While the audience at the press conference exclaimed, they were also wondering why Hanhai mobile phones are so expensive! How can you have the confidence to sell it so expensively?
However, some of the reporters at the scene had already purchased Hanhai mobile phones from Xia Guo through some channels and tried them out. They knew very well that Hanhai mobile phones were worth the price!
Although smartphones are fast-moving consumer goods, they are more in line with the general attribute principles of commodities.
For homogeneous products, consumers’ desire to buy is very weak, and of course the price cannot be raised.
Mobile phones with their own characteristics are not only fast-moving consumer goods, but also handicrafts and even luxury goods.
Various Android phones such as HTC, Samstar, and Motorola are highly homogeneous, so they do not maintain their value, and the prices are relatively cheap.
Hanhai mobile phones and the previous Apple mobile phones are moving closer to handicrafts and luxury goods.
Before the press conference ended, Simpson said: "We have opened Nokia iVast experience stores in many cities in major European countries. You can go to the site to purchase or reserve mobile phones."
"Thank you for your support of Nokia and Hanhai Technology! Thank you!"
At this moment, Simpson was standing on the stage, looking at the audience, feeling very moved in his heart.
Because the layout of this press conference is very particular, in addition to Hanhai Technology, the logo on the scene is mostly that of Nokia.
Many of the audience attending the press conference held Nokia's LOGO in their hands.
Simpson suddenly felt that Nokia was alive again.
Although he knew very well that the Nokia of today was completely different from the Nokia of the past, but... it was still called that, wasn't it?
Nice romance
In the audience at the press conference, there were many old Nokia employees, including former CEO and chairman Ollila.
After Ollila resigned from Nokia, he worked for companies such as Motorola and Alcatel, but it was a pity that he was forced to resign for various reasons within only a few months of each time he served.
In fact, for people at Ollila's level, they already have endless money.
He is eager to get a job, not for how much money he can make, but for realizing the value of his life.
Today, Ollila came to the press conference, saw such a grand press conference, saw the familiar yet unfamiliar Nokia LOGO, and saw the familiar Simpson standing on the stage as the new CEO of Nokia. Incomparable feeling.
At least Nokia is alive!
And it was Simpson who made Nokia come alive.
Ollila even thought that when he was the CEO of Nokia, if he had followed Simpson's wishes and continued to cooperate with Changtian Technology.
Nokia will definitely launch a better mobile phone than the iPhone, and its equity will be retained, unlike now when it sold itself to Changtian Technology, and even became a sub-brand of Hanhai Technology, a subsidiary of Changtian Technology.
But history cannot repeat itself.
The best thing about humans is making the same mistakes all the time.
Ollila knew that if he was put back into that situation again.
Then his choice is likely to be the same as his original choice, which was to refuse to cooperate with Changtian Technology.
So all assumptions are just assumptions.
The people at the scene cheered and applauded.
Ollila still sincerely congratulated Nokia.
Because of the time difference.
So Chen Xiao did not watch the live broadcast of the press conference.
It’s not that Chen Xiao doesn’t pay attention to the European market.
On the contrary, he attaches great importance to the European market, but he is very confident in the European market.
On the contrary, the CEOs of Apple, Sunstar, and LG, as well as the senior executives of the marketing and technology departments, could not sleep.
They follow the European launch conference through various channels.
Looking at the terrible sales of mobile phones in the Xia continent, these companies have been frightened.
There are three major mobile phone markets in the world.
America, Europe and Asia.
Mizhou is dominated by the market of the United States, Europe is dominated by the market of the European continent, and Asia is dominated by the Xia continent.
Because these three places have strong consumption power and large populations, as long as they get any one of these three markets, the company can easily become the most powerful company in the world.
Now the iPhone is about to lose the Chinese mainland market. If it loses the European market again, it is very likely that Apple mobile phones will completely become a second-tier brand.
Therefore, Cook is extremely concerned about the sales of Hanhai mobile phones in Europe.
According to Changtian Technology, it has good relationships with many European telecommunications companies and related countries.
