The lesson that people learn from history is that they can never lose the lesson from history.
This equation must not be said. While solving confusion, it is necessary to give people the hope they want, so that people can listen to the words.
"It won't change in the long run, which means it can change?"
Li Yannian's frown deepened, the barbecue in his mouth was completely no longer fragrant, and Li Yanting also stopped what he was doing.
"If you want to change, you have to go back to the previous question. Besides the market, what else have warriors lost?" Fang Fang said while chewing meat.
"Technology?" Li Yannian asked tentatively.
Fang Fang proposed an eight-level labor system. It is not difficult to imagine that Fang Fang valued technology and craftsmen, and his wine shop seemed to have risen due to technology.
"Yes, it's technology!"
"To put it in layman's terms, technology is the added value of all commodities." The equation pointed to the lamb on the charcoal basin, "The same lamb, different people, different control of the heat, different spice ratios, different techniques, the final taste will be different. If it’s different, how will it be reflected in the selling price?”
"Not to mention the huge difference, doubling it is no problem!" Li Yanting said looking at the carbon fire in front of him.
"Then what will happen if we move this roasted lamb into the Octagon?"
The Octagonal House is one of the four famous restaurants in Tai'an City. It is famous for its barbecue, and its whole-sheep banquet is the most popular in the Wu Dynasty. It is the first restaurant in Tai'an City to implement a reservation system.
“Now I understand that the same product, packaged differently using different technologies, will produce completely different results!”
"In the entire trade of the Nine Provinces, our Wu Dynasty only controls the goods, while the Song people are proficient in the latter two points. This is why we clearly know that the Song people robbed the Wu people of their wealth, but we can't explain the cause of the problem! "
After Fang Fang finished the last bite of the barbecue, he knocked on the plate and said, "To sum it up, it's a combination of trade, technology, and work!"
"Trade, technology, industry?"
Li Yannian chewed on these three words, his confused eyes brightening little by little.
"Understood, we also have trade. The reason why the Wu Dynasty was passive was because it lacked skills and work." Li Yanting understood clearly.
"Trade is the most important thing and skilled workers are insufficient. This is the inertia of history. The Song Dynasty was the earliest to found the country and had the best innate conditions. It controlled the geographical location and had good access to the country. The military was not strong. No matter what the consideration, he could only turn his energy to trade. In order to obtain more With more wealth, they gradually and passively completed the change, from heavy trade to heavy technology. Once this trend is formed, the benefits will not change. When the qualitative change comes, strong technology will feed back the military. Different roads lead to the same goal. It’s a good day to be strong!”
Song people were weak in culture. To put it bluntly, they still had no confidence and no confidence. With technology and wealth in hand, it was difficult for ambition to grow.
"How can I say that Yan Yin is not here for the market, but for the technology in your hands, sir?" Li Yannian seemed to understand something.
The Li brothers, Yan Nian is calm and Yan Ting is bold, they just become a contrast.
After the elder brother finished speaking, the younger brother immediately added, "Drinks have always been huge profits. Mr.'s drinks have been sold at high prices in Tai'an City. Once the household market opens, the grassland leaders will definitely be attracted by it. Yan Yin seems to be taking the initiative when he comes, but in fact he has evil intentions! "
Listening to the two brothers' additions, Fang Fang smiled and held out a finger, "You are right, but how can you realize your evil intentions? You might as well take a guess!"
The communication with Old Man Xia is learning from each other, and the dialogue with the Li brothers is teaching. Fang Fang really hopes that the two brothers can learn something from them.
After all, if you want to slam on the brakes and change the direction of the Wu Dynasty, Fang Fang alone is definitely not strong enough. Of course, this person cannot be chosen casually.
The Li brothers looked at each other. After a brief silence, Li Yanting spoke hesitantly, "The wine industry was hugely profitable, and the Wu Dynasty was short of food. Prohibition orders were issued one after another. Although it was useless, the restrictions were already quite large. The scale of Mr.'s wine shop was not small." Big, the impact is not small. If I were a Song Dynasty person, I would have mass production in the Song Dynasty and sell it to the grassland with the technology. At that time, Mr., I would be restricted by the system. Even if the grassland is open to buying, the quantity will not be enough. If the quantity is sufficient, the price can be reduced. First of all, Force Mr. to death, and then all the profits will belong to Richang Bank!"
"One sentence is true, but tens of thousands of books are false. I was the first Song Dynasty person to create Laoquan. I am just reforming to solve the secret of spicy, dry, and fragrant taste. Richangxing only needs to bring a skilled brewing craftsman from the Song Dynasty. , will be reproduced soon!”
"Yan Yin deserves death!"
Li Yannian clenched his fists.
You are not stupid. At this moment, you still don’t understand what Yan Yin is thinking?
"Sir, you refused yesterday, but if I were Yan Yin, I would definitely use other methods. There is a reason to be a thief for a thousand days in this world, and there is no reason to guard against thieves for a thousand days. Song people can still do it when the time comes. Here!" Li Yanting was not only not happy, but also worried.
"This is the truth, so another concept is needed from it, brand!"
"Brand is not only about the sign, but also involves many factors such as personality and service. Taking the Octagon Building as an example, if the chef opens a store and the owner opens a store, will the result be the same?"
"Won't!"
Li Yanting had the right to initiate dialogue with Fang Fang, and words of affirmation came out casually.
“Technology can be stolen, brands can be plundered, but brands formed by multiple factors cannot!”
"Yan Yin didn't get what he wanted this time. Stealing technology must be his next step. It has even started before. Before it succeeds, what we have to do is to build a reputation."
"When the Song people started to build signs, we formed a brand effect with word-of-mouth. Even if the Song people came up with the same thing, it would not be able to affect our huge profits, or even form feedback!"
"Feed back?"
After thinking for a moment, Li Yanting smiled and said, "This is the same as the relationship between the Four Famous Restaurants and the Twelve Restaurants. No matter how much the Twelve Restaurants do, they may flourish for a while at most, but the Four Famous Restaurants will ultimately benefit."
Fang Fang snapped his fingers, "Yes, that's the truth. With the emergence of my technology, Laoquan's market will inevitably be reshuffled. You don't need to occupy all the market, you only need to take the top share, and profits will flow after you sit firmly." Continuously, just like the four famous buildings!”
In order to control alcohol, the Wu Dynasty followed the Song Dynasty's system.
The method is the same but the purpose is different. The Song Dynasty was for profit, while the Wu Dynasty was purely because there was enough food to eat.
From top to bottom, brewing is divided into five categories: official brewing, main store, auxiliary store, flag store and foot store.
Brewing is prohibited under the main store, distillation is not allowed under the auxiliary store, the number of flagship stores is strictly controlled, and the foot stores are completely dependent on the fourth level.
Fang Fang's restaurant is an auxiliary store. This is not because of his connections. It's purely because the burned down restaurant itself owns it. Without that condition, Equation wouldn't want it.
However, due to a three-year outage, by the time Fang Fang took over, the share was only 1,200 jars of muddy wine, and after distillation, it was only over 200 jars.
In September, he received a quota of tribute wine, and the share increased to 4,000 jars in the next year. Without this condition, he would not dare to expand.
As for being promoted from an auxiliary store to a main store and having his own brewing workshop, he still has to find a way through Old Man Xia. Without this path, it would be impossible in his life.