The wind from abroad cannot blow in the country for the time being, so Yang Dongxu is doing his own thing step by step.
However, just as many people are paying attention to whether the attack on Chen Xin in Hangzhou will have repercussions, and when the end of the year is approaching, the newly emerged R live broadcast platform and the other two major e-commerce platforms will kill each other during the Spring Festival.
No one expected that after visiting the main person, Yang Dongxu, who still had some free time before going home, would plunge into 361.
As the main means of exporting foreign culture, it seems that Yang Dongxu has not paid much attention to the powerful tool of the Internet in recent years, but in fact he has paid attention to it all the time.
Otherwise, I would not have directly started filming "Zhu Xian". You must know that this is a work that will compete with American blockbusters tomorrow. If you don't know enough about this IP and have enough confidence in the market of this IP.
Just because of Haina's strength and his confidence in the special effects company, he directly used Zhu Xian as a sniper weapon?
Yang Dongxu said that he has never done such a mindless thing since he was a child. It is precisely because he always pays attention to the Internet that Yang Dongxu knows very well that Zhu Xian has a large number of fans not only at home, but also abroad.
After all, Harry Potter, a simple game about killing monsters and upgrading for novices, can take the world by storm, but there is no reason why a game like Zhu Xian, which is full of ups and downs and gripping, should not be popular.
Of course, due to cultural differences, and because we only know magic but don’t understand cultivation, many excellent ones have received a mediocre response abroad. After all, you can’t communicate with a cow about swimming.
Therefore, the popularity of Zhu Xian abroad is inseparable from the hard work of translators in order to make foreign readers better understand it without emasculating Chinese words and cultivation words.
Without them, foreign readers would not be able to see this original story that sometimes makes them excited, sometimes worried, and sometimes extremely sad.
It was precisely because of the preliminary work that he had done to cultivate a hot spot in China abroad, and fully understand the enthusiastic response of Zhu Xian among foreign fans, that Yang Dongxu took out this IP and prepared to test its quality.
And this 'weapon' is being forged, no matter whether it is sharp or not, you can't just prepare one, so Yang Dongxu took advantage of his free time to start looking at the current rankings of domestic and foreign dual-list networks.
Then his eyes were fixed on the name "Panlong".
When it comes to the Internet, whether it is domestic or foreign, Panlong's book is an unavoidable point. Even without him in his previous life, the translation of this book was not so smooth when it was logged on foreign websites, but it still won countless awards. fan.
Now with his push behind and a strong translation team, this book is not only dominating the charts at home, but also abroad. Even though it ended in June this year, its popularity has not diminished even after half a year, and it is still a frequent visitor on major lists.
Originally, when Haina received the task from above and was preparing to make a domestic film of his own to compete with American blockbusters, the Panlong IP actually went through discussions for a period of time.
The reason why he was not chosen in the end was that he was a fantasy rather than a pure fairy. The higher-ups wanted to see works with pure Chinese elements that would compete with foreign blockbusters, so Zhu Xian was chosen in the end.
However, although this IP cannot be used as a blocking weapon, it can be photographed as a means of profit and promotion. And to be honest, if it weren't for the soil of foreign Chinese networks that Yang Dongxu had cultivated for a long time.
Let foreign fans have a certain understanding of the Chinese cultivation system. In terms of acceptance, Panlong is actually more in line with the tastes of foreign readers. Zhu Xian cannot compete with him in this aspect.
So Yang Dongxu wants to make this IP, but this time he doesn't want to make a movie, but plans to make this IP into animation first.
Compared with movies, whether it is the character selection, shooting background, or various costumes and props, it always feels a bit grounded and somewhat different from the real world of cultivation. Animation has no worries in this regard at all.
Because everything can be done according to the assumptions and requirements, not to mention everything in the 100% restoration, but it is not impossible to restore 80%, or even work hard to restore 90%.
But if a movie can restore 70%, it is considered a dedicated effort, and compared to TV series, 70% animation has less constraints and is more free to shoot.
"We need to start investment in animation studios." Yang Dongxu couldn't help but muttered.
Yang Dongxu has his own animation studio. After all, in a real sense, one of the main catalysts for his startup was the early transfer of various big IP comics.
Since comics have carried the fat of animation, he will not let it go, but because after his success, he has too many companies with dazzling results, so this played a big role in the past and is still bringing him a steady stream of benefits. The catalyst for huge returns is simply being ignored.
And at present, the main staff of this project is still Ben Ben, and the publisher of Ben Ben comics and animation is also responsible for this matter.
One person said that he really didn't have much favorable impressions of Ben Yang Dongxu, but he did have direct praise for him, whether he was a teacher of various love actions or animation.
However, the animation studio that Yang Dongxu wants to establish now obviously does not want to follow the old routine of operating and transporting comics, but is preparing to start a new business specifically to serve the Internet. Even if the two belong to different IP types, some technologies can be shared, it will not be involved. What's the copyright issue?
"Let Haina go!" Yang Dongxu thought for a moment and wrote Haina's name on the plan.
Originally, he was thinking about whether to put it in the 361 Film and Television Department. In a few years, in addition to accepting online video works from other teams, the video platform would also shoot some IPs himself.
So putting an animation studio in a video platform may seem out of the blue, but in a few years it will make sense. But after thinking about it, Yang Dongxu felt that Haina had basically done everything he could do in the entertainment industry including music, TV, movies, variety shows, and the only thing missing was animation. If this was supplemented by an animation studio, Then it's all alive.
Although Yang Dongxu doesn't have any obsessive-compulsive disorder, it's okay if he wasn't prepared to do this before. Now that he's ready to do it, if he doesn't complete the project with Haina, he always feels there's something wrong, so he chose Haina.
Of course, this is just one reason to choose Haina. In fact, the fundamental reason is that 361 Film and Television is currently not profitable. Currently, it relies on other projects of the 361 department for blood transfusion.
Because in this era where piracy is everywhere, it is basically impossible to get netizens to pay money to watch movies. Therefore, 361 Film and Television has never been profitable, relying on the support of several other brothers in 361 Satellite TV and other departments.
It is obviously not suitable for an animation studio that sucks blood itself and then puts another animation studio that sucks a lot of blood. Therefore, it is more appropriate for animation studios to add it to Haina.
In this way, Haina CEO Chen Zongsheng can approve the initial start-up capital of the animation studio, the cost of producing Panlong animation, etc. with a stroke of a pen. Isn’t this just raising a boy who can make money when he grows up? Mr. Chen said this He is familiar with life.
After being busy in the study for a while, Yang Dongxu stood up, shook his sly neck and walked out.
"What do you think of Ajie's wedding gift?" Zhou Ya asked as Yang Dongxu came out of the study.
"There are not so many vulgar etiquettes. Just do what others do to our family. If you really want to give it as a gift, wait until Ajie and the others return to Yanjing."
Yang Dongxu is a person who likes to keep a low profile and doesn't like to be too public, even though he is in the circle, or the Yang family cannot keep a low profile in his hometown.
(End of chapter)