Chapter 551 Dismal Sales
600!
Forgetting the bright red characters on the report, Spencer wondered if his eyes were dazzled. He rubbed it vigorously and looked again, but it was still the same number.
Pa~
He slapped the report on the table, covered his head and said in pain: "No! Why is it so low!"
In such a huge city, the sales volume in Xiangjiang is only 600 per day. What a joke!
We spent a lot of effort on advertising, but the sales were extremely dismal!
He can't accept this fact!
“If it’s fake, it must be fake.
Maybe there is a zero missing in the calculation below! "
Sippert looked at his battered boss with some sympathy, and after being silent for a long time, he said: "Okay, my president! Haven't we expected this step a long time ago!"
"Yes, it was expected, but it's not even one-fifth of the expected sales. This..."
In the end, he couldn't say it anymore, because judging from past sales records, the first-day sales of a new product under such a large-scale advertising campaign should be between 3,000 and 4,000 units, which is considered normal.
"This data will make people laugh out loud if it is spread out."
Ring ring ring~
Just after he finished speaking, the phone rang. After answering, Handela said to the two of them: "The sales volume of Zhougang Company is out, 1,340 units!"
"not enough!"
Sippert said with a helpless look: "We only achieved this sales volume after discounting, but it is obviously still low. From this point of view...many people should still focus on the second generation model."
Although the statistics of other regions have not yet been reported, the data from Xiangjiang can reflect that the Generation II model has surpassed the discounted Generation One model and the company's new products.
This is what makes them most helpless.
Because there is no countermeasure at all!
"Publish the discount notice." She rubbed the center of her brows and ordered to her subordinates who were waiting aside and did not dare to breathe: "Just give it a 20% discount!"
20% off?
The man was stunned for a moment, then looked at Spencer.
Spencer hesitated for a moment. The original plan was to offer a 10% discount like Jinxiu, but the data was too miserable, and the 10% discount might not make any difference.
20% off...
Give it a try.
He said with a tired look on his face: "Just do it!"
"Yes!" The subordinate hurriedly responded and stepped back.
the next day.
Newspapers revealed the pager sales of the two companies, and the real figures were shocking.
1340 VS 600,
If several major newspapers had not reported this, no one would believe this data.
The famous Motorola company actually lost!
And it failed miserably!
The topic instantly became more popular than the advertising campaign of the past few days.
Villa area.
Li Xiucheng was standing in the garden, pushing two little ones on the swing.
Su Xiaomeng walked over quickly, holding the newspaper in her hand and a bright smile on her face.
"Xiucheng, the newspapers are praising you, saying that the Splendid Era is going to overthrow Big Brother!"
"It's so exaggerated!" Li Xiucheng took the newspaper with a smile, scanned it ten lines at a time, and immediately shook his head.
What the editor said above is very exaggerated. Motorola has capsized, and the Splendid Era Model 2 will soar into the sky, leaving Japan's Panasonic behind, etc.
Seeing Li Xiucheng shaking his head, Su Xiaomeng was puzzled, "I think what it said above makes sense!"
They learned the data from Wang Xingzhou last night. She also felt that Motorola had failed miserably and that the eldest brother's position was in jeopardy!
"It's purely an exaggeration by the newspaper to attract attention." Li Xiucheng explained: "If Motorola failed so easily, Panasonic would have become the boss long ago!
We just had the upper hand, but this was the result of the other party being careless and despising us.
This time it can only be said that they failed on one product, but a skinny camel is bigger than a horse, and their counterattack will definitely be more violent later.
That is the moment that tests us the most. "
"Oh~"
Su Xiaomeng nodded and smiled again: "But I believe Xiucheng you can handle it easily, because you are the best."
"certainly!"
Li Xiucheng smiled confidently.
At this time, Zhao Qiang came over: "Mr. Li, Boss Wang called to say that Motorola has reduced its price! 20% off!"
Hearing this, Li Xiucheng looked at Su Xiaomeng and smiled: "Look, the counterattack is coming!"
"Then should we also lower the price? Previously, we only said that the price would be reduced for one day."
"Of course we need to follow up. Wang Xingzhou also called to ask about this."
Li Xiucheng licked his lips and said to Zhao Qiang: "Tell Wang Xingzhou and then inform Sun Xuming that before the second generation is released, as long as it does not break the bottom line, we will follow up as much as Motorola drops."
"yes!"
In fact, in just four days, Motorola's struggles did not have much effect.
On the last day, it was even reduced to 40% off, and the total sales volume in the four days was only 5,000 units. On the other hand, Zhougang Company's sales exceeded 10,000 units.
Although I made less money after the price reduction, most of my inventory was gone.
Motorola's total inventory is still nearly 100,000.
There was no way. This time, Spencer was ambitious and stocked up hundreds of thousands of goods. The base was too large. Even though a lot of them had been sold during the big price cuts in the past few days, there were still too many left.
He has been really worried these past few days!
Looking back at Li Xiucheng, he was living a very comfortable life.
On the 12th, I took my family to attend the movie's opening ceremony in my spare time.
The 15th!
Early in the morning, Li Tianli got up, cleaned up his personal hygiene, and then went out directly with bread and milk.
When he arrived at the door and looked at the taxis on the road, he hesitated for a moment, then turned and walked to the bus stop a few hundred meters away.
Last time I was extravagant, but my trip was in vain. This time I must be steady!
Walk, wait for the bus, and then rush to the last shopping mall, which just opened at 8:30.
"Not bad, this is just right."
However, when he arrived on the second floor, he was dumbfounded.
There are so many people at the counter at Zhougang Company!
The huge counter was actually surrounded and airtight.
"I want the pink one, the second-generation pink one!"
"Bring me two second-generation purple ones, hurry up."
"Give it to me first. I have to rush to work. I want the white one."
"Ah, don't squeeze! Damn it, if anyone touches my PG, I will kill you!"
"Ah, the gangster lifted up my skirt!"
"...."
"Please don't be anxious, come one by one, we guarantee that there will be enough goods for everyone to buy!"
"Everyone, please don't be anxious..."
"Fuck! You're late! I'm in line, so I can't go to work!"
Li Tianli cursed secretly, walked to the crowd, puffed up his energy, and rushed in.
He yelled, "Get me a purple one! Hurry! I'm still rushing to get to work!"
...
The same hot sales situation appeared at various sales points, and everyone's desire to buy that had been suppressed for many days finally burst out today.
Countless people waved their banknotes and sweated profusely before finally leaving with satisfaction holding the exquisite boxes.
On the other hand, the Motorola counter across the street was deserted and empty!