Yun Chao is not afraid that Zhang Sihai will not do well.
Among his subordinates, this boy is the shrewdest.
Although they are all clever, but they have their own control, and the general direction should not be wrong.
Zhang Sihai listened to Yun Chaopi's talk for a long time, and his head was buzzing.
For a person who has never seen a newspaper at all, it is really difficult for him to directly become the editor-in-chief.
Yun Chao had no choice. Apart from Zhang Sihai, he couldn't think of a more suitable candidate unless he took action himself.
Therefore, Yun Chao plans to lead Zhang Sihai for a while. At least, Yun Chao will follow him in the first few issues to set an example for Zhang Sihai.
…
Half a month later.
The first issue of Minsheng Xunbao was released.
At the beginning, Yunchao had no intention of making money at all, and basically gave it away for free.
In addition to various departments of the Yun Family Army, they were also sent to restaurants, teahouses, schools, and various towns and villages.
These days, many restaurants and teahouses have storytellers.
After the rise of the Yun Family Army, all the storytellers were recruited, and the personnel relations were placed in the Publicity Department.
The Propaganda Office pays part of the salary, and the storyteller needs to earn the rest by himself to prevent others from working as foreigners.
Whatever political mission the Yun Family Army has, the storyteller must carry it out.
No one is allowed to refuse, let alone speak ill of Yun Jiajun.
If you become a member of the Yun Family Army, of course the storyteller will not talk nonsense, so you will pick up the bowl to eat meat and put down the bowl to curse.
These days, people are relatively simple, especially those who have a good job. Reputation is very important.
After receiving the Minsheng Xunbao, the storytellers soon began to talk about the newspaper in restaurants and teahouses.
Unlike school teachers and military commanders, they do not read from newspapers, but adapt them and tell them as stories in the form of storytellers.
Originally, they just wanted to complete the tasks assigned by their superiors.
Unexpectedly, the newspaper-telling method was well received by customers as soon as it was launched. Many people came here just to listen to the newspaper.
It’s not that ordinary people are ignorant, it’s mainly that there are too few entertainment projects these days.
People who are used to hearing stories from picture books find it very refreshing to hear something different occasionally.
In the first issue of the newspaper, Yun Chao highlighted the Yun Family Army.
What kind of army is the Yun Family Army, what is its purpose, what is its goal, etc.
Although Yun Jiajun often organized study sessions in various towns, villages, and streets, compared with the articles written by Yun Chao himself, those half-baked preachers were not enough.
Especially with the artistic processing of the storyteller, Yun Jiajun is simply described as a living bodhisattva who saves the suffering.
What is it about our people's own army that doesn't help the people harvest crops, fight landlords, get rid of bullies, make great sacrifices for the people, etc. These are all things that are closely related to the people themselves. It's only because the people are not interested. Strange.
The articles written by Yun Chao are profound and easy to understand. They talk about things happening around everyone. They have a strong sense of immersion and the people are fascinated by them.
The Minsheng Xunbao is divided into five pages.
The first part is to promote positive energy.
Promote how good the Yun Family Army is, how the Yun Family Army's policies benefit the people, how the Yun Family Army officials think about the people, how the Yun Family Army soldiers sacrifice their lives heroically, etc.
The second part is to promote the darkness in other areas.
For example, because people in some areas could not afford to eat, many abandoned their homes and businesses to flee, or even changed their children to live in poverty.
As the saying goes, without comparison, there is no harm.
How can the common people fully appreciate the sweetness of living on the territory of the Yun Family Army if they don't let the common people know the hardships in other areas!
The third part is some common sense of life, or popular science knowledge.
For example, you cannot use a fire pot in a closed room in winter, how to fertilize crops, etc.
The fourth part is the financial path that Yunchao opened up for Minsheng Xunbao.
They are all advertisements for various businesses.
Because it was the first issue, other merchants were still waiting and watching. The products advertised were still Yun's Trading Company's own products, such as Wudalang steamed buns, Wolong Village candies, etc.
The fifth part contains various short stories, folklore, joke novels and other literary and artistic works used to attract readers.
For the time being, Yunchao has only opened five sections.
In the future, if the sales volume increases, or if there is anything you want to add, it will not be too late to expand the layout.
There are storytellers in restaurants and teahouses.
There are teachers in school who read newspapers to students.
Every government agency, every town, every village, every street must organize learning.
Taking advantage of learning opportunities, Yun Chao wanted to improve the literacy rate of ordinary people.
Especially for the military, Yun Chao's regulations are even stricter.
Officers of the rank of lieutenant, and above, must be able to read newspapers fluently.
Yun Chao stipulated that in the future, whether you want to be promoted in military rank or position, you must have a certain level of education. If you can't even read a newspaper, then you can be a soldier for the rest of your life, and you can be promoted to military commander at most!
It’s not that it’s too much, it’s just that I can’t do it without forcing it.
A group of farmers who have just put down their hoes, if they do not have high standards and strict requirements, there will definitely not be many people who truly consciously learn.
After the newspaper was launched, Yunchao was quite satisfied with the response from all quarters.
The only thing that made him unhappy was that some things couldn't be said clearly in the newspaper yet.
For example, which territories the Yun Family Army controls, the true relationship between the Yun Family Army and the imperial court, etc., cannot be said too much, lest someone with a conscience bring newspapers to the court to cause trouble.
…
Just as the Yun family's army was developing in full swing, the rebels in Jiangnan also gained a lot.
Once again, the imperial court's southern expeditionary army was severely defeated by the Jiangnan rebels. Some of them fled to Huguang, and some fled to Jiangbei, leaving the Liangjiang area almost to the rebels!
Therefore, when someone showed the Minsheng Xunbao to the court boss, there was no disturbance at all.
The big bosses were already very worried. All they could think about was how to deal with the emperor's questioning. They had no time to take care of the little things on Jingdong Road.
The situation in Jiangnan is getting more and more corrupt, giving Tong Guan and Gao Qiu hope again.
The two men became restless again, and both wanted to take charge of the Southern Expedition.
Apart from the shame of Yixue's defeat in Onozawa, he just wanted to make another fortune!
I don’t know how Tong Guan operates. There are so many people who want to take charge of Nanzheng, but he actually has the last laugh.
The emperor personally issued an order and mobilized 50,000 elite Western troops from the battlefield with the Dangxiang people.
Another 50,000 forbidden troops were selected, 100,000 local troops were mobilized, and finally 300,000 civilians were recruited. The so-called 500,000-strong army was led by Tong Guan and sent troops to the south of the Yangtze River!
Tong Guan had resumed his status as Privy Councilor and started preparing for the southern expedition in high spirits.
This time, Tong Guan did not delay and quickly started the war machine.
He had no choice but to issue a military order to the emperor. If he could not take Jiangnan and quell the rebels within half a year, he would have to come to see him!