Cook hopes that the United States will put pressure on European countries to ban the sale of Hanhai mobile phones in Europe, which is obviously unrealistic.
Cook is very nervous now.
During this time, he has been holding special meetings with Apple’s marketing and operations department and other departments.
The purpose is to find a way to deal with Hanhai Mobile's continuous efforts to seize the Apple market.
Now Apple's top executives are watching the live broadcast of the conference in Cook's office.
After the live broadcast, Cook immediately held a high-level meeting and asked everyone to come up with solutions.
Apple's top executives are talking a lot and feel that they are facing a formidable enemy.
Putting pressure on Europe through relevant US departments, industry associations and capital has been determined to be ineffective.
Because Changtian Technology brings tangible benefits and advanced technology to relevant European countries.
This is because of Changtian Technology, Europe has directly entered the 4G era from the 3G era, even earlier than the United States.
Moreover, these communication companies in Europe do not have to pay expensive patent fees to Changtian Technology.
On the contrary, you can use Changtian Technology's 4G technology to promote 4G services to users and earn more consulting fees than in the 3G communication era.
The communications industry in the United States is also very clear about this, before Changtian Technology cooperated with European communications companies.
Many communications companies in Europe have approached American technology companies such as Qualcomm and Cisco to inquire about purchasing reagent technology.
Of course, these technology companies in the United States are very open-minded. They need Europe to provide a large amount of funds and provide high-interest loans before they are willing to help European communication companies establish 4G technology standards.
The reason why American technology companies had such a mentality at the beginning was because they recognized the 4G technical standards and only they had them.
Europeans are not fools.
Of course, we can cooperate with you wherever it is cheaper.
Therefore, we hit it off with Changtian Technology and expressed our willingness to make concessions in the mobile phone market.
This is also the fundamental reason why Hanhai mobile phones can be sold in Europe.
Since putting pressure on Europe through capital has no effect, there are currently two ways for Apple mobile phones to go.
The first one is to lower the sales price and win with price.
But from the first generation of iPhone to iPhone 5S, Apple has never chosen to take price reduction measures while mainstream mobile phones are still on sale.
If the iPhone5e5S is sold at a reduced price this time.
That will definitely lead to Apple's brand crisis.
Strong prices are the basis for the survival of Apple mobile phones.
It is also what Apple fans are most proud of.
If Apple abandons its firm price policy this time and actively lowers prices in exchange for market share.
Then Apple’s new mobile phones will no longer be able to afford the price.
This also has a huge impact on sales.
Today, everyone may be crazy to buy Apple because of the price cut, but in the future, the Apple series will lose more users.
Even if users are willing to buy, they will choose to wait until Apple lowers the price before buying.
So this solution is absolutely not feasible.
The second option is to start from the application.
The reason why Apple has been able to dominate the crowd in the past few years and become the best-selling smartphone in the world.
In addition to the fact that mobile phones are thin, light and have many black technologies and online aesthetics, the most important thing is Apple’s operating system and the major network applications based on the operating system.
At present, Western users are accustomed to using the Safari browser, I message to send messages to each other for free, as well as Instagram, Postagram and various life and game applications with social attributes.
These things have penetrated deeply into the lives of users.
iOS developers know very well that these apps have made it impossible for users to leave.
Hanhai Technology is in order to meet the usage habits of Western users.
We have also reached cooperation with these iOS application manufacturers and included these applications into the application matrix of Hanhai Technology.
App companies are all there to make money.
No one is a philanthropist.
Changtian Technology promises to give these application companies huge dividends.
This dividend ratio is higher than that given by Apple’s iOS system.
One more user means more revenue.
Based on this idea, application companies are of course willing to cooperate with Hanhai Technology.
Of course, these application matrices are aimed at Western users.
Users of Xia Guo have never used applications such as Instagram, so these applications have not been added to the Xia Guo version of the application matrix.
Although the sales of Hanhai mobile phones are very good.
But there is still a huge difference compared to the total number of iPhone phones.
