At this moment, Gao Miao was with Ma Guotao.
The two of them were also worried about the sales of the three 4S stores at this time.
After all, Cangqiong Automobile is a new brand, a brand that has never launched a car before.
No matter how powerful the performance is on paper, no matter how reasonable the price is, without the recognition of consumers and the test of the market, everything is unknown.
But the calls from factories and 4S stores made Gao Miao and Ma Guotao fall into another kind of anxiety.
The sales volume of Cangqiong Automobile seems to be very impressive, and the quantity is surprisingly large.
Not only all 10,000 cars in the warehouses of the three 4S stores were sold, but all 20,000 cars in the warehouse in Ning City were also sold.
This was indeed beyond their expectations.
The most important thing is that the cars in stock have been sold, and consumers don't seem to mind when they can pick up the cars, hoping to pay a deposit to reserve the car.
The order list exceeds 50,000 vehicles.
What is the concept of ordering more than 50,000 vehicles?
Last year, in 2016, the best-selling car in the country was the Shanghai Volkswagen Lavida, with a total of 460,000 units sold in the year.
If the average is 12 months, then 38,000 vehicles will be sold in a month.
At present, the order volume of Cangqiong Automobile has exceeded the sales of the car king Lavida.
If this trend continues, Cangqiong Automobile is likely to become the best-selling car in the country in the second half of 2017.
Gao Miao was a little confused.
She thinks this data is very unreal.
Because Cangqiong Automobile is only sold in three 4S stores across the country - Shanghai, Suhang and Ning.
The urban population covered by the three 4S stores may be in the tens of millions.
But it’s impossible for each 4S store to sell more than 10,000 cars in one day, right?
Gao Miao quickly took this issue to the person in charge of the marketing department.
She highly doubted whether the clerk at the 4S store made an error when doing the data, or the data in the system was wrong.
The head of the marketing department of Cangqiong Automobile is Zhang Jingchun, who was transferred from Hanhai Technology Company.
Zhang Jingchun serves as the vice president of the marketing department at Hanhai Technology Company.
Because of his outstanding abilities, he was transferred to Cangqiong Automobile Company as the general manager of the marketing and sales department.
Cangqiong Automobile Company and Hanhai Technology Company are equal entities.
But his transformation from vice president to head of the department shows that Zhang Jingchun's abilities are still excellent, and the group company also values him very much and plans to focus on cultivating him.
Before the data was reported to Gao Miao, Zhang Jingchun had already obtained sales data and user reservation data from three 4S stores.
The number of reservations has indeed exceeded 50,000 vehicles.
This data also made Zhang Jingchun feel very incredible. He thought that the people at the 4S store below deliberately lied about the data in order to take credit.
After all, car booking is a very broad and non-binding concept.
Today you go to a 4S store to look at cars and tell the seller to reserve a car for me.
This is also a way of booking.
Therefore, the 4S store is likely to lie about the data.
But when he verified the data from one 4S store to another, he found that the data was not false.
Because every car has a deposit of no less than 20,000 yuan.
That is to say, the reservation of 50,000 vehicles is a reservation with real money, not a so-called verbal reservation, let alone false reporting of data.
If the user pays a deposit, the factory will arrange production orders.
Therefore, it is impossible for the person in charge of the 4S store to lie so boldly about such data.
Finally, through Zhang Jingchun's repeated verification, it was discovered that there are indeed only three 4S stores of Cangqiong Automobile. However, when coming to a 4S store, the users who purchase are not necessarily local users, but there are many out-of-town users.
Many foreign users are not the main force in this sales.
But those car dealers from other places.
The so-called car trade refers to a car trading company.
They will rent a parking lot at the location and then open a store at a more suitable port.
This store is definitely much smaller than the 4S store, and there are very few cars on display.
But a very big advantage of the car dealer is that it can sell cars of any brand, and you can buy insurance very freely. There is no forced consumption in 4S stores, and loans are also very flexible, without so many strict measures.
Therefore, automobile trading companies also account for a large proportion of the country's automobile sales.
The car sales method is very crude and simple.
Usually, after the user has taken a fancy to a certain car in a regular 4S store and obtained the lowest price from the 4S store, he then informs the car dealer of the price and model.
Car dealers will use their own channels to pick up cars from the cheapest 4S stores in the country, which can not only meet the needs of users to buy cars at low prices, but also meet the profit of car dealers.
Of course, this method of buying a car also has risks, such as encountering routine loans, defending rights against car quality issues, etc.
