Yang Dongxu is not the only one who is confused. Ma Fengyun has also become a little confused recently. He has now established Cainiao Logistics in the Dibao Logistics System, so it is only a matter of time before he gets rid of his dependence on Yang Dongxu in logistics.
Of course, it is still unrealistic to say that we will get rid of it completely. After all, Dafeng Logistics is now the largest logistics company in China. After years of crazy expansion, it is no exaggeration to say that except for Huaxia Post, which has more online stores than him, other logistics companies are simply not worthy of Dafeng Logistics.
At a time when many logistics companies that have emerged in recent years are still encircling the city and racking their brains to capture a certain area. Dafeng Logistics started to bring logistics points to the countryside two years ago.
It can be said that when most people in the country, especially the grassroots people, are not familiar with new shopping models such as online shopping, and are even wary of rejecting them, Dafeng Logistics' logistics points have already penetrated into the grassroots level. He developed faster than Dabao.
So for now, Dafeng Logistics is the main force in the shopping flow of Dabao and even Jingdong.com, playing an irreplaceable role. Because in addition to the logistics base that goes deep into villages and towns.
The transportation channels of Dafeng Logistics are not comparable to other logistics companies. Sea, land, air, and even international logistics Dafeng Logistics are second to none. Unknowingly, the seemingly inconspicuous logistics company has long grown into a behemoth.
Therefore, although Ma Fengyun's Mo Zheng and his rookie logistics can grow up and take charge of the matter, they are not the main reason. The main reason for Mo Zheng is Alipay.
If we say that Dafeng Logistics is like a strong and powerful man holding Di Bao in his arms, Di Bao still has no strength to struggle.
Then Alipay seems to occupy the heart and even soul of Dibao. As the resistance from the outside becomes stronger and stronger as one grows, he will be able to break free one day, but unless the heart and even the soul die, there is really no way to let go.
So he used Ant Financial to replace it, but the replacement effect was not very satisfactory, and there was still a long way to go before replacing the heart of Alipay.
But it is still far away from replacing Alipay, but the development of online shopping is developing rapidly, which means Ma Fengyun clearly wants to get rid of Alipay.
But I have to keep running with Alipay, because in this era of rapid development of online shopping. He has no way to stop and get rid of Alipay before moving forward. If he stops for a moment, he may fall behind, let alone stop and change his heart before moving forward.
Therefore, if celebrities don't like it, they can't wait to change their hearts in the next second, but they have to carry this heart they don't like and continue to move forward, and watch helplessly as this heart absorbs the nutrients they worked hard to get and becomes stronger and stronger. This you How can Ma Fengyun not be stunned?
"All financial service-related licenses have been issued, but popularization is a big problem." Ma Fengyun is sitting in the reception area of the chairman's office of Alibaba headquarters, surrounded by the eight kings of Alibaba.
The person who spoke was Sun Yuntong. The nickname within Ali is the God of Wealth. Alibaba’s top executives all have their own nickname. In particular, Ma Fengyun loves martial arts. His nickname is Feng Qingyang, and the people below him naturally follow his example.
However, although they all follow the same pattern, their nicknames are not randomly chosen. For example, Sun Yuntong’s nickname is God of Wealth, which is not for nothing. As the CEO of Dibaobao, he earned tens of billions for Alibaba and his title of God of Wealth is well deserved.
Of course, this is Sun Yuntong at this time. Although Sun Yuntong in the previous life was also called the God of Wealth, he also made tens of billions for Ali. But Ruyun was no longer sitting in Alibaba's office in 2009.
After the Alibaba B2B company went public in 2007, he was announced to be studying in December of the same year. In 2008, the Olympic Games had not yet started here. He resigned from the position of president of Dibao early in March, and then he left Dibao and never came back.
In this life, because of the emergence of Yang Dongxu, the development of Diabao has become more rapid. But there was no internal division.
The reason is that Yang Dongxu gave a lot of help, but also put a lot of pressure. It was so big that even if there was any gap between Ma Fengyun and his Eight Great Vajras, they were pressed together tightly and could not be separated.
"Do it! And increase promotion efforts!" Ma Fengyun gritted his teeth and said.
There is still a chance to replace Alipay if we do it, but if we don’t do it, there will be no chance at all.
In fact, Ma Fengyun felt aggrieved at this time. If he had obtained all financial-related business licenses earlier, Alibaba's online payment system could grow together with Dibao. If Dibao was successful, the online payment system would also succeed. You can get two more trump cards at once.
However, because Yang Dongxu’s Alipay was making too much noise before, the China Banking Regulatory Commission was very strict with the review and verification, so that Ali’s own payment system was never able to obtain a license, and it missed the golden development period. .
Now if you want to popularize your own payment system, as Sun Yuntong said, this is a big problem.
Because Yang Dongxu’s Alipay market reputation is very good and public trust is very strong. In this environment, you ask online shoppers to stop using Alipay and use Alibaba's own payment system.
They also ask people to bind their bank cards to this payment system and enter bank passwords and other operations. There is a saying that many people's first reaction is definitely rejection.
Especially since I don’t tie you to this thing, I use Alipay to shop online as usual, so why do I have to tie another payment APP?
This is also the difficulty of popularization, if there is only one choice. Even if people feel conflicted in their hearts, they will definitely tie them up for the convenience of shopping.
Now that you are not the only choice, the resistance is naturally at its strongest.
So if you can't force it, you can only use inducements. Ma Fengyun's words of increasing promotional efforts can actually be directly interpreted as giving me a heavy subsidy!
It's really not possible to directly isolate Yang Dongxu's Alipay from Taobao. I don't know if there will be any problems with Yang Dongxu's Alipay if we do this. Anyway, Taobao will die instantly.
Can't we isolate and treat the head office differently?
Use your Alipay to purchase goods for 100 yuan, and you can get up to a 50% discount for customers, and even more generous ones include free shipping. You can use our Ali payment system to get a 10% discount, and after successful shopping, there are rebates, red envelopes, gold coins and various other welfare rewards.
In a word, if you use my payment system to make purchases, it is cheaper and more cost-effective than using Alipay.
Of course, it must not be so blatant at first, otherwise Yang Dongxu would not be a vegetarian. Ali now wants to get back the ownership of online payment.
But this was taken back on my own initiative when I was ready, not on Yang Dongxu's slap and then left on my own.
If you are forced to isolate yourself and use Alipay to withdraw money, you will die. Likewise, if Yang Dongxu withdraws from Alipay and withdraws money, it will be the same.
Even if we now have our own payment system, it won’t be a complete disaster, and we can still breathe a sigh of relief.
But during the time when people were using Dibao's new payment system, other competitors had already developed so much that they were ahead of Alibaba.
What's more important is that when these consumers are accustomed to the charming little fairies on other shopping websites when Alibaba implements its own payment system, if you want to bring this consumer back to this platform, the cost will be high. .
So what Ma Fengyun can do now is to test, test the boundary of Yang Dongxu's tolerance, and try his best to promote his payment system within this boundary.
(End of chapter)
