Hollywood, opposite an old movie theater, in an inconspicuous cafe. Yang Dongxu and Jos sat face to face.
Yang Dongxu was not completely lying when he said that he just happened to encounter a casual question about the oil pipeline when he came here this time. Because he does have more important things to do when he comes to the United States. This is also the biggest challenge that Heiner Records has encountered since its establishment.
It stands to reason that the company is encountering huge challenges and crises. As the big boss of Hainer and Joes, the president of Hainer USA, the two big shots should sit in the company's conference room for a meeting to discuss this matter.
But in fact, this matter cannot be solved by discussing it in the conference room, because the things that can be discussed while sitting in the conference room are usually things that one can take the initiative or have the ability to solve. Now, the problems that Heiner encounters cannot be solved by sitting in a meeting and discussing them.
"So, they feel that the sea food is now fat and delicious, so they want to swallow it in one bite, right?" Yang Dongxu didn't have a sneer on his face, and his tone was not sarcastic.
Because as a rich man, he knows the face of capital better than anyone else. Using power to bully others, big fish eating small fish is the most common method used by capital. Therefore, for the opponent's sudden offline sales of Kahaina's records, and major media and newspapers reporting all kinds of dirty information about Haina's artists, in the American entertainment industry It's something that's not surprising.
"In the past few years, Sony had to defend against many competitors in the United States, and its main focus was on the Asian market. Universal and Warner also had constant disputes, and it can be said that they were at loggerheads.
In the past two years, whether in Europe, America or Asia, it can be said that the territory of records has been clearly divided. Now that the divided territory has been enclosed in his arms, his eyes will naturally look towards the territories that do not belong to him, trying to find ways to see if he can get some more. "Jos said helplessly.
To be honest, as long as he is given another five years, or even three more years, he will definitely have the information to make Heiner take root in Hollywood. Let the singers from Heiner's record department be introduced to the world in a step-by-step manner, but it's a pity that the other party won't give this time.
"So it seems that Haina is easier to bully." Yang Dongxu shrugged as if he was mocking himself.
"Heiner is mainly in Asia, and in Europe and the United States, although the Chinese market has a firm foothold. But Europe and the United States are white people's world.
Although we have signed many European and American local singers in the past two years, the records have sold well and were even nominated for a Grammy. But compared to record giants like Sony, Universal and Columbia, we are still too weak in terms of European and American artists. "
"Does that mean the other party is sure to take advantage of us?"
"In short, the situation is more difficult than before. Our records have only gained a firm foothold in the Chinese-American market. But you also know the status of Chinese-Americans in Europe and the United States.
Currently, Haina's business scope covers three major areas: variety shows, film and television, and records. All major variety show giants are trying, but the results are not very good. So now we still have the advantage.
Although the situation in film and television is embarrassing, the movies we have invested in have all made huge profits, but we have not yet produced an influential movie of our own. We do not have a big director or a big star.
But since investing in movies mostly makes money, there is no shortage of examples of big profits. Many Hollywood film and television companies treat us as lucky stars. Movies in which Heiner is one of the investors have almost become slogans to attract audiences. "
Faced with such a weird film industry as Heiner, Joss, the president, didn’t know whether to cry or laugh. I have made a lot of money over the years, but I always feel that my status is embarrassing.
"So the only one left to bully is the record industry, right?" Yang Dongxu took a sip of coffee.
"As I said before, more than half of the base of Heiner's current record industry comes from Chinese people. But the status of Chinese people in Europe and the United States is not good, and they don't even have as many votes as black people.
Moreover, the Chinese like to stay in their own circles. They also do business, but mostly with their own people. Not involved in the media or politics. Even if other record companies try to kill our record industry, they won't demonstrate. "Joss really has nothing to do about this.
"What are their conditions?"
"What else can I ask for? They said they would make a record together. In fact, they just want to poach the not-so-popular singers that we have selected through talent shows in the past few years." Joss snorted coldly. .
"Pick peaches." Yang Dongxu leaned on the back of his chair and watched the flow of people coming in and out of the old cinema opposite.
Yang Dongxu would naturally be satisfied with the person chosen by Joes. There are even many singers who can become kings or queens in the future.
Although these people have not won the championship, after training for several years, they feel that they have more promise than those draft champions who have won the championship. If you resell and package it up, it will be a hugely profitable deal. In addition, their respective territories have been clearly divided, and everyone's conflicts are limited to a reasonable range. Naturally, they can't help but feel greedy in their hearts.