There are more than 400 car dealers involved in ordering Cangqiong cars this time, from almost all over the country.
Some have ordered more than 200 vehicles, and some have ordered less than 70 or 80 vehicles.
Some of these orders were placed by car trading companies based on user requirements, while others were made by car trading companies who had determined that the sales volume of Cangqiong Automobile would be very good and hoped to make a profit by hoarding a certain amount of goods.
After Gao Miao learned the news from Zhang Jingchun. I think an order of 50,000 vehicles is more reasonable.
Gao Miao even asked his staff to find car dealers in Chengdu, Zhengzhou and other cities as customers to contact them to see if they could purchase the Cangqiong A01 car.
Sure enough, the car dealer patted his chest and promised that he would be able to get the car, but he had to pay a deposit of 30,000 yuan. If he couldn't get the car, the deposit would be fully refunded.
But the price of the car is much higher than that of the 4S store.
The elite version is priced at 259,000 yuan in 4S stores.
The price at the car dealer is 279,000 yuan, and the price of the whole vehicle is a full 20,000 yuan higher.
There is also a set of rhetoric among car dealers.
"There are only three Cangqiong 4S car stores in the country now. If you don't go through us, you have to buy it yourself. The round-trip flight, plus the cost of food and accommodation, will cost thousands to close to 10,000 yuan."
"Furthermore, Cangqiong Automobile currently only has one factory in Ning City, and the orders have already been filled. If you make a reservation now, it may take more than half a year or even a year before you can pick up the car."
"Whether you drive your own gas truck or take a taxi or ride-hailing service this year, you will definitely not be able to escape the 10,000 yuan spent on gas and driving expenses."
"When the car over there comes back, you go over again to go through the procedures for picking up the car and getting the license plate, and then drive the car back and go through the procedures for registering it. The cost will definitely be 10,000 yuan or 5,000 to 6,000 yuan. You want it."
"Calculate for yourself, is it more cost-effective to buy a car here that costs 10,000 to 20,000 yuan and be able to drive a new car quickly, or is it more cost-effective to fly there to order a car and wait for a year and a half? The best thing is to buy early and buy early. enjoy."
The car dealer must be exaggerating when he says this, because they have to queue up when ordering.
But many local users think it’s right to hear what car dealers say.
Buying a car from a car dealer is indeed cost-effective and much more convenient.
In this case, many users choose to order a car from a car dealer, but the car dealer only deducts half of the deposit and puts it in the bank to earn financial interest or lends it out as a loan, and then the remaining money is Go to the 4S store to ask for a deposit.
Take it all and make big profits!
After learning about this situation, Gao Miao was not sure whether he should continue to liberalize sales.
For an order of 50,000 vehicles, even if Ning City is operating at full capacity, it will take a full 100 days of production.
This is still full capacity and non-stop production.
In reality, production efficiency, maintenance of mechanical equipment, and the movement of materials need to be considered.
So the actual order placement is already seven or eight months later.
Gao Miao could only tell Chen Xiao the information he had.
Chen Xiao's opinion is that as long as the other party gives a deposit, then he should accept the deposit and arrange the order for the other party.
Chen Xiao is very confident in the sales of Cangqiong Automobile, so he is not afraid that the other party will default on the deposit or the car.
Chen Xiao said to Gao Miao: "Orders can be released, and reservation orders can also be released, but they must truthfully inform the other party of the time they need to wait, and the terms of breach of contract if they cancel the order."
"Changtian Technology is not afraid that the inventory of our Cangqiong cars will not be sold after production. Every time we receive an order, the possibility of users buying other brands of cars becomes smaller."
Gao Miao immediately understood Chen Xiao's strategic plan - to destroy the automobile industry in Europe, the United States, Japan and South Korea.
The positioning of Cangqiong Automobile is very subtle.
The low-end version is as low as 259,000 yuan. This price will make Toyota Volkswagen’s mainstream best-selling mid-size car very uncomfortable.
Consumers ask, I spent 250,000 yuan to buy a car that saves fuel costs. It is extremely safe, looks extremely beautiful and smart, and has very good performance. The car is of course much more comfortable than buying a fuel car, and it is much more refreshing than a Tesla. .
This price will also make some users who were originally willing to buy a car worth more than 100,000 yuan very itchy.
If a car worth more than 150,000 yuan is driven for 10 years, the fuel cost may be more than 100,000 yuan.
Then why not add 100,000 yuan to buy Cangqiong car from Changtian Technology? The fuel cost is saved, and there is also face, comfort, and most importantly, the convenience of not having to refuel, and safety.
