Compared with Angry Birds, Plants vs. Zombies has significantly longer lifespan.
Not only does the existence of the endless mode greatly extend its vitality, but also the balance of the game itself and the diversity of gameplay.
Representative works of casual games, Fruit Ninja-Angry Birds-Plants vs. Zombies, the vitality of these three games has an obvious incremental relationship.
Just the map revision based on Plants vs. Zombies has attracted a large number of players. Fruit Ninja is a pioneering work that remains in the mobile Internet era.
The good stuff should be left behind, which is why Zhou Xin chose Angry Birds as his first game.
Not only because Angry Birds is more difficult and cheaper to produce, but also because he has high hopes for Plants vs. Zombies, hoping that it can carry the weight of Newpay's instant success.
Of course, the promotion of electronic payment in the West requires top-level strategic design and a lot of tactical design, but there is no doubt that leveraging the east wind of "Plants vs. Zombies" is a crucial tactical consideration.
The live demo of "Plants vs. Zombies" quickly became popular in the Riot Games community and attracted a lot of attention.
"A turn-of-the-century masterpiece from Riot Games and Flamingo that perfectly combines botanical elements with tower defense."
"I love this idea so much. Combining tower defense games with plants is worthy of Riot Games, which is famous for its creativity!"
"I have always liked tower defense games. Every time a new tower defense game appears on the market, I will buy it immediately."
"I'm a bit old, and Space Invaders from the arcade era is probably the earliest tower defense game in my memory. Over the years, I've played a lot of tower defense games, and almost none of them stand out to me anymore. Tower defense games.
The idea of defending the back garden reminds me of a game called Vermin launched by Nintendo many years ago. It also asked players to defend the garden, but Vermin had to face the attack of a swarm of moles.
Plants vs. Zombies takes this model one step further. "
"Fist still has the same art style as always."
Although the original Riot Games was renamed Flamingo Games, most players are still used to calling them Riot Games.
Since the control of these two companies is in the hands of Zhou Xin, and the producer of this game is Zhou Xin, this point of view has been further made clear to players.
At the beginning of this year, the Riot Games community introduced the interview mechanism of Later Hupu, such as the StarCraft section, where designers of the StarCraft game were invited to be interviewed.
The Half-Life section also asked Fatty G to be interviewed by players.
This further shortens the distance between players and game developers, and also makes the Riot Games community more user-friendly.
Is there another electronic community where you can have one-on-one conversations with game producers?
Those who have the ability do not dare to copy. Yahoo is somewhat of a trap.
Those who dare to copy do not have the ability to contact the game producer.
After the success of the Riot Games community, there is a large amount of gaming media that wants to go this route.
For example, GameSpot, a gaming website backed by CNET, was founded in 1996 and was named the best entertainment site in 1999.
But whether it was daily visits or registered users, it only took Riot Electronics Community half a year to surpass GameSpot.
What's more important is that GameSpot has never found a profit model, but Riot Electronics Community has.
Starting this year, GameSpot has borrowed a lot of product design ideas from the Riot Electronics community, and there are many websites that do this.
Riot Electronics Community can come up with new tricks from time to time to increase user stickiness.
Especially on April Fool’s Day, there was a big headline at the top of the Riot Electronics Community’s homepage:
Always imitated, never surpassed.
To mock their competitors.
The more this is the case, the more users recognize the Riot Electronics community.
Before April, the Riot Electronics community held a final warm-up event for "Plants vs. Zombies", with Zhou Xin personally accepting interviews with players.
"Newman, I want to ask you when the second part of Angry Birds will be released, and will there be other DLC in the future?"
"After the release of "Plants vs. Zombies", we will start the development of Angry Birds 2. There should be other DLC. Didn't we make a 10-level DLC during the Chinese Lunar New Year and provide it to everyone for free? Do you want to play?
DLC will be released according to different holidays. Of course, not every holiday will be available. I think Halloween is a good theme. "
"I would like to ask what is the price of Plants vs. Zombies? Will it be priced at $19.99 like Angry Birds?"
"No, the development cost of Plants vs. Zombies is much higher than that of Angry Birds, so the price will be $39.99, but believe me it is definitely worth the price.
And you don’t have to worry about price, we will introduce new payment methods to give every user the opportunity to get price discounts. "
"I would like to ask if Riot Games will be listed on Nasdaq?"
"As a financial reporter, you seem to have gone to the wrong press conference."
"It seems that Riot Games has always been committed to making casual games. Have you considered making other types of games? I like your art style very much."
"First of all, we have now changed our name to Flamingo Games. Secondly, I think it should be. There are many types of video games, and I want to try them all."
"Newman, I like Angry Birds very much, and I think there is a high probability that I will also like Plants vs. Zombies, so I want to ask if your game will be ported to handheld consoles or arcades?"
"Our games may not be suitable for arcades. We will consider handheld games. We have talked with Nintendo, Sony and Sega, but we are still in the preliminary docking stage for the time being. This will take some time."
In fact, these two games were booked by Microsoft and will be exclusively ported to the Xbox platform. Bill Gates paid a high price for this.
Zhou Xin faced players' problems directly on the Riot community, which not only triggered heated discussions in the Riot electronics community, but also spread to other online forums.
This also played a further role in expanding the promotion of "Plants vs. Zombies".
"It's great from a gaming perspective, but can electronic payment really be a success?"
Because they are both in the Bay Area, Cao Yongluo occasionally comes to Zhou Xin's company to find him, so as a non-staff member of the game test, he experienced "Plants vs. Zombies" in advance.
Simply speaking from the perspective of the game itself, he doesn't think there is any problem at all.
The only area where he has doubts is with electronic payments, especially electronic payments like Zhou Xin's that do not require going through a bank.
Zhou Xin looked at the other party: "It's not a question of whether it can be done, but it must be done. Electronic payment is my most important product."
