Regarding the "Holographic Game Development Support Plan" proposed by Shancheng Technology at the press conference, Xiao Han called it the "Chariot Agreement", which I have to say is a very vivid metaphor.
After joining this plan, while receiving technical support from Shancheng Technology, it means being tied into the chariot of Shancheng Technology to enter the game platform market.
It's not impossible to break away from this roaring chariot, but you have to pay a huge price. It can be said that by taking advantage of its first-mover advantage, Shancheng Technology has cut itself a knife in the game market.
All game companies can see it, but no game company has the courage to stop it, let alone stop it. Instead, they can't wait to join this chariot.
Why is it called the "Chariot Agreement"? If the game producer signs this "Chariot Agreement", then the games they develop can only use the holographic format of Shancheng Technology.
This agreement seems like nonsense at this time, because only Shancheng Technology in the world has holographic game equipment. If you want to grab the first wave of holographic games, you can only use this model.
But what about the future? It is indeed difficult to imitate holographic equipment, but it is only a certain degree of difficulty, not a natural hazard. Some gaming media have already predicted that in five years at the latest, other companies will produce different models of holographic equipment. Holographic device.
To be able to produce holographic equipment so quickly is obviously to "learn from" some experience of Shancheng Technology. The technology media has already analyzed this thoroughly:
As long as these companies dare to use the same holographic game format as Shancheng Technology without authorization, they will definitely be directly sued for "infringement". This means that game developers who use this company's holographic equipment model will have to increase their numbers for no reason. Uncertain risks.
Therefore, if you want to avoid encountering this situation, the best way at present is to avoid using the same game format as the "Dream Series". Although this does not mean that Shancheng Technology cannot cause obstacles to the opponent, at least it can make Shancheng Technological moves have become more troublesome.
In this way, the pattern of holographic games will be the same as the era when audio and video equipment was first digitized two centuries ago, with different formats such as VCD dividing the market. At this time, the "Chariot Agreement" is enough to ensure that Shancheng Technology occupies a sufficient market share.
Of course, in order to avoid antitrust lawsuits, Shancheng Technology added some cosmetic content to this "Chariot Agreement" to make it consistent with the name "Holographic Game Development Support Plan".
Any game developer, whether it is a game company or a private game developer, can use the engine and editing tools provided by Shancheng Technology for free in the first holographic game they develop. The first game will be developed from development to release to follow-up. There is no need to pay any fees to Shancheng Technology for all DLC production.
It can be said that it is no wonder that this agreement was approved by the relevant departments. Shancheng Technology has indeed invested a lot of money in promoting the development of holographic games.
What about after the first game? For developers who have signed a further "chariot agreement", as long as the game is not sold to the outside world, there is no need to pay any fees to Shancheng Technology. In other words, even those peers can learn from Shancheng Technology for this reason. experience".
The subsequent Chariot Agreement was divided into two parts. One part was for independent game developers, which had nothing to do with Herring Company, and the other part was for game companies like them.
Regarding independent game developers, Shancheng Technology has a rather arrogant attitude and only allows them to sign contracts based on the announced Chariot Agreement without any negotiation.
But for game companies with a certain economic foundation, such as Qingyu Company, Shancheng Technology specially sent liaison officers to test the signing of the "Chariot Agreement" and was willing to modify the treaty to better suit the interests of both parties.
In the emergency high-level meeting of Qingyu Company held by Dai Wenguan, the discussion on the "Chariot Agreement" was quickly ended. It must be signed. At least it must be signed that no handling fees will be paid to the other party for the first game. The discussion is whether to sign further binding agreements.
After all, this is not just about signing an agreement. After you sign this agreement, you have to hand over a decent game product. What does this mean? This means that Qingyu Company is about to launch another game project.
Xiao Han expressed his worries in a simple enumeration: "Our company is not large, and we currently have two game projects on hand, "Three Kingdoms" for the stand-alone market, and "Ghost Hunter" for the online market. "If we want to start a new project, there will be certain problems not only in terms of personnel, but also in terms of funds."
"Although," Xiao Han emphasized these two words, ""Ghost Hunter" has brought sufficient profits to the company, but the game has only been online for half a year. It is recovering costs and starting to create profits. If this I am worried about the impact on the further development of the two original projects on hand."
"And," as if it were a parallel sentence, Xiao Han emphasized his tone again, ""Three Kingdoms" is a multi-platform strategy game, "Ghost Hunter" is a gun battle game on the VR platform, and the holographic platform is a brand-new game platform. We don’t have any experience, so we are worried about what problems we will encounter.”
"Finally, the preferential treatment policy launched by our company only lasts for the first game, which is "Ghost Hunter". If a new game is developed, it will not be able to receive all-round support like "Ghost Hunter" of."
Whenever Xiao Han speaks in a meeting, there are always a few people who have the courage to talk back to him, especially since the other party does not rely on status to suppress others, but rather presents facts and reasons, and lists the situations one by one through logical parallel sentences. , which makes it even more difficult to refute.
The prospect of holographic games is indeed very tempting, but you have to look at the situation of Qingyu Company. For a game company that relies on policy support, its first online game has just begun to generate revenue. In this case, it will use up the tight funds and manpower on hand. Entering a new and unknown project requires enough courage and courage.
However, Dai Wenguan, the boss of Qingyu Company, had the courage to do so. He gently touched his CR bracelet with his hand and finally said after a while:
"Our company's financial reports are very healthy and there are many banks willing to lend to us, so cash flow is not really an issue."
"We must take advantage of the holographic game, because only in this new field can we be on the same starting line as those big companies."
"As for the technology development issues you are worried about," Dai Wenguan tightened his grip on the CR bracelet and smiled knowingly, "I am confident that I can overcome this difficulty."
Yes, the biggest trump card that made Dai Wenquan decide to join this Dongfeng competition was Zhong Shanze, the artificial AI that claims to come from the future.