After leaving the main store, Zhang Dachuan contacted Liang Yueying on the phone and prepared to talk to her about new things.
On the phone, Liang Yueying invited Zhang Dachuan to come to her store for discussion, and gave him the addresses of the six stores she managed - these six stores are all in the old district of Dongjiang City.
Zhang Dachuan immediately drove to Dongjiang Old Town.
In recent years, due to the rapid development of the real estate industry and the continuous expansion of urbanization, Dongjiang City, the provincial capital, has also experienced a wave of urban expansion with serious changes.
Compared to twenty years ago, Dongjiang City today is more than three times larger than it was then.
The newly expanded Dongjiang urban area includes the Taixingli Internet Celebrity Street area, covering many new locations including the Dongjiang Peninsula villa area. While the facilities are complete, it has also absorbed a large number of the population of the old Dongjiang city.
The old town is the run-down and backward side of Dongjiang. The people who still stay here are all old people and people with difficult living conditions, and young people account for only a small proportion.
This also leads to the fact that the flow of people in the old city is incomparable to that in Taixing, and the people here are more price-sensitive.
It is quite difficult to sell high-priced milk tea.
However, from another perspective, Liang Yueying is able to use the six stores in this old city to achieve profits second only to Liang Qianhao, and her ability is not bad.
When Zhang Dachuan drove to the store where Liang Yueying was located, he found that Liang Yueying was directing some people to decorate the store under the scorching sun.
The original Liang Pintianxia sign had been taken down, and now they were hanging a new Yu Shanqing sign on it.
Zhang Dachuan was very satisfied with this and walked towards Liang Yueying after getting off the car:
"I didn't expect you to be so fast."
As if she didn't hear the teasing in his words, Liang Yueying replied seriously:
"The sooner I finish the decoration, the sooner I can start a new journey. This is my responsibility."
"It's a shameful waste of time."
Zhang Dachuan nodded unconsciously, looked at the empty shop, and asked casually:
"Where's the clerk in the store?"
Liang Yueying replied:
"The renovations have been going on for two days, so I gave them a day off."
After saying that, a trace of worry and depression flashed in his eyes.
It turned out that after learning that Liang Yueying was going to replace Liang Pintianxia's brand with the newly emerged Yushanqing, some old employees in these stores had opinions.
They are not optimistic about Yushan Qing Milk Tea Shop, which is eager for quick success and quick profit. They feel that this brand has become popular solely by relying on hot searches. It is a pig in the spotlight and may not survive long in the future.
Originally, the consumer groups here in the old city are mainly middle-aged and elderly customers, who are very price-sensitive. It is easy for a "noble" brand like Yushanqing to get used to the local environment here.
These old employees even united and tried to persuade Liang Yueying to give up the cooperation plan many times, but Liang Yueying suppressed it all by herself.
Therefore, rather than saying that she gave employees a day off, it is better to say that those employees took the initiative to "take a day off" to protest.
Zhang Dachuan didn't know the difficulties Liang Yueying was facing, and of course he didn't care about them. If Liang Yueying couldn't solve even this little thing, she wasn't worthy of cooperating with him.
In order to change the topic, Liang Yueying took the initiative to ask:
"Mr. Zhang, what do you want from me?"
Zhang Dachuan told everything about preparing to launch new products, and said in a tone that left no room for doubt:
"Our grape drinks are priced at 51 cups, and there are no discounts, promotions or price bargaining. If you can decorate your place today, you can follow the other ones in Taixingli to launch new stores tomorrow."
Liang Yueying was really surprised when she heard this:
"Fifty one cup, don't you do a half-price event?"
Zhang Dachuan nodded:
"Yes, there is no event this time, fifty-one cups."
Liang Yueying was silent for a moment and said:
"Isn't it too radical?"
Zhang Dachuan looked at her with a half-smile:
"What do you think?"
Thinking of the effects of jujube fruit drink and peach fruit drink, Liang Yueying suddenly felt relieved, took a deep breath and said:
"Okay, fifty is fifty, and I will fully cooperate with you when the time comes."
A flash of sincere appreciation flashed in Zhang Dachuan's eyes. She agreed so decisively. It was obvious that she had figured out the key.
She is indeed the most talented girl in Dongjiang, and she is indeed a bit of a real person.
He stopped talking nonsense and raised his palm to Liang Yueying:
"Then I wish our first cooperation in advance a success?"
Liang Yueying gave him a high-five:
"I wish the new product will be a hit."
Zhang Dachuan was very satisfied with Liang Yueying's cooperation. After taking one last look around the old neighborhood, he said goodbye to Liang Yueying:
"Then I won't delay Mr. Liang as you take charge of the decoration. Let's go first."
After saying that, he turned around gracefully.
Looking at Zhang Dachuan's leaving back, Liang Yueying's beautiful eyes flickered.
Zhang Dachuan, I hope that following you is the right choice for me.
A night of silence.
Early the next morning, in Luojia Village, Luo Guangzu took the villagers into the garden to pick grapes.
They are all old farmers who have been growing grapes for many years, and they are very comfortable in doing this. Lao Ding, a layman, can't help, so he can only work as a porter, carrying the grapes picked by the villagers from the park to the roadside, and then Then load it into a truck and transport it away.
At almost half past seven, the first batch of cars loaded with grapes from Luojiacun arrived at the Yushanqing main store.
At this time, Internet Celebrity Street was still sleeping, and there were few pedestrians on the street. Zhou Qingyu got up early and quickly arranged for people to hand over.
At the same time, she contacted Li Zhihang and other store managers, and began to make new preparations: posters, flyers...
Employees of all stores also arrived at their workplaces in advance and were all ready.
At half past eleven, Zhou Qingyu sent away the last batch of grape trucks.
Looking at the customers who started to gather at the entrance of the store, she took a deep breath and said to the employees in a deep voice:
"Okay, let's open it!"
"Today must be successful!"
It's not yet business hours, but customers are already queuing up in front of each store.
They all came for the jujube fruit drink and peach fruit drink.
As the effects of Yushanqing drinks continue to ferment, more and more people have confirmed that the conditioning effects of peach fruit drink and green jujube fruit drink are not temporary. Therefore, although the hot searches on a certain blog are declining, people's enthusiasm for consumption It hasn't subsided at all.
Every day, this place is full. The customer source problem that others worry about does not exist at Yushan Qing Milk Tea Shop.
When the time came to 12 noon, following Zhou Qingyu’s order, six stores opened at the same time!
People who had been waiting for a long time immediately swarmed forward.
"I want a cup of green date fruit drink."
"Bring me a peach drink."
"Two cups of green dates, two cups of peaches, with ice, thank you."
Although at this time, the prices of Yushanqing's four drinks have returned to their original prices of fifty, it did not affect customers' enthusiasm for purchasing.
Compared with the real effects, they were willing to spend this price.
After all, just saying "you are so strong" from your mother-in-law is enough to make men willingly pay for it.
