Two low-speed electric vehicles with similar prices, one uses a new model of battery and is more durable.
How will consumers choose when there is not much difference in quality?
The answer to this question is obvious!
After a moment of silence, Wei Xiaojun asked: "What kind of battery did you use?"
The other party has taken the bait, Xu Yifan smiled and said: "It doesn't matter if I tell you directly, the new lithium iron phosphate battery.
It is safe, and the battery can be cycled up to 5,000 times. Even if it is used for more than ten or twenty years, it still has 80% capacity.
Oh, the patent has been registered. You can ask someone to check it at the patent office. "
According to the other party's assumption, after thinking for a while, Wei Xiaojun suddenly came back to his senses.
"No, the market is so big, you can't eat it all with your production capacity!"
“No matter how good the battery is, it’s useless if you can’t build a car.”
"The production capacity of your Jiuzhou Automobile Plant affects at most two or three surrounding cities. It is far away from the provincial capital city. We cannot form a competitive relationship at all."
Xu Yifan nodded and said openly: "I admit that our Jiuzhou Automobile Factory currently has insufficient production capacity!
However, I can’t do anything outside the province for the time being, but if it’s within Xichuan Province, it’s not necessarily possible! "
"How can we allow others to sleep soundly in the place where they lie down?"
“The first competitor that Kyushu Motors faces is automobile manufacturing companies in the province, similar to Xichuan Motors.
So the next step is for the Jiuzhou Automobile Factory to open all the stores of the Jiuzhou Automobile Factory in cities with car manufacturing plants in the province and cities that can produce cars similar to the Jiuzhou Mini! "
First attack the base camps of each factory!
"By the way, maybe the stores opened by you car manufacturers are in better locations. I can just open a Jiuzhou Automobile Factory store nearby."
"Convenient, just use it, just like imitation production."
"Perhaps, your factory can spend money. After the products are produced, they can be sold outside the province. I will let you go."
"It's just that the transportation cost will be higher!"
"Be careful, I will expand, nearby provinces may not be safe!"
Wei Xiaojun shook his head: "You didn't get to the point. It's still the same question just now. If you don't find a foundry, how can you ensure that your production capacity can capture the entire Xichuan Province market?"
Xu Yifan waved his hand, signaling the other person to listen quietly to him: "Don't be anxious, just listen to me!"
“Jiuzhou Automobile is indeed in a difficult situation now, but just a few days ago, Jiuzhou Automobile Factory received a loan of 100 million yuan.
You can say that even if all 100 million is used to expand production, it will still be insufficient and cannot capture the entire market of Xichuan Province.
In addition to this 100 million yuan, there is another loan being processed, which is still 100 million!
This money may not buy a very good fully automatic production line, but it is enough to greatly increase the production capacity of Jiuzhou Mini.
And these are still small amounts of money. What really gives me the confidence to expand production is myself.
I can buy the entire Jiuzhou Automobile Factory at the age of more than 20 years old. Do you think my family is short of money? ! "
Pointing to his handsome face, Xu Yifan said again.
"Maybe you don't know me, but it doesn't matter, my father is still somewhat famous throughout Xichuan Province.
My father, Xu Qing'an, has a lot of money. It's hard to say, but he still has hundreds of millions or billions. "
Xu Qingan? !
One of the two outstanding figures of the contemporary Xu family!
Wei Xiaojun has heard this name many times.
Although the old Xu family is usually relatively low-key, they are not involved in too many industries.
But the family has been running the leather business for generations, from upstream raw material production to downstream brand sales, and has accumulated a lot of wealth!
And it's not just wealth, but also quite terrifying connections.
At the same time, according to some news, the Xu family also has business overseas, which is managed by another outstanding person, and earns a lot of money every year.
This is a real wealthy family!
Xu Yifan smiled nonchalantly and said: "At worst, I can go home and ask for money. I have technology and a market, and my family is very supportive of me.
With more than one billion, it will be enough for me to expand production and capture the entire Xichuan Province market. Maybe it is more than enough to expand to surrounding provinces!
How about opening your store further away, to Dongshan?
If it is relatively far away, Kyushu Automobile Factory will have no choice for the time being, but you can still get some meat.
It's just relatively useless, and there are other car manufacturers as competitors, so it's difficult to develop. "
After sighing, Wei Xiaojun said helplessly: "You are maliciously competing!"
Xu Yifan smiled and said: "Don't blame me randomly, do you know what malicious competition is?"
"This is a normal sales activity. The products are placed there for consumers to choose the products they like.
The advantages and disadvantages of the two batteries are laid out and a ten-year battery warranty is provided.
I am upgrading an old product and selling the second generation Kyushu mini car. "
Wei Xiaojun asked one of his doubts: "In that case, why don't you produce it yourself?"
“The aspirations of Kyushu Automobile Factory are not limited to Xichuan Province!”
"Building a factory to produce by yourself will not be able to produce a particularly large amount of production capacity in a short period of time. However, the production capacity of the foundry can be rapidly expanded in a short period of time, covering more places in the country."
