Lin Feng looked confident and said: "At present, we have to deal with Ling Fugui's offensive. We can adopt three plans at the same time. A three-pronged approach can suppress Ling Fugui's cheap drug offensive in one go and reverse the decline."
Bai Yuyao was excited inside, her delicate and charming face flushed with excitement.
She had long wanted to fight back.
When her husband came back, she really had a backbone.
Bai Yuyao leaned forward slightly and asked, "Husband, what three aspects?"
Lin Feng explained: "First, increase the types of medicines. I gave you a lot of prescriptions to make medicines before, but they were not enough. I will give you another batch of prescriptions to expand the types of medicines in Lin's Huichun Hall, and further Make more pills."
"The current business is affected mainly because there is no further open source and there are no more new categories of drugs."
"How to do business?"
"To put it simply, I have what others don't have, and I have advantages when others have them. If others are strong, I want to be stronger and more complete."
"This is the most basic concept."
Lin Fengdao: "Especially the Lin family's medicinal materials and medicines, which have been in business for several years, have opened up the market in Qin and even other countries, and have been recognized by countless people. They all think that the Lin family's medicines are of good quality. Once the Lin family's Huichun Tang is launched, more will be launched. The variety of drugs will definitely boost sales.”
Bai Yuyao didn't answer in a hurry.
She was also thinking carefully in her heart.
After a long while, Bai Yuyao said: "I completely agree with your husband's analysis. Especially the eight words "no one has me but others have me, superior" are simply classics. I will tell the big shopkeepers in the Lin family business about the eight-character formula, so that they can They keep this sentence in mind. By adhering to this, the Lin family's business will definitely get better and better."
Lin Feng smiled and said: "It's just a direction, not worth mentioning."
Bai Yuyao shook his head and said firmly: "Doing business requires direction, but also concepts and beliefs. Only in this way can we maintain our original intention. I think this is very important."
Lin Feng said: "It's up to you."
Bai Yuyao continued: "But I thought about it carefully and thought that although your husband's plan can increase sales in a short period of time, it will only treat the symptoms but not the root cause. Because the medicine we launch will soon be cracked by Ling Fugui's pharmacist , they then make cheaper pills. In essence, this is drinking poison to quench thirst, and even because we launch more drugs, it will actually help Ling Fugui and make his business better."
Lin Feng smiled and said: "So, we have a second plan."
"The second option is very simple. Since Ling Fugui's pharmacists can use our pills to develop pills that are less effective but cheaper and more affordable for the people, why can't we? We can develop medicines with good effects. It would be easier if it was a little bit close.”
"This matter only requires a reward."
"Whoever among the Lin family's pharmacists can modify the prescription and develop a cheaper and more versatile pill will be given a special reward."
"With the money in place, everything is no longer a problem."
Lin Feng said: "In this way, our Lin family's pills no longer have a single price. According to the quality and price of the medicine, they are divided into three types: high, medium and low. The same medicine, the most expensive medicine , the effect is naturally the best and the side effects are minimal.”
"Then, there are the middle-class drugs, which are not as effective. Finally, even the cheapest drugs can be afforded by ordinary people. Why can Ling Fugui's pharmacy expand rapidly? In fact, they have a set goal , that are the people at the bottom."
"These are the people who want to buy drugs in large numbers. After all, although the rich and powerful buy them more expensively, there are not many rich and powerful people."
Lin Feng smiled and said, "Do you think this is true?"
"Wonderful."
Bai Yuyao's eyes lit up and she said happily: "My husband's words have awakened me. Ling Fugui can do it, why don't we do it? Treat others in their own way. If we do this, we will be able to do it." Take back the business. Alas, I was in the game before and couldn't extricate myself from it, but I didn't expect this."
Xu Liuli was also sitting nearby.
He watched Lin Feng speak quietly, and when she saw Lin Feng speaking freely and solving problems while talking and laughing, she was also impressed in her heart.
This is how she was impressed by Lin Feng. No matter how difficult the problem was, it was not a big problem in front of Lin Feng.
Lin Feng continued: "The first and second options actually only solve the current problem, but they are far from enough. I, Lin Feng, have always been unwilling to be defensive when doing things. If we want to do it, then do it best, then Just choose to attack.”
Bai Yuyao said: "How to attack?"
Lin Feng's eyes flashed and he said in a deep voice: "It's very simple. We expand the scale of sales and open chain pharmacies in various places."
"Chain pharmacy?"
Bai Yuyao looked confused.
This was the first time she heard Lin Feng mention it.
Never said that before.
Lin Feng explained: "The so-called chain pharmacies can be roughly divided into two categories. One is direct operation. The so-called direct operation means that my Lin family directly arranges people to operate and manage them. The Lin family is responsible for everything."
"This question is very simple and you can understand it. There is no need to explain too much."
"The second type is chain franchise operation. The method of operation is to let people take a sum of money to Lin's Huichun Hall. Then Lin's Huichun Hall sells medicines to the other party in large quantities at the lowest price. And after the other party returns, they can Operating under the name Lin’s Huichun Hall.”
"This is why we need to carry out a chain plan now. With the help of this chain of pharmacies, we need to further develop the market and seize market share."
"In places that are easier to manage, we will adopt a direct operation method and arrange for suitable people from the Lin family to go there and manage them directly. In places that are far away and difficult to manage, we will not open direct-operated stores and arrange people to join them as franchisees."
"It's profitable, so naturally people will join us."
Lin Fengdao: "With a three-pronged approach, our Lin family's Huichuntang business will further expand in scale. But I'm worried that as the scale expands further, we will need countless medicinal materials. Can you keep up with the replenishment?"
"no problem."
Bai Yuyao looked confident and said firmly: "My husband has been running around outside these years, not caring about the family business, leaving me to make the decision. Therefore, I am willful. On the one hand, I have found many people to cooperate and let them grow medicinal materials."
"On the other hand, our Lin family itself has also arranged for people to be responsible for growing medicinal materials."
"Medicinal materials are provided from both sides, and we also purchase them from outside. So every year, a large amount of medicinal materials are supplied. We have sufficient medicinal materials in the local warehouse and can supply them at any time."
"In addition, our pharmacists at Linjia Pharmaceutical are also further expanding the scale."
Bai Yuyao was very happy and said: "According to your husband's advice, the method of making medicine was an assembly line operation. There was a dedicated person in charge of each link, which made it faster and simpler. In short, there is absolutely no problem with the medicinal materials we produce."
Lin Fengdao: "Although the scale needs to be expanded, quality is critical and there cannot be any problems."
Bai Yuyao said: "Every batch of drugs will be randomly checked. Once unqualified drugs are found, not only will they be sent back directly, but the corresponding person in charge will also have to be dealt with. In short, the raw materials, production, and pharmaceuticals of medicinal materials are the most stringent. Clear, this is fundamental to our existence.”
"That's good."
Lin Feng nodded and said: "If you follow the three plans at the same time, you will definitely win. But do everything slowly, there is no need to rush."
Bai Yuyao said: "I understand."
After a pause, Bai Yuyao said, "Husband, I still have a question."
"What's the question?"
Lin Feng sat up straight and said with a smile: "If you have any problems now, just ask them directly. Otherwise, we will deal with them in a hurry when we encounter problems."
