The new product launched by the Goose Factory this time was named after the city, so after Ren Yu's speech, there were also officials from the Pengcheng City Government who spoke.
Of course, the content of the speech is nothing more than that Pengcheng dares to be the first, and Pengcheng hopes to achieve breakthroughs in the Internet industry in the face of major changes unseen in a century.
Both Echang and Pengcheng have high hopes for Huanyu-Pengcheng.
Not only because of its potential income, but also because this is their exploration of the future form of the Internet.
They have integrated their exploration of future virtual universe applications into Huanyu-Pengcheng.
Compared with getting tickets to the next generation Internet revolution, income from land sales has become less important.
Because although the theoretical maximum is 500 million square meters of residential land, it is unlikely that all of it can be sold.
Even if the houses in Pengcheng are discounted, the price is still unacceptable to most Chinese families.
After all, it is virtual real estate. No matter how hyped it is, it will not be recognized by most people.
The majority of users are willing to spend dozens of yuan to buy QQ shows or decorate QQ spaces, but it is unrealistic for them to spend tens or even millions to buy virtual real estate.
This requires guiding a change in user perceptions.
Goose Factory's internal assessment is that as long as the transaction price of virtual real estate continues to rise and cooperates with public opinion building, it will take about five to ten years to complete the reshaping of group perception.
Ten years ago, if someone told you that Bitcoin was worth 10,000 yuan, you would definitely think that this person was bragging and not drafting.
But after Bitcoin fell from 69,000 yuan, many people thought that a Bitcoin worth 10,000 yuan could be purchased.
This is a reshaping of your perception. All cryptocurrency players have been reshaped into their perception of the value of cryptocurrency during the alternation of several rounds of cryptocurrency bull and bear markets.
The bull-bear market transition in the cryptocurrency market is much faster than that of Big A. The bull-bear cycle of Big A has not yet completed, and the cryptocurrency may have completed three or four rounds.
The essence of Bitcoin has not changed, but people's perception has changed.
Similarly, Goose Factory has internally planned a comprehensive approach to reshape perceptions in the future.
This is a new way of playing in the information age, and it is a cognitive warfare and information warfare conducted by enterprises against individuals.
Moutai is a good example in consumer goods. Of course, Moutai is a case in the past, and the approach to modern consumer goods is different.
For example, the milk tea industry has exploded in recent years, and milk tea sold in the twenties has become a new normal.
Goose Factory will only do better than the above-mentioned consumer goods companies, and it will be quieter at the same time.
And you can't accuse him of this kind of business manipulation from a moral and legal perspective.
"Can we do it? Prepare to communicate with Hangzhou City. This is a track with great potential and we need to follow up.
Tell Zhang Yong and Cai that they should prepare to hold a board meeting to discuss this matter.
Also, why didn’t we pay attention to such a big move by Goose Factory?
This requires consideration of accountability, as the commercial sensitivity is too low. "
This is a conversation that took place in Hangzhou.
Although Mr. Ma left Ali’s board of directors and Zhang Yong took over as chairman, Mr. Ma is still Ali’s No. 1 employee and partner.
In Ali’s leadership system, partners have the power to nominate board members.
Members of the board of directors are nominated by the partners and not based on share distribution.
Therefore, Teacher Ma still maintains strong control over Ahri.
Not only Ali is thinking about whether he can do it, but companies like Dami, Qiandu, and Zhuchang are also thinking about whether they should learn from Goosechang.
The obvious benefits alone are staggering enough.
For example, MiHoYo, a new giant in the gaming industry with huge amounts of capital, is thinking about creating a two-dimensional world, which does not necessarily involve moving real cities into the virtual world.
They find the virtual world even more attractive.
Art has always been MiHoYo's strength, and the two-dimensional realism style has been verified by the market.
From the very beginning, China's Internet industry drew on the business model of Amerikan Internet companies.
For example, Qiandu benchmarks against Yahoo, Goosechang benchmarks against icq, and Ali benchmarks against Amazon.
Even when there was the most hot money in the Internet, a group of entrepreneurs were watching Americen's Internet industry to see if there was anything worth learning from.
From giants to small and medium-sized Internet companies, there are countless similar cases.
Therefore, it is a common phenomenon for other companies to copy what you do in China's Internet industry and the results are very good.
"Goose Factory is really powerful. Although there is a lot of criticism from public opinion, I think their product this time will have a high probability of success."
After the press conference that afternoon, there was a dinner held by Goose Factory. Li Shuyao said with emotion after returning to the hotel after the dinner reception.
At the dinner, Li Shuyao sat at a table with the founders of some small and medium-sized Internet companies, as well as the vice president of Goose Factory.
Li Miaomiao was at another table with Xiao Ma and other higher-ranking bosses.
Li Miaomiao is Zheng Li's representative outside.
“Virtual real estate is also bundled with real cities. I never thought of it before the Goose Factory press conference.
I thought it was a life sims type game.
However, Huanyu-Pengcheng can also be regarded as a life simulation application. "
After Li Shuyao finished speaking, Li Miaomiao was also very emotional: "Do you know how much Huanyu-Pengcheng will share with Pengcheng City?"
