"Cooperative mobile phone, do you mean OEM?" In a teahouse next to the West Lake in Hangzhou, Yang Dongxu and Li Fujin sat leaning on the railing, with the rippling blue waves of the West Lake outside.
"It's not just OEM, but the two companies are cooperating to develop new mobile phones." Li Fuzhen said.
"Is this one of Samsung's investment projects in mainland China?" Yang Dongxu asked with a slight frown.
Yang Dongxu is not surprised that Samsung wants to cooperate with him to develop a new mobile phone, because Samsung is not the first company to come to him to cooperate in the development of mobile phones.
There are several foreign companies, not to mention domestic ones. For example, Bird, Dibit, Southern Hi-Tech, etc., which have made great achievements in the pressure of foreign mobile phone brands in the domestic market, have all cooperated with Dongxu Technology.
After all, the mobile phone hardware technology mastered by Dongxu Technology is not only advanced but also comprehensive. For example, a mobile phone is composed of just a few large parts. In addition to the processor, Dongxu Technology can only be regarded as an above-average level, whether it is memory or mobile phone motherboard, and Or the mobile phone screen Dongxu Technology is the most advanced in the world.
In short, except that it has never invested in battery research and development, Dongxu Technology does not need to purchase parts produced by other manufacturers. It can assemble a mobile phone using all its own mobile phone parts.
So he was not surprised at all that Samsung came to him to cooperate in developing new mobile phones. Besides him, Li Fuzhen came to him to talk about this matter. Although Li Fuzhen has not indicated the separation of the family now, in fact, in terms of property alone, she has already separated from the family. Samsung became independent from the giant conglomerate.
Maybe there are connections involved, but in terms of personal property alone, the Xinghai Hotel in her hands and other investments in the mainland in the past few years are all her own money, and have nothing to do with Samsung or her own family. .
"Yes, and I am ready to participate in the stock." Li Fuzhen nodded.
"Where are you and Samsung?" Yang Dongxu asked with some confusion.
"Your cooperation with Samsung is a matter of cooperation. I just want to pay for one share." Li Fuzhen said very directly.
Yang Dongxu looked at her and didn't understand what this woman meant for a while.
"I am very optimistic about the development of the mobile phone market, especially the development of the mainland mobile phone market. However, the industrial chain in my hands is too single. It happens that Samsung is looking for you to cooperate in the development of new mobile phones. I have some spare money, so I am ready to invest. "
"I didn't say that I would definitely agree to Samsung's cooperation request." Yang Dongxu smiled and shrugged.
"Why not? Samsung has a long history of producing mobile phones, starting from the 'Big Brother' era you mentioned. It has strong technical reserves and brand reputation.
Coupled with the advanced mobile phone technology in the hands of Dongxu Technology, if it is really no worse than Nokia and Ericsson, it will not only mean domestically, but also internationally. "Li Fuzhen said.
"What you said is correct, but Dongxu Technology is only engaged in OEM and mobile phone parts production, and has no intention of building its own mobile phone brand." Yang Dongxu spread his hands.
In fact, he was actually a little excited about cooperating with Samsung. In fact, what Li Fuzhen said was quite conservative. You must know that the sales volume of Samsung mobile phones will be the first in the world in later generations.
Although domestic mobile phone giants such as Xiaomi and Huawei have emerged, Samsung still firmly holds the top spot in terms of mobile phone sales in the world, and even Apple is under pressure from Samsung.
But that was in the last life. In this life, Yang Dongxu is preparing to lead the smartphone market. He has been preparing for this for several years and has a very strong technical reserve.
At this time, the position of the leader in smartphones was regarded by Yang Dongxu as something within his grasp. Therefore, those who cooperated with Samsung at this time could certainly use the channels of the other world-class chaebol to occupy the market instantly. Before the emergence of smartphones, they would first compete with mobile phones such as Nokia and Ericsson. The giants break their arms.
But this also requires him to pay a certain price for future smartphone dividends, and once the cooperation is in-depth, the involvement of technology patents will also be somewhat entangled. So Yang Dongxu felt that it would be better to tolerate good things for a few more years.
Wait a few more years for him to publicize the mobile phone chip, and the mobile phone intelligent system will be more perfect. Then he not only became the leader of the smartphone market, but also sat on the throne and began to be crowned. When the time comes, he doesn't want Samsung to accompany him to the coronation.
"Why?" Li Fujin still looked confused.
Many mobile phone brands do not have the technology, so they have to build a brand and make money in the market. But Dongxu Technology, on the contrary, has world-class advanced technology, but its life and death is not to develop its own mobile phone brand but to OEM for others.
"Because there is no need. Now Dongxu Technology has made a lot of money. Even if it establishes a mobile phone brand, it will just be a mess in the mobile phone market. The profit earned may not be much more than it is now." Yang Dongxu said.
Li Fuzhen looked at Yang Dongxu and was speechless, because what he said made sense. Since you can make so much money from OEM and mobile phone parts production, why bother to create a mobile phone brand?