"Do you have any good suggestions now?" Yang Dongxu pondered for a moment and said.
"If you can, you'd better meet Bieber Lenten."
"He can help us solve the problem of the company's records being blocked by other people."
"No, no, no, while Bieber can solve the movie problem, it cannot help us solve the record problem. Unless you are willing to accept the conditions of those big record companies, they will dominate the hairstyle of the record, and we will only provide a supporting role in the songs. .”
"Movies?" Yang Dongxu raised his eyebrows. He didn't know why Jos brought the topic to movies when he was clearly talking about the difficulties faced by the company's records.
“Records are the first step for these major record companies, and the companies owned by major record companies are also film and television giants. So we have no way to break through in terms of records for the time being.
Because they control the media, all publicity channels except Yiting Technology, the production and distribution of records, and other resources with absolute advantages.
So this aspect can only be dealt with in a stalemate for the time being, and after they take over our records, the next step will definitely be our film and television production. Then the goal is to be Haina’s most profitable variety show, and finally swallow us all up.
As for making money now, Heiner has indeed made a lot of money in Hollywood, and there are many people who are willing to make money with us. But there's still that problem. Heiner has never made a hit movie on his own.
We are just in the prologue of the movie, a line of text from the investor announcing the scene, and it disappears after a flash. No one can remember us.
Similarly, the movies invested by Haina are very popular, and many movie stars are very happy to cooperate with us. There are also many artists who hope to be included in the movies invested by Haina. In this regard, we have a good reputation.
But so far, the entire Heiner Company does not have a top superstar artist in Hollywood, nor does it have any well-known director, or even a signed screenwriter, even if the other party is just a writer with good works.
This is abnormal, extremely abnormal. So this seemingly profitable business seems to be floating in the clouds. One day, those big film companies no longer want to take Heiner to play, and the clouds drift away with a gentle breeze. It seems that your entry into Hollywood is not just to make money. "Jos said.
Yang Dongxu's brows furrowed completely. Naturally, he doesn't invest in Hollywood just to make money. As he said, if he wants to make money, he has a lot of good projects in hand.
He only wants to control part of the public opinion by investing in Hollywood. Why do many Chinese people feel very angry? But the foreigners didn't feel anything at all, and even started making noises to watch the fun?
Is it just because they are not victims?
There are certain reasons for this, but more of it is the guidance of public opinion. This is just like China becoming the second largest economy in the world in more than ten years, and even starting to catch up with the United States at a skyrocketing rate. It is only a matter of time before China becomes the world's largest economy.
But in the eyes of many foreigners, China is still a poor and backward country that cannot even afford a full meal. This is the power of media guidance.
No matter how well you develop, no matter how safe China is, no matter how friendly you are to other countries in the world. I haven’t been to China, so I can’t see all this. Therefore, all the impressive capital is not as impressive as a tabloid's casual smear report.
And when newspapers are all smear reports, then in the eyes of foreigners, China is black.
So you must have a certain right to speak in the media. Chinese sports stars abroad are far more famous internationally than other so-called stars in China.
Why is this happening?
Because sports are all about performance, no matter how you slander it, as long as you have the gold medal in your hands, there will be no objection, and people can easily remember that the champion foreigner is no exception.
So Yang Dongxu acquired the 76ers, acquired Barcelona, and entered Hollywood. Just want to establish the image of China in the eyes of foreigners and make them feel that China is very powerful, so that you can export culture.
No one likes to learn from the weak. It is not enough for those foreigners who are interested in Chinese culture to approach and understand Chinese culture based on interest alone.
"Can he solve our problems in film and television production?" Yang Dongxu asked.
"It's not a complete solution, but it's a good entry point. Bieber is the honorary mayor of Hollywood," Joss said.
Yang Dongxu was stunned for a moment, because under normal circumstances, the title of honorary mayor is not actually a good title. The 'honorary' prefix basically means a representative without real power.
"I really don't know how you make money from Hainer. Whether it's records or movies, variety shows are extremely popular." Jos looked at Yang Dongxu angrily.
Apparently he saw Yang Dongxu's misunderstanding about the honorary mayor of Hollywood. And this misunderstanding shows from the side that the big boss himself is not as serious about Hollywood as he imagined.
Thinking of all the efforts and struggles I had made in the past, I could only survive in the cracks. But Yang Dongxu didn't take the initiative to understand Hollywood, or even pay much attention to it.
But he could make a lot of money in Hollywood, and the record industry even threatened the record giants and asked them to join forces to block it. Joss had stomachaches.
