Chen Xiao's office.
Wang Xiang, Jobs, Wen Qi, Simpson and others were sitting on the sofa.
Song Yi brought everyone a cup of tea, but everyone seemed to be in a bad mood and didn't drink a sip of the tea on the table.
Changtian Technology’s stock quantity ranges from 20 million to 30 million units.
The current number of five-day reservations is 520,000 units.
This data is a huge failure, let alone Hanhai Technology, even if it is placed on iPhones, Samsung, HTC or even domestic Xiaomi phones.
Jobs looked at the background data on Hanhai's official website and looked very unhappy.
He had no idea that after the lively and vigorous Hanhai mobile phone launch conference, only 520,000 units would be produced in five days.
Moreover, Changtian Technology Hanhai mobile phone reservation does not require you to pay a deposit. You only need to log in to the website, register an account, and click to make a reservation.
Logically speaking, reservations that do not require a deposit are reasonable, and the number of people who actually buy in the end is 1/10 of the number of people who made the reservation.
One tenth is very good.
Jobs even doubted whether his eyes were deceived, because based on his understanding of the performance of Hanhai mobile phones, how could the total number of reservations be so small.
Jobs was quite responsible. He sighed and put his mobile phone on the table. He said to everyone apologetically: "Maybe I didn't perform well enough during the press conference, so the public didn't know much about our Hanhai mobile phone. As a result, the booking volume is relatively low.”
It's not unreasonable for Jobs to feel this way.
Because Steve Jobs spoke in English throughout the press conference, although there were simultaneous translations on site, in the Xiaguo continent, where the Chinese language is the main language, the conversion between English and Chinese still takes time.
The reason why Jobs was selected as the host of the press conference was not because Chen Xiao admired foreigners and believed that foreigners were good but Xia people were not, but because Chen Xiao intended to challenge Apple and the entire American market.
Didn’t Apple terminate its cooperation with Changtian Technology?
It doesn't matter, Changtian Technology invited the former CEO of Apple to serve as the host of the conference.
Didn’t the US market also ban Changtian Technology’s hardware from being sold in the US?
That doesn't matter, Changtian Technology invited a well-known person from the United States to be the host of the press conference.
In addition to these two reasons, Jobs is actually half Xia nationality at heart, because his life was saved by Changtian Technology.
Wang Xiang comforted Jobs and said: "Mr. Jobs, our reservation volume is not good. In fact, it has nothing to do with you. I think the price is too high. If our purchase price is lowered, the reservation volume should double." Several times."
Wang Xiang knew that what Chen Xiao had decided could not be changed.
But in his heart, he always believed that the price of Hanhai mobile phones was indeed set high.
Wang Xiang and Chen Xiao also have a very good relationship. They can say whatever comes to mind, which is why they have such a sigh.
Simpson has worked at Nokia for so many years, experienced Nokia's success, and also accepted Nokia's failure.
He is very experienced in selling mobile phones.
Simpson said: "I have absolute confidence in Hanhai mobile phones. I have worked for Nokia for so many years and I also used Apple phones some time ago. I believe that as long as consumers use Hanhai mobile phones, the sales of Hanhai mobile phones will not be a problem."
Wenqi's view is the same as Simpson's. The current reservation volume of Hanhai Mobile is relatively low. The most fundamental reason is that Hanhai Mobile is a Xia Guo smartphone. People just watch the press conference and cannot fully understand and experience it. Hanhai mobile phone is smart and convenient.
Chen Xiao took a sip of tea very calmly and said, "Mr. Jobs, there may be some differences between the personalities of Easterners and Westerners."
Siluke
"Westerners may like challenges more and will accept new things quickly. Easterners, on the other hand, are more reserved or conservative."
"These two personality traits do not mean which one is better or which one is worse, but they are two manifestations of one thing."
"I believe that after the Chinese people have used Hanhai mobile phones, their acceptance and love for it will be far greater than that of Western users. We can draw this conclusion from the fact that iPhone fans in Xia are more crazy than those in the United States."
Jobs said: "Actually, I am responsible. I think our mobile phone promotion work may not have been done very well."
"We only let consumers know the Hanhai mobile phone brand, but we did not let consumers feel the advantages of the mobile phone from more details. This is a drawback because we do not have offline sales points."
Jobs really wanted to set up an experience store for Hanhai Mobile so that more consumers could experience and use it in offline stores.
This can increase consumers' desire to buy mobile phones.
