Product launch?
Zhang Dachuan was thoughtful, secretly thinking that this should be done by Zhou Qingyu and Hua Kangren through discussion.
He nodded slightly and said:
"Okay, I understand. Then I'll go to the company and have a look. You guys are interested in this place."
After going out to pick up the car, Zhang Dachuan first called Qingyu next week and asked where they were. After learning that they were all at the headquarters of Jiaren Company, he drove straight there.
When he arrived at the company, Zhou Qingyu, Hua Yuqing and other managers were leading the headquarters employees and members who participated in today's press conference to celebrate the success of the product launch in the conference room.
Zhou Qingyu was the first to see him coming, and a brighter smile immediately bloomed on his face that was already filled with joy.
"Brother Okawa!"
She trotted towards Zhang Dachuan, stretched out her hand and hugged one of Zhang Dachuan's arms, and said affectionately:
"You missed a great show!"
Seeing this, Hua Kangren, Hua Yuqing and other management members also gathered around with smiles on their faces.
"Yes, Mr. Zhang, it's a pity that you are not here today."
Hua Kangren rarely ignored his status and took pleasure in his misfortune, saying:
"If I were the boss of Hanmei Group, I would be so angry that I would be internally injured when I saw this situation today."
Upon seeing this, Zhang Dachuan nodded to several people, looked a little surprised, and asked with a smile:
"Everyone is so happy. It seems there is good news today."
Hua Kangren nodded vigorously and explained:
"It's more than just good news!"
"Mr. Zhang, in just two hours since the product launch, the pre-orders on our official website have reached two million!"
"This means that even if there are no new orders after this month, as long as we successfully deliver these two million pre-orders, our sales in a single month will exceed one billion!"
"It can be said that our Jiaren Company became an instant success!"
Over two million pre-orders?
Zhang Dachuan was really surprised. You know, a pre-order does not necessarily contain a set of toiletries. Some consumers will buy several sets in one go.
The average price of a set of Qingcheng series toiletries is around 500 yuan, which is very affordable. Excluding the costs of raw materials, production, processing and transportation, you can get almost half of the profit.
Of course, this does not include upfront R&D costs.
If R&D costs are included, the amortized profit is only about 20% to 30%.
But even so, with two million orders, a profit of at least two to three billion can be achieved!
As a "new" skin care company, having such a net profit in the first month of product launch has already made history. No wonder everyone is so happy.
He gave a thumbs up and did not hesitate to praise:
"Not bad, not bad. It seems that I can be a hands-off shopkeeper from now on. You guys did a good job with this press conference."
Hua Yuqing said with a smile:
"To be honest, Mr. Zhang, none of us expected that the pre-sales would be so popular. This is mainly thanks to Mr. Zhou's Yu Shanqing and Ms. Liu who helped to divert traffic and gave us such a big surprise."
Zhang Dachuan looked at Liu Xiqing, who was as beautiful and elegant as snow lotuses in the mountains, and said with a smile:
"Big stars are different, and the effect of endorsement is really extraordinary."
Liu Xiqing had bright red lips, a gentle smile on her lips, and she nodded lightly:
"It's not my fault alone. The key is that the quality of your products is tenable. Coupled with the bundled promotion from Yushanqing, these are the selling points that can really impress most consumers."
Hearing this, Zhou Qingyu ran to hold Liu Xiqing's arm and said playfully:
"Sister Qing, please stop being modest. I've seen it all. Many people place orders because of your endorsement. The pre-sales are so popular, and you deserve at least half of the credit!"
Liu Xiqing laughed dumbly.
When everyone was chatting, Zhou Qingyu's assistant Wang Cui suddenly came over in a hurry with a mobile phone, put it into Zhou Qingyu's ear and whispered something. After she finished speaking, everyone noticed that Zhou Qingyu's delicate eyebrows wrinkled visibly.
She told Wang Cui:
"I understand, just keep staring."
Wang Cui nodded, turned around and retreated.
Immediately, facing everyone's doubtful eyes, Zhou Qingyu said in a deep voice:
"Brother Dachuan, President Hua, just now Wang Cui said that a large number of trolls suddenly appeared on the Internet to hype the relationship between our Jiaren Company and Huayan. They are hyping up the fact that the predecessor of Jiaren Company is Huayan, which has attracted a lot of media attention. With the attention of netizens, the popularity of public opinion is constantly increasing."
Upon hearing the news, there was an uproar in the conference room.
Hua Kangren and Hua Yuqing's expressions changed. This was what they were most worried about.
There has been no chance to clarify the problems with Huayan's original product. Once an opponent catches it and uses it to make a big fuss, the situation will be very difficult.
"This is how to do?"
"There is no way to get rid of the stains on Hua Yan. If it involves new products, there may be a large number of cancellations of pre-orders on the official website."
"It's still too early to be happy and forget this."
The employees were talking a lot, and their expressions were not very good.
Just now, everyone was happily thinking about how much bonus they would get this month. But in the blink of an eye, let alone the bonus, the company would be struggling to stand firm.
Hua Yuqing said eagerly:
"Mr. Zhang and Mr. Zhou, I think the top priority is to calm the public opinion on the Internet as soon as possible and find ways to publicize it. It is best to get those media and big Vs who are responsible for removing relevant content."
"At the same time, the official blog must clarify this matter immediately. We cannot just let the other party guide netizens."
Zhang Dachuan didn't think this was a good idea and frowned:
"How about public relations?"
"Unless we can find a complete chain of evidence and directly prosecute the person behind the safety problems in Huayan products, it is not a wise choice to argue with the facts in others' hands with empty words."
In any case, the predecessor of Jiaren Company is Huayan Company. This is an irrefutable and undeniable fact.
The other party made a fuss about this matter and tried to clarify it by saying "it's a new company after a new boss", which was obviously feeble.
Once you go to argue, and the other party brings up the fact that "Hua Kangren and Hua Yuqing's father and daughter also work at Jiaren Company" to guide the public, how should they clarify it?
What's more, they just asked the navy to come out and set the pace, and they rushed to clarify. Doesn't it mean that they are being led by the other party?
Of course, you can't blame Hua Yuqing for being stupid, the main reason is that caring leads to chaos.
His father's half-life effort was finally coming back to life, and being criticized like this by the other party would make it easy for anyone else to get anxious.
Seeing that her proposal was rejected, Hua Yuqing couldn't help but said:
"But there has to be a way to deal with it. Do you just have to watch the other person set the pace like this? For netizens, silence is a true answer!"
At this time, a voice suddenly came from behind:
"Mr. Zhang, Mr. Zhou, Mr. Hua, I have an idea."