Chapter 195 Newman and Quora collaborate again

Style: Science Author: crow oneWords: 4111Update Time: 24/01/12 01:57:05
After 2001, Quora is still the most popular Internet application in this era, with a large number of loyal fans around the world.

Quora is also regarded by the outside world as a representative work in Zhou Xin's entrepreneurial career, bringing him not only massive wealth but also unparalleled fame.

Sometimes fame is really useful, and in many cases it can get twice the result with half the effort. If it were an Mphone made by someone else, the same product wouldn't have such good results.

The consumers launched by Zhou Xin have a heartfelt desire to experience the products created by Zhou Xin, especially in Zhou Xin's base camp - Silicon Valley.

Zhou Xin has the highest proportion of supporters in Silicon Valley and a large number of followers in the same industry.

It is precisely because everyone here is an Internet practitioner that everyone knows the meaning of quora and what quora means to Zhou Xin.

Zhou Xin and Quora are joining forces again, which is enough to make the entire Silicon Valley excited. Although this is a cooperation on the mobile terminal, although Zhou Xin is not taking the reins of Quora again, and although Quora has not been functionally upgraded, it is still enough to be talked about by the media and netizens for a long time.

The two new editors of Wired magazine looked at each other:

"Newman and Time Warner have done a very good job of keeping it secret. No news has been heard before. If the outside world knew the news in advance, Anderson would definitely send more experienced editors to attend the Mphone developer conference."

Chris Anderson is the editor-in-chief of Wired magazine and the discoverer of the famous "Long Tail Theory."

"Yeah, that's a good thing. I'll post it on Weibo first." Another editor took out his Mphone from his pocket and took a photo of Zhou Xin standing in the center of the stage, with the Mphone and Quora logos displayed side by side on the screen behind him, and then I edited a paragraph and sent it:

"Newman announced at Matrix's first developer conference that Mphone will support users to download quora after a system update. This is also the first cooperation between the two parties after Newman left quora."

After posting, the editor put his phone back in his pocket and said: "This is indeed shocking news. I believe the entire Silicon Valley will discuss this matter, and Time Warner is also helpless.

In the past few years, Time Warner has actually been trying to eliminate Newman's influence on Quora after acquiring Quora. It's difficult, but Time Warner's former CEO has always been keen on doing it.

That's because of Time Warner's recent poor performance.

The only bright spot in Time Warner's business line is Quora. The story Quora tells investors has always been that after electronic payments are available in other parts of the world, Quora's fee-based business will earn excess returns in other regions.

The large amount of high-quality content accumulated by Quora will become a valuable asset to Time Warner. As a result, before NewPay entered other regions, the Nasdaq bubble had already arrived. Time Warner had already had three CEOs, and there was no change in either revenue or stock price.

The market has lost expectations and trust in them. Perhaps it is because of this background that Time Warner was forced to cooperate with Newman. "

In July 2001, the "Lord of the Rings" series and the "Harry Potter" series of movies that helped Time Warner turn around had not yet been released. It was just an ordinary company with an empty name.

After the audience stopped cheering and applauding loudly, they were still talking quietly. It is natural to like to eat something, especially something as big as Time Warner and Zhou Xin's renewed cooperation.

The editors of Wired magazine were not the only ones whispering in the audience.

The editor of Wired magazine was not the only one to tweet. To attend the Mphone Developer Conference, you must know something about Mphone. Almost everyone here has an Mphone, and many people have posted on Weibo regarding the cooperation between Quora and Newman as rare news.

Weibo has been launched for half a year, and more and more Mphone users have become accustomed to this way of sharing and browsing information.

Therefore, the news about the cooperation between Newman and Quora quickly spread on major online forums starting from Weibo.

Zhou Xin didn’t know this, and of course he wouldn’t care even if he knew, “I’m very happy to have the opportunity to cooperate with Quora. Quora is the best community of this era, with the best users and the best content.

Of course, praising Quora like this is a bit flattering to me, but this is the fact. "

After Zhou Xin finished speaking, there was a burst of cheers and laughter in the background. Zhou Xin’s sudden cold humor made everyone laugh.