Chen Xiao also agrees with Jobs's view. However, before Hanhai mobile phones are actually sold, there is not much need to open a large number of mobile phone experience stores.
Chen Xiao is very optimistic, "I wonder if any of you have bought stocks in the next A-share market. If you have been baptized by A-shares, then you will know that our citizens of Xia Kingdom have a unique character just like our stocks. .”
“If you open high, you will definitely go lower, but if you open low, there is a chance of reversal.”
"We'll see."
Wen Qi asked Chen Xiao with some confusion: "Are we just going to stock up on the pre-sale volume of 520,000 units? Don't we take some other measures, or find a way to...hide this data?"
What Wen Qi said is very reasonable. If Changtian Technology announced to the public, the pre-sale volume would only reach 520,000 units five days later.
It would be very embarrassing to say it out, and it would have a very bad influence on Hanhai Technology and Changtian Technology.
Chen Xiao said to Wen Qi very confidently: "No matter whether we announce the pre-sale data this time, the facts are there, and we can't change them. The growth of a company will never be linear. It will definitely grow." We are facing some twists and turns, so if a reporter asks this question, we will just answer it truthfully."
Now that Mr. Chen has said so, Wen Qi can't say anything else.
Wen Qi and others prayed silently in their hearts, hoping that after the sales of mobile phones begin and consumers experience the advantages of Hanhai mobile phones, sales will slowly increase.
In fact, as far as Wen Qi is concerned, she no longer has any expectations for Hanhai mobile phones to surpass iPhone 5s.
She just hopes that Hanhai Mobile can have a place in the entire smartphone market, have a certain share, and have a certain specific consumer group.
Chen Xiao's prediction was indeed correct.
After Hanhai Technology's press conference, many reporters did not evacuate completely. Instead, they left some staff in Changzezhou so that they could be on call at any time and get information about the number of reservations and sales of Hanhai mobile phones as soon as possible.
Many reporters are asking about the number of reservations for Changtian Technology Hanhai mobile phones.
Under Wen Qi's instruction, the staff truthfully informed the media that in the five days since the press conference, only 520,000 Hanhai mobile phones have been reserved.
When reporters got the news, they were stunned.
The reservation volume of iPhone 5S has reached almost 5 million units, while the reservation volume of Hanhai mobile phone is only 520,000 units. The gap between the two sides is ten times.
After the Western media got the news, they were of course secretly delighted, and even had some jokes and contempt for Changtian Technology.
Because in the minds of the Western media, as a backward Asian country, Xia's domestic technological products will never surpass those of the West.
Mobile phones are the culmination of human wisdom in the world and represent the most advanced science and technology in the West.
How could Xia's mobile phone technology surpass that of the West?
Xinlang Technology and other Xia Kingdom media were very shocked. As Xia Kingdom's domestic media, they certainly hope that Changtian Technology's mobile phone sales can be comparable to iPhone mobile phones.
But the actual situation is that the staff of Hanhai Technology informed them that the five-day pre-sale volume was only 520,000 units. This is the data obtained under the premise that the pre-sale does not require users to pay any deposit.
The reporter from Xinlang Technology thought he heard wrongly and repeatedly asked the staff: "Is there a reservation volume of 520,000 units every day, or is there a total of 520,000 reservations?"
The staff of Hanhai Technology did not lie and said truthfully: "From the end of the press conference on May 15 to now, the total number of reservations is 520,000 units."
At this time, the domestic media looked at each other in complete disbelief.
They all think that the performance of Hanhai Technology's mobile phones is very strong.
Judging from the performance at the press conference, it should be a few grades better than the iPhone.
Why are there only 520,000 reservations?
In this era, fast-moving consumer electronics products are voted with their feet. If consumers approve it, it will sell well. If consumers don’t approve it, even if your press conference is spectacular, if consumers don’t buy it, they won’t buy it.
Soon domestic and foreign media promptly announced the number of reservations for Hanhai mobile phones - 520,000 units.
It made the entire mobile phone industry laugh out loud, and it made consumers in Xia Guo unable to complain.
Xinlang Technology “The number of reservations for Hanhai Mobile Phone on the first day is only 520,000 units. It is very likely that Changtian Technology will lose its smartphone dream.”
Sohu Technology: “Taking the iPhone 5S as its competition target, iPhone 5S’s five-day reservations are close to 5 million units, while Hanhai Mobile’s five-day reservations are only 520,000 units.”
On Weibo and multiple Xia Kingdom forums, netizens were shocked when they learned the news.