The Goose Factory will definitely release this information to divert the public pressure concentrated on them, but it will not be released at the press conference.
Instead, it is in the form of leaks from senior executives or gossip. After the news is released, reporters in the securities industry will ask questions and the board secretary will answer to verify the authenticity of the matter.
Li Shuyao asked curiously: "How much? Thirty percent?"
"50%, if a virtual real estate is sold for one million, half a million will be given to Pengcheng City."
Li Shuyao: "The situation opened up instantly. No wonder the Pengcheng City government personally stood up for them.
What about science and technology for the future? I remember that it was said that Science and Technology Future will charge taxes on transactions that occur on Futureverse.
Similar to the Apple tax, will Huanyu-Pengcheng be able to collect this tax?
I guess the goose factory might not be willing. "
"Kechuang will collect taxes in the future. This tax is a charge for virtual goods or services. Goose Factory positions Huanyu-Pengcheng as a virtual real estate.
In other words, it is the actual product, which we cannot charge for.
Just like the stores built by JD.com in VR to sell things to consumers, there is no way for us to charge JD.com for every transaction. "
Li Miaomiao continued: "For example, the NFT sold by Goose Factory is considered a virtual service, so we will charge science and technology innovation tax.
But virtual real estate is really hard to define.
Goose Factory has already transferred 50% of its profits to Pengcheng. This must be because virtual real estate does not need to pay science and technology innovation tax.
Their logic also makes sense, because virtual real estate is recognized by the Pengcheng City Government, and every virtual real estate transaction will be registered with the Housing Authority.
If we want to collect a science and technology innovation tax, do we still have the right to collect taxes on subsequent second-hand housing transactions between users? "
Li Shuyao lay motionless on the sofa in the luxurious suite, "Goose Factory is so courageous.
In fact, it is enough for them to give Pengcheng City 30% of the benefits. Even 10%, Pengcheng will be willing.
But they were willing to pay 50% to go out.
Although I gave too much at the beginning, Pengcheng will provide the highest level of cooperation in many aspects.
Including the subsequent initiative is also in the hands of Goose Factory, whether it is the relationship between virtual real estate and real institutions, or the subsequent admission to public schools and public hospitals.
Currently, there are only private schools and private hospitals, but if Echang is so successful, after Pengcheng City experiences the benefits, public institutions will definitely move in one after another. "
"Other Internet companies will definitely follow suit. Let's wait and see cities across the country being moved to VR."
Li Miaomiao smiled and said: “Not all companies have this strength.
Not all virtual cities created by companies will have enough people buying into them.
And if other companies want to follow up, they just need to negotiate with the local government and then with the owners of urban architectural copyrights, which will take a long time.
Coupled with subsequent development, the most important thing for an application like this is the exquisiteness of the picture.
Not to mention that Goose Factory has given a lot of extra value to Virtual Peng City.
It's easy to imitate, but it's difficult to do it. "
"Believe me, most companies are not thinking about how to do this well and create a virtual city. What they are thinking about is how to use this gimmick to create hype.
Increase your market value in the secondary market.
Or how to use this gimmick to find investors to continue investing money.
For example, if an Internet company obtains authorization from a third-tier city in China, it can then use this as a gimmick to attract investment.
This is the same as when shared bicycles had a license and investors were willing to invest. "Li Shuyao has been in the financial circle and knows the common methods of this industry.
Angel investing sounds high-risk, but in fact, as long as you are not the last one to take over, you can make money.
Ofo grew up very quickly, and within two years its valuation reached over one billion yuan. Later, due to difficulties in capital turnover, the business model was disrupted and it went bankrupt, and it fell into decline very quickly.
But as long as you are not an investor in the last round, you will make money.
Therefore, Li Shuyao has a premonition that virtual real estate will be in chaos, and a large amount of hot money will pour into this industry.
Of course, the most important thing is to look at the first round of virtual real estate sales released by Goose Factory.
In today's sluggish real estate market, how many people will buy into virtual real estate is still a question.
Li Miaomiao: "I don't know about other companies. Anyway, we will not develop similar applications."
Li Shuyao: "You are not short of money, and you have brain-computer connection technology in your hands, which is already the base technology that controls the future world.
You don't need to go down personally.
And I think it’s too late to start a virtual city at this time.
I believe you can also obtain authorization from Gusu City. Even if you are willing to move your headquarters to Shenhai, Shenhai City is willing to grant you authorization.
But it’s completely unknown how much profit you can make once you complete the product.
If it is pushed out by force, it will seriously affect the corporate image.
For Goose Factory, it doesn't matter if it affects the corporate image. "
Li Miaomiao added: “Actually, it’s not that important to us.
After all, our main business is for enterprises.
We will not do this, mainly because we are not an Internet company in the first place.
There are not so many programmers. "
“In addition, the Huanyu-Pengcheng created by Goose Factory is not just about moving Pengcheng into VR.
They hope that Huanyu-Pengcheng will become a surreal existence. "