Including Robert, the new president of Time Warner, standing next to Zhou Xin.

"In short, I am very happy to bring you such a good software as Quora on Mphone. You can check the answers of excellent respondents on your mobile phone, and you can use the mobile keyboard with the best user experience in the world to answer Quora questions. Of course The premise is that you must have this qualification.”

After Zhou Xin finished speaking, Robert raised the microphone: "I am very happy to cooperate with Newman. Newman is the founder of Quora. This will never change. This is also an indisputable fact."

The previous CEOs of Time Warner would definitely not be able to say this. Robert, who came later, planned to change his strategy and no longer insisted on separating Zhou Xin from Quora.

"We are very happy to bring an excellent product like quora to Mphone users. We are even more happy that Time Warner can continue to cooperate with Newman. We will carry out more cooperation with Matrix and Newman in the field of mobile phones."

Robert went down without saying a few words, which was somewhat of a platform.

"Everyone knows that Quora has paid questions and answers, Quora Gold Selection and many other paid functions. I divide the functions of Quora and the purchase of "Prince of Persia" just mentioned into two categories.

"Prince of Persia" is a buyout system, which means that you pay once, and you do not need to pay for "Prince of Persia" in the future. Subsequent updates to "Prince of Persia" by Gameloft will be free. Unless they launch "Prince of Persia 2" or a supplementary installation package with more updated content.

As for quora, I call it an in-app purchase system. The application itself does not need to be charged. There are paid contents in the application. These paid contents need to be downloaded before purchasing. It should be easier to understand using a game analogy. "Angry Birds" is a buyout system, while "Teamfight Tactics" is an in-app purchase system.

The applications you develop for Mphone can adopt one of these two models, or even adopt a combination of buyout system and in-app purchase system. As long as you are confident enough in the application and think that Mphone users will buy your product. Matrix’s commission for different modes is the same, 30%. The in-app purchase system also has a commission rate of 30%. "

After Zhou Xin finished speaking, the developers present just burst into polite applause, because there was no surprise or surprise. Whether it is Riot Games or Quora, Zhou Xin's Internet service commission has always been 30%, so developers have expected this ratio.

If Zhou Xin said 40%, the developers would definitely stand up and question why it was so high. If he said 20%, the developers would definitely cheer and shout, wishing to use their voices to knock off the ceiling of the exhibition hall.

But at 30%, no one will question where this number came from. It seems that it has always been this way, which means it is reasonable.

“Like Riot Games, we will combine multiple considerations to recommend excellent applications to users on the mobile app store.

In the early stages, we will not consider advertising and will only recommend excellent applications from a quality perspective. After reaching a certain stage, even if we use advertising, we will still provide a complete set of support plans for small and medium-sized developers to support outstanding small and medium-sized developers to survive in the Mphone ecosystem and live well. "

In the early days of Riot Games, there were no ads. It relied entirely on game editors to select products and recommend them to users. Game editors needed to write a long paragraph to explain why they recommended this product.

At the same time, the sales increase after the game is recommended will be linked to the performance of the game editor who placed the game on the recommendation.

For example, there are five positions in total, and each of the five editors recommends a game. Then, based on data from multiple dimensions such as game price, growth rate, reputation, and ratings, the recommendations of these five editors will be scored.

This is also to avoid corruption, and traffic is also a tool for monetization. In later generations, employees of companies such as Alibaba and Tencent have countless cases of using traffic to make profits.

“We will try our best to favor free applications in our recommendations, because it is difficult for developers of free applications to make profits from them. For applications that do not include any charging methods, we will give rewards in recommendations, and will also be based on the number of user downloads and user retention. A certain monetary reward will be given at a certain rate.”

“Because free applications may also be necessary, neither Weibo nor WeChat has achieved profitability, and even I have not found a good way to make money.

The annual operating expenses of Weibo and WeChat are an astronomical amount, and it cannot bring me any book income.

But it is an important part of the complete ecosystem of Mphone, and they are crucial to the experience of users who buy Mphone.

