China BMW Hangcheng 4S store has finally reopened after half a month of closure for rectification and personnel changes. What I have to say is that the current lag in the speed of news flow is beneficial to many physical enterprises.
Especially after some news can be avoided by saying hello or paying money. It also makes many real economies look bright and decent on the surface.
Otherwise, this previous 4S shop's shoddy operation would have been worse in the future when everyone is a self-media. This place has become a place for Internet celebrities to check in in minutes.
And the people who are accustomed to watching the excitement don’t care whether it is a 4S store operator secretly passing off substandard goods to make huge profits illegally. Since it is your China BMW car that is being sold, it is your China BMW’s fault, and then it extends to all China BMWs. 4S point. And the entire Chinese BMW manufacturer is not a good thing.
In short, if it cannot withstand this wave of impact, BMW China, which originally had a good brand and quality, will be crushed by public opinion and go bankrupt in minutes. After all, it is very difficult to build something like word of mouth, and once it collapses, it is basically impossible to recover.
"How is the progress of the case?" Seeing that the newly opened 4S store was slowly gaining popularity again, Yang Dongxu looked better.
"It has reached the final stage of sentencing. He is accused of economic fraud and unfair profit-seeking." Wu Aibing said.
Compared with Wu Aibing who looked very capable at first glance a few years ago, Wu Aibing now is a bit fatter. Not only is he fat, the whole person becomes kinder because of his fatness.
But what he did was undoubtedly not kind at all, so he gradually became known as the Smiling Tiger in the company. But he didn't care about these Wu Aibing. He tried various methods but failed to lose weight. He was so fat that when he used his fists and kicks, the fat all over his body trembled, which made him very depressed.
"How much was the loss?"
"Not counting the impact on the brand, the total money spent on replacing cars and compensating car owners has reached 14.63 million. This is what has been discovered so far. Those parts replaced with parts from other manufacturers, pretending to be original parts, are currently Still counting. The amount involved is estimated to be more than 5 million." Wu Aibing said helplessly.
It is really a small moth causing great damage. Who would have thought that a small 4S point manager would use this method to make a profit of nearly 10 million in less than two years, and the actual loss caused to BMW China was over 20 million. went.
This does not include the impact on the Chinese BMW brand, as well as the cost of public relations media during this period, and the cost of suppressing other competitors from taking the opportunity to cause trouble.
"How much are the losses recovered?" Yang Dongxu's expression turned gloomy again.
"Less than 5 million, and real estate and cars accounted for 80% of the debt. The cash recovery was pitiful, and the rest was squandered by him." Money comes easily, and spending money naturally becomes easier, so It is not that difficult to recover losses.
"How many illegal personnel are there at the head office?"
"There aren't many people here. It's mainly because during inspection and approval, some procedures were in violation of regulations. The inside and outside jointly collected money to handle the matter. Only a few document verifiers had problems. The company's senior management and others did not break the law much.
All parts sent from the main factory are sent to the 4S store through normal procedures. It's just that after the goods arrived, they were not installed on the repair owner's car. They were sold at a low price and replaced with other parts.
So the main problem is still with the 4S store. The entire store is basically in shambles. Even a small receptionist has to double her monthly salary because she needs to help deceive customers. "
If something goes wrong at a 4S point, it's basically not the manager's fault alone. BMW China's rules and regulations are fairly well established.
The application process for original parts alone requires the signature of the manager, the signature of the applicant, and the signature of the maintenance technician when repairing. Moreover, all documents must go through approval procedures, so it is useless for a single manager to sign. Therefore, they can only commit crimes in groups to cover up each other.
"After the trial of the case is completed, the specific personnel's judgment results will be documented and distributed to all 4S stores. The entire case will be compiled into a volume, so that all personnel above the company's supervisor level will carefully study it and draw lessons from it."
Sometimes you hate these moths so much that you wish you could kill this person with a single shot. It’s hard to build a brand and reputation by being frugal and more careful than caring for children. Just because these worms were shoddy and almost destroyed, even if they were killed, they wouldn't be able to forgive their hatred.
"The people below are already doing it."
Yang Dongxu nodded: "Did you take a break last time when I approved your leave? Sister Ye came to complain to me, saying that I used her husband like a cow, and that I was using it to death by not allowing him to take a break day and night."
"Don't listen to her nonsense." Wu Aibing's serious face also showed a smile: "She just wanted me to attend the child's parents' meeting, but I didn't go.
I have been afraid of going to school since I was a child, especially when I met the teacher. Otherwise, I would not have joined the army right after finishing junior high school.
You don’t know that my son’s grades are incredible. Every time I go to school for a parent-teacher meeting, I sit on a small stool in the last row and receive all kinds of criticism from the teacher. "
"Didn't you say that Sister Ye would go home and help him make up lessons? His grades are still not good?" Yang Dongxu asked with a smile.
"Don't mention that Rongrong gave him extra lessons. After a few days, Rongrong almost made Rongrong angry. Then she invited several tutors with good abilities and reputation to give him extra lessons.
It turned out that this kid didn't know what he was thinking at all, and if he didn't eat soft and hard brains, he would be like an elm head, and nothing could be put into it. I am very proficient in playing games. When I was in school, I secretly skipped class to play arcade games. I was caught and beaten several times and refused to repent.
