In the previous life, Times Square was located in Causeway Bay, the prosperous heart of Hong Kong Island. The overall building consists of two office buildings with 46 and 39 floors respectively, which can be seen at a glance no matter where you are.
It can be said that in the 1990s, the entire Times Square was a landmark building in Hong Kong, and it was the most prosperous commercial center with the most department stores in Hong Kong. The Hong Kong real estate developer who developed this theme was the famous Wharf, the Wharf boss. They are the Bao family and the Wu family in Hong Kong.
At the end of the 1960s, the core value of Causeway Bay as the center of Hong Kong Island has not yet emerged. Only To Yongxiao, who has a golden finger, will know how valuable the piece of Causeway Bay land in the hands of the lame man is. Even if he buys it without building, it will not be built in the future. It can also be doubled.
It's a pity that the crippled generation of tycoons are still a bit immature in doing business, especially compared with old foxes like Du Yongxiao, they will suffer even greater losses.
"McDonald's flagship store grand opening, huge crowds of guests igniting the excitement in Kowloon!"
"McDonald's is a historical moment when Western fast food enters Hong Kong."
The next day, major media in Hong Kong reported on the matter.
As Du Yongxiao said before, the value of news does not lie in how many media reporters you invite, but in the popularity of the event.
Just like this McDonald's opening, many media originally paid little attention to it, but as the grand opening broke out, the incident directly made the front page headlines.
Hong Kong's "Ta Kung Pao", "Ming Pao", "News News", and the newly established "Oriental Daily", etc., all reported on McDonald's grab for Hong Kong.
As public opinion in newspapers fermented, Hong Kong's Lai TV station also began to conduct an exclusive interview with McDonald's. The program was titled "McDonald's Catering Revealed - Western Fast Food Is Popular in Hong Kong."
The TV station invited Johnny as a resident guest, and also invited big star Ti Lung as a special guest to tell the story of McDonald's success in Hong Kong.
Although it is a talk show, it makes the audience enjoy watching it.
Johnny is also a publicity veteran and took the opportunity during the show to invite Tillon to be his spokesperson.
Facing the camera, Di Long was too embarrassed to refuse, and readily accepted the offer at the lowest price of 30,000 yuan - according to Di Long's current popularity, he could earn 100,000 yuan just for the Longines endorsement.
With the help of TV programs and Ti Lung’s advertising endorsement, Hong Kong people can see McDonald’s advertisements no matter where they go——
Dillon picked up the fried chicken leg and smelled it, then picked up the hamburger and took a bite. He closed his eyes and said intoxicatedly: "For the fried chicken leg hamburger, I choose McDonald's!"
Under the overwhelming advertising, the business of McDonald's flagship store is getting more and more prosperous.
Those local milk tea shops and fast food restaurants were originally waiting to see McDonald's jokes, but they didn't expect that they would gradually become jokes.
Hong Kong people seem to regard it as fashionable to be able to eat McDonald's. Many people even take the trouble to take the Star Ferry from Hong Kong Island and the New Territories to Kowloon.
Those customers of milk tea shops even flocked to McDonald's to experience Western fast food that is more advanced than drinking milk tea.
One month later——
McDonald's sales figures will be released soon.
That night.
Du Yongxiao, Johnny and others were waiting in the store, waiting for the sales to come out.
Du Dapao and Li Cuilian's distressed son was also with them.
As the store manager of the flagship store, Banana Man Meng Dafei is incredibly nervous at the moment.
There was sweat on his forehead as he calculated the accounts with the clerk A Mei.
After excluding labor expenses, water and electricity bills, and other expenses, Meng Dafei picked up the financial report and showed it to Du Yongxiao: "Mr. Du, the net profit... is out!"
"How many?" Du Yongxiao said calmly.
Johnny, Du Dapao, Li Cuilian and others were impatient: "How much is it?"
"After one month of trial operation, the monthly profit of our McDonald's flagship store has reached... 83,000 yuan!"
"Oh, God!" Johnny exclaimed.
In his mind, the net profit of this store could reach 30,000 to 50,000 yuan, which is good, but he did not expect it to be as high as 80,000 yuan. It has just opened, and if he works harder, it is possible to exceed 100,000 yuan!
One hundred thousand a month is one million two hundred thousand a year!
With such performance, he would still have bragging rights even if he returns to the United States. Read the book
What's more, this is a business that never falls behind. As time goes by, the business will get better and better, and the profits will increase.
To put it bluntly, this is a cornucopia.
"I knew our Ah Xiao was capable! Earning 80,000 yuan a month is not a dream! Haha!" Du Dapao said excitedly.
Li Cuilian was also shocked by this figure. She worked hard at the flower sculpture factory and earned up to 300 yuan a month! I still can't bear to resign, for fear that if I leave, someone will take my place.
But now, she suddenly felt that everything was like a dream - earning 80,000 yuan a month, what else could this be if it wasn't a dream?
Regarding the number of 80,000, Du Yongxiao seemed very calm. The monthly income of 200,000 yuan from the Golden Gou Casino and the monthly income of 3 million yuan from Yau Jian Wang have already whetted his appetite.
But Du Yongxiao was still a little excited deep in his heart. After all, McDonald's is a serious business, unlike casinos and Yau Tsim Wang, which are gray incomes. McDonald's can last for a long time, but these cannot.
"Okay, everyone has worked hard this month! Everyone will get a big red envelope at the end of the month!" Du Yongxiao announced.
"Okay, there's a red envelope for you!" Ah Mei and others cheered.
Du Yongxiao pressed his hands and asked everyone to calm down, "I hope everyone can continue to work hard and strive for a monthly profit of over 100,000!"
"Don't worry, boss, we will definitely work harder!" A Mei and others expressed their stance.
They used to be stable ladies and lived by selling their bodies. They never thought that one day they could create happiness with their hands.
After motivating the employees, Du Yongxiao looked at his mother Li Cuilian again and asked her to resign and take care of the fast food restaurant.
Ordinary people are afraid of dying of excitement early, so my son has to trust himself more to make such a decision.
Li Cuilian was the same. She was very happy at first and felt that her son was very filial, but after a little thought, she rejected Du Yongxiao's kindness.
Li Cuilian's reason is simple. Professional people do professional things. This flagship store should be managed by Johnny and professional manager Meng Dafei. As for me, I am good at manual work. From now on, I will work in a factory when I have free time, and I will take a break when I am tired.
Du Yongxiao didn't expect his mother to be so "aware of justice", so he didn't say anything more.
Here Du Dagun raised his head high and wanted to recommend himself to be a high-level official.
According to him, during the days when he helped McDonald's distribute flyers, he deeply realized the true meaning of business, understood the business strategy of fast food restaurants, and realized the essence of success. Therefore, he had reason to believe that if Du Yongxiao placed him in a high position, he would Will definitely do better.
Du Yongxiao is deeply gratified to see his father Du Dapao working so hard to make progress. In order not to dampen his enthusiasm, he went out of his way to help him get a job, from handing out leaflets to being promoted to toilet director.
According to Du Yongxiao's words, "You have control of the entire restroom in the fast food restaurant. Do you want to hang it up?"