By the same token, the free apps you develop may one day become popular among users. We don’t want to be unable to continue operating because it has no profit model. Therefore, Matrix will have a complete set of support mechanisms for developers of such applications. "

The emerging investments behind Zhou Xin have long been gearing up and waiting to invest in some outstanding mobile Internet companies.

Zhou Xin continued: “At the same time, we will provide resource services for developers, and this topic will be handed over to Dr. Wang Jian to introduce to everyone.

Our subsidiary New Cloud company focuses on providing users with one-stop managed cloud services. "

The earliest public cloud service in the original space will be launched by Amazon in July 2002. They opened a platform called , allowing developers to build applications based on this platform. By 2007, there were more than a hundred applications built on Amazon's cloud platform.

This is just a platform. It was not until the fall of 2003 that Amazon officially launched a set of public cloud services including cloud database, cloud storage and cloud computing to users.

Dr. Wang Jian has been engaged in this field since arriving in Silicon Valley last year. As the CEO of Xinyun, he single-handedly led the birth of cloud services.

In 2000, a large number of Internet companies closed down, and a large number of engineers lived on the streets with nowhere to go. Xinyun was able to recruit a large number of outstanding development engineers to do this.

At this developer conference, Zhou Xin plans to officially launch Xinyun into the market, starting by serving Mphone ecosystem builders, based on these developers, and then slowly expanding to wider boundaries.

The content Wang Jian talked about was almost all technical content, so I won’t go into details here.

Xinyun is as significant to Zhou Xin as Mphone. Mphone is a mobile chip, and Xinyun is ready. The demand for a large number of servers is related to Intel's X86 chips. Such a large demand is enough to negotiate some conditions with Intel.

Hu Zhengming and Zhou Xin had previously said that they wanted to cooperate with Intel, and Zhou Xin also knew this. At present, Intel is an unavoidable giant in the chip field, but he can't bring out the chips, and he can't bring out enough chips to impress Intel.

Xinxin Technology may not be able to do things that TSMC can do, and mainland companies may not be able to introduce technologies that Wanwan Enterprises can introduce.

What Zhou Xin wants to do is wait until he has more chips before negotiating terms with Intel.

Matrix's first developer conference was not very long, only three days.

After the first day, all the outside world's attention was attracted by the renewed cooperation between quora and Newman, and no one cared that a new infrastructure model was born.

Not to mention that the media doesn't care, even the attendees at the developer conference are not very receptive to Xinyun. At most, they approach Xinyun employees with the mentality that this thing sounds good and you can give it a try.

There have been hundreds of comments on Weibo posted by a reporter from Wired magazine, and everyone is paying attention to:

“Newman’s partnership with Quora is one of the best pieces of news I’ve heard this year.”

"Does this mean I can also see Quora on my iPhone? If so, that would be great. I have one more reason to use my computer less!"

"See you soon. Time Warner should not just cooperate with Newman. They should invite Newman back to Quora. Without Newman, Quora will lose its soul."

It is precisely because of the instantaneous effect of Weibo that more and more media practitioners are starting to use Mphone, and everyone wants to share news with users as soon as possible.

Moreover, the earliest concept of new media was proposed by practitioners of traditional media after the launch of Quora. Later, after the launch of Mphone, Zhou Xin said that Weibo and WeChat were the real new media.

In the six months since the launch of Mphone, media practitioners have begun to realize the power of the two sharing models of Weibo and WeChat official accounts, and have become increasingly keen on cultivating their own followers on Weibo.

There is even speculation that Weibo will launch a payment model sooner or later, and some content will require payment to browse.

They may be thinking too much. Weibo with this paid model is not called Weibo, but onlyfans.

Weibo's response time is measured in minutes. Zhou Xin just announced that users have sent a piece of news through Weibo. What limits this time is the network speed. The traditional media on the WeChat official account posted the news that night.

The print media will have to wait until the next day: “Newman and Time Warner’s Century-Spanning Settlement”

I’ll update 4k first, there will be more tomorrow morning.

(End of chapter)