239 Asking price all over the sky to pay back the money

Style: Girl Author: Yunjin purseWords: 3036Update Time: 24/01/12 01:19:23
No one doesn't like to be "specially treated", even if Zhang Ma is just an old woman and the other person is her little master, this is no exception.

But Zhang Ma is a servant of the Xie family after all, and Xie Zian is her master anyway. So no matter what she was feeling inside, at least from the outside, she couldn't be too happy.

But Su Qingluan could still see that Zhang Ma was very satisfied with the jar of jam she presented to her - the evidence was that although Zhang Ma had no comment on the jam itself, she accepted the small porcelain jar.

Just accept it, Su Qingluan thought, after all, Zhang Ma is also a person who has seen the world, so she won't be like a child who has never seen a gift before unpacking it impatiently.

"Ms. Su is so generous, I will accept this thought." The wrinkles between Zhang Ma's eyebrows relaxed a little, and then she raised her eyes to look at Su Qingluan, "I am lucky enough to have tasted the 'Four Seasons' Xia Yun' is indeed sweet and sweet, with a long aftertaste. I wonder what kind of flavor this jar of Madam Su is?"

Su Qingluan smiled and shook her head: "None of them. I told you, it was only specially made to meet the elders."

Only then did Zhang's mother realize what the so-called "special" really meant - not to make a separate jam for her, but to specially make a new flavor because of this visit.

The meanings behind these two situations are completely different.

There is no "patent act" in this era that protects unique recipes or flavors from being "imitated." As long as you are a gourmet with a keen tongue, after years of experimentation, you will always be able to analyze no matter how sophisticated the cooking method or the secret recipe is.

Even if it can't completely replace it, as long as the taste is similar, there is always someone to buy it.

Because of this, if any shop based on food, except for those master chefs with unique skills, wants to maintain its regular customer base, it must inevitably introduce new products regularly.

What's more, the way to make jam itself is not that advanced. Even if it is a precious jam made from rare ingredients, it still depends on the taste.

Because of this, if Su Qingluan can develop a jam that is novel and delicious enough in just a few days, it will ensure that new flavors can be developed anytime and anywhere in the future.

Thinking of this, Zhang Ma sighed slightly in her heart: It seems that it is becoming more and more difficult for such a person who is capable and has no worries about finding a market to get the other party to hand over the prescription honestly.

What's more, judging from the current situation, I'm afraid more "formulas" have not been developed yet.

Thinking like this, Zhang Ma said: "Ms. Su is a clever person. I, the old woman, will rely on her old age and open the skylight to tell the truth - your jam must be expensive to make, and it is unlikely to be sold in this remote country. However, I want to It’s also very difficult to sell to the capital.”

Originally, Zhang Ma was prepared to be refuted by Su Qingluan when she said this. After all, in Zhang Ma's view, the most indispensable thing in the capital was rich nobles. Noble people have no shortage of food and clothing and don't have to worry about their livelihood, so it is very difficult to find the food and clothing they want.

For this "favorite", they have always spent a lot of money.

As a person close to the old lady of the Xie family, Zhang's mother also knows how picky this hostess who has been pampered since she was a child is when it comes to food.

So since Su Qingluan's jam can please old lady Xie, there is naturally no shortage of rich and idle people who are interested in it.

But even so, it is not that easy for a peasant girl with no foundation to go to the capital from this remote country to expand her jam business, or even get a place in various shops in the capital and establish herself. .

Taking a step back, if the Xie Mansion really wanted this little girl to suffer some "difficulties", they would definitely do it without anyone noticing, and even if the other party was aware of it, they would not be able to tell her the pain.

Unexpectedly, Su Qingluan did not have any dissatisfaction with Zhang Ma's words, but instead followed Zhang Ma's words:

"Mother Zhang, you are worthy of being an elder. You see things in a more comprehensive way than us youngsters. I think so too. We are all miserable people here. How can we have the spare money to buy such sweet things? , usually it’s good to have two copper coins to buy a piece of candy! As for the wealthy adults in the capital, I guess they don’t particularly care about this gadget of mine.”

Zhang Ma’s face was full of disbelief: She just wanted to find a way to overpower the other party before discussing business, so as to prevent the other party from asking too much for too much. Why didn’t she pay attention, and the other party just followed her lead? Got down?

This was different from what she had imagined before!

After all, Zhang Ma was ordered by Mrs. , how could Zhang Ma talk to her about the acquisition of Fangzi in a legitimate manner - Xie Mansion is not a junk collector.

