Going back a few days, it was the third day of sales in Jiuzhou directly-operated stores.
Jiuzhou Automobile Factory, in the factory director's office.
At this time, Mr. Xu is still struggling in the game of resisting the zombie tide.
Dong Dong Dong————
There was a knock on the door.
Mr. Xu silently pressed ALT+F4. In the game, a human holding a shotgun gave up resistance.
After closing the game, Xu Yifan said: "Please come in."
The door was pushed open and two young men, both of whom were not very old, walked in.
Thirty-seven-year-old sales department manager, Ji Shenghai.
Thirty-two-year-old financial department manager, Wen Ye.
The slightly older Ji Shenghai said calmly: "Boss, we need to report to you about the recent work status."
"Well, you two sit down first and talk slowly." Facing the sofa where the guests were sitting, Xu Yifan stretched out his hand to make an invitation gesture.
Then, Xu Yifan shouted outside: "Secretary Lin, please pour me three cups of tea!"
Lin Wanxia was waiting at the door, wearing high heels, preparing tea for several people.
In the corner of the office, there is a concave reception area, and Xu Yifan and the three of them are seated in one side.
The two managers sat down, and Xu Yifan said with a look of great anticipation.
"Let's talk about it carefully, today is the third day of pre-heating, and it is also the time when the results are released. How many Kyushu Minis have been sold in the past few days?"
"Whether we can sell the Jiuzhou Mini that we have been so desperate to produce is directly related to whether our factory can rise rapidly in the future."
"But it looks pretty good."
Speaking of sales data, Ji Shenghai's voice became slightly louder unconsciously.
“Our twelve directly-operated stores received a total of 4,116 orders from customers within three days, with an average of more than 340 units per store.
Among them, the store with the largest number of car orders is the Jiuzhou Auto Store in Chengdu, with 569 cars ordered in three days.
High-end models are obviously more popular. A total of 433 units of low-end models have been ordered, 858 units of mid-end models, 1,752 units of high-end models, and 1,070 units of top-end models. Three sets.
In just three days, the total sales of the twelve directly operated stores were 144 million. "
After listening to Ji Shenghai's story, Xu Yifan had a look of surprise on his face: "There are more than 4,000 units. In three days, nearly one-fifth of the accumulated inventory has been reduced. Not bad!"
Although a large part of this is released by the blank market.
Because there were no products like Kyushu Mini to choose from before, consumers had no place to buy them if they wanted to.
Now that it is suddenly available, it will be chosen by many consumers in a short period of time, so sales will be better.
In the future, the hot sales will continue for a while, and some customers who chose to wait and see gave up their worries and chose to buy cars.
After about one to two months, sales will be even less, and will continue to be less and less.
The market is gradually saturated. If you want to buy something, you will buy it beforehand. If you don’t want to buy it, you won’t particularly want to buy it in a short period of time.
According to previous estimates for the entire Xichuan Province, Jiuzhou Mini's sales in the first year will be about 200,000 units.
At the same time, sales volume started from the first month and continued to decrease thereafter.
The annual sales volume is also the highest in the first year, and the second year is only about half of the first year.
The rear is getting lower and lower, which requires Jiuzhou Automobile Factory to continuously launch new models and find more customer needs.
"Now, if there are 4,000 units in the first three days, it is more than 1,000 units more than expected. We can look forward to higher annual sales in the future."
Ji Shenghai expressed his admiration for his boss in a timely manner.
“I feel like the concept of selling brand services and selling social networking that you proposed by me, boss, is very powerful.
Judging from the feedback from sales managers at various stores, elderly people from all over the world have a very good impression of our Jiuzhou Automobile directly-operated stores and have received many positive comments. "
In this era, most of the sales departments of domestic companies are still selling products, and selling services has a little understanding.
As for selling social, what is that?
In addition, the elderly need such social services and even emotional companionship more than young people!
Don’t you see, some so-called lectures in the future will give away some eggs, and the sales will be sweeter.
If you pay more attention to them, some elderly people will spend a lot of money to buy their children's health care products, financial products, and support their children's careers!
Xu Yifan smiled and said: “Only when we improve our brand services and social attributes can we gain more customers’ choices.
Make every product carefully and provide customers with better services. Even if some competitors appear in the future, our service attitude will be better and there will be more peers to communicate with. What's more, our products will be the best. OK! "
After Mr. Xu finished speaking, Ji Shenghai nodded in sympathy.
Then, he continued: “Also, a large part of Chengdu’s consumption potential has not been released.
We only have one direct store in Chengdu, and the scope we can cover is very limited.
It is predicted that seven to eight directly operated stores will be needed to fully cover users in the entire provincial capital. "
"After all, it is a provincial capital. The city is bigger and better developed, and of course there will be more wealthy customers.
Next, after the funds return, new directly-operated stores will also be put on the agenda, and we will continue to expand according to the existing model.
We provide training services and focus on improving the social attributes of our vehicles and directly-operated stores. These require you to master the standard quality and regularly assess the store managers of each store. "
At this point, Xu Yifan asked again: "By the way, if we expand the new store, will our sales staff be enough?"
"Yes, there are still dozens of new salesmen waiting to be sent to various cities as sales managers or sales backbones!" Ji Shenghai replied.
Xu Yifan silently calculated that all of the twenty-one cities in Xichuan Province must have a Jiuzhou Automobile store.
In addition, some cities with relatively good economic development can have two stores, some larger counties can also have more stores, and Chengdu can have slightly more stores.
There are about thirty to forty Jiuzhou stores in total, covering almost the entire Xichuan Province.
“With the return of funds, there will be money to open new directly operated stores.
Within three months, I need to cover the entire Xichuan Province with our Kyushu Automobile Direct Sales Stores!
The entire Xichuan market must be eaten first, and then it needs to spread to surrounding provinces immediately.
The speed must be as fast as possible!
Users of vehicle products generally only buy one vehicle within a few years or ten.
After buying products from other brands, even if our products are better, users will not buy our Kyushu Mini again in a short time.
In the market, our Jiuzhou Automobile Factory is no longer the only one making low-speed electric vehicle products.
Lifan Motors in Qing Province, Zotye Motors in Zhejiang Province, and Shuanghuan Motors in Bac Ha Province have all launched their own low-speed electric vehicles, and the sales of their products are very good.
It is foreseeable that after the commotion becomes louder, more domestic automobile manufacturers will end up, and they will all be our opponents.
First, we need to stabilize our basic base, and then we need to attack the city, defeat each competitor, and sell our products further afield! "
