
"I should buy one. The biggest problem with Matrix is that it only sells directly, which means you can only buy it from its flagship store, or buy it on the official website and then pick it up offline.
This results in no channel prices. "
“I read the explanation on Matrix’s official website that NewPay has not yet officially opened for business. Once NewPay officially opens, you can purchase online and complete payment directly online.
Before NewPay officially opened, online purchases could only be made in stores. Therefore, the 1,000 yuan coupon purchased for 100 yuan can be kept until the end of this year. "
Now pay 100 yuan. Matrix cooperates with operators, and users complete the payment by sending text messages to deduct the phone bill.
“I own a mobile phone store, and to be honest, Mphone is really cost-effective.
Among the mobile phones displayed in our store, some of the best-selling products at the same price as Mphone are: Ericsson 6688, Motorola's A6188, Ericsson's R380 and Nokia's 8850.
I wonder if you know about PDA? Just a handheld computer? Mphone is very similar to a handheld computer. Among the products I just mentioned, I suggest you don’t buy the Ericsson 6688 and Nokia 8850. They have no other advantages except that they look good.
Compared with Mphone, their appearance cannot be compared. The other is the Ericsson R380. This mobile phone is actually a bit like a PDA. It supports mobile browsers, supports sending and receiving emails, the keyboard can be opened, and the screen after opening is a full touch screen.
However, the battery life of the R380 is terrible, and the user experience is also very poor. It cannot directly send text messages continuously. After sending a text message, you have to re-select a contact before sending a text message.
In short, the Ericsson R380 software design is very anti-human.
Motorola's A6188 also has a touch screen and comes with a pen, but it doesn't have Internet access and doesn't have many applications. There are only three built-in mini-games.
But the A6188 is quite cool. It has a transparent flip cover and a whole screen, and the whole process is controlled by a touch pen. It's really cool.
These phones at the same price range are really incomparable to the Mphone in terms of functionality. The Mphone app store alone can put them three blocks away. I am already preparing to sell all mobile phones priced above 4,000 yuan.
Not to mention that mobile phones with the same price range cannot match the functionality of the Mphone. Even mobile phones priced higher than the Mphone cannot match it. Let me tell you based on my five years of experience in the industry, Mphone is really cost-effective. "
Ericsson R380 is the first mobile phone equipped with Symbian system. The biggest problem is actually the poor battery life. It only has 950 mAh of battery life to support the Internet function.
Functionality is the biggest advantage of Mphone. With the support of Mphone and the vast number of developers in Silicon Valley, Mphone's application store can be said to be all-inclusive.
In addition, current supervision is far less stringent than later generations, and supervision is even just voluntary supervision within Mphone. And unlike in later generations, app stores in different countries are divided into different regions, and you can only see the applications in your own region.
You can search online for applications developed by developers from all countries around the world based on the Mphone platform.
After Mphone landed in Neon, many Neon individual developers developed text-based galgames based on the Mphone platform. Therefore, Mphone was hailed as a magical machine in Neon's niche circle.
Crow still maintained 6k updates today!
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(End of chapter)