The number of Hanhai mobile phone users did not reach 20 million until death.
Apple already has hundreds of millions of users.
Therefore, the number of users of major applications is not at the same level.
I figured this out.
Apple has made a decision.
On the one hand, it puts pressure on these application companies in the iOS ecological chain.
Let them choose 1 out of 2.
If you cooperate with Changtian Technology, you can add your own applications to the application matrix of the Yinghuo operating system.
Then Apple will cancel its cooperation with these application companies.
The purpose of this is to strangle the ecological chain of Hanhai mobile phones in the cradle.
Otherwise, according to the sales trend of Hanhai mobile phones.
After the sales of Hanhai mobile phones increase and they can compete with iPhone mobile phones, it will be very difficult for these application manufacturers to make the choice of 1 or 2.
This matter is of course a benefit to the application manufacturers of these ecological chains.
Apple is a very innovative company, and of course it is also a very serious blood-sucking company.
Because it monopolizes the entire iOS system, unlike the Android system, it is open and can be applied by any mobile phone company and packaged according to its own ideas.
This is because of monopoly, so iOS has absolute say over application companies.
A very simple example.
Apple takes a cut of app profits of up to 30%.
For example, a user likes a certain listening-to-geek APP very much, and he willingly recharges a membership fee of 10 yuan.
Was all these 10 yuan taken away by this APP company?
of course not.
Among them, 30%, or three yuan, was forcibly taken away by Apple.
This is what monopoly means.
What if the APP company is not happy?
Sorry then.
There are hundreds of millions of people using Apple phones. If you don’t give 30% of your profits to Apple, your app will be gone immediately.
Unless your phone is jailbroken, the only way for users to obtain APPs is through the Apple Store.
Apple has absolute control over the Apple Store.
Now there is suddenly a Firefly operating system on the market that is more advanced than iOS.
Apple mobile phones also face competition from Hanhai Mobile Phones.
So Apple has to make concessions on app storage profits.
Apple is preparing to announce that it will reduce its 30% commission on profits generated by apps to 20%.
It seems that Apple's doing this is a great gift to application companies.
Of course, Apple has not announced this series of policies immediately.
Cook is waiting for sales of Hanhai phones in Europe.
If the sales of Hanhai mobile phones in Europe are not good, then there is no need to announce these policies.
Also unable to sit still is Shanxing.
Europe is definitely the home base of Shanxing Mobile.
When the media all over the world thought that Changtian Technology’s Hanhai mobile phone was aimed at Apple.
Only Mountain Star knows.
Changtian Technology is going to defeat the Android camp, and one of the leaders of Android is Shanxing.
Currently among the global mobile phone sales rankings.
The first one is not an apple but a mountain star.
In the past few years, Shanxing has never regarded Apple as a competitor, but has tried every means to kill Nokia, the world's number one sales company.
Now Nokia has revived its legacy and held a grand press conference in Europe.
This is definitely a serious challenge.
Regarding the fact that Nokia held a press conference in Europe to release the Hanhai mobile phone.
Shanxing reacted immediately and published announcements in many media around the world and on its official website, pointing out that the Hanhai mobile phone was stolen and plagiarized from Shanxing in terms of appearance, camera style design, and voice assistant.
Shanxing also announced the name and image of his voice assistant on his official website.
This image is very interesting.
I can't say it's exactly the same as Xiaoying, but it's very similar.
Moreover, most of the functions announced by the voice assistant are the same as Xiaoying.
Can call applications to assist users in completing some tasks, etc.
In addition to accusing Changtian Technology of plagiarism.
Shanxing also accused Changtian Technology of stealing its own technology patents.
It is clearly stated that Shanxing originally cooperated with Nokia to develop several patents such as voice calls, communication basebands and cameras.
After Changtian Technology acquired Nokia, it used these technological achievements in Hanhai mobile phones without Shanxing's consent.
Shanxing spent a lot of money to place relevant announcements on various important media in Europe.
This time all the conflicts are focused on Changtian Technology.