"I understand." Wei Xiaojun nodded.
Later, he sighed: "The talent is better than the talent. The Xu family produces talents. That's all. Let's talk about OEM!"
Xu Yifan: "For OEM, excluding the cost, each unit will give you a profit of about 800.
We provide the battery, and the rest of the components are purchased by Jiuzhou Automobile and shipped to your factory for production.
At this price, after deducting labor, there is a net profit of about 500 yuan per unit.
Of course, you can further reduce labor costs and make profits higher. "
Based on his own production capacity and labor costs, Wei Xiaojun felt that the profit was about the same after a little calculation in his mind.
This price may not seem like much, but when the production capacity is increased, it is still quite scary, and it can be regarded as a reasonable way out.
However, who doesn’t mind having more money: “If you add another five hundred yuan per unit, you can sign the contract right away!”
The asking price is sky high, just pay back when you land!
Xu Yifan refused directly: "No, one unit can only give you a profit of about 500, and this is a fixed price.
I'm not someone who likes to say a price and then negotiate, and you're not the only car manufacturer in the province.
I believe that many factories with operating difficulties would be willing to do OEM work for us!
OEM is also an opportunity. If you can't seize it, you will continue to make losses every year as before! "
With a few words, Wei Xiaojun didn't know what to say.
Xu Yifan asked again: "How much production can your factory produce every year for OEM?"
“The total capacity is about 200,000 units. Now that we don’t have our own product production tasks, we can use all our production capacity for OEM.
Of course, we can only guarantee 150,000 units a year. If our factory has its own products, we will give priority to producing our own products. "
Xu Yifan calculated silently: "One hundred and fifty million units is about the same. Adding in the Brilliance Automobile Factory, the total annual output is about three hundred thousand."
It is enough for the current Jiuzhou Automobile Factory to expand its production capacity and occupy all markets in Xichuan Province!
Feeling a little unwilling, Wei Xiaojun said again: "Back to the price!"
Xu Yifan shook his head: "After deducting labor costs, mechanical wear and tear, etc., five hundred yuan per unit is already a lot. You must know that Jiuzhou Automobile Factory now sells a Jiuzhou Mini, and the profit is only two thousand yuan.
You don't need to worry about product sales, you just need to run production at full capacity. A net profit of 500 yuan per unit is already very good.
Based on the annual output of 150,000 units, the annual profit of 75 million is something you have never dared to imagine before.
If all of your 200,000 yuan production capacity is used to produce Jiuzhou Mini, that will be a profit of 100 million yuan, and you will not bear any risks, so why not do it! "
The purpose of this trip has basically been achieved, and Xu Yifan is too lazy to stay here and chat.
He said to the secretary: "Give him my business card."
Lin Wanxia, who had been standing nearby for a long time, quickly flipped through the briefcase she was carrying and took out an exquisite business card.
"Think about it for yourself. This is my business card. Think about it as soon as possible and send the message. If you don't receive the message within two days, I will find another factory to cooperate with.
If you agree, you can bring people from your company to Jiuzhou Automobile Factory, and we will sign a specific contract.
You can also take a look to see if it is really what I said! "
"It's getting late, why don't you stay for a quick dinner?!"
Xu Yifan shook his head, and after the secretary handed over his business card, the two of them turned around and left.
Coming here today is mainly for preliminary contact, signing of specific contracts, etc., and representatives from both companies need to negotiate together.
However, it looks like there should be no problem!
Xu Yifan and the two left, leaving Wei Xiaojun, who was still sitting behind the desk in silence, thinking silently.
The dream of getting rich overnight is getting further and further away, and the cooked duck just flew away!
If it is really what the young man said just now, everything is likely to become true.
"Perhaps, it is really what the other party said, and it can be regarded as saving the Nishikawa Automobile Factory!"
With its own technological advantages, the products produced by Jiuzhou Automobile Factory have obvious advantages over other similar products.
"Speaking of which, it seems that it is not impossible to do OEM. The annual profit is at least tens of millions. If all the production capacity is used for OEM, hundreds of millions of funds can be earned."
Anyway, if there is no demand for the production of our own products, the production capacity will be useless, and we have to pay a large amount of workers' wages, hundreds of them, and the wages alone are not a small amount!
Moreover, OEM does not bear too much risk. It is safe and stable. At least the factory survives and the workers' wages can be paid on time.
There is also a considerable profit, and the next few years will be relatively comfortable, without worrying about the possibility of bankruptcy at any time.
After a long time, Wei Xiaojun finally gave up on his fantasy of making a lot of money by making products, and waved his fist: "Let's do it!"
"I'll go to Jiuzhou Automobile Factory tomorrow to discuss specific OEM contract issues!"
"By the way, let's see if it really has its own battery technology..."
I went late, and I was really afraid that the other party would find another foundry!
Although their Xichuan Automobile Factory can be considered an upper-middle-sized factory in the province, there are many other factories that are also having a difficult time.
In this era, eight of the ten domestic automobile factories are having difficulty surviving, and countless small factories go bankrupt every year!