Farshan just naturally expressed the current situation of their company and how to deal with the problem.
However, many European media heard that this is a kind of promotion for Dell Smart series and Changtian Technology related technology products.
But this kind of publicity is very useful, after all, the performance of Dell Smart Computer is there.
Its price is much cheaper than high-end computers from brands such as IBM, but its performance is completely acceptable.
At present, IBM's mid-to-high-end computers have difficulty running "Origin", but the cheaper Dell Smart series can actually run the game smoothly, which shows a big problem.
After "The Times", "Deutsche Zeitung", BBC, Reuters and many other European media reported Farshan's interview, it caused a sensation in the entire computer industry and game industry.
This time, the European market and European consumers have focused all their attention on the Dell sales and experience store in Berlin, Germany.
Through these reports, consumers came to know about the Dell Smart Series, carbon crystal memory and carbon crystal hard drives, which are not as bad as the media publicized. Instead, they have super performance and have been recognized by professional companies.
"Origin" has attracted a large number of fans in a short period of time. These gamers want to play the game happily, and there are two ways to go.
One is to find a way to get carbon crystal memory and carbon crystal hard drive.
Another option is to replace the computer equipment in your hand with Dell's smart series.
At present, Changtian Technology Xingrui International Co., Ltd., a company jointly operated by Changtian Technology and AMD, has not officially opened to external operations, so it does not sell products directly to consumers.
Therefore, European consumers have no way to get carbon crystal memory and carbon crystal hard drives.
Then these consumers have only one way to go, to buy Dell Smart series PCs.
Affected by the media, many computer enthusiasts and industry commentators have bought the Dell Smart series, and have inspected this series of computers inside and out, and conducted a thorough analysis of their performance. .
In the end, almost all commentators and professional media gave unanimous comments - Dell Smart series is cost-effective.
Not all users need to use a computer with a high-end CPU, as long as it is sufficient.
Although the amds3000 series CPU is not as good as the Pentium IV CPU in terms of performance, when used with carbon crystal hard drives and carbon crystal memory, its overall performance is still very good, not inferior to IBM computers equipped with Pentium-style high-end CPUs.
The consumer market is a market where you vote with your feet. If your products are of good quality and cost-effective, they will definitely be recognized by consumers.
There are only three days left before Christmas, and the clerks at the Berlin Dell sales and experience store are crazy busy.
2,000 units with the Smart Series were all sold out in less than two days.
Some of these consumers rushing to buy are gamers, and most of them have plans to buy computers.
They also studied media reports and professional evaluations in detail, and finally determined their purchase demand on the cheaper and more powerful Dell Smart.
Consumers have this mentality: Dell's smart products are a little more expensive than other brands' mid-range series, but cheaper than IBM's high-end series.
In this case, everyone is willing to spend a little more money to buy Dell Smart.
Evaluations from the media and experts, plus in-depth usage reports from consumers who purchased earlier.
The reputation of Dell's Smart series immediately rose.
Anna felt like she was going crazy.
A week ago, she thought her Christmas shopping season would be over with ease.
She also tried her best to convince herself that the store's business was not good, but it was easy.
Unexpectedly, there were only a few days until Christmas, and the Dell Berlin store would suddenly become busy.
All the newly released Dell Smart series have been sold out. Not only that, many people have also placed orders.
Anna walked outside the store and was surprised to see a long queue outside the store.
The winter in Berlin is very cold. It is still snowing outside today and the outdoor temperature has already reached below zero. How can these consumers be so crazy?
Anna quickly reported the situation to the store manager, who organized the store staff to deliver warm water and coffee to these customers while informing them of the current inventory of computers in the store.
"The Smart Series is no longer available. Ladies and gentlemen, the Dell Smart Series is no longer available. Today's weather is particularly cold. Please go back early."
Anna also informed customers one by one of the current situation in the store. What she didn't expect was that the furthest customer was already 1 kilometer away.
From this point of view, there must be at least 1,000 customers queuing up to buy the smart series today.
Anna also kindly reminded: "Except for the smart series, other series of PCs are still in stock. Do you want to consider other ones? Today is a pre-Christmas event, and we will have discounts!"
Who knew that these customers queuing up were all here for Dell Smart.
"We only buy the smart series, and we don't consider other series."
Someone also asked: "Do other series support carbon crystal memory and carbon crystal hard drive?"
Anna said with some embarrassment: "Currently, only the Smart series supports the above configurations. The other series use the latest ASUS and Gigabyte motherboards, so we do not carry carbon crystal memory, and we do not support upgrading carbon crystal memory."
Hearing Anna say this, the customers in line stamped their feet and rubbed their hands, and said a little out of control: "That's right, other series don't support it, why should we buy it?"
Store manager August quickly explained: "But our store is out of stock. Even if everyone is queuing up here, we still don't have the goods!"
"There is no stock, can we queue up and make a reservation?"
"What the hell are you doing at home?! The largest sales store in Germany only has 2,000 units! You only sell 2,000 units, you might as well not sell them at all!"
The weather is relatively cold, and everyone is queuing up here. It's okay if they can buy it, but of course they are angry if they can't.
Seeing that the situation at the scene was about to get out of control, August quickly comforted everyone and immediately asked Anna to contact Dell's European headquarters to ask for advice on how to handle this situation.
Do you accept customer reservations?
Does the head office still have supplies?
Dell's European headquarters did not expect this situation to occur.
Dell's reputation in Europe has always been inferior to that of IBM and HP, and there have never been queues to buy at sales stores.
The European headquarters also had no idea, because they didn't know how much inventory the Smart Series had, and they had no plan. They never expected that the Smart Series would suddenly sell so well.
