2009, February 18.
The Chinese New Year has passed and all departments have resumed work.
Jiangzhou City, official office department.
In an office, a middle-aged man in his fifties was doing his work.
Deputy Secretary Chen, who had just returned to work, frowned slightly as he looked at a document in his hand.
This is a report about a group of unlicensed low-speed electric vehicles in the city recently, carrying people and soliciting passengers.
Generally speaking, reports like this are often seen during the Chinese New Year and festivals, and are not worthy of too much attention.
What made Deputy Secretary Chen frown slightly was the vehicle mentioned repeatedly, Kyushu Mini!
"What is the Jiuzhou mini car mentioned several times? It feels a bit familiar."
After thinking for a while, Deputy Secretary Chen suddenly came to his senses.
"Jiuzhou Automobile, isn't this the company in our city that went bankrupt twice? It actually made a car?!" Even he was a little surprised!
For this local car company, deputy secretary Chen and other city officials originally had great expectations.
If the automobile industry can develop, it can create a lot of jobs and fiscal revenue.
But several years have passed, and both the factory and the government have thought of many solutions.
However, it is really not a small place that can be played around. It does not require technology or design. Even if it is created, it will probably have no impact on the market in the end.
Ye Mingzhu Automobile, Qinchuan Automobile, Tianma Automobile, Skylark Automobile, Tongong Automobile, Shenjian Automobile and so on are local brand vehicles. As time goes by, fewer and fewer people know about them.
In big cities like Chengdu, there are only a few unknown car manufacturers, or they are joint venture car factories. If they want to develop their own local car companies, there is no success at all.
Deputy Secretary Chen thought that after the factory sold its car-making qualifications in two years, it would gradually disappear locally and sell off its equipment and factory land.
I just remember that two years ago, the boss of that factory wanted to ask the officials to help find out if there was any problem. In the blink of an eye, two years later, things suddenly started to improve.
Deputy Secretary Chen suddenly became interested in this car company.
"Secretary Wang!"
Hearing Deputy Secretary Chen's call, a man about 1.8 meters tall knocked on the door and walked in: "Deputy Secretary."
"Do you have any detailed information about Jiuzhou Auto?"
The secretary was a little surprised: "Is that the car company that produced Kyushu Mini?!"
"Yes, it's Jiuzhou Mini." Deputy Secretary Chen nodded in confirmation.
The secretary respectfully replied: "If you don't ask, I will report the situation to you in the afternoon."
"Oh, tell me carefully." Deputy Secretary Chen raised his eyebrows. It seems that this car company has something that has attracted the attention of the officials!
After thinking for a while, the secretary spoke out the information he had obtained. "Jiuzhou Automobile, around October last year, sold the entire factory to a rich second generation from a provincial capital for 50 million.
Not long after, the first product was produced, which is now the Kyushu Mini.
Unlike cars manufactured by ordinary car factories, the Kyushu Mini manufactured by this factory is a low-speed electric car.
It does not meet the standards for listing, and at the same time, according to the strategies of provincial capitals and other places, there are not too many restrictions.
It is this car that gradually brought this factory into the eyes of the people of this city, and sales gradually reached new highs. "
Raising his hand, Deputy Secretary Chen interrupted the secretary's report and asked: "Are the sales good? How many are they?"
The secretary said unhurriedly: "According to the information I have learned, about three thousand units have been sold so far, and there are many orders that have been ordered but have not yet been delivered. The total number may be five thousand." Taiwan left and right!"
"Hey, there are so many?!" Deputy Secretary Chen couldn't help but said in surprise.
Five thousand units may not seem like a lot, but for some small car companies, it is already a very impressive result.
For example, some of the car factories mentioned before have not produced so many vehicles in total since their establishment, let alone sold them.
The secretary continued: "It is a hot seller because of several advantages. The first one is that it takes advantage of the fact that it does not require a driver's license."
Deputy Secretary Chen frowned slightly: "You don't need a driver's license. It may cause certain harm. Are there many such cars across the country?"
"They are sold in provincial capitals, and there are also many in various places in Shandong. There are even such cars in the capital, and you can drive them without a driver's license."
Heaving a sigh of relief, Deputy Secretary Chen smiled and said, "Well, that's no problem. You can continue."
"One advantage is that it does not require a driver's license. The target customers are the elderly and some target groups who cannot obtain a driver's license but have a need for cars.
The second advantage is that there is no need to refuel and the car can be replenished with electricity. It is very suitable for the rural car environment. Almost every household has a yard and can be charged conveniently.
Coupled with the fact that Jiuzhou mini's products are of high quality, there are almost no competitors in the market, resulting in a current situation in which demand exceeds supply. "
“It’s interesting that a second-generation rich man was able to bring this small factory back to life, doing something that none of the previous car factory owners could do.
It seems like a relatively simple idea, but how many car companies can do it? "
The secretary next to him also lamented: "Almost none, car companies focus all their energy on traditional fuel vehicles.
Most of the manufacturers of such low-speed electric vehicles are small factories with dozens of people, and the product quality is also very poor. "
Deputy Secretary Chen once again asked a question that he was more concerned about: "What is the current employment situation of that factory?"
Employment has always been one of the important indicators of whether local official work tasks are well completed.
Secretary: “Now there are nearly 600 workers in total, and the news I received is that most employees work three shifts a day, eight hours of work.
The employee canteen provides free meals, and if you want accommodation, you can live in the factory for free, or you can choose to receive subsidies to live back home. Most of the employees are locals, so they basically choose to live back home.
At the same time, the average wage level in this factory is about 20% higher than that of other surrounding factories, and it also has five insurances and one housing fund.
A relative of mine works in that factory. He admires the little factory director very much and is very satisfied with the working environment. "
After listening carefully to the secretary’s message, Deputy Secretary Chen could no longer hide the smile on his face: “If you plant flowers intentionally, they will not bloom, but if you plant willows unintentionally, they will become shades!
There are nearly 600 employees. In a few months, we have more employees than during the busiest period. It’s amazing! "
Secretary: "Finally, according to the annual tax return sent by Jiuzhou Auto, more than 2.3 million yuan was paid in taxes in a few months last year."
At this point, the secretary paused and continued: "Well, our tax bureau has not completed the verification, but it is similar to the estimate. I originally wanted to wait until the tax inquiry is clear and there are no problems before I report to you."
"More than two million, it only took a few months. I took over the factory in October last year, and it has only been a little over four months in total?"
"The product has been on sale for about three months, and for a period of time at the beginning, the product production capacity was not very sufficient, resulting in not a lot of sales."
The secretary frowned slightly and said:
"No, although after an upgrade, it has reached the output of more than 60 Kyushu Minis every day and the annual output is more than 20,000 vehicles, the current production capacity is still insufficient!
There is still no way to meet the market demand in a short period of time. You must know that it is not only people in our city who buy cars, there are also consumers from surrounding cities who come specifically to buy cars! "
Deputy Secretary Chen looked at the secretary carefully and asked word by word with some disbelief: "In other words, according to the current sales situation, the annual tax payment can reach more than 10 million?!"
"Yes, based on the current sales situation of Jiuzhou Mini, the annual tax payment can reach about 11 million, and if production can be expanded, the tax payment will only be more.
This is a very huge blank market. If you create a product, you won’t have to worry about selling it! "
Closing his eyes, Deputy Secretary Chen sighed: "I understand, please make arrangements and I will go to this factory to have a look tomorrow!"
The number of employees is close to 600, and the annual tax payment reaches tens of millions. For the local officials of this fifth-tier small city, it is a cash cow and a treasure!
And it seems that there may be a possibility to go further, and it must be taken good care of!