The safety of Cangqiong's cars is not something that cars costing more than RMB 100,000 can bring.
The luxury version of the model costs 299,000 yuan and has many more smart functions. As long as those users who are originally willing to buy Tesla, second-tier luxury cars or BBA's C34 are very entangled.
When it comes to buying a luxury car, do you have a luxury car logo?
But the experience will never be as good as Sky Auto.
And judging from Changtian Technology’s previous products, as long as it is a product released by Changtian Technology, it will definitely become a best-selling product in the world in the future. Zemeng equipment and Hanhan mobile phones have become brands with higher brand value than Apple mobile phones and Samsung. Mobile phone consumer electronics.
Therefore, there is no doubt that Cangqiong Automobile will surpass BBA in the future and become one of the cars with the most brand value in the world.
Therefore, spending about 300,000 yuan to hang a car logo on a Cangqiong car is no less than a BBA car logo.
The top-end version of Cangqiong Automobile has extremely powerful driverless technology and super comfortable car chassis technology.
This makes those E56 users who spent four to five million to buy BBA very confused.
After all, the actual riding experience and driving comfort of Cangqiong Car directly blew away BBA.
Therefore, the pricing of Cangqiong Automobile is actually for all models ranging from 150,000 to 600,000.
Chen Xiao now requires the company to accept every order, so that more users can drive to the sky, and the car will completely destroy the automobile industry in Japan, South Korea, the United States and Europe.
Let the world's automobile design and production centers be transferred to Xia Guo.
After learning what Chen Xiao meant, Gao Miao immediately asked Zhang Jingchun to tell the 4S store that as long as the user is willing to pay a deposit and agree to the terms of breach of contract, it does not matter how many cars the user orders, whether from a car dealer or personally.
Of course, Chen Xiao also has a very clear understanding.
Today's sales suddenly exploded, and they will definitely not be maintained for a long time.
There are many people who are willing to buy cars, but after the suppressed users saw the Cangqiong car of Changtian Technology, this desire to buy suddenly burst out.
When the mass production of Cangqiong Automobile can meet certain requirements, car sales will return to flatness and will not be as scary as today.
But Chen Xiao also has his own ambitions.
At least in the Xia Kingdom.
Chen Xiao hopes that Cangqiong Automobile can replace more than 30% of the fuel vehicles currently on the road.
The news was immediately transmitted to the 4S store.
Of course the sales staff at the 4S store were overjoyed.
After all, they get a commission for every car sold.
Until 00:00 am.
The results of day 1 are over.
All 30,000 cars in Cangqiong Auto's inventory have been sold.
Pre-orders have reached 56,000 vehicles.
Zhou Lin, a salesperson in Suhang City, was laughing so hard that she couldn't sleep.
She sold more than 1,000 cars today alone.
This situation would have been impossible for any brand to achieve in the past decades of 4S store history.
Zhou Lin was very happy to post today’s results on SuiChat and WeChat Moments.
The circle of friends instantly gained more than 100 likes and hundreds of comments.
This made Zhou Lin's former 4S shop friends extremely jealous.
"Oh my god, you're going to be scared to death. I sold more than 1,000 cars by myself."
"Woooo! I haven't been able to sell this number for several years. Today I was at the Volkswagen 4S store and not a single one was sold."
"I want to change jobs, I strongly urge to change jobs! I want to work as a salesperson at Cangqiong 4S store."
"Even if you ask for 500 yuan for a car, it already costs 500,000 yuan. I'm so jealous, baby!"
At the same time, Changtian Technology and its subsidiary Cangqiong Automobile also announced this result on their official Weibo, SuiChat circle, Weibo official account and official website.
After the information came out, major news media and major Vs retweeted it like crazy and gave it huge exclamation points.
Brother Yan, a big V with millions of fans, was extremely shocked. He said on Weibo: "Oh my God! 30,000 cars were sold in one day, and 50,000 cars were ordered. The sales volume of Cangqiong Automobile exploded on the first day! Xia Guo The automotive industry is about to rise!”
Many media such as Xinlang Automobile announced this information as front-page headlines, and commented: "Changtian Technology has redefined what real new energy is!"
On the second day, the TV anchor spent 1 minute and 30 seconds broadcasting the performance and sales of Cangqiong Auto, and said with great certainty, "The technological industrial products from Xia Guo have created a new height in the automobile industry! Xia Guo Manufacturing will definitely redefine the automotive industry and go global!”
At the same time, colleagues at home and abroad were shocked when they learned about this result!
(End of chapter)