So she twitched the corner of her mouth and said quickly: "Mrs. Su must not underestimate herself. Since she can be favored by our old lady, it means that Mrs. Su is very skilled in her craftsmanship."

Su Qingluan shook his head: "This is not to belittle oneself, but the fact - not everyone can afford my jam."

Zhang Ma was a little curious: "So, if this jam is sold outside, judging from what the lady is saying, I'm afraid it will cost a lot of money?"

Su Qingluan nodded and stretched out a finger.

"One tael of silver?" Zhang Ma asked, and then thought to herself: After all, it is a remote country, and no matter whether it is really a good thing or not, it cannot be sold at a high price.

This popular sweet can be sold for three to five taels of silver in the capital, but customers line up to buy it all year round. Since this little girl only offers one tael, why not...

Various thoughts appeared in Zhang Ma's mind, but Su Qingluan spoke again: "One tael is actually one tael, but it is not one tael of silver." When she said this, the finger she extended her hand to gesture did not Take it back.

Zhang Ma was stunned for a moment, then realized: "You mean, one tael...gold?!" When she said the last word, her voice couldn't help but become softer, as if she was afraid of scaring someone. .

Su Qingluan smiled and nodded: "That's right."

With her slight nod, Zhang Ma couldn't help but gasp: "Ms. Su, you... are you not taking pleasure in me, my old lady?"

Su Qingluan smiled slightly: "Mother Zhang, do I look like such an ignorant person?"

Zhang Ma originally wanted to deny it, but when she thought of the outrageous price Su Qingluan offered, she felt uncertain. But maybe there is some misunderstanding?

Zhang Ma thought uncertainly and confirmed: "The 'one tael' that Mrs. Su said is just like the 'four seasons'. Is it four bottles in a set or..."

Su Qingluan looked at Zhang's mother with a slightly strange look: "Of course it's one of the cans. If you want to get a set, you have to pay extra."

“If you buy more, you won’t get a discount, but you’ll have to pay more. What’s the point?”

Su Qingluan looked at Zhang Ma's puzzled eyes and explained: "It's like buying jewelry or collecting collections. Although each item is unique, having a complete set is something special. The feeling." Su Qingluan explained.

As if seeing through Zhang Ma's disbelief, Su Qingluan consoled her: "If we can really make Su Ji's jam popular with the nobles, I will naturally find a way to make the nobles willing to spend more money to buy one." The whole set.”

Many modern methods are broken - limited gift boxes and random blind boxes are all based on this principle. As long as she can maintain the unique taste of the jam and introduce new ones from time to time, Su Qingluan is confident that in order to pursue the "uniqueness" of this jam, those rich and idle people will not be willing to dig into their pockets.

Of course, she didn't say this right now - after all, although Su Qingluan intended to treat the Xie family as a partner, she couldn't leave the initiative in the hands of the other party, could she?

Seeing Zhang Ma's face shocked by her words, Su Qingluan said, "It's getting late today. How about Zhang Ma try this new jam first? If you are interested, we might as well try it another day." goodbye."

After hearing what Su Qingluan said, Zhang Ma understood that the jar of jam in her hand might have some ingenuity in it. By chance, Zhang Ma still wanted to check whether Su Qingluan's asking price of "one or two gold" was well thought out or an exorbitant price, so she immediately got up to see the guests off.

On the way back, Zhang's mother no longer looked down upon Su Qingluan, so she begged Xie Zian to send a carriage to take her home.

Along the way, Su Qingluan was also secretly sorting out what had just happened.

In fact, Zhang's mother's last doubt was partly correct - Su Qingluan was indeed asking for a sky-high price. However, it is not without thought.

As the saying goes, "If you ask for a high price, you will pay back the money on the ground." Since Su Qingluan had made up her mind to use the Xie Mansion as her partner to establish a foothold in the capital, she naturally needed to obtain the other party's approval first.

In addition to the taste of the jam itself, this "recognition" is also one of the indispensable and important elements of "brand value".

For example, if you want to create a brand of your own, if you want to sponsor the brand, it is not enough to just talk about how high the quality of the brand is and how strict the quality control is - these are just the foundation.

But if you want to position the brand as a "luxury product" from the beginning, you must also "build momentum" for the brand while ensuring quality. Then the "value" of the product is one of the indispensable and important factors.

Therefore, although Su Qingluan offered a "sky-high price" of one tael of gold for a bottle of jam, there was still room for bargaining - in her opinion, the estimated price in her mind was about five taels of silver per bottle of jam. , according to the deduction of the previous manual costs, one can also obtain a net income of three taels per bottle.