This is not bragging, but now Dongxu Technology is really making a lot of money even though it is just a supplier of mobile phone parts. Producing parts at home, and then OEMing mobile phones for several mobile phone giants in the world, the profit of self-produced and sold is not generally high.
Take Nokia mobile phones as an example. Nokia sells tens of millions of mobile phones a year, more than two-thirds of which are manufactured by Dongxu Technology. And unlike other foundry companies, Dongxu Technology is a technology OEM. , Nokia purchases many mobile phone components from Dongxu Technology.
At the same time, Yang Dongxu is a shareholder of Nokia, and many shareholders had a rough estimate of the mainland market due to internal meetings. He got the general agency rights for Nokia mobile phones in mainland China, and the agency rights lasted for five years once signed, and now there are still two years until it expires.
Therefore, Dongxu Technology seems to have no brand, but it takes an absolute profit share of Nokia's mainland mobile phone sales. The only difference from other independent mobile phone brands is that it has to pay an agency fee to Nokia every year.
However, this agency contract was signed very early, and the agency fee is simply a drop in the bucket compared to Nokia's domestic sales.
So now, although Dongxu Technology does not produce its own brand, it actually uses Nokia for OEM sales. Of course, this agency right will expire in two years. It will definitely not be easy to get it again, and the chance of being canceled is too high.
There was no way those supporters who had united Yang Dongxu to get the mainland mobile phone agency rights were almost scolded now. The agency price that seemed sky-high when we signed the contract now seems like a joke.
"But we can change the way of cooperation." Yang Dongxu thought for a moment and said.
At present, Nokia's mobile phone research and development department can be said to be the strongest in the world, and when his mainland mobile phone agency rights cannot be renewed in a few years, then he and Nokia may become bigger and further apart, unless he wants to completely acquire Nokia.
Otherwise, he can only quietly be a shareholder and wait for dividends. The final possible result is to quietly be a shareholder and wait for year-end dividends.
Because as the world's No. 1 mobile phone brand, no matter the sky-high price it would cost to acquire it, or the political considerations in Finland, where Nokia is headquartered, it is impossible for him to succeed in the acquisition.
This is fundamentally different from the acquisition of Barcelona. The previous Barcelona was in a period of decline, and its performance dropped all the way to 15th place in the league. This former giant was about to decline.
Therefore, it is very necessary to introduce a rich and powerful tycoon to improve the team's situation. But Nokia is now the number one in the world, and looking at the popularity, it may still be the number one in the world for many years to come. How could it be acquired by him as a sole proprietor?
Now he has learned almost all the mobile phone technology from Dongxu Technology, and he has used his position as a shareholder to buy some mobile phone patents for real money.
In addition, without his guidance, Nokia would still be number one in the world in the next few years even if it takes some detours and wastes some research and development expenses, so he does not intend to make people annoying by pointing fingers.
But no longer pointing fingers, those classic mobile phones in his mind are a bit wasted. Although these classic things will still appear if he doesn't appear, it has nothing to do with him and can't make him money, right?
"How to cooperate?" Li Fuzhen said.
“Although Dongxu Technology does not make its own mobile phone brand, with the development of some technologies and some market feedback, it actually has some good suggestions and solutions regarding mobile phone types.
In this way, Dongxu Technology will come up with a new fast mobile phone design, and Samsung will produce and sell it. There are two ways to distribute the profits. The first is to buy out the product directly, which is relatively expensive.
The second type is divided according to sales volume. For example, Dongxu Technology will share how much it will share if it sells 1 million units of new mobile phones annually, how much it will share if it sells 3 million to 5 million units, and how much it will share if it sells more than 5 million units, and so on.
If Samsung does not have comprehensive technical reserves for new mobile phones, it can completely hand over this work to Dongxu Technology. We will definitely produce a classic mobile phone according to the design plan. Yang Dongxu said with a smile.
"In this way, Dongxu Technology can not only earn a profit share of the design fee, but also earn an OEM fee, right?" Li Fuzhen rolled her eyes, which made her think of some supermarket sales routines.
For example, normally pots and pot lids are sold together. Even if you sell a pot, why should you also provide a pot lid for free?
But the routine in supermarkets is that the pot and lid are separated. You buy a pot for the price of one pot, but if you want the lid, you have to pay extra. The cooperation proposal that Yang Dongxu is now proposing is a problem that could be solved once by cooperating to develop a new mobile phone. Now he has divided it into two cooperations, and both of them have to be paid.
"That's not what you said." Yang Dongxu touched his nose in embarrassment, and quickly returned to normal despite his complexion: "Cooperation must be mutually beneficial. Samsung will only choose to cooperate if it is profitable. If there is no profit, you can also refuse to cooperate, right? ?"
Li Fuzhen is right as he bullied Yang Dongxu. But Yang Dongxu obviously had the idea of changing. It was indeed mutually beneficial, but the profits that originally belonged to Samsung were taken away from another piece of cake by his operation.
