The landlady didn't answer him directly, because no matter what she thought of Su Shi, Su Shi was a handsome and noble man.
How can a handsome nobleman know how to do business?
"Young Master is also a businessman?" After a long time, the landlady asked cautiously.
Su Shi thought for a while and said, "That's right."
This answer made the landlady even more unsure. She murmured: "Back to you, sir, all our savings have been used up in order to open this store, and now we can only make ends meet."
The implication was that he wanted to reject Su Shi's kindness.
"Listen to what I have to say first. If you think what I say is unreasonable, it's not too late to refuse."
The landlady had no choice but to say: "The slaves are all here to listen."
"Then Yunfu Restaurant must be a big restaurant, right?"
The landlady nodded.
"So you and your husband-in-law's management of Zuiheqiang completely follows the model of Yunfu Restaurant."
The landlady asked in confusion: "They are all restaurants. Don't they have the same business model?"
"Of course it's different." Su Shi said with a smile: "A restaurant is a restaurant, and a hotel is a hotel."
The landlady still doesn’t understand.
Su Shi asked again: "How much does this plate of beef tenderloin fried with green onion cost at Yunfu Restaurant?"
"Two hundred and fifty coins."
"In your store?"
"One hundred and sixty cents."
"How much can you make from one plate?"
The landlady looked a little hesitant, because after all, this was their business secret.
Su Shi smiled and said, "It shouldn't exceed thirty yuan."
The landlady looked at Su Shi in surprise, because although his guess was not right, it was not far off.
"This is the difference between a restaurant and a restaurant. The profit of the same dish in a restaurant can be as high as one hundred and twenty cash, but in a hotel it is only thirty cash. What's more, even if you sell this plate of beef tenderloin with green onions, you only sell it for one hundred and sixty cash. Ten coins, I’m afraid there won’t be many people eating it.”
In the eyes of ordinary people, more than 100 Wen can already sell a lot of things, and it is absolutely impossible to spend so much money for a plate of beef tenderloin fried with green onions.
"Ordinary people can't afford it, and those who can afford it will hardly eat here."
Really rich people will never choose to get drunk in other places.
At this time, Su Shi suddenly looked at the landlady strangely: "Have you really been doing this for two years?"
The landlady didn't expect that Su Shi would ask this question, so she nodded blankly.
Su Shi was also a little confused and said with a wry smile: "If you have been doing business the way you are now, you shouldn't be able to sustain it for a year, but you can actually last for two years."
At this point, his eyes lit up: "You should still be investing money in this store."
The landlady looked at Su Shi in surprise. She didn't expect that Su Shi could even do this.
Su Shi was even more confused: "Not only can this store not make any money, but it's also losing money. Why do we still keep going?"
The landlady didn't answer his question, but her eyes changed when she looked at Su.
Because she began to believe that Su Shi really had a way to bring Zui Foreign Country back to life. After all, not many people could see the problem with Zui Foreign Country at a glance.
"Sir..." the landlady murmured, "Then what should we do?"
Lin Mo also stopped using his chopsticks and looked at Su Shi with the same expectant eyes.
At this time, the landlady looked bitter again. She lowered her head and said, "But now we really can't get any extra money."
Su Shi shook his head slightly and said, "No need to invest anymore, just change the strategy."
"Really?" The landlady was overjoyed and couldn't help but exclaimed.
Su Shi nodded affirmatively.
"what should we do?"
Su Shi looked at the names of a dozen dishes hanging on the wall and said, "First, reduce these seventeen dishes into the six or seven best-selling dishes in the store."
"Why?"
"Which one costs more to prepare ingredients for seventeen dishes or six or seven dishes?"
This question doesn't require anyone to answer it at all.
Su Shi continued: "Now that you can no longer make ends meet, the first thing you should do is to reduce expenditures."
The landlady couldn't help but ask: "What if the customer comes and wants to order other dishes?"
Su Shi smiled and said: "That's because you gave them a choice. If there are only six or seven dishes on the wall, then the guests will only choose from these few dishes."
"Then what?"
“Then bring the price of each dish down.”
The landlady was stunned and was about to speak when a sound of urging came from the kitchen. The landlady had to apologize to Su Shi and then hurried to the kitchen.
Lin Mo looked at Su Shi with a puzzled look on his face and couldn't help but ask: "Sir, they can't make much money per dish. If they lower the price again, they will probably lose money."
Su Shi glared at him: "Are you doubting me?"
"Don't dare." Lin Mo shook his head quickly, and then hurriedly stood up to pour wine for Su Shi.
Not long after, the landlady brought up two more dishes. As soon as she put down the dishes, she couldn't help but ask: "Our profit per dish is not high. If we lower the price..."
Su Shi looked at the landlady with a gentle attitude and asked, "If I come to eat alone, how many dishes can I eat?"
The landlady smiled and said, "I'm afraid one plate of food is enough."
"But I just want to try other dishes?"
Lin Mo couldn't help but said: "Young master, if you want to eat, just order another plate."
Su Shi rubbed his head and sighed: "Not everyone is reincarnated as a starving ghost like you. I can't even finish one plate of food, how can I still have the appetite to order another one, and the price of one plate of food has exceeded If many people can afford it, who will order another plate?”
Lin Mo almost fainted from Su Shi's words, but the landlady seemed to understand.
"Young Master wants to reduce the portion of each dish, and the price will naturally come down, so that guests can have a variety of choices."
Su Shi nodded happily. It seemed that the proprietress's understanding was quite good, which saved him a lot of trouble.
However, although the landlady understood what Su Shi meant, she was still confused about what to do.
Su Shi pointed to the plate of beef tenderloin fried with green onions and said, "Take this plate as an example. If you divide this dish into six portions, will a plate of beef tenderloin fried with green onions attract more people?"
The landlady smiled bitterly and said, "But in this case, how can this plate of food be enough for one person?"
"Of course we will also pair it with other dishes." Su Shi pointed to the plate of deer breasts and continued, "How about another plate of twenty-five-cent deer breasts?"
Then while the landlady was deep in thought, Su Shi continued: "If that's not enough, let me have a plate of Kung Pao Chicken for 20 cents."
The landlady gradually smiled, because she secretly calculated in her mind that if the guests wanted to be full, they would have to order at least three or four dishes. However, the total price of these three or four dishes was only forty or fifty at least, and only seventy or eighty at the most. Ten coins, in the eyes of the guests, is naturally much more cost-effective than before.
As for Zui Tao Xiang, although the price of each dish has dropped, the total profit of three or four dishes has increased by more than ten yuan.
The landlady thought about it, and the more she thought about it, the more wonderful this strategy became. She was about to give Su Shi a big gift to express her gratitude, but Su Shi said lightly: "The above are just routine practices, and the last one is One move is the real killing move for Drunk in a Foreign Land."
