China Red Bull's independence is actually somewhat similar to the lawsuit between Boss Zong's Wahaha and France's Danone.
The development speed has exceeded the expectations of foreign investors, and then foreign investors want to force mergers and acquisitions and completely control the time when picking peaches from mature peach trees.
As a result, the farmers who had worked so hard to grow peach trees disagreed, and ended up in lawsuits and various disputes. Then they became completely independent and no longer gave foreigners the opportunity to pick peaches.
Therefore, the brand name may still be the same, and the business in China basically has nothing to do with the business of foreign companies abroad. They are all independent companies of their own.
And the situation that Bai Feng played this time was not different. China Red Bull can only dominate the domestic market and establish its own kingdom.
One is that the peach tree is indeed planted by oneself, and one has the final say. He just bought a peach sapling from someone else. When the peach tree grows, the other party not only wants to eat the fruit, but also wants to transfer the ownership of the tree to himself. This is natural. no.
Peach trees grow on the land of China, absorbing the nutrients of the land of China and producing big and sweet peaches. How can they belong to you, a little foreigner?
Therefore, not only are the farmers who grow peaches unwilling, but the leaders of the farmers are also unable to watch foreign companies draw blood like this on Chinese soil.
Therefore, it is extremely difficult for Thai Red Bull to forcefully acquire China Red Bull.
But things are different now. The Red Bull brand has been taken over by Bai Feng, who is from China. When she filed a lawsuit against China Red Bull, it was a conflict between her family and her own family behind closed doors.
The meat is still in the pot no matter how hard it is, so there won't be too much resistance from a policy perspective. Whether the merger can be successful depends on their own internal strength and means.
So as long as the acquisition of Red Bull in Thailand passes the review and the ownership of the Red Bull brand is obtained, Bai Feng will definitely make the leaders of China Red Bull want to scold them when they look back.
"Ignore him. I won't get involved in Thailand. I will show my face when he returns to China." Yang Dongxu said after reading the report compiled by the beverage company.
Although Bai Feng's approach of first cutting off the escape route and then blocking the door was very rogue, Yang Dongxu decided to wait until she took action against the domestic Red Bull company and go over to give this rogue a platform.
Who can let himself be a shareholder of a beverage company? When the war breaks out, he will not show his face. This is a bit unreasonable.
"This is the topic of the meeting at BMW today, and the Asian Auto Show is just one of the topics. The main topic is about the launch of the BMW X3 SUV model in China."
Seeing that Yang Dongxu had reviewed the documents related to the beverage company, Zhang Jing handed over another document.
The launch of new flagship cars can be said to be the top priority of automobile companies.
After all, no matter how awesome your engine is, how good the gearbox is, or how durable the bearings and chassis are, everything must be integrated and displayed in a car.
Therefore, the launch of new models is a test for the automobile company. If it succeeds, the sales volume of the automobile will increase sharply, bonuses will be many, the brand value will be further enhanced, and the company will take a step forward in development.
If a new car is pre-cooled or even encounters a waterloo, then this will be a pitfall. Even if the situation is good, even if the adjustments are made, we can stay put and tighten our belts to continue the design and development of the next car.
If the situation is not good, even if you stand still, you can just take a step back, and you will easily be surpassed by other players in the same field.
Looking at the development history of BMW cars, both the earliest A3 and Hutou Ben were designed by Yang Dongxu.
In addition, before each new car is released, Yang Dongxu needs to personally review the finalization of the exterior styling when the design and development is just beginning. Therefore, this time the X3 car is about to be launched, he, the boss, also needs to say a few words.
After all, this model has placed a lot of hopes on BMW Motor Company. If this step is successful, BMW China will once again increase its domestic market share and brand value.
It is another step closer to the goal of all Chinese people driving Chinese luxury cars.
When they came to the company, many employees were particularly surprised to see Yang Dongxu, and then stopped and saluted quickly.
"Hello, Director Yang."
"Hello, Director Yang."
"Yes." Yang Dongxu responded with a smile and nodded.
Although his photos rarely appear outside or in the news media, many netizens don't even know that Yang Dongxu is a hidden rich man.
It was only when Zhou Ya was framed before that someone knew that the beautiful and elegant Zhou Ya had such a bird-like husband.
But after the hot search, he once again became a passerby. The public had no idea who he was.
But there is no doubt about his popularity in the company. At least during the company training, employees still need to know who the company boss is and who the several important executives are.
It’s not like ancient emperors needed to create idiot generals who didn’t know how to fight, and soldiers who didn’t know how to fight in the future to keep themselves safe.
If you don't even know your own chairman and the senior management of the company, how can the employees below fight? It's just mechanical processing work, how can it be done without any enthusiasm?
Of course, you know who your chairman is, and you should be warned not to randomly post the chairman’s information and photos on your WeChat Moments.
Otherwise, with the trend brought by Ma Fengyun in recent years, as the boss of a company, I give speeches every day, attend various banquets to enhance my reputation, and establish myself as the business card of the company for external publicity.
Sister Dong, Jing Dongqiang, and Xiaomi Lei should now be handed over to Honor Lei. A large number of entrepreneurs have begun to be active in the media and have become more famous than second-tier stars, catching up with the popularity of first-tier stars.
Yang Dongxu said nothing else. As soon as the identity of the CEO of BMW Motor Company was exposed, there was no hot search.
He went upstairs to his conference room first. After a while, Han Jun came in and the two of them met first.
Although Yang Dongxu is often away from the company, every company will have a chairman's office. Even the Sharp Blade Security Company, which he does not visit every few years, has his chairman's office.
It doesn't matter whether you come to the company often, but the chairman's office must exist. Because of this office, both the company's executives and employees can feel the presence of their chairman.
You often don’t come to the company, and you don’t even come to the chairman’s office. Over time, you probably won’t even know who you are. How will you manage the company in the future?
Therefore, although Yang Dongxu does not work much time in major companies, except for the Sharp Blade Security Company, he basically attends several large banquets a year for other companies.
This banquet may be a year-end summary meeting, a beginning of the year meeting, or a celebration party for a surge in sales in the new quarter, etc.
In short, it is to give employees and executives a feeling that although he does not often work in the company, the company chairman is always with them.
"There are no problems with other topics. Now there is a new topic that suddenly popped up when we had a small meeting before." Han Jun said while sitting opposite Yang Dongxu.
"What issue?"
"The advertising invitation sent by Xuri Technology basically means that they want to take advantage of the fame and brand effect created by our new BMW car to become a sponsor of Xuri Technology's recently popular game "Sail Platform" .”