"How is it possible! The performance of Hanhai Mobile Phone's launch conference was so good, how could the number of reservations in five days be 520,000 units? Are the media just a few zeros?"
"Well. Back upstairs, I think this data is real, because although many friends around me are also optimistic about Hanhai Technology, they did not choose to make an appointment, but instead bought an iPhone 5S. Although Hanhai Technology's performance is strong, after all, It’s a Xia Guo smartphone, and the price is relatively high. The system’s applications don’t seem to be as rich as the iPhone, so it’s reasonable for consumers to choose to buy the iPhone.”
"Don't doubt this data. Just ask yourself and your friends if they have made an appointment? If they have not made an appointment, then this data is true."
Those netizens who were concerned about the development of Xiaguo's technology felt like a stone was stuck in their hearts, making them very uncomfortable. However, when they asked themselves whether they should buy Hanhan mobile phones, they also retreated in their hearts.
The price is expensive, the first mobile phone does not know the experience effect, etc., these are all influencing factors.
The Western media announced with great joy that "the number of Hanhai mobile phone reservations is only 520,000 units."
For the entire Western media, the failure of Hanhai Mobile is the victory of Western technology.
Apple headquarters in California.
Cook also learned the news. Cook took a chance and drank coffee by the window in a very happy mood.
It is not that easy for a new Xiaguo mobile phone company to surpass the iPhone, which has many years of history.
Cook immediately ordered dealers around the world to ship iPhone 5e5S as quickly as possible.
Occupy the market that has been vacant due to the lack of iPhone 5 as soon as possible.
May 20th arrived as scheduled.
Changzezhou, the conference room of Changtian Technology Headquarters.
Chen Xiao, Wang Xiang, Jobs, Wen Qi, Simpson and others were sitting in the conference room, looking at the big screen showing the backend of Hanhai Technology's official website, where there was data on how users purchased and paid for mobile phones.
At 8 a.m. on May 20, the rush to buy mobile phones officially began.
According to the current stock quantity of Changtian Technology, anyone who is willing to buy it can buy it, so there is no need to panic buying at all.
A minute passed, and there were only 20 people paying.
An hour passed. The number of payers is only 428.
At this rate. The number of people paying on the first day is likely to be less than 10,000.
This made Wen Qi and others very embarrassed.
Rebus's Xiaomi mobile phone sold out all 100,000 units on the first day it went on sale.
Everyone looked bad, and Chen Xiao left the conference room after taking a sip of tea.
No one knew whether Chen Xiao was angry or disappointed.
Hanhai Mobile and Changtian Technology have invested a lot of energy and money!
Wen Qi also let out a long sigh, thinking that many media should be waiting to see Hanhai Technology's jokes.
Shanghai Stock Exchange, Anxin Investment Company.
Wang Kexin, a staff member of the investment department, is sitting at his workstation.
She logged into the official website of Hanhai Technology, chose a shadow cyan 128G mobile phone to look at and made payment.
The income of ordinary employees who can work at Anxin Investment is relatively high, with an average annual salary of more than 300,000.
Wang Kexin's iPhone 4 phone fell to the ground two days ago and turned into scrap metal.
She is considered a fan of Apple and originally planned to buy an iPhone 5S, but unfortunately, the iPhone 5S at the Duojia Apple Experience Store in Shanghai has been sold out, and she has to wait half a month to a month to buy an iPhone 5S.
Investing in a work mobile phone is essential in Anxin.
Wang Kexin couldn't wait that long, so among the many mobile phones available for purchase, she chose Hanhai Mobile.
For a girl, mobile phone configuration is one thing, and the appearance of the mobile phone is even more important than the configuration.
The delicate and charming appearance of Hanhai's mobile phone deeply attracted her.
So she prepared to be the first to eat crabs despite the objections of her colleagues.
Moreover, Wang Kexin was even more happy when she heard that there is a warehouse for Hanhai mobile phones in Shanghai, and that the mobile phone can be delivered to you within two hours after paying.
This experience is much better than waiting a month or two to buy an iPhone.
Wang Kexin clicked to buy, and many colleagues said behind her back: "Why are you being a guinea pig? Kexin, it would be great to have this money to buy an iPhone."
"That's right, if it were me, I would buy the top model of iPhone 5S."
Wang Kexin said with some helplessness: "I think so too, but iPhone 5 is still not available, and the Hanhai phone is pretty good-looking, thinner and lighter than the iPhone, and the color scheme is very ancient."
Everyone shook their heads helplessly.
Two hours later, the phone was delivered to Wang Kexin's company.