A few days ago, he actually made a fuss with me about participating in some world arcade fighting competition. I was so angry that I almost didn't give him a real-person fight on the spot. "
He said that his son Wu Aibing had a scowl on his face. For those company executives who violated regulations and disciplines, he could find them out even if they were hiding in a rat's den, and he would investigate everything clearly. But only for my own son, I really don’t know what to do.
"How old is Wu Han this year?"
"I was born in 1988, and I am 16 this year, which is the age when I am playful and rebellious. Children today are different from us at that time. Where did we have any rebellion at that time?
If someone is rebellious, just give him a quick beating. If one beating doesn't work, just give him a few more beatings. Nowadays, all the children are eating and drinking, but they are not allowed to be spanked. Last time I was slapped here, and I almost didn't get spanked by my mother. "Wu Aibing said with a bitter smile.
"I'm 16, time flies by so fast?" Yang Dongxu couldn't help but be stunned for a moment.
I remember that when Wu Han was born, the place where the full moon banquet was held was still in the courtyard of Wu Ai Bingjia in Yanjing. It seems like it happened yesterday, but 16 years have passed in the blink of an eye.
"No, I am 50 this year, and Rongrong is 44. Sometimes I feel that I am still young, but when I look at my age, I am already half an old man."
"A fifty-year-old is an old man, so what do you think of an old man who is sixty or seventy?" Yang Dongxu asked with a smile, but then he shook his head with emotion.
yes!
Unconsciously, time flies by really fast. At first, he felt that he was still young, but when he saw his age, he was already thirty years old. When I think back to the time when I was a young and good boy doing good deeds, it seems like just yesterday.
"If it doesn't work out, just let him participate in some fighting competition. In adolescence, he always has to do whatever you don't let him do.
Wu Han has been taught very well by you and Sister Ye since he was a child. He doesn't have the wanton temperament of a kid from a rich family, and he doesn't spend much money. He will not go out and misbehave with those young people, nor will he take the initiative to bully anyone.
So if you just like to play games, then let him play. When you first came into contact with arcade machines, didn’t you just get into the arcade every day and never come out? "
"I just played in my free time, okay? I work when I need to work. It's not like he has no control at all, skipping class during class to finish the game." Wu Aibing defended, but his face turned red and he obviously felt a little guilty. .
"Boys, that's it. Besides, if you don't skip a few classes, is that called going to school? As I said, playing games is nothing. Anyway, the child's outlook on life is not that of a bad boy.
He is only 16 years old now, you might as well support him to participate in that competition. Just think that the world is gradually getting better. How many years can the game be played?
After he played all the arcade machines and cleared them every day, he felt bored and looked for other things to do. Yang Dongxu said.
He was definitely not off base on this point, as a former otaku. When I go to work, I always feel that my rest time is too short. There are many copies of the game that I haven’t finished yet, but I have to go to work again the next day.
But when I am not at work and playing games at home all day long, games that I thought were very interesting in the past become all kinds of boring as I play them, and I even feel like vomiting and never want to play them again.
To be honest, very few people love one thing for a lifetime, and even if there are such people, they are very few. And in the process of a lifetime of love, there will also be some stages of being anxious or even hating this thing. I always like a job throughout my life and treat it as a career. To be honest, I have heard of this, but I have never seen it in real life.
After all, everyone has different ideas at different ages, and the surrounding social environment is constantly developing and changing, with more and more diversity appearing in your life.
Unless you are a saint who has no desires or desires, as you grow older and your living environment changes, your life will change. A person will more or less have strange feelings about things that he liked very much before, or as he grows older, he will like other things.
"Then let him play for two years. He is still young anyway. Even if he plays for four years, he will only be twenty years old. You are right. The child has a good outlook on life and will not do anything wrong. He is obsessed with games. Let him play well until he vomits, and maybe he will love to study. His grades in elementary school are actually quite good..."
I don’t know if it’s because he’s reached this age, or if he talks about his son too much and can’t stop complaining about it. Wu Aibing couldn't help but become nagging.
But he believed what he said about letting Wu Han play games until he vomited. After all, there were so many e-sports players in the previous life who earned high salaries and had honors on the world stage, and many of them made themselves sick every day because of boring training matches.
There is no salary here in Wuhan. World-class arcade games are so easy. There will still be a market in a few years. After other competitive games come out, they will start to be limited to a small circle.
Coupled with the fact that the arcade game mode is fixed, even if there are updates, the update frequency is not fast. If you play every day, you will get sick after playing for a long time.
As for what Wu Aibing said, his son started to fall in love with learning again after playing games and vomiting.
Yang Dongxu just wants to say that you believe it and be happy.
Before entering the 4S point, the two of them sat in the car and looked at the entrance of the 4S point in the parking lot. Then he signaled the driver to drive away. When the vehicle started, Yang Dongxu suddenly thought of something and said.
"It seems that I just sold all the shares in that arcade a few years ago. If Xiaohan really goes to participate in that competition, what do you think we can sponsor?"
"Are you serious about sponsoring? What kind of game are you sponsoring? You don't know the attitude of domestic parents towards games. If you really sponsor this, let alone increase the sales of the product, it is estimated that you will be boycotted by parents by then. .”
This is not a joke, this is serious.
At this time, when people want to do something, they do it seriously, and if they want to boycott, they are very enthusiastic. I don’t want future generations to talk about boycotting, and a group of people will go up and grab something at a random discount.
However, this cannot be blamed on these people being spineless. The social environment has made people more realistic. Losing some shame and grabbing something can save some money for the family and some living expenses, so this is also a group of poor people who know that life is not easy.
